Preliminary Inventory of the Leo Bogart Papers, 1935-2006

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Descriptive Summary

Repository Creator Title Language of Material Extent Abstract [top]

Administrative Information

Access Restrictions Copyright Notice Preferred Citation Provenance Processing Information             

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Biographical Note

Bogart was a sociologist, author and marketing specialist known for studying the role of mass media in culture. Born in Poland, Bogart emigrated to the U.S. at age two with his parents. He attended Brooklyn College as an undergraduate, served in the Army Signal Intelligence Corps during WWII, and earned a doctorate in sociology from the University of Chicago. He taught marketing at New York University, Columbia University and the Illinois Institute of Technology. He also served as the executive vice president and general manager of the Newspaper Advertising Bureau. At the time of his death, Bogart was a director and senior consultant for Innovation, an international media consulting firm and wrote a column for Presstime, the magazine of the Newspaper Association of America. He died October 15, 2005 at the age of 84.

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Collection Overview

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Subject Headings

• Bogart, Leo
• John W. Hartman Center for Sales, Advertising and Marketing History
• Marketing research.
• American newspapers--Circulation--Research.
• Mass media and culture--United States.
• Slides (photographs)
• Videocassettes
• John W. Hartman Center for Sales, Advertising & Marketing History.

	List of Series in Collection
		Accession, 2005 (2005-0080)
		Accession, 2006 (2006-0087)
		Accession, 2007 (2007-0026)

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Preliminary Description of Collection

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Separated Material

• Descriptive Summary
• Administrative Information
• Biographical Note
• Collection Overview
• Subject Headings
• Preliminary Description of Collection
• Separated Material