Preliminary Inventory of the J. Walter Thompson Company. Advertising Columnists Articles, 1985-1999

J. Walter Thompson Company. Advertising Columnists Articles, 1985-1999

J. Walter Thompson Company.

6 Linear Feet
3600 Items

Rare Book, Manuscript, and Special Collections Library, Duke University

English.

Collection is open for research.

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[Identification of item], J. Walter Thompson Company. Advertising Columnists Articles, Rare Book, Manuscript, and Special Collections Library, Duke University.

The Advertising Columnists Articles were received by the Rare Book, Manuscript, and Special Collections Library from the Information Center of J. Walter Thompson Company, Chicago Office as a gift in 2000.

Processed by Kristen Kramer

Completed July 7, 2001

Encoded by Kristen Kramer and Ruth E. Bryan

This finding aid is NCEAD compliant.

This collection is unprocessed: materials have not been ordered and described beyond their original condition.

Collection of photocopies of thousands of daily columns on advertising and closely related subjects appearing in major newspapers, primarily the Chicago Sun-Times, the Chicago Tribune, and the New York Times. The most frequently represented authors are: George Lazarus ( Tribune, 1985-1999), Nancy Millman ( Sun-Times, until 1992), and Philip H. Dougherty ( NYT, died 1988 September), as well as Randall Rothenberg, Kim Foltz, and Stuart Elliott, who succeeded Dougherty at the Times. Various guest columnists also wrote occasionally for the NYT. For the time period covered, the files appear to contain most or all of the columns that were published in the three papers. The collection also includes several folders of articles and columns from the Wall Street Journal and other business publications, especially concerning management turmoil and succession at J. Walter Thompson Company in 1987. Acquired as part of the John W. Hartman Center for Sales, Advertising, and Marketing History.

These are searchable subject entries for this collection. Performing a search on these subjects in the Duke University Libraries online catalog will bring up other related research materials.