Inventory of the J. Walter Thompson Company. Edward G. Wilson Papers, 1906-1991, bulk 1946-1971
[top]Descriptive Summary
Repository
Rare Book, Manuscript, and Special Collections Library, Duke
University
Creator
J. Walter Thompson
Company.
Title
J. Walter Thompson Company.
Edward G. Wilson Papers,
1906-1991, bulk
1946-1971
Language of Material
Material
is in English
Extent
43 Linear Feet
30,500 Items
Abstract
30,500 Items
The J. Walter Thompson
Company (JWT), founded in 1864, is one of the oldest and largest enduring
advertising agencies in the United States. Edward G. Wilson was an executive
with JWT from 1930 until his retirement in 1971, and held the positions of
General Counsel, Executive Vice-President and Secretary of the
Company.
The Edward G. Wilson Papers span the
period 1906-1991 and includes clippings, correspondence, inter-office
memoranda, reports, writings, speeches and personal diaries that highlight
Wilson's 40 year career (1930-1971) as an executive with the J. Walter Thompson
Company (JWT). The bulk of materials fall between 1946 and 1971, and covers the
period from Wilson's return to JWT following military service in World War II
until his retirement. As General Counsel and head of JWT's Legal Department,
Wilson oversaw contractual relations pertaining primarily to the sponsorship of
radio and television programs for a number of clients--including DeBeers
Consolidated Mines, Ltd., the Eastman Kodak Company, the Ford Motor Company,
the Scott Paper Company and Unilever. The collection reveals JWT's
relationships with radio and television personalities--such as Fred Allen and
Edgar Bergen--and professional organizations including the Radio Writers Guild
and the Television Writers of America. In addition, materials in the collection
touch on the anti-communist movement and blacklisting within the U.S.
entertainment industry of the 1950s--involving personalities such as Jean Muir
and John Henry Faulk, among others. The collection also includes records from a
number of JWT international offices, with heavier representation from offices
in London; Bombay (Mumbai), India; and Johannesburg, South Africa, along with
records kept by some of Wilson's predecessors, such as Donald Foote and Sam
Meek, and the South African advertising executive and politician James Hamilton
Russell.
[top]
Administrative Information
Access RestrictionsCollection is restricted.
Sensitive personnel materials pertaining to individual employment
are closed to non-JWT users for 75 years from the date of the file
creation.
In addition, patrons must sign the Acknowledgment of Legal
Responsibility and Privacy Rights form before using this collection.
Also, all or portions of this collection may be housed off-site in
Duke University's Library Service Center. Consequently, there may be a 24-hour
delay in obtaining these materials.
Please contact Research Services staff before visiting the Rare
Book, Manuscript, and Special Collections Library to use this collection.
Copyright Notice
The copyright interests in this collection have not been transferred
to Duke University. For more information, consult the copyright section of the
Regulations and Procedures of the Rare Book, Manuscript, and Special
Collections Library.
Preferred Citation
[Identification of item], J. Walter Thompson Company. Edward G.
Wilson Papers, Rare Book, Manuscript, and Special Collections Library, Duke
University.
Provenance
The J. Walter Thompson Company. Edward G. Wilson Papers were
received by the Rare Book, Manuscript, and Special Collections Library as a
gift in 1987.
Processing Information
Processed by Richard Collier, Ginny Daley, Margaret Miller, Brooke
Stanley, Ashley Urquhart, August 2006
Encoded by Richard Collier, Ginny Daley
Completed August 2006
Descriptive sources and standards used to create this inventory:
DACS, EAD, NCEAD guidelines, and our
local
Style Guide.
[top]
Biographical and Historical Note
| 1909 Mar. 23 | Born Edward George Wilson, Richmond, Ind. |
| 1930 | Received AB Degree, Earlham College, Richmond, Ind. |
| 1930 | Joined J. Walter Thompson Company (JWT), Treasurer's Office |
| 1934 | Received JD from New York University Law School, New York, N.Y. |
| 1936-1938 | Left JWT to join Donovan, Leisure, Newton & Lumbard (law firm) |
| 1938 | Returned to JWT as Assistant Secretary and Head of Legal Department |
| 1942-1943 | Assistant Secretary and Assistant Treasure, JWT |
| 1943-1945 | Military service during World War II (U.S. Naval Reserve, OSS Middle East and Asia); discharged as Lieutenant |
| 1945 | Awarded Legion of Merit, U.S. Army Forces in the Middle East |
| 1946-1960 | General Counsel, JWT |
| 1946-1966 | Member, Finance Committee, JWT |
| 1949 | Awarded Santimala (Peace) Medal from the King of Thailand |
| 1954 | Vice President and Trustee of Company Profit Sharing Trust, JWT |
| 1957 | Director, JWT |
| 1959 | Treasurer and member of Executive Committee, JWT |
| 1961 | Senior Vice President, JWT |
| 1962 | Succeeded Sam Meek as Executive Vice President (EVP) in charge of international operations |
| 1965 | Executive Vice President-Corporate and Secretary of the Company, JWT |
| 1967 | Chairman of the Board of Trustees, Earlham College |
| 1971 | Director, Association of Governing Boards of Universities and Colleges |
| 1971 | Retired from JWT |
| 1976 | Honorary Doctorate, Earlham College |
| 1977 | Honorary Lifetime Trustee, Earlham College |
| 1987 | Presented Distinguished Service Award in Trusteeship by the Association of Governing Boards of Universities and Colleges |
| 1993 July 24 | Died in Sharon, Conn. |
Collection Overview
The Edward G. Wilson Papers cover the
period 1906-1991 and highlight Wilson's 40 year career (1930-1971) as an
executive with the
J. Walter Thompson Company (JWT). The bulk of
materials fall between 1946 and 1971, and covers the period from Wilson's
return to JWT following military service in World War II until his retirement,
and includes Wilson's writings and speeches, clippings, correspondence and
memoranda. As General Counsel and head of JWT's Legal Department, Wilson
oversaw contractual relations pertaining primarily to the sponsorship of radio
and television programs for a number of clients--including
DeBeers Consolidated Mines, Ltd., the
Eastman Kodak Company, the
Ford Motor Company, the
Scott Paper Company and
Unilever. The collection reveals JWT's
relationships with radio and television personalities--such as
Fred Allen and
Edgar Bergen--and professional organizations like
the
Radio Writers Guild and the
Television Writers of America. In addition,
materials in the collection touch on the anti-communist movement and
blacklisting within the U.S. entertainment industry of the 1950s--involving
personalities such as
Jean Muir and
John Henry Faulk, among others. The collection
also includes records from a number of JWT international offices, with heavier
representation from offices in London; Bombay (Mumbai), India; and
Johannesburg, South Africa, along with records kept by some of Wilson's
predecessors, such as
Donald Foote and
Sam Meek, and the South African advertising
executive and politician
James Hamilton Russell.
The papers are organized into twelve series--International Offices (Restricted), Trip Files, Client Files,
Chronological Files (Restricted),
Legal Files (Restricted), Subject Files, Financial Files
(Restricted), Personnel Files (Restricted),
Domestic Policy and Procedures, International Policy and Procedures, Writing & Speeches, and Personal
Files. The bulk of materials is contained in three large series--International Offices, Chronological
Files, and Legal Files. Large-format
materials have been located in Oversize Materials.
Sensitive personnel materials pertaining to individual employee matters are
closed to non-JWT users until 2045, and have been physically removed to
Restricted Materials.
The International Offices Series
(Restricted) contains files documenting Wilson's tenure as head of JWT's
international operations, including information on the England, India and South
African offices. The bulk of the records date from the 1950s and 1960s.
The Trip Files Series contains clippings,
correspondence, and memoranda detailing trips Wilson made during his tenure as
the head of JWT's international operations. Also includes Wilson's reports on
the regional offices as well as their clients.
The Client Files Series contains
correspondence between Wilson and the managers of individual JWT offices
relating to specific clients, such as
Caltex, the
Campbell Soup Company,
S.C. Johnson,
Kraft,
Pan American Airlines, and the
Shell Oil Company and
Unilever.
The Chronological Files Series
(Restricted) consists of letters and memoranda that reflect the
company's routine operations.
The Legal Files Series (Restricted)
contains files relating to entertainment law--contract negotiations between the
professional unions such as the Radio Writers Guild and the advertisers and
agencies; and contractual and billing information pertaining to radio
personalities like
Fred Allen and
Edgar Bergen. Legal actions, disputes, lawsuits,
and the blacklisting of entertainers--as well as to corporate affairs, such as
stock ownership, profit-shairing, client relations, and lawsuits against JWT
are also represented.
The Subject Files Series consist of
Wilson's office files and include reports, correspondence, articles and printed
materials that cover topics such as Agent-Client relationships, employee
evaluations and recruitment, management meetings, and client records,
especially for the
Eastman Kodak Company, the
Ford Motor Company and the
Scott Paper Company.
The Financial Files Series
(Restricted)include Finance Committee minutes and background materials,
along with organizational information on regional offices.
The Personnel Files Series (Restricted)
consists of statistical records of departmental personnel, as well as
biographical information, clippings, and correspondence relating to transfers,
promotions, and job responsibilities of individual executives and office
managers.
The Domestic Policies and Procedures Series
and International Policies and Procedures Series
document the operational guidelines for JWT's domestic and international
offices.
The Writing and Speeches Series contains
primarily speeches given by Wilson, including several made after his
retirement.
The Personal Files Series includes
correspondence, interviews and articles about Wilson that reflect in large part
Wilson's ongoing relationship with JWT after his retirement.
[top]
Subject Headings
These are searchable subject entries for this collection. Performing a
search on these subjects in the Duke University Libraries online catalog will
bring up other related research materials.
- J. Walter Thompson Company.
- J. Walter Thompson Company. London Office.
- J. Walter Thompson Company. Bombay (Mumbai) Office.
- J. Walter Thompson Company. Johannesburg Office.
- De Beers Consolidated Mines, Ltd.
- Eastman Kodak Company.
- Ford Motor Company.
- Scott Paper Company.
- Unilever (Firm).
- Allen, Fred, 1894-1956.
- Muir, Jean, 1911-
- Faulk, John Henry.
- Bergen, Edgar, 1903-1978.
- Foote, Donald C.
- Meek, Samuel W. (Samuel Williams), b. 1895.
- Wilson, Edward G., 1909-1993.
- Russell, James Hamilton.
- Advertising Agencies.
- Advertising Agencies--United States.
- Advertising Agencies--Great Britain.
- Advertising Agencies--India.
- Advertising Agencies--South Africa.
- Advertising Agencies--Law and legislation.
- Advertising executives.
- Advertising--Management.
- International business enterprises--Management.
- Radio Writers Guild.
- Television Writers of America.
- Blacklisting of entertainers--United States--History--20th century.
- Radio programs--United States.
- Television programs--United States.
- Clippings (AAT)
- Correspondence (AAT)
- Memoranda (AAT)
- Speeches (AAT)
- Writings (AAT)
- John W. Hartman Center for Sales, Advertising & Marketing History.
Related Material
Related materials may be found in other collections within the J.
Walter Thompson Company Archives--including the Corporation
Vertical Files, Account Files Collection,
Information Center Records, and Review Board Records, along with the papers of JWT
executives--the George Black Papers, the
Harry Clark Papers, the Denis
Lanigan Papers, the Samuel Meek Papers, the
Dan Seymour Papers, the Albert
Stridsberg Papers, the Norman Strouse Papers,
and the James Webb Young Papers. For materials
relating to JWT's international operations, see also the Shirley Woodell Papers, the Greg
Bathon Papers, and the Don Johnston Papers.
For materials relating to the legal aspects of advertising, see the
American Association of Advertising Agencies Records
and the McGraw-Hill Marketing Information Center
Collection. For additional information on television advertising within
the J. Walter Thompson Company, see the John Devine
Papers and the Maury Holland Papers.
top]
Detailed Description of Collection
International Offices Series, 1933-1971, bulk 1950s-1960s (RESTRICTED)
(19 boxes)
Contains files documenting Wilson's tenure as head of JWT's
international operations, including information on the England, India, and
South Africa offices (dating back to the 1930s). The England files include
account planning and review boards. Also includes files from Australia, Brazil,
Canada, etc., offices that include the files of
Sam Meek, Wilson's predecessor. The
South Africa records include those created by
Donald Foote and
James Hamilton Russell, in particular,
correspondence and printed material related to the latter's
anti-apartheid political efforts during the
1950s-1960s. Arranged in alphabetical order by name of country in which the
office is located.
Sensitive personnel materials pertaining to individual employee
matters are closed to non-JWT users until 2045. Those items have been
physically removed to Restricted Materials. A note
indicating the removal of restricted materials appears at each relevant
folder.
Box 1
Australia
General
Deferred compensation plan,
1950-1951, 1960-1962
(Restricted materials removed)
(4 folders)
Deferred compensation plan,
Ted Jarvis,
1960-1961 (Restricted
materials removed)
Office: Brisbane
Correspondence,
1961 May - 1961 Aug.
(Restricted materials removed)
Office: Melbourne
Correspondence (Sam Meek's files),
1957-1961 (Restricted
materials removed)
(2 folders)
Office: Sidney
Office space,
1960-1963
Austria
Office: Vienna
Correspondence,
1960-1966 (Restricted
materials removed)
(2 folders)
Belgium
Office: Antwerp
Correspondence,
1952-1967 (Restricted
materials removed)
(3 folders)
Salaries,
1965 Jan.-Apr.
(Restricted materials removed)
Brazil
General
Association with
Maguary,
1963-1965
Office: Rio de Janeiro
Correspondence,
1955-1962 (Restricted
materials removed)
Office: São Paulo
Correspondence
Assorted
1961-1962
(Restricted materials removed)
Box 2
1969-1971
(Restricted materials removed)
Collocated
Vol. I,
1961-1962
(Restricted materials removed)
(2 folders)
Vol. II,
1962-1967
(Restricted materials removed)
(2 folders)
Sam Meek's files,
1945-1961 (Restricted
materials removed)
(2 folders)
Office space,
1961-1966
Canada
Office: Montreal
Background information,
1965
Correspondence (Sam Meek's files),
1954-1959
1954-1959
Box 3
1960-1963 (Restricted
materials removed)
Office: Vancouver
Correspondence,
1956-1965 (Restricted
materials removed)
Chile
Office: Santiago
Background information,
1963 Oct. (Restricted
materials removed)
Correspondence
General,
1960-1965 (Restricted
materials removed)
Sam Meek's files,
1943-1961 (Restricted
materials removed)
Colombia
Office: Bogota
Correspondence,
1953-1966 (Restricted
materials removed)
Report on trip by
W. Lee Preschel,
1965 Oct. (Restricted
materials removed)
Denmark
Correspondence,
1955-1966
France
Office: Paris
Acquisition of another business,
1964-1965 (Restricted
materials removed)
Correspondence (Sam Meek's files)
1939-1953 (Restricted
materials removed)
(4 folders)
Box 4
1954-1962 (Restricted
materials removed)
(11 folders)
Box 5
French brochure (Sam Meek's files),
1958-1960
Personnel resignations and problems,
1962-1964 (Restricted
materials removed)
Reorganization of company,
1962-1967 (Restricted
materials removed)
(3 folders)
Germany
Office: Frankfurt
Correspondence, vol. II,
1963-1967 (Restricted
materials removed)
(3 folders)
Office space,
1963 Oct.
Pension, profit-sharing, salaries, insurance,
1960-1965 (Restricted
materials removed)
Great Britain
Office: London (See also Oversize Box 89)
Articles of Association,
1933-1951
Billing procedure,
1965 Nov.
Board meetings,
1968 Feb.
British Market Research Bureau,
1965
Corporate documentation,
1933-1966
Box 6
Correspondence
General,
1946-1971 (Restricted
materials removed)
(5 folders)
Sam Meek's files,
1948-1958
(5 folders)
Box 7
Sam Meek's files,
1959-1962
(5 folders)
Description of JWT London and
British Market Research Bureau,
1957 Dec.
Diversification, office administration,
1964-1965
Exchange of stock (London for New York),
1958-1964 (Restricted
materials removed)
Box 8
General meetings
Vol. I,
1955-1961
(2 folders)
Vol. II,
1961-1969
(4 folders)
Holidays,
1965-1966
Office space,
1954-1964
Organization,
1959-1965 (See also
Oversize Folder 1)
Pension plan,
1961-1966 (Restricted
materials removed)
Personnel selection (Sam Meek's files),
1947 Apr. (Restricted
materials removed)
Discussion of pre-employment testing, with some sample
psychological tests and questionnaire guidelines.
Public relations for advertising (Lexington
International),
1963-1966
Box 9
Reorganization
1946-1960 (Restricted
materials removed)
(12 folders)
Box 10
1961-1964 (Restricted
materials removed)
Research policy,
1964-1965
Review Board,
1965 May
Royal Commission on the Press,
1961
Top Hat pensions,
1958
India
General (See also Oversize Box 89)
Articles of Association and Certificates of
Incorporation,
1938-1946
Board of Directors,
1966
Correspondence,
1967-1970
Foreign Exchange Act,
1965-1966
(3 folders)
"Indianization,"
1965-1967
Indianization and the position of the company
1965-1966
(3 folders)
Box 11
1967-1971
(2 folders)
Outline of a plan for the future,
1966 Oct.
Printed materials,
1965 Mar.
Restriction on advertising expenditure,
1965-1966
(3 folders)
Union matters,
1951-1966
Office: Bombay
Correspondence
Vol. I,
1947-1965 (Restricted
materials removed)
(3 folders)
Vol. II,
1966 (Restricted
materials removed)
(Folders 1-2 of 3)
Box 12
Vol. II,
1966 (Restricted
materials removed)
(Folder 3 of 3)
Vol. III,
1966-1969 (Restricted
materials removed)
(3 folders)
"Future of JWT in
India,"
1961-1962
Krishna Mohan (consultant),
1966 Aug.
Ireland (See also Oversize Box 89)
Proposed Articles of Association,
1939
Italy
Office: Milan
Correspondence (Sam Meek's files),
1953-1962
(8 folders)
Box 13
David James,
1951-1963 (Restricted
materials removed)
Report and agenda,
1971 Aug.
Japan
Office: Tokyo
Correspondence,
1963-1966
(4 folders)
Retirement allowance report,
1962-1965
Lebanon
Correspondence,
1956-1962
Malaysia and Hong Kong
Correspondence,
1955-1966
(3 folders)
Proposals for establishing JWT facilities,
1963 July
Mexico
Office: Mexico City
Correspondence, (Sam Meek's files),
1954-1962
(3 folders)
Netherlands
Office: Amsterdam
Correspondence
1957-1962
Box 14
1963-1967 (Restricted
materials removed)
(4 folders)
Office space,
1961-1964
Pension plan,
1963-1965
Panama
Correspondence,
1962
Philippines
Office: Manila
Correspondence (Sam Meek's files),
1955-1962
(3 folders)
Portugal
Correspondence,
1953-1968 (Restricted
materials removed)
(3 folders)
Puerto Rico
Office: San Juan
Correspondence (Sam Meek's files),
1959-1961
South Africa (See also Oversize box
89)
General
Correspondence
Donald Foote's files (Corporation
agreement),
1933-1957
(3 folders)
James Hamilton Russell's
files
1957-1961
(Restricted materials removed)
(3 folders)
Box 15
1963-1967
Operation of company,
1956-1966
(4 folders)
Re: agreement,
1955-1971
(3 folders)
Sam Meek's files,
1943-1962
(3 folders)
Vol. I,
1942-1956
(2 folders)
Box 16
Vol. I,
1957-1964
(2 folders)
Vol. II,
1965-1971
(2 folders)
Documentary evidence regarding commitments,
1948
Financial statements,
1954-1961
Information on South Africa,
1956
Memorandum of Association, Article of Association,
Certificate of Incorporation,
1954
Printed materials,
1969
Printed materials
(Caltex),
1955-1962
Printed materials
(James Hamilton Russell),
1964-1968
Report, vol. I,
1956
Balance sheet (removed from sec. 8),
1954
Early draft,
1956
Final draft,
1956
Sec. II, key correspondence,
1933-1954
(Folder 1 of 4)
Box 17
Sec. II, key correspondence,
1933-1954 (Restricted
materials removed)
(Folders 2-4 of 4)
Report, vol. II,
1956-1957
Office: Cape Town
Correspondence (Donald Foote's files),
1932-1946
(6 folders)
Correspondence, sale of S.A. business (Donald
Foote's files),
1933
(3 folders)
Office: Johannesburg
Correspondence (Donald Foote's files),
1932-1934
(2 folders)
Spain (See also Oversize Box 89)
Correspondence
Vol. I,
1954-1964
(Folder 1 of 3)
Box 18
Vol. I,
1954-1964
(Folders 2-3 of 3)
Vol. II,
1965-1971
(5 folders)
Sweden
Establishment of office,
1965-1967
Switzerland
Century Lausanne,
1963-1967
(2 folders)
Establishment of office,
1963-1965
(Folders 1-2 of 3)
Box 19
Establishment of office,
1963-1965
(Folder 3 of 3)
Taiwan
Correspondence,
1964-1966
Thailand
"An Examination of a Company
Opportunity,"
1969 Aug.
Trinidad
Correspondence,
1961
Turkey
Correspondence,
1961-1965
Venezuela
Office: Caracas
Correspondence,
1958-1967
(4 folders)
Office space,
1962-1963
Zambia
Correspondence,
1966-1967
Trip Files Series, 1954-1968
(3 boxes)
Contains clippings, correspondence, and memoranda detailing trips
Wilson made during his tenure as the head of JWT's international operations.
Also includes Wilson's reports on the regional offices as well as their
clients. Arranged chronologically and therein by place.
Box 19
1954 Feb.:
Europe (See also Oversize Box
89)
1958 Mar.: Europe
1960 July: Europe
1961 July: Europe (See also Oversize Box 89)
1962
Feb.: Europe
Mar.: South America
Box 20
May: Europe
July: Europe (See also Oversize Box 89)
Oct.:
Australia, Japan, Philippines
1963
Jan.: Europe (See also Oversize Box 89)
Apr.: Europe (See also Oversize Box 90)
June: Europe (See also Oversize Box 90)
July: Detroit and Montreal
Aug., Detroit (Ford Dealer Association
meetings)
Oct.: South America, Washington, D.C., Honolulu
(2 folders)
Nov.: Europe (See also Oversize Box 90)
1964
Feb.: Europe (See also Oversize Box 90)
Mar.:
India, Pakistan, Tokyo (See also Oversize
Box 90)
Box 21
Apr.: Europe
June: Europe
Oct.: Europe
Nov.: Europe
1965
Jan.: Far East and Europe
July: Europe
Nov.: Europe
1966
May: Denver and Europe
(2 folders)
Sept.: London, Beirut, Far East
1967
Jan.: Europe
Apr.-Dec.: Washington, D.C.
May: Montreal
Aug.: Montreal
Nov.: Europe
1968 June: London, Paris
Client Files Series, 1947-1971
(6 boxes)
Contains correspondence between Wilson and the managers of
individual JWT offices relating to specific clients. The
Unilever files contain information about
Unilever's
"house"
agency,
Lintas, and its efforts to develop worldwide
advertising principles, as well as specific information about Thompson's
business. Other key clients represented in the series include
Caltex, the
Campbell Soup Company,
S.C. Johnson,
Kraft,
Pan American Airlines, and the
Shell Oil Company. Arranged
alphabetically.
Box 21
Alberto-Culver,
1963-1966
Burroughs,
1961-1967
Caltex,
1962-1967
Corporate, vol. I,
1962-1964
Corporate, vol. II,
1965-1967
Box 22
Prototype advertising,
1965-1966
Campbell Soup Company,
1958-1964
General,
1958-1964
Marketing plan,
1958
Cervecerias (C.C.U.),
1964-1965
Champion Spark Plug Company,
1947-1967
Chesebrough-Ponds (
South Africa),
1962-1965
Chunky Corp.,
1967
De Beers,
1962-1966
Eastman Kodak,
1961
Esso,
1961-1966
Findus,
1962-1965
Ford,
1967-1971
Box 23
International Wool Secretariat,
1962-1965
Kellogg,
1960-1966
(2 folders)
Kraft,
1963-1966
Charges for services,
1963-1965
General,
1963-1966
National Biscuit Company,
1962-1965
Nestle,
1965-1966
New Holland Machine Company,
1965-1966
Box 24
Pan American,
1962-1968
(2 folders)
Pepsi-Cola,
1962-1966
RCA,
1959, 1963-1966
Remington Rand,
1958-1966
(2 folders)
S.C. Johnson,
1962-1965
General,
1962-1965
Program,
"Art USA Now,"
1963-1964
Scott Paper Company,
1957
Seven-Up,
1965-1966
Shell Oil Company,
General,
1964
Box 25
Response to agency questionnaire,
1960
Unilever
Conference on creative advertising,
1962
Europe and miscellaneous,
1965-1967
(2 folders)
Lintas,
1962-1964
Lux Toilet Soap,
"9 Out of 10,"
1962-1966
(2 folders)
Marketing data (K. Hinks),
ca. 1960s
Marketing Group visit,
1962
Philippines,
1962-1964
Plan for good advertising,
1964
Box 26
Questionnaire,
1965
South and Central America,
1961-1966
South Africa,
1965
Warner Lambert,
1962-1965
Chronological Files Series, 1951-1971 (RESTRICTED)
(8 boxes)
Letters and memoranda that reflect the company's routine
operations. Arranged chronologically.
Sensitive personnel materials pertaining to individual employee
matters are closed to non-JWT users until 2045. Those items have been
physically removed to Restricted Materials. A note
indicating the removal of restricted materials appears at each relevant
folder.
Box 26
1951-1968,
index
1951 Jan.-June
(2 folders)
Box 27
1951 July-Dec.
(2 folders)
1953 Jan.-Sept.
(3 folders)
Box 28
1954 Jan.-Dec. (Restricted
materials removed)
(4 folders)
Box 29
1956 Jan.-1957 Mar.
(Restricted materials removed)
(5 folders)
Box 30
1957 Apr.-1958 June
(Restricted materials removed)
(5 folders)
Box 31
1958 July-1959 Sept.
(Restricted materials removed)
(5 folders)
Box 32
1959 Oct.-1961 Mar.
(Restricted materials removed)
(6 folders)
Box 33
1961 Apr.-1962 Mar.
(Restricted materials removed)
(4 folders)
Box 34
1962 Apr.-1963 Mar.
(Restricted materials removed)
(4 folders)
Box 35
1963 Apr.-Dec. (Restricted
materials removed)
(4 folders)
Box 36
1963 Oct.-1964 June
(Restricted materials removed)
(4 folders)
Box 37
1964 Apr.-Dec. (Restricted
materials removed)
(5 folders)
Box 38
1965 Jan.-May (Restricted
materials removed)
(4 folders)
Box 39
1965 June-Dec. (Restricted
materials removed)
(5 folders)
Box 40
1966 Jan.-Sept. (Restricted
materials removed)
(5 folders)
Box 41
1966 July-1967 June
(Restricted materials removed)
(6 folders)
Box 42
1967 Apr.-1968 Mar.
(Restricted materials removed)
(5 folders)
1970 Oct.-Dec. (Restricted
materials removed)
Box 43
1971 Jan.-Dec. (Restricted
materials removed)
(4 folders)
Legal Files Series, 1927-1975 (RESTRICTED)
(25 boxes)
Correspondence, reports, and news clippings documenting JWT's
legal activities, primarily from the New York office, but other offices are
also mentioned. Topics include the stockholder rights, the Profit-Sharing
Trust, the transfer of
Stanley and Helen Resor's controlling interest
in the company, lawsuits that involved JWT, letters of terms for individual
clients, compensation and contract disputes with radio and television
personalities and their programs, contract negotiations with the
Radio Writers Guild and the
Television Writers of America, and lists of
actors and actresses approved to work during the period of Hollywood
blacklisting. Lawsuits represented in the series include Sartoris and Laemmar vs. JWT, in which the former
charged the company for forcing them to sell back their stock in 1964. Another
lawsuit related to the company's
"going public"
is that of Jardine vs. JWT. Both suits provide
information about Thompson's efforts to provide incentives to senior management
and to finance operations.
The letters of terms for individual clients contain copies of
client agreements and often include internal memoranda, correspondence with the
client, Dun & Bradstreet reports, financial statements, and press clippings
announcing the acquisition or loss of the account. Major clients represented in
the series include the Eisenhower-Nixon presidential campaign of 1952, Ford,
the
Johns-Manville Corporation, Kellogg, Lever Brothers and
Sylvania. Radio and television personalities and programs
represented in the series include
Fred Allen (1947-1948 only),
Edgar Bergen (Charlie McCarthy), the
Fred Allen Ford Dealers show, Eastman
Kodak and
Kodak Family Adventure,
Oriental-International Films, James Melton and Ford Motor Company TV
advertisements. The Fred Allen materials include clippings that describe the
switch of sponsors from
Standard Brands to the
Ford Dealers Association, as well as Allen's
reaction to the popularity of the
"giveaway"
beginning in 1947. The name-check lists of Hollywood actors and actresses
include clippings and subject files documenting notable cases of blacklisting
and libel actions that challenged accusations of communist affiliation,
including those of actress Jean Muir and broadcasting personality John Henry
Faulk. Arranged alphabetically.
Sensitive personnel materials pertaining to individual employee
matters are closed to non-JWT users until 2045. Those items have been
physically removed to Restricted Materials. A note
indicating the removal of restricted materials appears at each relevant
folder.
General files
Box 43
AAAA Questionnaire,
1968-1970
Advertising controls,
1947
Advertising Council,
1947-1948
Alcoholic beverages,
1936-1949
Annual reports--Legal Department,
1938-1949, 1972-1974
(Folders 1-2 of 4)
Box 44
Annual reports--Legal Department,
1938-1949, 1972-1974
(Folders 3-4 of 4)
Anti-discrimination laws,
1943-1950
(2 folders)
Art work,
1949
Association of the Bar in New York,
1943-1950
Claims experience,
1939-1946
Clark, Earle,
1941-1985
Box 45
Company data,
1943
Contracts for officers,
1975
Federal Communications Commission (FCC),
network study questionnaire,
1956
Federal Trade Commission (FTC)
Fashion Academy of Design,
1949-1953
Northam Warren,
1931-1932
Financial incentives, vol. II,
1951-1960 (See also
Oversize Box 90)
Kohl, Howard,
1938-1939 (Restricted
materials removed)
Lea-Vandenberg Act,
1946-1948
Leases,
1946-1959
Legal aspects of advertising,
1958
Legal/ethical standards compliance program,
1975
Letters of resignation,
1960-1968
Box 46
Radio Corporation of America (RCA) poison
pen letter,
1969
Concerns an investigation into a string of fictitious press
releases that involved RCA and several other corporations and advertising
agencies.
Resor, Stanley
Finances,
1940-1943
Presidential campaign,
1940-1942
Sociological approach to voting problem,
1940
[Standard contracts: see Oversize box
93]
Stanley and Helen Resor
trusts--indentures and amendments,
1927-1960 (See also
Oversize Box 90)
Taxes: Revenue Acts of 1943 and 1948,
1943-1950
Blacklisting
Box 87
Former name check lists,
1951-1957
Name check lists
During the McCarthy era, check lists were compiled of
entertainment industry figures--actors, directors, etc.--who were not
blacklisted or under investigation for communist affiliation or sympathies.
General
American Security Council,
1958-1960 and
undated
Clippings,
1948-1961
(2 folders)
Clippings relating to anti-communism and blacklisting.
Education for American Freedom, Inc.,
1961
Faulk libel suit,
1962
John Henry Faulk, a radio and
television personality, was blacklisted based on an article published by Aware,
Inc. linking him to a communist conspiracy. Faulk sued for libel and won $3.5
million judgment, believed to be the largest award for libel damages up to that
time.
Jean Muir incident,
1950-1951
Blacklisting of actress Muir.
Box 88
Casting
Brillo,
1955
Ford Motor Company,
1957
Kraft Foods Corporation,
1946-1956
Correspondence, 1952-1956
John Foster (Kraft Syracuse) files,
1946-1955
Lever Brothers,
1953-1956
Norby Productions, Inc.,
1954 &
undated
Schlitz Playhouse,
1954-1957
Scott Paper Company,
1958 and
undated
(2 folders)
Correspondence
General,
1950-1955
Extra copies (sic),
1954-1958
Un-American Activities Committee,
1955-1957
Box 46
JWT stock (See also Oversize Box 90)
Issues related to stock ownership. JWT initially issued two
forms of common stock--Class A, or
"voting
stock,"
which entitled the shareholder to vote on company decisions, and
Class B which paid dividends but did not include shareholder voting rights.
Correspondence
1942-1959
1968-1974
Public offering,
1968-1975
Recapitalization,
1968 Aug.
Resor stock,
1959-1960
Resor stock interests
Box 47
Class
"A"
shares,
1960
Class
"A"
stock,
1959-1960
Class
"B"
stock,
1960
Purchase of Mrs. Resor's class
"B"
stock,
1960
Stock incentive plan,
1969
Stock listing brochures,
1969
Stock purchase agreement
Vol. I,
1951-1953
Box 47
Vol. II,
1954-1955
Vol. III,
1954-1955
Underwriting agreement,
1969
Voting stock, correspondence
Vol. I,
1951-1956
Box 48
Vol. II,
1957-1960
Labor matters
General,
1945-1955 (See also
Oversize Box 90)
(Folders 1-2 of 3)
Box 48
General,
1945-1955
(Folder 3 of 3)
American Federation of Musicians,
1940-1949
Puerto Rico NLRB ruling,
1953-1954
Union matters,
1946-1951
Lawsuits
Ambook Enterprises vs. JWT, etc.,
1972
Barnum vs. JWT,
1975
Farlowe, Arthur C. vs. U.S.A.,
1965-1972
Jardine vs. JWT,
1970
Laemmar & Sartoris vs. JWT (See also
Oversize Box 90)
Briefs and depositions
Box 49
Vol. I,
1969-1971
(2 folders)
Vol. II,
1971
(2 folders)
Briefs and reply memorandum,
1972
Correspondence,
1969-1972
Depositions
Brundage, Howard D.,
1971
Devin, John F.,
1971
Jardine, Theodore R.,
1971
Laemmar, Jack W.,
1971
Box 50
Litlig, C. Ross,
1971
Parker, Hugh F.,
1971
Sartoris, Ada,
1971
Seymour, Dan,
1971
Strouse, Norman H.,
1971
Taylor, William C.,
1971
Weise, Ward L.,
1972
Wilson, Edward G.,
1969
Hypothetical conversion of stock,
1971-1972
Post-trial memorandum,
1972 May
Parker, Hugh F.,
1961-1971 (Restricted
materials removed)
Salary and financial data
Laemmar, Jack,
1971 (Restricted
materials removed)
Sartoris, Ada,
1971 (Restricted
materials removed)
Stock repurchase plan,
1963-1971
Strouse, Norman letters,
1965
Box 51
Supporting documents taken to trial,
1972 May
Transcript of proceedings
Vol. I,
1972
Vol. II,
1972
Worksheets of stock purchases,
1964-1969
O'Neill, Ryan vs. JWT
U.S. vs. AAAA,
1955
Letters of terms
Administrative general,
1964-1975
American South African Lines, Inc.,
1947
Aquascutum, Ltd.,
1954-1956
Association of Casualty and Surety
Companies,
1946-1953
Blue Cross public relations,
1945
Bossart Victor,
1957
Chun King Sales, Inc.,
1953-1959
Church and Dwight Company, Inc.,
1948-1951
Citizens Traffic Safety Board,
1953
Committee for Community Automobile Rates,
1950
Eisenhower-Nixon Campaign,
1952-1953
Elgin National Watch Company,
1956-1961
Famous Flours Company,
1947-1948
Farrell Lines, Inc.,
1947-1959
First America Corp.,
1958
Folding Paper Box Association of America,
1958-1959
Box 52
Ford,
1958-1965
Friden, Inc.,
1950-1958
Fund for Adult Education,
1953
General Air Conditioning Corp.,
1952-1959
Indiana Bell Telephone Company,
1948-1949
Indianapolis & Southeastern Trailways,
Inc.,
1952-1960
Ironrite, Inc.,
1960-1961
Johns-Manville Corp.,
1930-1959
(3 folders)
Kellogg,
1937-1943
(2 folders)
Kellogg Canada,
1938
Box 53
Kellogg indemnity correspondence,
1938-1945
Kellogg London,
1938
Lever,
1958-1965
McClatchy Newspaper, Inc.,
1944-1957
Mytinger & Casselberry, Inc.,
1956-1959
National Association of Investment
Companies,
1954
National Outdoor Advertising Company,
1942-1956
New York Central System,
1955-1959
Oneida, Ltd.,
1947-1960
Pacific Mills, Inc.,
1949-1956
Pharma-Craft Company,
1945-1960
Skol Company,
1938-1945
Stouffer Corp.,
1957-1960
Sunset Magazine,
1959
Superior Paper Company,
1958
Sylvania-Corning Nuclear Corp.,
1957 (See also Oversize
Box 90)
Box 54
Sylvania Electric Products,
1954-1959
Sylvania Mountain View Labs,
1959
Transamerica Corp.,
1956-1958
Tuna Research Foundation,
1952-1953
Ward Baking Company,
1941-1959
Wool Bureau,
1949-1959
Yellow Cab Company of California,
1950-1961
Profit-Sharing Trust
Amendments
1946-1947
1959-1969
Brochures,
1953-1971
Correspondence,
1958-1972
(2 folders)
Box 55
Financial agreement with staff Members,
1968-1972
Financial statements,
1938-1946, 1968-1972
(3 folders)
General Fund statements,
1967-1971
(2 folders)
Investment Committee minutes,
1953-1957
Investment policy,
1966-1969
Box 56
Minutes,
1952-1967
Performance,
1955-1961
Phases in the investment history of the JWT
Profit-Sharing Trust,
1968-1976
Public offering of stock,
1969
Retirement trust,
1967-1976
Trust agreement,
1947-1948, 1950-1955,
1971-1973
(3 folders)
Radio
Productions
Edgar Bergen
Standard Brands show,
1941-1942 (See also
Oversize Box 90)
Box 57
Fred Allen Ford Dealers show
Bond against give-away shows,
1948
Correspondence
Vol. I,
1947
Vol. II,
1947-1958
Delmar, Kenny, contracts,
1947-1949
Estimates and orders,
1947-1949
FDA field memorandum,
1948-1949
Payments to dealers,
1947-1949
Signed and confirmed documents,
1947-1957
Radio Writers' Guild
Box 58
Clippings,
1940-1947
Consent election,
1948-1951
Contract with networks,
1947-1948
Correspondence,
1947-1954
Vol. I,
1947
Vol. II,
1948 Jan.
Vol. III,
1948
Feb.-May
Vol. IV,
1948
Jan.-Aug.
Vol. V,
1948
Sept.-Oct.
Vol. VI,
1948 Nov.-1949 Jan.
(Folder 1 0f 2)
Box 59
Vol. VI,
1948 Nov.-1949 Jan.
(continued)
(Folder 2 0f 2)
Vol. VII,
1949 Feb.-July
(2 folders)
Vol. VIII,
1949 Aug.-1950
July
Vol. IX,
1950 Aug.-1951
Jan.
Vol. X,
1951
Feb.-Apr.
Vol. XI,
1951
May-July
Box 60
Vol. XII,
1951 Aug.-1954
Apr.
Spencer, A.K. files,
1945 Dec.-1946
Oct.
(2 folders)
Independent package producers,
1949
Lists of freelance writers,
1946-1950
Printed materials,
1947-1949
Miscellaneous and general material, vol. 1-2,
1947-1954
(2 folders)
Television
Box 61
Correspondence
Vol. I,
1944-1948 (Restricted
materials removed)
(2 folders)
Vol. II,
1949
Jan.-June
Vol. III,
1949
July-Oct.
Eastman Kodak
Correspondence (
Richard de Rochemont's files),
1953-1954
J.K. McEldowney Correspondence,
1952-1954 (Restricted
materials removed)
Kodak Family Adventure,
1952-1954
Client correspondence,
1952-1954
Box 62
Correspondence,
1953-1954
Reports and news,
1953-1954
Oriental-International Films,
1953-1959
Contract, vol. I,
1953
Contract, vol. II,
1953
Contract data,
1953 (Restricted
materials removed)
Correspondence
Vol. I,
1948-1953 Apr.
(Restricted materials removed)
Vol. II,
1953 May-Dec.
(Restricted materials removed)
(2 folders)
Box 63
Vol. III,
1954-1956
(Restricted materials removed)
(2 folders)
Vol. IV,
1958-1959
(Restricted materials removed)
(2 folders)
Facilities
NBC,
1946-1950 (Restricted
materials removed)
(2 folders)
Others,
1948-1952
(Folders 1-2 of 3)
Box 64
Others,
1948-1952 (Restricted
materials removed) (continued)
(Folder 3 of 3)
Ford Motor Company,
James Melton package,
1951-1952 (Restricted
materials removed; see also Oversize Box 90)
Advertisements,
1951-1952
Correspondence
Vol. I,
1951
Vol. II,
1951
Vol. III,
1951
Vol. IV,
1951-1952
Vol. V,
1951-1952
Screen Publicists Guild,
1949-1950
Television Authority (TVA)
Code,
1950-1952
(2 folders)
Box 65
Negotiations,
1950-1951
(2 folders)
Television Writers of America
Correspondence,
1951-1954
Film negotiations,
1952-1953
National Labor Relations Board,
1953 (See also Oversize
Box 90)
Newspaper clippings,
1953-1954
Trademarks
Correspondence,
1940-1949
(3 folders)
People magazine,
1936-1957
Subject Files Series, 1939-1975
(10 boxes)
Reports, correspondence, articles, speeches, company statements
and printed materials comprising Wilson's office files. Topics include
agent-client relationships, employee evaluation and recruitment, regional
managers' meetings, and client records, especially for the
Eastman Kodak Company, the
Ford Motor Company and the
Scott Paper Company. Wilson solicited
descriptions of a typical day in an international office, which are included in
this series. The run of files for the Managers' Meetings (1959-1970) does not
include the 1965 European manager's meeting in Milan, Italy, during which Tom
Sutton was named as Wilson's successor as head of international operations.
Arranged alphabetically.
Box 65
Account changes (international),
1963-1964
Advertising and women,
1975
Box 66
Agency-client relationships
Vol. I,
1929-1963
Vol. II,
1957-1971
Agency compensation
Commission vs. fee,
1956-1970
Commission vs. fee (
Shell-Ogilvy),
1960-1965
General,
1955-1970
(3 folders)
Agency practice and structure,
1947-1970
Box 67
American Association of Advertising Agencies
(AAAA)
Agency service standards,
1956
Analysis of agency costs,
1970
Annual meetings and conferences,
1949-1970
Committee of the Board on Government,
1970-1971
Labor Subcommittee,
1953-1954
Objectionable advertising,
1952-1966
Art awards,
1967
Better Business Bureau
Advertisements and brochures,
1967-1969
Clippings,
1967-1969
Correspondence,
1966-1969
Minutes of meetings,
1967-1969
New letters,
1968-1969
Personnel (contact lists),
ca. 1969
Box 68
Reports,
1967-1969
Solicitation,
1969
Board of Directors meeting,
1972
Case for Advertising,
1975
Chicago office
International Department,
1964
Office move,
1964
Cole & Weber, Inc. (possible merger),
1958-1961
Company Fund, merit scholarship,
1969
Corporate public relations,
1968
Dun & Bradstreet report,
1967-1970
Ethikos (later Deltakos),
1968-1969
European annual marketing report,
1970
European managers' meetings
1959-1961
(2 folders)
Box 69
1962-1964 May
(3 folders)
1964 Aug.
Opening talk
Planning
Working documents
1964 Dec.-1965
(2 folders)
Box 70
1967
Evaluation program,
1965-1970
Exchange visitors program,
1964-1967
Executive Committee
Agenda,
1958-1972
(2 folders)
Kohl, Howard,
1958-1963 (See also
Oversize Box 90)
(4 folders)
Wilson, E.G.,
1962-1964 (See also
Oversize Box 90)
(2 folders)
Box 71
Eyes on Thompson program,
1965
General information book about JWT,
1949-1961
Getting On in Advertising,
undated
House agencies,
1958
"Hunter Richley's Hundred Rules for
Being a Business Man,"
undated
Improvement program for JWT,
1963 (See also Oversize Box
90)
Information Center,
1964
Interlease,
1971
International agency competitors,
1965
International brochure,
1965
International organization of JWT,
1942-1967
JWT in
Southeast Asia,
1966
Box 72
JWT News
Correspondence,
1962-1968
Survey,
1950-1964
Latin American managers' meeting,
1968
McDonald's investment,
1968-1970
Management Committee: H. Kohl's notes,
1955-1958 (See also
Oversize Box 90)
(2 folders)
Managers' meetings,
1969-1970
(2 folders)
Market research:
Italy,
1969
Meek, Sam: claim to office furnishings,
1963-1972
"Myth and Reality in the Advertising
Agency Business,"
JWT presentation,
1978
National Business Council for Consumer Affairs,
1971
"Nature of Advertising
Knowledge,"
speech by
James Webb Young,
1954
Box 73
New York office position report by accounts,
1970
New York Operation Committee,
1960-1963
Objectives and principles of operation,
1949-1966
Population and its Distribution,
1960-1961
Price Waterhouse recommendations,
1962-1971
Profit planning,
1968
Promotion Group operating plan,
1969
Puerto Rican-American Insurance Company,
1965-1968
Review Board,
1949-1968
Speeches of
Rena Bartos,
1976
"Talks on Building
Advertising,"
ca. 1920
"Thompson Man,"
story by Chris
Cross,
1968
Box 74
Volunteer accounts,
1966-1968
Financial Files Series, 1930-1971 (RESTRICTED)
(3 boxes)
Includes Finance Committee minutes and background materials. The
files listed under foreign accounting practice reveal the operation as well as
the organization of the regional offices. Arranged alphabetically by topic.
Sensitive personnel materials pertaining to individual employee
matters are closed to non-JWT users until 2045. Those items have been
physically removed to Restricted Materials. A note
indicating the removal of restricted materials appears at each relevant
folder.
Box 74
Billings,
1961-1968
Breed, Abbot & Morgan,
Time on JWT matters,
1963-1971
Consolidated balance sheet,
1961-1970 (See also
Oversize Box 91)
(2 folders)
Diversification,
1962-1968
Finance Committee minutes,
1962-1965
(5 folders)
Financial Department organization,
1957-1969
Financial statements
Audited,
1966-1970
JWT Fund,
1966-1970
Box 75
Foreign accounting practice
Argentina,
1934-1944 (See also
Oversize box 92)
Australia,
1943-1944
Correspondence,
1931-1934
Export media,
1944
India,
1946
Local expenses,
1930-1931
London reorganization,
1946-1952 (See also
Oversize Box 91)
(2 folders)
Operating results
1959-1964,
A-V
(3 folders)
1968-1970
(2 folders)
Profit sharing,
1932-1945
Formula price of common stock,
1944-1954
Furniture and improvements,
1943-1954
Memberships,
1968-1969
Out-of-pocket costs,
1970
Profitability trends,
1967-1968(See also Oversize
Box 91)
Reorganization,
1947-1955
Box 76
Salaries,
1945 (Restricted materials
removed)
Personnel Files Series, 1906-1971 (RESTRICTED)
(4 boxes)
Divided into three categories--General, Individuals, and Offices.
The General category includes materials on organization and management,
employee statistics and salary expenditures. The Individuals category,
containing biographical information, clippings, and correspondence, is arranged
in alphabetical order by last name. The Offices category, listing biographical
information for office managers and staff, is arranged in alphabetical order by
name of the country in which the office is located.
Sensitive personnel materials pertaining to individual employee
matters are closed to non-JWT users until 2045. Those items have been
physically removed to Restricted Materials. A note
indicating the removal of restricted materials appears at each relevant
folder.
Box 76
General
Apprentices and trainees,
1949
Basic management objectives in personnel
administration, undated
Board of Directors and Executive Committee,
1950-1969
Board resolutions (retirement and death), M-Y,
1952-1969
Citizenship of personnel in international offices,
1964
Management group,
1949
Medical services (JWT Clinic operations),
1968-1971
Military leaves of absence,
1968-1971 (Restricted
materials removed)
Numbers and salaries (See also Oversize Boxes 91,
92)
Domestic,
1906-1970
International,
1930-1956
Number by office,
1906-1963
Number of officers and directors,
1945-1971
Officer lists,
1947-1970
Organization and management
Domestic,
1952-1959
Box 77
Domestic,
1960-1969
(2 folders)
International,
1958-1969
Personnel in New York Office with overseas experience,
1965
Personnel lists
Chicago,
1924-1946
Cincinnati,
1932
Detroit,
1946 (Restricted
materials removed)
New York,
1906-1924, 1929-1945
(3 folders)
St. Louis,
1932-1939
West coast,
1932-1950
Personnel statistics,
1968-1970
Physical examination for executives,
1950-1967
Preventive medicine benefits plans
Individuals
Black, George,
1963-1965
Brundage, Howard D.,
1972
Campbell-Harris, David,
1962
Castilo, Branc, R.P.,
1965-1968
Clark, Howard F.,
1959-1964
Doyer, Bob,
1964-1968
Box 78
Dunham, Peter,
1961
Erskina, William H.,
1965
Fedderman, Marjorie,
1967-1968
Glah, Roy,
1964-1968
Johnston, G. Donald,
1959-1966
Kinney, Gilbert,
1941
Lanigan, Denis,
1963-1964
Moskowitz, Milton,
1966-1968
Morrison, Alexander,
1964
Morrison, Julian,
1965
Perdomo, Luis A.,
1965
Pettingrew, John A.,
1965
Saunders, Douglas, and Rodgers, John,
1958-1960
Senior, Raimond,
1965
Sharman, Jenn L.,
1964-1965
Souhami, Gerald,
1962-1965
Stridsberg, Albert,
1963-1968
Thayer, John E.,
1963-1965 (See also
Oversize Box 91)
Wallace, Robert D.,
1964
Watt, Andrew MacLean,
1963-1965
Webster, J.G.O.,
1965
Young, James W.,
1956
Offices
Argentina,
1962
Australia,
1962
Brazil,
1962
Canada,
1962
Chile, Colombia,
1962
France,
1962
Germany,
1962
Great Britain,
1962
Holland,
1962
India,
1962
Box 79
Italy,
1962
Japan,
1962
Mexico,
1962
Pakistan, Panama,
1962
Peru,
1962
Philippines,
1962
Puerto Rico,
1962
Venezuela,
1962
Domestic Policies and Procedures Series, 1941-1987
(3 boxes)
Includes procedures and guidelines for the operation of JWT North
American offices. Arranged alphabetically.
Account team procedures,
1963-1987
Advertising budget requirement,
1962
Advertising controls,
1942-1947
Attendance guidelines,
1970
Audience measurement standards,
1963
Bank accounts,
1942
Billings and compensation,
1947-1965
Client authorization,
1949-1957
Clients' products,
1956
Collateral work,
1950-1959
Common stock distribution,
1954-1970
Communications,
1949-1964
Consumer proposition,
1957
Contributions,
1957-1961
Creative procedures,
1960-1965
Data processing,
1941-1973
Employee evaluation program,
1966
Field representatives,
1956
General expenses,
1948-1958
Group health insurance,
1957-1970
Hard-liquor accounts,
1956-1963
Box 80
History of accounts,
1960-1971
Holidays,
1961-1965
JWT forward planning,
1964
Leave of absence,
1959-1961
Loans to employees,
1970
Marketing-merchandising activities,
1948-1963
Media contracts,
1942-1950
Media operations,
1956-1957
Military leaves of absence,
1959-1970
Miscellaneous office policies,
1946-1966
New business presentations,
1957-1966
Officers,
1942-1971
Petty cash vouchers,
1960
Plan & data record,
1960
Policy decisions,
1955
Political activities,
1960-1968
Profit-Sharing Trust,
1955-1967
Public relations,
1957-1968
Purchasing,
1963
Representatives,
1956-1957
Research,
1956-1966
Box 81
Research projects,
1948-1966
Retirement,
1962-1972
Review Board,
1956-1964
Sale of obsolete printing plates,
1950
Salary payments,
1971
Speeches and articles,
1953-1963
Taxes,
1942
Television terminology,
1963
Trade conventions,
1961-1963
Traffic Department,
1960
Travel expenses,
1946-1966
Unsolicited ideas,
1962
Vacations,
1957-1971
International Policies and Procedures Series, 1930-1967
(1 box)
Includes procedures and guidelines for the operation of JWT
international offices. Arranged alphabetically.
Agency-client relationships,
1966-1967
Awards & contests,
1950-1965
Competitive accounts,
1959-1960
Corporate advertising,
1964
Creative philosophy,
1966
Foreign accounting practices,
1930-1934
Large vs. small agencies,
1955-1957
Policy control in World-Wide business,
1958
Stock,
1957-1962
Unsolicited ideas,
1962
World-wide advertising,
1958-1964
Writings and Speeches Series, 1941-1987
(2 boxes)
Contains primarily speeches given by Wilson, including several
made after his retirement. Arranged alphabetically.
Box 82
Speeches,
1941-1987
(5 folders)
Talks to representatives
1963 Mar.
(Folder 1 of 2)
Box 83
1963 Mar.
(Folder 2 of 2)
1967 Jan.
Year-end talks,
1960-1963 (See also
Oversize Box 91)
Personal Files Series, 1930-1991
(4 boxes)
Primarily correspondence, interviews and articles about Wilson,
clippings, and personal financial records. Much of the material reflects
Wilson's ongoing relationship with JWT after his retirement. Arranged
alphabetically by topic.
Box 83
1088 Park Ave. Corporation,
1972
Application for employment,
1930
Appraisal of
N. Strouse books sent to Duke,
1990
Birthday greetings,
1971-1979
Correspondence,
1949-1991
Collated,
1971-1987
(3 folders)
Box 84
Collated,
1988-1990
Duke University,
1987-1991
JWT archives,
1978-1982
Kuhl, Cal,
1972
Swank, Cynthia,
1989-1990
Wilson, Jane,
1949-1971
Criminal background report for immigration to France, 1962
Diaries
1938-1940
(2 folders)
Box 85
1941-1942
"Effect of Current and Future Economic
Developments on Advertising and Marketing,"
1974
Interviews
Hinks, K.,
1979-1982
Kohl, H.,
1979
Wilson, E.G.,
1979
J. Walter Thompson Company
Annual meetings notices,
1973-1985
CIA link,
1975
Historical project,
1972-1978
TV syndication unit scandal,
1982
"United States Stamps,"
undated
[Album of postage stamps designed by JWT artists.]
Box 86
Miscellaneous notes,
1971-1990 (See also
Oversize Box 91)
News clippings,
1982-1989
Personal profit-sharing account
Correspondence,
1940-1974
Statements,
1934-1972
Published articles about
E.G. Wilson,
1972-1987
Records transfer memos,
1967-1977
Tributes to
Norman Strouse,
1969-1990
WPP takeover,
1989
Oversize Materials
(4 boxes)
International Offices Series,
1933-1966
Box 89
Great Britain (London)
Articles of Association,
1933-1951
Corporate documentation,
1933-1966
Pension plan,
1965 Sept.
Public relations for advertising (Lexington
International),
1966 June
Reorganization,
1956-1961
Royal Commission on the Press,
1961
India
Articles of Association and Certificate of
Incorporation,
1938 Mar.
Restriction on advertising expenditure,
1965 Mar.-
Apr.
Ireland
Proposed Articles of Association,
1939
South Africa
Correspondence (operation of company),
1956
Aug.-Dec.
Financial statements,
1954-1961
Memorandum of Association, Articles of Association,
Certificate of Incorporation,
1954
Spain
Correspondence, vol. II,
1965
Mar.-July
Trip Files Series,
1954-1964
Box 89</