Inventory of the Blackman Company sales training memoranda, 1924-1928 and undated
Abstract
Blackman Company was an advertising company founded in 1908 by Oscar H. Blackman and Frank Hermes. Became Compton Advertising in 1937.
Collection comprises a series of 30 memoranda written by company staff. Training topics address various aspects of the marketing process, as well as advertising for regional or specialized consumer markets, including the "modern woman."
Descriptive Summary
- Repository
- David M. Rubenstein Rare Book & Manuscript Library, Duke University
- Creator
- Blackman Company
- Title
- Blackman Company sales training memoranda, 1924-1928 and undated
- Language of Material
- English
- Extent
- 0.6 Linear Feet, 30 Items
- Location
- For current information on the location of these materials, please consult the Library's online catalog.
Administrative Information
A majority of collections are stored off site and must be requested at least 24 business hours in advance for retrieval. Contact Rubenstein Library staff before visiting. Read More »
Access Restrictions
Collection is open for research.
However, collection may contain materials to which the Acknowledgment of Legal Responsibilities and Privacy Rights form applies. Patrons must sign this form before using this collection.
Also, all or portions of this collection may be housed off-site in Duke University's Library Service Center. Consequently, there may be a 24-hour delay in obtaining these materials.
Please contact Research Services staff before visiting the David M. Rubenstein Rare Book & Manuscript Library to use this collection.
Use Restrictions
The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.
Contents of the Collection
Memoranda, 1924
Memoranda, 1925
Memoranda, 1926
Memoranda, 1927
Memoranda, 1928 and undated
Historical Note
Blackman Company was an advertising company founded in 1908 by Oscar H. Blackman and Frank Hermes. Became Compton Advertising in 1937.
Subject Headings
- Wilson, M. L.
- Blackman Company.
- Compton Advertising, inc.--History.
- Advertising agencies--United States.
- Advertising.
- Department stores.
- Advertising--Handbooks, manuals, etc.
- Advertising, Newspaper--United States.
- Advertising, Outdoor--United States.
- Advertising--United States.
- Advertising--United States--Costs.
- Advertising--United States--Finance.
- Advertising copy.
- Installment plan--United States.
- Sales management.
- Sales personnel--Training of--Handbooks, manuals, etc.
- Sales promotion--United States--History.
- Show windows.
- Selling--Competitions.
- Selling--Handbooks, manuals, etc.
- Selling--Instructional materials.
- Trademarks--Design.
- Women consumers.
Preferred Citation
[Identification of item], Blackman Company sales training memoranda, David M. Rubenstein Rare Book & Manuscript Library.
Provenance
The Blackman Company sales training memoranda were received by the David M. Rubenstein Rare Book & Manuscript Library as a gift in 2008.
Processing Information
Processed by Alice L. Poffinberger, Oct 2011
Encoded by Alice L. Poffinberger, Oct 2011
Accession 2011-0169 is described in this finding aid.
Descriptive sources and standards used to create this inventory: DACS, EAD, NCEAD guidelines, and local Style Guide.
This finding aid is NCEAD compliant.
