MM1146: Some pros and cons concerning the adapting of magazine advertisements for newspapers

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Duke Libraries > Digital Collections > Medicine and Madison Avenue > MM1146

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A database of over 600 advertisements and historical documents dated between 1911 and 1958, relating to the creation and influence of health-related advertising.

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John W. Hartman Center for Sales, Advertising & Marketing History
919-660-5827

Item Details

Item Number:

MM1146

Company:

J. Walter Thompson Company

Product:

E.D. Pinaud's Eau de Quinine

Format:

Drawing

Year:

1926

Target Audience:

Trade

Number of Images:

Notes:

Document date is April 15, 1926. Discussion of differences between ad campaigns developed for magazines versus newspapers. Compares format of ads for a dandruff remedy, E. D. Pinaud's Eau de Quinine.

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Some pros and cons concerning the adapting of magazine advertisements for newspapers

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Some pros and cons concerning the adapting of magazine advertisements for newspapers

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