The Thompson Blue Book on Advertising (1904)
43 pages
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DescriptionIncludes many ads for publications; JWT Publications 4. Images of selected pages from this item are available. Searchable text is only available for the title page, index, and/or contents pages. Chapter headings: Advantages of Size - Advertisers' Announcements; Index to Advertisements - American and Foreign Markets - Copy and Media - Dailies and Weeklies - Department for Spanish Advertising - Housekeeping Publications; Ladies' Publications - Introduction - J. Walter Thompson Offices - Leading Magazines - Mail-Order Papers - Monthly Publications - Our Advertising Creed - Our Growth Tells Our Worth - Spanish-American Trade and Advertising - Specimen Advertisements - Specimen Advertisements - Weekly Publications; Illustrated Weeklies; Popular Weeklies - What the Method Is.
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Item IDQ0012
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CategoryEarly Advertising Publications (1870 - 1925)
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