Inventory of the Margaret Fishback Papers, 1863-1978 and undated
Abstract
Margaret Fishback was an advertising copywriter for Macy's, Cecil & Presbrey, Warwick & Legler, Young & Rubicam, Doyle Dane Bernbach, and a number of freelance clients. A poet, columnist, and author of prose work, she contributed frequently to national magazines and published several books.
The Margaret Fishback Papers span the years 1863 through 1978 and document Fishback's dual careers in advertising and writing as well as her personal life. The collection includes correspondence, layouts, drafts, galley proofs, radio scripts, working copy of advertising text, poetry, prose, published material, appointment books, scrapbooks, photographs, and other materials. Clients represented in the papers include Borden's, Chef Boy-Ar-Dee, Clairol, General Foods, Gourmet Foods, Gimbels, Macy's, Martex, Moore-McCormack Lines, Norcross, Norsk, Pabst, and Simmons Beautyrest.
Descriptive Summary
- Repository
- David M. Rubenstein Rare Book & Manuscript Library, Duke University
- Creator
- Fishback, Margaret, 1900-1985
- Title
- Margaret Fishback Papers, 1863-1978 and undated (bulk 1920-1973)
- Language of Material
- English
- Extent
- 47.6 Linear Feet, About 35,700 items
- Location
- For current information on the location of these materials, please consult the Library's online catalog.
Collection Overview
The Margaret Fishback Papers span the years 1863 through 1978 and document Fishback's dual careers in advertising and writing as well as her personal life. The collection includes correspondence, layouts, drafts, galley proofs, radio scripts, working copy of advertising text, poetry, prose, published material, appointment books, scrapbooks, photographs, and other materials. Clients represented in the papers include Arrow, Borden's, Chef Boy-Ar-Dee, Clairol, General Foods, Gimbels, Gourmet Foods, Macy's, West Point Pepperell (Martex), Moore-McCormack Lines, Norcross, Norsk, Pabst, Simmons Beautyrest, and Wrigley. Materials that predate Fishback's birth consist of a small collection of 19th-century prints and illustrations.
The collection is organized into three series: Personal Files, Writings, and Advertising.
The Personal Files Series chiefly documents Fishback's personal life through personal correspondence, datebooks, diaries, and photographs. Also included are a number of items collected by Fishback such as etiquette books, newspaper clippings, church bulletins, and travel memorabilia. Biographical data, chiefly news articles, provide secondary source material about Fishback and her family.
The Writings Series documents Fishback's writing career, containing her published works as well as a large amount of work in unpublished form. Writings include articles and light poetry written for national news and general-interest publications such as Collier's, Liberty, Life, Look, the New York Times, New Yorker, Saturday Evening Post, and Time. Writings also include Fishback's contributions to women's magazines such as Cosmopolitan, Family Circle, Glamour, Good Housekeeping, Judge, Mademoiselle, McCall's, War Brides, Woman's Day, and Woman's Home Companion. A large number of Fishback's poems were reprinted as compilations; Fishback also compiled her own work in several scrapbooks. Materials represent Fishback's writings for children, including a promotional booklet for Martex and an English translation of a German poetry book. In addition to general prose and poetry, this series also includes materials collected and produced for a column entitled Woman-Talk, which Fishback wrote for Liberty from 1943 to 1947. Also included are short stories, greeting card work, letters to magazine and newspaper editors, speeches for various events such as author talks and advertising conventions, and other miscellaneous writings. General files document the administrative aspects of Fishback's writing career. These files contain correspondence, chiefly between Fishback and various editors and publishers, as well as financial and legal materials.
The Advertising Series documents Fishback's advertising work for R.H. Macy and Co. Department Store, as well as work for advertising agencies and freelance work. Included in this series are advertisements in various stages of production: notes, drafts, proofs, and tear sheets. Administrative materials, such as correspondence, often accompany the advertisements. Also represented in this series is evidence of Fishback's professional affiliations, particularly with the Advertising Women of New York (AWNY). Materials generated or collected in the process of preparing for speaking engagements with professional societies are also included. The series also includes a small collection of trade literature, chiefly books on advertising topics written by other authors.
Large-format print materials have been removed from their original series locations and relocated to Oversize Materials. Relocated items have been replaced in the Detailed Description of the Collection by dummy folders enclosed in brackets.
Administrative Information
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Access Restrictions
Collection is open for research.
However, collection may contain materials to which the Acknowledgment of Legal Responsibilities and Privacy Rights form applies. Patrons must sign this form before using this collection.
Also, all or portions of this collection may be housed off-site in Duke University's Library Service Center. Consequently, there may be a 24-hour delay in obtaining these materials.
Please contact Research Services staff before visiting the David M. Rubenstein Rare Book & Manuscript Library to use this collection.
Use Restrictions
The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.
Contents of the Collection
Personal Files Series, 1863-1976 and undated
This series chiefly documents Fishback's personal life through personal correspondence, datebooks, diaries, and photographs. Also included are a number of items collected by Fishback such as etiquette books, newspaper clippings, church bulletins, and travel memorabilia. Biographical data, chiefly news articles, provide secondary source material about Fishback and her family. Materials that predate Fishback's birth consist of a small collection of 19th-century prints and illustrations.
The series is arranged into six subseries--Biographical Data; Correspondence; Datebooks, Calendars, Diaries, and Address Books; Etiquette Materials; Photographs; and Other Papers--and alphabetically therein.
Large-format materials have been removed to Oversize Materials. Where entire folders have been removed, their logical location in the container list has been indicated by dummy folders enclosed in brackets that indicate the physical location. Where single items have been removed, the relocation has been enumerated within parentheses.
Materials, chiefly news clippings, providing biographical information about Margaret Fishback, husband Alberto Antolini, son Tony Antolini, and other family members. The bulk of the Fishback clippings pertain to her marriage to Antolini in 1935.
Includes chiefly letters to and from friends and family members, who are often indicated by various nicknames. Son Tony is referred to as ZK, Tuck, and Tonino; husband Alberto asA.G.A. and Big Tony; brother Frederick Coleman (F.C.) Fishback asComie; a male, older Antolini as Pie; among others. Fishback is often referred to as Nip by husband Alberto, Peg by son Tony, and Marnie by some friends.
Other notable correspondents include author and playwright W. Somerset Maugham, with whom Fishback exchanged letters in 1961; illustrator Dick Sargent; author Frank Sullivan; actress Jane (Quigley) Alexander, who asked Margaret for writing advice as a child in 1949; elected officials, and various businesses.
Datebooks and calendars frequently offer daily records of Fishback's activities. They are available for almost every year in the date range, with multiple datebooks or calendars in certain years. Diaries tend to also record daily activities without personal reflection.
Loose materials that had been inserted into the datebooks, including clippings, notes, letters, photographs, financial materials, and grocery lists, were removed from the books and placed either next to the book or in a second folder.
Chiefly etiquette books and booklets collected by Fishback.
A schedule of weekly presentations on various etiquette topics. Certain sessions have been highlighted in pencil by Fishback, including Don't Be a Dance-Floor Pirate, Is the Customer Always Right?, Advice to City Slickers, and Teen-Age Girls: How to Be Popular.
Chiefly candid photographs dated 1942-1944 of Margaret with young son Tony in various New York locations including Central Park and East River, as well as at their home in Thomaston, Maine.
Miscellaneous personal items collected by Fishback.
Titles include: So You're Expecting a Bundle From Heaven! (1944), 9 of the World's Most Exciting Suspense Stories (1945), Is My Face Red!: Embarrassing Situations (1945), Happy Birthday!: Pin-up Birthday Record, Cartoons, Horoscopes, Fun Galore (1945), and With All My Love: 7 Tender Love Stories to Quicken the Beat of Your Heart (1945).
Materials chiefly document Fishback's involvement with the Episcopal Church of the Incarnation from 1954 to 1973, including her advertising work for the church's annual Christmas Fair. Also included is a confirmation certificate for Elizabeth Fishback, dated 1940. Church programs with extensive handwritten notes relating to Fishback's writings have been physically removed to the Other Writings Subseries of the Writings Series.
From an envelope titled Miss Elizabeth Fishback, many of these items are labeled with names of individuals, possibly members of the Fishback family.
Writings Series, 1926-1978 and undated
The materials in this series document Fishback's writing career, containing her published works as well as a large amount of work in unpublished form. Writings include articles and light poetry written for national news and general-interest publications such as Collier's, Liberty, Life, Look, the New York Times, New Yorker, Saturday Evening Post, and Time. Writings also include Fishback's contributions to women's magazines such as Cosmopolitan, Family Circle, Glamour, Good Housekeeping, Judge, Mademoiselle, McCall's, War Brides, Woman's Day, and Woman's Home Companion. A large number of Fishback's poems were reprinted as compilations; Fishback also compiled her own work in several scrapbooks. Materials also represent Fishback's writings for children, including a promotional booklet for Martex and an English translation of a German poetry book. In addition to general prose and poetry, this series also includes materials collected and produced for a column entitled Woman-Talk, which Fishback wrote for Liberty from 1943-1947. Also included are short stories, greeting card work, letters to magazine and newspaper editors, speeches for various events such as author talks and advertising conventions, and other miscellaneous writings.
The series is arranged into seven subseries--General Files; Greeting Cards; Poetry; Prose; Scrapbooks; Speeches; and Other Writings--and alphabetically therein.
General files document the administrative aspects of Fishback's writing career. These files contain correspondence, chiefly between Fishback and various editors and publishers, as well as financial and legal materials.
A set of Fishback's published books has been cataloged separately and is available in the Duke Rare Book, Manuscript, and Special Collections Library. Individual titles can be found in the online library catalog. Duplicate copies of these books have remained with the collection.
Large-format materials have been removed to Oversize Materials. Where entire folders have been removed, their logical location in the container list has been indicated by dummy folders enclosed in brackets that indicate the physical location. Where single items have been removed, the relocation has been enumerated within parentheses.
General files include materials documenting administrative aspects of Fishback's writing career.
Chiefly correspondence with magazine and newspaper publishers, these materials include a large amount of acceptance and rejection letters, materials related to copyright permissions, and some fan mail. Accompanying several letters is a wealth of Fishback's writing submissions, which have remained attached. Note that correspondence related to specific book projects has been filed under each book project in the Poetry Subseries.
Fishback worked with Kenneth Collins at Macy's, where Collins worked from 1926-1932, becoming the executive vice president of the store in 1929. By the 1950s, he was a columnist for Women's Wear Daily, where he wrote the weekly column Today and Yesterday in Retailing. Collins frequently featured Fishback's poetry in the column. Correspondence between Fishback and Collins also includes clippings of the column and other related materials. Other Collins columns and correspondence can be found in the Scrapbooks Subseries, in the scrapbook titled M.F.A. scrapbook being worked on.
Gurney Williams worked at Collier's before becoming the Humor Editor at Look magazine. Fishback was a frequent contributer to both magazines, particularly Look's Look on the Light Side feature. The correspondence chiefly pertains to Fishback's writing, but is occasionally more personal.
Includes royalty and remittance statements, manuscript invoices, check stubs, and purchase agreements. Ledgers contain handwritten lists of compensation received for published writings.
Includes poetry and prose for freelance greeting card projects.
Materials in this subseries include published and unpublished poems. Materials related to poetry compilations include book preparation materials, with clippings, correspondence, drafts, indices, notes, photographs, publicity materials, reviews, and tables of contents related to Fishback's published poetry compilations.
This subseries also includes poems, published and unpublished, that appeared individually in magazines and newspapers. Many published versions of these poems were compiled as scrapbooks, and can be found in the Scrapbooks Subseries. Also included is a list, compiled by Fishback, of her published poems from 1926-1930.
Arranged alphabetically by compilation title.
Includes book preparation materials, with clippings, notes, drafts, indices, tables of contents, correspondence, photographs, publicity materials, and reviews related to Fishback's published poetry compilations. A complete set of Fishback's published poetry compilations has been cataloged separately and is available in the Duke Rare Book, Manuscript, and Special Collections Library. Individual compilations can be found in the online library catalog. Duplicate copies of these books have remained with the collection.
Includes poems, published and unpublished, that appeared individually in magazines and newspapers. Also includes a list, compiled by Fishback, of her published poems from 1926-1930.
Several published versions of these poems were compiled by Fishback into scrapbooks and can be found in the Scrapbooks Subseries.
Folders titled Assorted drafts contain drafts of Fishback's individual poems, titled and untitled, arranged chronologically. Otherwise, original folder titles have been retained and are arranged alphabetically by folder title.
Includes poems, notes, clippings, pamphlets, and correspondence with Gurney Williams.
Includes poems written for anniversaries, birthdays, holiday greetings, and other events; some poems were written for people to give to other people.
Folders titled Assorted contain clippings of Fishback's individual published poems, arranged chronologically. Other folders contain the publications in which the poems originally appeared, arranged alphabetically by title.
The materials in this subseries document Fishback's prose work, including published and unpublished articles, book projects, a column called Woman-Talk, and some works of short fiction. Preparatory materials such as drafts, clippings, and handwritten notes provide contextual information for some of the published items. Book projects additionally feature publicity materials and reviews.
Several published versions of works in this subseries were compiled by Fishback into scrapbooks and can be found in the Scrapbooks Subseries.
Materials include published articles, drafts, and preparatory materials such as news clippings and handwritten notes.
Includes draft, notes, and clippings.
Includes draft, notes on the draft, and the published article.
This article about Lesley Frost, children's author and daughter of Robert Frost, was commissioned by Yankee magazine in 1963. Materials include a draft of the article, as well as correspondence regarding its inception, notes, clippings, and several Robert Frost obituaries.
Materials include drafts of individual articles, titled and untitled, arranged chronologically.
Materials include published prose works and an unpublished book project, with accompanying preparatory materials such as drafts, manuscripts, notes, and clippings, as well as publicity materials and reviews.
Arranged alphabetically by book title.
This book collaboration was designed as a follow-up to a book written by Hunter's late wife, Pat Bowman, entitled The Scot and Finella. The materials include correspondence, a composition book, handwritten notes, clippings, financial materials, and a photograph of Bowman.
The Woman-Talk column appeared in Liberty magazine from 1943-1947. Materials here include clippings of the published column as well as preparatory materials, including drafts, clippings, and handwritten notes.
This subseries includes scrapbooks assembled by Fishback, some in preparation for poetry compilations. The scrapbooks contain chiefly clippings of published poetry, but also include unpublished drafts, correspondence, and other clippings. A scrapbook of Macy's advertisements is located in the Advertising Series.
Includes clippings of Fishback's published works, chiefly poetry, as well as unpublished drafts with Fishback's notes regarding their sale. Also in this scrapbook is a set of notecards including titles of poems and their publication information. The eliminated materials referenced in the scrapbook's title refer to Time for a Quick One (1940).
Includes chiefly clippings of Fishback's published poetry, as well as correspondence with Kenneth Collins and clippings of his Women's Wear Daily column, Today and Yesterday in Retailing, in which Fishback's poetry was frequently mentioned. Also included in this scrapbook are published advertising copy, correspondence with publishers, a biographical article, and poetry by Fishback's son Tony. This scrapbook was apparently compiled in the preparation of Poems Made Up to Take Out (1963).
The speeches in this subseries were prepared for a variety of events, including an advertising convention, a convention of the American Gas Association, a book and author luncheon, a school meeting, and other events.
This subseries contains a variety of miscellaneous Fishback writings, including writings in genres atypical of Fishback such as song lyrics and limericks. Also included are poems by Fishback's son Tony, on which Fishback occasionally collaborated.
Materials pertaining to the production of a series of elementary school textbooks containing folk songs from around the world. Materials include correspondence, musical scores, lyrics, drafts, notes, and financial and legal records.
Advertising Series, 1926-1974 and undated
The Advertising Series documents Fishback's advertising work for R.H. Macy and Co., as well as work for advertising agencies and freelance work. Included in this series are advertisements in various stages of production: notes, drafts, proofs, and tear sheets. Administrative materials, such as correspondence, often accompany the advertisements. Also represented in this series is evidence of Fishback's professional affiliations, particularly with the Advertising Women of New York (AWNY). Materials generated or collected in the process of preparing for speaking engagements with professional societies are also included. The series also includes a small collection of trade literature, chiefly books on advertising topics written by other authors.
The series is arranged into four subseries--Macy's, Client Files, Conferences and Professional Societies, and Other Advertising Files--and alphabetically therein.
Large-format materials have been removed to Oversize Materials. Where entire folders have been removed, their logical location in the container list has been indicated by dummy folders enclosed in brackets that indicate the physical location. Where single items have been removed, the relocation has been enumerated within parentheses.
Materials in this subseries document Fishback's advertising work for R.H. Macy and Co. (Macy's), where she was employed as a copywriter from 1927-1942. Materials represent her work as a divisional copywriter as well as her institutional work. Institutional advertisements often contain the Macy's slogans It's smart to be thrifty and No one is in debt to Macy's. Advertisements and advertisement copy are included, as well as administrative files such as correspondence, company publications, and awards.
Arranged alphabetically by folder title.
Two plaques, Annual Advertising Awards (1937) and Publishers Service Company Annual Award (1939)
Obituary and photograph, Irving C. Eldridge, Display Director of Macy's New York.
Company publications, including brochures and copies of internal newsletters The Macy Star and Macy News.
Includes advertising proofs, advertising copy, tear sheets, correspondence, photographs, clippings, competitive advertisements, and other materials related to work Fishback completed for specific clients. Advertising work in this subseries was completed both freelance and while Fishback worked for advertising agencies.
Arranged alphabetically by client name.
Advertising work comprising a single item or few items per client. Clients include Bristol-Myers, Goodyear, Kaiser Foil, Lipton, Listerine, St. Mary's blankets, Statler Hotels, Topton Rug Manufacturing Company, and Your Personal Chef.
This subseries contains materials relating to Fishback's affiliations with various professional societies, as well as materials generated or collected for speaking engagements on advertising topics at other conferences.
Includes materials from the 1965 convention of the American Gas Association in Miami Beach, Florida. Fishback was invited to the conference to deliver a speech, Whose Side Am I On? (the speech and speech preparation materials are located in the Speeches Subseries of the Writings Series). The American Gas Association contacted her to deliver this speech after hearing the speech at the 3rd Annual Consumer Conference, which was hosted by the Advertising Women of New York (AWNY) earlier that year.
This folder contains a Fishback article that was reprinted in a convention program of the Advertising Club (1931); a letter regarding New York City's Tribute Dinner to Career Women, at which Fishback was the Guest of Honor; a 1954 issue of Independent Woman, the magazine of the National Federation of Business and Professional Women's Clubs, Inc.; a letter from Associated Writers and Producers; and correspondence with the Zonta Club of New York.
This subseries contains materials related to the advertising agencies for which Fishback worked, general advertising correspondence, assorted advertising writings by other authors, and other materials pertaining to Fishback's advertising career.
Includes correspondence, some internal publications, and other administrative files relating to Fishback's work for advertising agencies. Materials related to specific advertising campaigns are located in the Client Files Subseries.
Correspondence, 1928-1972
Includes correspondence pertaining to Fishback's advertising career, but unassociated with any particular agencies or clients. Correspondence related to specific advertising agencies is located in the Advertising Agencies Subseries; correspondence related to specific advertising campaigns or clients is located in the Client Files Subseries.
Contains books by other authors on the subject of advertising. One book, Don Herold's Humor in Advertising, contains a contribution by Fishback. Some titles are signed by the authors.
Arranged alphabetically by book title.
Fishback contributed to this compilation of humorous advertisements and writings about humor in advertising. The book is inscribed to Fishback from author Don Herold. A second folder contains book preparation materials. These materials comprise correspondence between Fishback and Herold, as well as Photostat copies of Macy's advertisements.
Other advertising-related materials collected by Fishback.
Includes correspondence between Fishback and the Coca-Cola Company regarding an advertisement idea Fishback submitted to the company. A Photostat of the proposed advertisement is also included.
Oversize Materials
Due to limitations of physical storage, box numbers of oversize materials do not necessarily run in sequence.
Historical Note
| Date | Event(s) |
|---|---|
| 1900 Mar. 10 | Born Margaret Fishback, Washington, D.C. |
| 1917 | Graduated from Central High School (Washington, D.C.) |
| 1921 | A.B. degree, Goucher College (Baltimore, Md.) |
| 1921 | Teacher, English and History, Columbia Junior High School (Washington, D.C.) |
| 1922 | Organizational Department, Tamblyn and Brown (New York, N.Y.) |
| 1926-1930 | Divisional copywriter, R. H Macy & Co. (Macy’s) |
| 1930-1942 | Institutional advertisement writer, Macy's |
| 1932 | Published I Feel Better Now, Verses |
| 1933 | Published Out of My Head |
| 1935 | Published I Take It Back |
| 1935 June 14 | Married Alberto Gastone Antolini, chief rug buyer, Macy's |
| 1937 | Published One to a Customer: Collected Poems |
| 1938 | Published Safe Conduct: When to Behave--And Why |
| 1940 | Published Time for a Quick One |
| 1940-1942 | Copy Chief, Macy's |
| 1942 Jan. 25 | Son Anthony Frederick (Tony) Antolini born |
| 1943-1947 | Wrote Woman-Talk column in Liberty magazine |
| 1945 | Published Look Who's A Mother! |
| 1948-1950 | Copywriter, Cecil & Presbrey |
| 1951 | Copywriter, Warwick & Legler |
| 1956 | Divorced Alberto Antolini |
| 1958 | Copywriter, Young & Rubicam |
| 1959 Oct. 1-1961 | Copywriter, Doyle Dane Bernbach |
| 1963 | Published My Little Library: Dolls, Games, Rhymes |
| 1963 | Published Poems Made Up to Take Out |
| 1968 | Published The Animal Parade (translated from German) |
| 1969 | Published A Child's Book of Natural History |
| 1985 Sept. 25 | Died, Camden, Me. |
Margaret Fishback Antolini was an advertising copywriter and author of light verse and prose. She was known for her wry, cynical attitudes towards domesticity, and her marriage to Alberto Gastone Antolini in 1935 prompted headlines such as Sneerer at Love Engaged to Wed ( The New York American, 17 April 1935). The couple had one son, Tony. Fishback lived in several New York City neighborhoods, settling in Murray Hill in 1941, where she would remain until at least 1976. She spent most summers in Thomaston, Maine.
Fishback contributed light verse and prose to a number of national publications, including Collier's, Cosmopolitan, Glamour, Good Housekeeping, Harper's Bazaar, Look, Mademoiselle, New York Times, Reader's Digest, Saturday Evening Post, and Woman's Day. She authored several compilations of light verse, an etiquette book called Safe Conduct: When to Behave--and Why, and two children's books. Common themes in Fishback's work include New York City, womanhood, marriage, and career. Fishback also frequently based her writings on stories and advertisements in newspapers. She published primarily under her maiden name, but also occasionally under her married name and the pseudonyms Marne and Marnie.
Fishback was described in a 1932 New York newspaper article as the highest-paid advertising woman in the world. In addition to her advertising work for Macy's and various advertising agencies, she also did extensive freelance work. Fishback contributed to advertising campaigns for Arrow Shirts, Borden's, Chef Boy-Ar-Dee, Clairol, DuPont, Gimbels, Great Atlantic & Pacific Tea Company (A&P), Hanes Hosiery, Martex, Norsk, Pabst Blue Ribbon, Seagram's, Simmons Beautyrest, and Wrigley, among several others. She was also a member of the professional society Advertising Women of New York (AWNY).
| Date | Event(s) |
|---|---|
| 1932 | I Feel Better Now, Verses |
| 1933 | Out of My Head |
| 1935 | I Take It Back |
| 1937 | One to a Customer: Collected Poems |
| 1938 | Safe Conduct: When to Behave--And Why |
| 1940 | Time for a Quick One |
| 1945 | Look Who's A Mother! |
| 1963 | My Little Library: Dolls, Games, Rhymes |
| 1963 | Poems Made Up to Take Out |
| 1968 | The Animal Parade (translated from German) |
| 1969 | A Child's Book of Natural History |
Subject Headings
- Fishback, Margaret, 1900-1985.
- Advertising Women of New York.
- Doyle Dane Bernbach Inc.
- Borden Company.
- Chef Boy-Ar-Dee (Firm)
- Clairol, Inc.
- General Foods Corporation.
- Gimbel Brothers.
- Macy's (Firm)
- Moore-McCormack Lines, Inc.
- Pabst Brewing Company.
- West Point Pepperell (Firm).
- Wm. Wrigley Jr. Company.
- Young & Rubicam.
- Advertising--History--20th century.
- Advertising--Social aspects.
- Advertising copy.
- Advertising executives.
- Advertising agencies.
- Advertising agencies--New York (State)--New York.
- Advertising agencies--United States--History.
- Women authors.
- Women authors, American--20th century.
- Etiquette.
- Humor in advertising.
- Women in the advertising industry--New York (State)
- Women in advertising.
- New York (N.Y.)--Social life and customs--20th century.
- Women--New York (State)--New York.
- Appointment books.
- Clippings.
- Galley proofs.
- Layouts.
- Photographs.
- Proofs.
- Radio scripts.
- Scrapbooks.
- Scripts (documents)
- Tear sheets.
- John W. Hartman Center for Sales, Advertising & Marketing History.
Related Material
Materials related to this collection may be found in other Hartman Center collections, including the Nan Findlow Papers, Rena Bartos Papers, Lucile Turnbach Platt Papers, Sidney A. Olson Papers, David B. McCall Papers, and Garrett Orr Papers.
Preferred Citation
[Identification of item], Margaret Fishback Papers, David M. Rubenstein Rare Book & Manuscript Library
Provenance
The Margaret Fishback Papers were received by the David M. Rubenstein Rare Book & Manuscript Library as a gift from Anthony Antolini in 2005.
Processing Information
Processed by Angela McClendon and Stacy Lavin, March 2007
Encoded by Angela McClendon
Completed May 2007
Accession 2005-0015 is described in this finding aid.
Descriptive sources and standards used to create this inventory: DACS, EAD, NCEAD guidelines, and our local Style Guide.
