Color illustrations; slogan: "We Feed the World" -- woman with American flag wrapped around her holding 2 stalks of grain over 2 globes showing all continents. Images of selected pages from this item are available. Searchable text is only available for the title page, index, and/or contents pages. Chapter headings: General Articles: To the Housewife: - General Articles: Housewife (cont.); The American Cereal Company - General Articles: Products; Cereal Information - General Articles: How to Cook Thoroughly; Breakfast - Breakfast Porridge or Mush - Package Examples - Kitchen Wisdom - How to Make Good Coffee/Tea - Back Cover.