MenuInventory of the J. Walter Thompson Company. Charles J. Balestrino Papers, 1986-1994 and undated
Abstract
Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. Charles J. Balestrino was an executive, primarily in account management, at JWT offices in New York, Detroit, San Francisco and Tokyo.
The JWT Charles J. Balestrino Papers span the years 1986-1994 and include correspondence, presentations, photographs, and videocassettes that document the later years of Balestrino's career at JWT's New York Office. Correspondents include Burt Manning, John Furr and Bill Thompson. Clients represented in the collection include Esso/Exxon, Goodyear, IBM, and Northwest Airlines. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Descriptive Summary
- Repository
- David M. Rubenstein Rare Book & Manuscript Library, Duke University
- Creator
- J. Walter Thompson Company.
- Title
- J. Walter Thompson Company. Charles J. Balestrino Papers, 1986-1994 and undated
- Language of Material
- English
- Extent
- 6.0 Linear Feet, 4200 Items
- Location
- For current information on the location of these materials, please consult the Library's online catalog.
Collection Overview
The JWT Charles J. Balestrino Papers span the years 1986-1994 and include correspondence, presentations, photographs, and videocassettes that document the later years of Balestrino's career at JWT's New York Office. Correspondents include Burt Manning, John Furr and Bill Thompson. Clients represented in the collection include Esso/Exxon, Goodyear, IBM, and Northwest Airlines.
Administrative Information
A majority of collections are stored off site and must be requested at least 24 business hours in advance for retrieval. Contact Rubenstein Library staff before visiting. Read More »
Access Restrictions
Collection is open for research.
However, original audiovisual materials are closed to use. Use of these materials may require production of listening or viewing copies. Please contact a reference archivist before coming to use this collection.
In addition, patrons must sign the Acknowledgment of Legal Responsibility and Privacy Rights form before using this collection.
Also, all or portions of this collection may be housed off-site in Duke University's Library Service Center. Consequently, there may be a 24-hour delay in obtaining these materials.
Please contact Research Services staff before visiting the David M. Rubenstein Rare Book & Manuscript Library to use this collection.
Use Restrictions
The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.
Contents of the Collection
Browse List of Series
Collapse All
Expand AllAccount Files, 1989-1993 and undated
Office Files, 1987-1994 and undated
Personal Files, 1988-1993
Audiovisual Materials
Restrictions on access: Original audiovisual materials are closed to use. Use of these materials may require production of listening or viewing copies. Please contact a reference archivist before coming to use this collection.
[Includes: Tires of the Future, Champions CART/GS, Champions NASCAR/GS, Choice Value, GA-A Intro/New Technology, The New Goodyear]
Historical Note
Chronology List
| Date | Event(s) |
|---|---|
| 1941 Dec. 3 | Born, New York |
| 1963 | BS, Business/Psychology, C.W. Post College |
| 1964-1968 | U.S. Marine Corps, discharged with rank of Captain |
| 1968-1969 | Assistant Account Executive, Grey Advertising |
| 1969-1970 | Account Manager, JWT New York |
| 1970-1974 | Account Supervisor, JWT New York |
| 1974-1978 | Vice President and Management Supervisor, JWT New York |
| 1978-1983 | Senior Vice President, JWT Detroit |
| 1983-1985 | Senior Vice President, JWT San Francisco |
| 1984 | Elected to JWT Board of Directors |
| 1985-1986 | Senior Vice President, JWT Tokyo |
| 1986 | Management Director, Ford Division account, JWT Detroit |
| 1987-1991 | Executive Vice President and General Manager, JWT Detroit |
| 1991-1994 | Executive Vice President and Director, JWT New York |
Subject Headings
- Balestrino, Charles J., 1941-
- Manning, Burt.
- J. Walter Thompson Company.
- J. Walter Thompson Company. New York Office.
- Exxon Company U.S.A.
- Goodyear Tire and Rubber Company.
- International Business Machines Corporation.
- Northwest Airlines Corporation.
- Advertising agencies.
- Advertising agencies--United States.
- Advertising agencies--United States--History.
- Advertising executives.
- Advertising executives--United States.
- Photographs
- Videocassettes.
- John W. Hartman Center for Sales, Advertising & Marketing History.
Related Material
Related materials may be found in the following Hartman Center collections of the J. Walter Thompson Company Archives:
Preferred Citation
[Identification of item], J. Walter Thompson Company. Charles J. Balestrino Papers, David M. Rubenstein Rare Book & Manuscript Library, Duke University
Provenance
The J. Walter Thompson Company. Charles J. Balestrino Papers were received by the David M. Rubenstein Rare Book & Manuscript Library as a transfer in 1994.
Processing Information
Processed by Noelle Suaifan, February 2011
Encoded by Richard Collier, February 2011
Accession 1994-0105 is described in this finding aid.
Descriptive sources and standards used to create this inventory: DACS, EAD, NCEAD guidelines, and local Style Guide.
This finding aid is NCEAD compliant.