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Supplementary Documents - 36 Items
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This category contains a variety of historical documents relating to the creation and influence of health-related advertisements. They are classified by the originator of the documents, and they include internal reports and house publications of the J. Walter Thompson Co. Archives, editorials and articles from medical journals and other publications, and case files from the Federal Trade Commission.
Thumbnail of mma.MM1154.
Talk by F. A. Bell, JWT legal department, to the Apprentice Group and Mr. Kohl
Product:Unknown
Company:J. Walter Thompson Company
Year:1936
Item Number: MM1154
Thumbnail of mma.MM1158.
Account histories: The Fleischmann Company
Product:Unknown
Company:J. Walter Thompson Company
Year:1926
Item Number: MM1158
Thumbnail of mma.MM1148.
Fleischmann sales continue upward trend
Product:Fleischmann's Yeast
Company:J. Walter Thompson Company
Year:1925
Item Number: MM1148
Thumbnail of mma.MM1157.
Discussion of Scottissue controversy, Creative Staff Meeting Minutes
Product:Scott Paper Products
Company:J. Walter Thompson Company
Year:1932
Item Number: MM1157
Thumbnail of mma.MM1150.
How we get yeast for health photographs
Product:Fleischmann's Yeast
Company:J. Walter Thompson Company
Year:1926
Item Number: MM1150
Thumbnail of mma.MM1184.
Dr. Howard W. Haggard
Product:Hexylresorcinol Solution S.T. 37
Company:J. Walter Thompson Company
Year:1932 Dec. 4
Item Number: MM1184
Thumbnail of mma.MM1169.
Listerine: Report of Chemical and Bacteriologic Investigations
Product:Unknown
Company:American Medical Association
Year:1931 Apr. 18
Item Number: MM1169
Thumbnail of mma.MM1146.
Some pros and cons concerning the adapting of magazine advertisements for newspapers
Product:E.D. Pinaud's Eau de Quinine
Company:J. Walter Thompson Company
Year:1926
Item Number: MM1146
Thumbnail of mma.MM1171.
It Had Better Be True
Product:Unknown
Company:Unknown
Year:1938 Aug. 25
Item Number: MM1171
Thumbnail of mma.MM1155.
Yeast for Health campaign
Product:Fleischmann's Yeast
Company:J. Walter Thompson Company
Year:1928
Item Number: MM1155
Thumbnail of mma.MM1174.
Consumer Jury Test of 4 Types of Scottissue Advertising
Product:ScotTissue
Company:J. Walter Thompson Company
Year:1933 Sept.
Item Number: MM1174
Thumbnail of mma.MM1152.
The "Woman Appeal"
Product:Unknown
Company:J. Walter Thompson Company
Year:1924
Item Number: MM1152
Thumbnail of mma.MM1173.
Halitosis
Product:Unknown
Company:Unknown
Year:1932 Oct.
Item Number: MM1173
Thumbnail of mma.MM1162.
Federal Trade Commission, Interview with Hubert Prior (Rudy) Vallee
Product:Fleischmann's Yeast
Company:J. Walter Thompson Company
Year:1931
Item Number: MM1162
Thumbnail of mma.MM1147.
Sylpho-Nathol and the Present Epidemic
Product:Sylpho-Nathol
Company:J. Walter Thompson Company
Year:1916
Item Number: MM1147
Thumbnail of mma.MM1178.
Standards of Practice of The Association of National Advertisers, Inc.
Product:Unknown
Company:Unknown
Year:1924 Jul. 1
Item Number: MM1178
Thumbnail of mma.MM1179.
Printers' Ink "Model" Statute
Product:Unknown
Company:Unknown
Year:1911
Item Number: MM1179
Thumbnail of mma.MM1156.
Overview of Scott campaign
Product:Scott Paper Products
Company:J. Walter Thompson Company
Year:1927
Item Number: MM1156
Thumbnail of mma.MM1183.
Fair Practice Code of The National Association of Better Business Bureau
Product:Unknown
Company:Unknown
Year:1935 March
Item Number: MM1183
Thumbnail of mma.MM1161.
Federal Trade Commission in the matter of The Fleischmann Company and Standard Brands Incorporated
Product:Fleischmann's Yeast
Company:J. Walter Thompson Company
Year:1932
Item Number: MM1161
Thumbnail of mma.MM1151.
Mrs. Wilkins reads the Ladies' Home Journal
Product:Unknown
Company:J. Walter Thompson Company
Year:1923
Item Number: MM1151
Thumbnail of mma.MM1172.
Let the seller beware!
Product:Unknown
Company:Unknown
Year:1933 Apr.
Item Number: MM1172
Thumbnail of mma.MM1149.
Fuller Brush salesmen eating yeast to gain pep
Product:Fleischmann's Yeast
Company:J. Walter Thompson Company
Year:1926
Item Number: MM1149
Thumbnail of mma.MM1177.
Consumers in Wonderland - Part III
Product:Unknown
Company:Unknown
Year:1927 Feb. 16
Item Number: MM1177
Thumbnail of mma.MM1159.
Letter of complaint and reply
Product:Fleischmann's Yeast
Company:J. Walter Thompson Company
Year:1937
Item Number: MM1159
Thumbnail of mma.MM1186.
Yeast Stipulation
Product:Unknown
Company:Unknown
Year:1938 Aug. 4
Item Number: MM1186
Thumbnail of mma.MM1170.
Listerine and other mouth washes
Product:Unknown
Company:American Medical Association
Year:1931 Apr. 18
Item Number: MM1170
Thumbnail of mma.MM1160.
Federal Trade Commission complaint against The Fleischmann Company
Product:Fleischmann's Yeast
Company:J. Walter Thompson Company
Year:1931
Item Number: MM1160
Thumbnail of mma.MM1185.
Sunbrite Junior Nurse Corps
Product:Cleanser
Company:Sunbrite
Year:1937 Jan. 27
Item Number: MM1185
Thumbnail of mma.MM1182.
Excerpts from The Code of The National Association of Broadcasters
Product:Unknown
Company:Unknown
Year:1935
Item Number: MM1182
Thumbnail of mma.MM1181.
Types of Advertising of Medicines and Health Devices to be Avoided
Product:Unknown
Company:Unknown
Year:1932
Item Number: MM1181
Thumbnail of mma.MM1163.
Federal Trade Commission, Interview with Mabel Kinneer
Product:Fleischmann's Yeast
Company:J. Walter Thompson Company
Year:1931
Item Number: MM1163
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Supplementary Documents - 36 Items
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