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Federal Trade Commission in the matter of The Fleischmann Company and Standard Brands Incorporated
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Federal Trade Commission in the matter of The Fleischmann Company and Standard Brands Incorporated
Collection: Medicine and Madison Avenue
Category:Supplementary Documents
Company:J. Walter Thompson Company
Product:Fleischmann's Yeast
Source:Federal Trade Commission, Docket Section, Docketed Case Files, No. 1989
Source:Legal Documents
Year:1932
Target Audience:Consumer
Number of Images:8
Notes:Document date is February 5, 1932. Reply from Standard Brands Inc. to Federal Trade Commission complaint (see "Federal Trade Commission complaint against The Fleischmann Company.") Defends the "Yeast for Health" campaign and its methods of obtaining testimonials. Asks that complaint be dismissed.
Subject:Subcategory--Supplementary Documents
Item Number: MM1161
Rights: For information about copyright and reproduction, see the policy for this collection.
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Federal Trade Commission in the matter of The Fleischmann Company and Standard Brands Incorporated
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