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Portfolio of Specimen Advertisements Prepared and Placed by J. Walter Thompson Co.
Getting Away From the Commonplaces of Competition
"How much shall we spend for advertising?"
Why every firm with more than local sales should have this book
The place which the nation as a whole will occupy in the competition of ...
Push or Pull
How to arrive at what to spend for advertising this year
100,000,000 people - yet supply exceeds demand
Peace has brought a new selling problem
A New Profession - Large-scale production opens new field for university men in advertising ...
Large Scale Selling
A time rich in opportunities for those with the vision to grasp them
Four art directors, twenty-three artists--an index of six hundred outside artists.
Sales-plan fixes Production Costs
The most complex market in the world - and the simplest...
What's in a lump of Coal?
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