Guide to the Harris Interactive press releases and media alerts on gay, lesbian, bisexual, and transgender issues, 2005-2008

Abstract

Harris Interactive is a global marketing research firm.

Collection comprises 22 multi-page press releases and media alerts containing the results of marketing surveys on GLBT issues. Harris Interactive conducted several of the surveys in association with the marketing research firm Witeck-Combs Communications, Inc., a firm that specialized in reaching gay and lesbian consumers. Survey topics primarily focus on travel issues, but also include social networking and the internet, governmental policies, culture, shopping and purchasing trends, and general awareness of gays and lesbians among the general population.

Descriptive Summary

Repository: David M. Rubenstein Rare Book & Manuscript Library, Duke University
Creator: Harris Interactive (Firm)
Title: Harris Interactive press releases and media alerts on gay, lesbian, bisexual, and transgender issues, 2005-2008
Language of Materials: English
Extent: 22 items (.10 lin. ft.)
Location: For current information on the location of these materials, please consult the Library's online catalog.

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