19 items found in this collection
Mrs. Wilkins reads the Ladies' Home Journal
The "Woman Appeal"
Personalities and the Public: Some Aspects of Testimonial Advertising
Talk by F. A. Bell, JWT legal department, to the Apprentice Group and Mr. ...
Account histories: The Fleischmann Company
Listerine: Report of Chemical and Bacteriologic Investigations
Listerine and other mouth washes
It Had Better Be True
Let the seller beware!
Consumers in Wonderland - Part III
Standards of Practice of The Association of National Advertisers, Inc.
Printers' Ink "Model" Statute
Advertising Principles of The Christian Science Monitor
Types of Advertising of Medicines and Health Devices to be Avoided
Excerpts from The Code of The National Association of Broadcasters
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