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Guide to the J. Walter Thompson Company. Corporate Documentation, 1896-1988

Abstract

The J. Walter Thompson Company (JWT), founded in 1864, is one of the oldest and largest enduring advertising agencies in the United States.

Corporate Documentation primarily consists of minute books to the regular meetings of JWT's stockholders and Directors; administrative and finance records; and reports from JWT's subsidiaries, committees and other institutional bodies. Topics covered include annual assessments of agency performance; planning; by-laws; stock incentive plans and retirement plans; and efforts to standardize operational practices across the many offices of JWT. The collection also includes background information relative to annual meetings, and the anniversaries of various offices. The collection derives from the RG1 Record Group, Corporate Documentation and General Reference, created by the JWT Archives prior to the transfer of the archives to Duke University.

Descriptive Summary

Repository
David M. Rubenstein Rare Book & Manuscript Library, Duke University
Creator
J. Walter Thompson Company.
Title
J. Walter Thompson Company. Corporate Documentation, 1896-1988
Language of Material
English
Extent
55 Linear Feet, 40000 Items
Location
For current information on the location of these materials, please consult the Library's online catalog.

Collection Overview

Corporate Documentation primarily consists of minute books to the regular meetings of JWT's stockholders and Directors; administrative and finance records; and reports from JWT's subsidiaries, committees and other institutional bodies. Topics covered include annual assessments of agency performance; planning; by-laws; stock incentive plans and retirement plans; and efforts to standardize operational practices across the many offices of JWT. The collection also includes background information relative to annual meetings, and the anniversaries of various offices.

The collection derives from the RG1 record group, "Corporate Documentation and General Reference," created by the JWT Archives prior to the transfer of the archives to Duke University.

Records have been arranged into five topical series: General Administration; Committees; JWT Group; International Offices; and Subsidiaries.

The General Administration Series consists of records relating to the Board of Directors, corporate by-laws, office anniversaries, and several types of financial records, including those pertaining to stock issue, the Profit-Sharing Trust, and employees' retirement trust accounts. The Committees Series includes background materials and minutes to the regular meetings of corporate committees. The JWT Group Series contains records generated during the period, beginning around 1980, when JWT reorganized its assets into a holding company, the JWT Group. The International Offices Series primarily consists of minutes to annual meetings held by JWT offices outside the United States. The Subsidiaries Series primarily consists of minutes to annual meetings, along with some incorporation documentation, of wholly or partially owned JWT subsidiary companies.

Administrative Information

A majority of collections are stored off site and must be requested at least 48 business hours in advance for retrieval. Contact Rubenstein Library staff before visiting. Read More »

warning Access Restrictions

Collection is open to research.

However, access to some records is limited to photocopies of the original documents.

Researchers must register and agree to copyright and privacy laws before using this collection.

All or portions of this collection may be housed off-site in Duke University's Library Service Center. There may be a 48-hour delay in obtaining these materials.

Please contact Research Services staff before visiting the David M. Rubenstein Rare Book & Manuscript Library to use this collection.

warning Use Restrictions

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

Contents of the Collection

1953-1957
Box GEN-BD1
1958-1959
Box GEN-BD2
1960-1962
Box GEN-BD3
1963-1965 May
Box GEN-BD4
1965 June-Dec.
Box GEN-BD5
1966-1968 June
Box GEN-BD6
1968 Sept.-1970
Box GEN-BD7
1971-1972
Box GEN-BD8
1973-1974 Nov.
Box GEN-BD9
1974 Dec.-1975
Box GEN-BD10
1976
Box GEN-BD11
1977-1978
Box GEN-BD12
1979-1980 Apr.
Box GEN-BD13
1980 June-1981 May
Box GEN-BD14
1981 July-1982 Aug.
Box GEN-BD15
1982 Aug.-1983 Aug.
Box GEN-BD16
Research reports, 1981
Box GEN-BD17
Binder, 1923-1972
Box GEN-BY1
$5mm Note Due, 1977
Box GEN-FN1
1974
Box GEN-FN2
1975
Box GEN-FN3
Public stock offering, 1969
Box GEN-FN4
Charitable contributions, 1971-1977
Box GEN-IX1
Index to Board Minutes, 1907-1939
Box GEN-IX2
Indices to Executive Committee, Finance Committee, and Legal Department Annual Reports, 1938-1968
Box GEN-IX3
125th and 130th aniversaries of JWT, 1989, 1994
Box GEN-OA1
Argentina/Belgium/India/Venezuela, 1977-1984
Box GEN-OA2
Italy/Japan/Philippines, 1981-1986
Box GEN-OA3
Mexico, 1978, 1983
Box GEN-OA4
1942-1947, 1942-1964

Includes correspondence 1942-1964

Box GEN-PS1
1947 July-1959 Feb.
Box GEN-PS2
1959 Mar.-1966 Feb.
Box GEN-PS3
1966 Mar.-1969 May
Box GEN-PS4
1969 June-Dec.
Box GEN-PS5
1970 Jan.-July
Box GEN-PS6
1970 Sept.-1971 Feb.
Box GEN-PS7
1971 Apr.-Dec.
Box GEN-PS8
1972 Jan.-July
Box GEN-PS9
1972 Aug.-1973 Jan.
Box GEN-PS10
1973 Feb.-Aug.
Box GEN-PS11
1973 Sept.-1974 Apr.
Box GEN-PS12
1974 Apr.-1975 July
Box GEN-PS13
Minutes, 1980-1982
Box GEN-RD1
1917-1938
Box GEN-SD1
1939-1953
Box GEN-SD2
1954-1965
Box GEN-SD3
1966-1974
Box GEN-SD4
1896-1907
Box GEN-SD5
1896-1950

[Unbound materials including: Thompson Briggs Company, 1911; J. Walter Thompson Advertising Company, 1931-1936; New Jersey and New York incorporations]

Box GEN-SD6
1917-1923
Box GEN-SD7
1924-1925
Box GEN-SD8
1925-1929
Box GEN-SD9
1930-1933
Box GEN-SD10
1934-1938
Box GEN-SD11
1939-1942
Box GEN-SD12
1943-1946
Box GEN-SD13
1946-1951
Box GEN-SD14
1952-1955
Box GEN-SD15
1956-1960
Box GEN-SD16
1961-1963
Box GEN-SD17
1964-1965
Box GEN-SD18
1965-1966
Box GEN-SD19
1966-1967
Box GEN-SD20
1968-1969 Jan.
Box GEN-SD21
1969 Apr.
Box GEN-SD22
1969 Apr. (2)
Box GEN-SD23
1969 June
Box GEN-SD24
1969-1970
Box GEN-SD25
1970-1971
Box GEN-SD26
1971-1972
Box GEN-SD27
1972-1973
Box GEN-SD28
1973
Box GEN-SD29
1974
Box GEN-SD30
1975 July
Box GEN-SD31
1976 Jan.
Box GEN-SD32
1976 Apr.
Box GEN-SD33
1977 Jan.
Box GEN-SD34
1977 June
Box GEN-SD35
1978 May
Box GEN-SD36
1978 Sept.
Box GEN-SD37
Nancy Fitzpatrick Files (Unprocessed), 1978-1985

[Nancy Fitzpatrick was Vice President and Assistant Secretary of JWT]

Box GEN-SD38-SD41
1969-1976
Box GEN-SI1
1973-1980
Box GEN-SI2
1977-1980
Box GEN-SI3
1976 May, 1977 Jan.-1987 Dec.
Box GEN-UR1
1979 Jan.-1980 Oct.
Box GEN-UR2
1980 Oct.-1982 Apr.
Box GEN-UR3
1982 Jan.-1983 june
Box GEN-UR4
1983 July-Oct.
Box GEN-UR5
1975 Aug.-1976 Sept.
Box GEN-UR6
1976 Oct.-1977 Sept.
Box GEN-UR7
1977 Oct.-1978 Sept.
Box GEN-UR8
1978 Oct.-1979 Oct.
Box GEN-UR9
1980-1981 Jan.
Box GEN-UR10
1981 Mar.-Oct.
Box GEN-UR11
1982 Jan.-June
Box GEN-UR12
1982 July-Oct.
Box GEN-UR13
1983 Jan.-June
Box GEN-UR14
1983 July-1984 Oct.
Box GEN-UR15
Meetings, 1975-1980
Box COM-AU1
1974-1983
Box COM-CO1
Minutes, 1982-1983
Box COM-CR1
1964-1965
Box COM-EX1
1965-1966
Box COM-EX2
1967
Box COM-EX3
1968-1969
Box COM-EX4
1970-1971
Box COM-EX5
1973 June-1975 July
Box COM-EX6
1975 Sept.-1979 Oct.
Box COM-EX7
1979 Sept.-1980 June
Box COM-EX8
L.O. Lemon Files, 1946-1957

[Luther Orange Lemon (1900-1957) was Treasurer and Director of JWT]

Box COM-FI1
1946-1948
Box COM-FI2
1949-1950
Box COM-FI3
1951-1952
Box COM-FI4
1953-1956
Box COM-FI5
1957-1959
Box COM-FI6
Minutes, 1980-1983
Box COM-LO1
Jack Cronin presentation, 1985 Sept.

[John J. Cronin was President of the Toronto Office of JWT]

Box COM-OP1
1980 Aug.-1982 July
Box COM-OP2
1982 Sept.-1983 Apr.
Box COM-OP3
1983 June-1984 Jan.
Box COM-OP4
1984 Jan.-1985 Mar.
Box COM-OP5
1985 Mar.-Dec.
Box COM-OP6
1983 Aug.-Sept.
Box COM-OP7
1984 Sept.
Box COM-OP8

[Primary task of the Committee on Standardization was to establish uniform practices across all JWT offices and operations]

Minutes (Originals: RESTRICTED--See Use Copies in Box COM-ST2), 1919
Box COM-ST1
Minutes (Use copies), 1919
Box COM-ST2
Meetings, 1980-1983
Box GRP-AU1
Background, 1980 June-1981 Dec.
Box GRP-BD1
1982 Feb.-Mar.
Box GRP-BD2
1982 Apr.-1983 Mar.
Box GRP-BD3
1983 Apr.-Dec.
Box GRP-BD4
1984 Jan.-Aug.
Box GRP-BD5
1984 Sept.-Dec.
Box GRP-BD6
Meetings, 1980-1983
Box GRP-CO1
1984 Jan.-Aug.
Box GRP-EX1
1984 Sept.-Dec.
Box GRP-EX2
1980 Aug.-1981 Dec.
Box GRP-EX3
1982 Feb.-May
Box GRP-EX4
1982 May-1983 Feb.
Box GRP-EX5
1983 Apr.-Dec.
Box GRP-EX6
Meetings, 1981-1983
Box GRP-SI1
1944-1961
Box INT-MX1
1960-1967
Box INT-MX2
1967-1973
Box INT-MX3
1929-1936
Box INT-BR1
1937-1950
Box INT-BR2
1951-1962
Box INT-BR3
1962-1964
Box INT-BR4
1930-1937
Box INT-CA1
1938-1946
Box INT-CA2
1947-1953
Box INT-CA3
1954-1958
Box INT-CA4
1959-1963
Box INT-CA5
1964-1966
Box INT-CA6
1967-1970
Box INT-CA7
1971-1974
Box INT-CA8
Minutes, 1956-1969
Box INT-VA1
Minutes, 1957-1972
Box INT-VA2
Minutes, 1956-1957, 1965
Box SUB-CE1
1961-1968
Box SUB-EL1
1967-1968
Box SUB-EL2
1968-1976
Box SUB-EL3
Minutes, 1965-1979
Box SUB-IN1
Incorporation documents, 1931-1941
Box SUB-JA1
Review Committee, 1983 Jan.-Oct.
Box SUB-JI1
Incorporation documents, 1930, 1940
Box SUB-JT1
Minutes, 1954-1971
Box SUB-NP1
Minutes, 1968-1979
Box SUB-NT1
Minutes, 1970-1974

Includes minutes and annual reports

Box SUB-PR1
Minutes, 1957-1979

Includes Agency Art Associates; Channel 3 Workshop; Diogenes Marketing Research; Ficho & Corley, Inc.

Box SUB-VA1

Subject Headings

Preferred Citation

[Identification of item], J. Walter Thompson Company. Corporate Documentation, David M. Rubenstein Rare Book & Manuscript Library, Duke University.

Provenance

The J. Walter Thompson Company. Corporate Documentation collection was received by the David M. Rubenstein Rare Book & Manuscript Library as a transfer in 1987 with additions in subsequent years.

Processing Information

Processed by Richard Collier, September 2007

Encoded by Richard Collier, September 2007

This collection is minimally processed: materials may not have been ordered and described beyond their original condition.

Descriptive sources and standards used to create this inventory: DACS, EAD, NCEAD guidelines, and our local Style Guide.

This finding aid is NCEAD compliant.