Discussion of Scottissue controversy, Creative Staff Meeting Minutes
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DescriptionDocument date is September 28, 1932. Report on JWT's Scott Paper account, reviewing its new health-oriented campaign for ScotTissue toilet paper. Discusses a negative editorial about the campaign that appeared in the Journal of the American Medical Association. (See "Scot Tissue," JAMA July 16, 1932). Presents detailed defense of the campaign.
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Item IDMM1157
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CategorySupplementary Documents
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