Aleph Number:
Collection is restricted
Unpublished materials are closed to non-JWT researchers for fifteen years from the date of creation.
Original audiovisual materials are closed to use. Use of these materials may require production of listening or viewing copies. Please contact a reference archivist before coming to use this collection.
Collection may contain materials to which the Acknowledgment of Legal Responsibilities and Privacy Rights form applies. Patrons must sign this form before using this collection.
Also, all or portions of this collection may be housed off-site in Duke University's Library Service Center. Consequently, there may be a 24-hour delay in obtaining these materials.
Please contact Research Services staff before visiting the David M. Rubenstein Rare Book & Manuscript Library to use this collection.
The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.
[Identification of item], J. Walter Thompson Company. San Francisco Office Records, David M. Rubenstein Rare Book & Manuscript Library, Duke University.
The J. Walter Thompson Company. San Francisco Office Records were received by the David M. Rubenstein Rare Book & Manuscript Library as a gift in 1987 with additions in subsequent years.
Processed by Robert Rosenthal and Richard Collier, July 2010
Encoded by Robert Rosenthal and Richard Collier, August-December 2010
Accessions 79904, 85108, 93-132, 93-153, 93-254, 97-091, 98-532, 2004-032 were merged into one collection, described in this finding aid.
Descriptive sources and standards used to create this inventory:
This finding aid is NCEAD compliant.
The JWT San Francisco Office Records span the years 1959-1999, and includes advertising proofs, commercial artwork, print schedules, marketing plans, manuals, company history materials, correspondence, Creative Library catalogs and audiovisual materials (audio cassettes, VHS video cassettes and videotapes). Also included are the papers of Harry A. Lee, a JWT executive involved in the development of JWT's Pacific Rim business during the 1960s. Companies represented in the collection include California Raisin Advisory Board, Dean Witter, Ferry-Morse Seed Company, Labatt's, Morris Plan, and Schlage. JWT offices touched on in the collection include New York, Manila (Philippines) and Tokyo (Japan).
The collection is organized into three series: Harry A. Lee Papers, General Office Files and Audiovisual Materials. The Harry A. Lee Papers include correspondence, clippings, and memoranda. General Office Files include primarily documents from the 1980s and 1990s including advertisements, a Creative Library and materials relating to JWT's 125th anniversary. Audiovisual Materials include videotapes and non-print media. Where possible, original folder titles have been retained.
These are searchable subject entries for this collection. Performing a search on these subjects in the Duke University Libraries online catalog will bring up other related research materials.
Includes reports, surveys, printed materials, samples of advertisements and logo designs, and catalogs of the Creative Library holdings. Organized alphabetically. Original folder titles were retained where possible.
[Includes International Fund for Animal Welfare and San Miguel beer.]
[Includes Treasures of the World Mint Gulfstream commemorative coin information.]
[Includes American Express, IBM, Kodak, Levi's, Porsche and Sony.]
Subseries scope/content note.
Henry Lee was a JWT executive active in the development of JWT's Pacific Rim expansion. Includes correspondence, client files and materials relating to various JWT offices. Arranged alphabetically. Original folder titles have been maintained where possible.
Arranged by format and alphabetically by title.
Restrictions on Access: Unpublished materials are closed to non-JWT researchers for 15 years from the time of creation. Original audiovisual materials are closed to research until use copies can be produced.