MenuInventory of the McCann-Erickson Audiovisual Collection, 1980s-1990s and undated
Abstract
McCann-Erickson, founded in 1930 from the merger of Alfred Erickson's and Harry McCann's agencies, is one of the largest advertising agencies in the United States. It is part of the Interpublic Group.
The McCann-Erickson Audiovisual Collection spans the 1980s and 1990s and consists of over 700 videocassette tapes of commercials for domestic, international and global advertising campaigns. Also included are tapes of competitor commercials; interviews with agency and industry leaders and marketing specialists; and presentations. Advertisers include: Apple computer; Bayer; Benson & Hedges; Buick; Calvin Klein; Camel (R.J. Reynolds); Coca-Cola; Del Monte; Exxon; Heineken; Kodak; Levi Strauss; Nestlé; Oxo; and Suntory. The bulk of materials consist of advertisements for campaigns in the United States, but Brazil, Japan and Germany are also heavily represented, as are commercials for Europe-wide campaigns. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Descriptive Summary
- Repository
- David M. Rubenstein Rare Book & Manuscript Library, Duke University
- Creator
- McCann-Erickson Worldwide, Inc.
- Title
- McCann-Erickson Audiovisual Collection, 1980s-1990s and undated
- Language of Material
- English, Chinese, Japanese, Spanish, German, French
- Extent
- 75 Linear Feet, 3000 Items
- Location
- For current information on the location of these materials, please consult the Library's online catalog.
Collection Overview
The McCann-Erickson Audiovisual Collection spans the 1980s and 1990s and consists of over 700 videocassette tapes of commercials for domestic, international and global advertising campaigns. Also included are tapes of competitor commercials; interviews with agency and industry leaders and marketing specialists; and presentations. Advertisers include: Apple computer; Bayer; Benson & Hedges; Buick; Calvin Klein; Camel (R.J. Reynolds); Coca-Cola; Del Monte; Exxon; Heineken; Kodak; Levi Strauss; Nestlé; Oxo; and Suntory The bulk of materials consist of advertisements for campaigns in the United States, but Brazil, Japan and Germany are also heavily represented, as are commercials for Europe-wide campaigns.
Administrative Information
Collections are on the move for the renovation of the David M. Rubenstein Rare Book & Manuscript Library. Contact Rubenstein Library staff before visiting. Read More »
Access Restrictions
Collection is open for research.
However, collection may contain materials to which the Acknowledgment of Legal Responsibilities and Privacy Rights form applies. Patrons must sign this form before using this collection.
In addition, original audiovisual materials are closed to patron use. Technical Services staff need to produce use copies before contents can be accessed.
Also, all or portions of this collection may be housed off-site in Duke University's Library Service Center. Consequently, there may be a 24-hour delay in obtaining these materials.
Please contact Research Services staff before visiting the David M. Rubenstein Rare Book & Manuscript Library to use this collection.
Use Restrictions
The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.
Contents of the Collection
Browse List of Series
Collapse All
Expand AllOriginal Videotapes, 1980s-1990s
(49 boxes)
List of videotapes. Where known, detailed listings of videotape contents have been provided. Arranged in numerical order. Some numbered videotapes were missing when collection was received. These are noted in the container list.
Restrictions on Access: Original audiovisual materials are closed to research until use copies can be made.
1. The 20th All Japan Radio & TV Commercial Council (ACC) Film Festival; Excellence Prize 2-2; No. 1 of 4. Undated. Umatic. TRT: Unknown.
Box 1
Kowa/Cabejin Kowa
Box 1
Kowa/QP Gold
Box 1
Sankyo/Lulu Gold A: Dozing
Box 1
SK&F/Contac 600: Neon Sign
Box 1
Lion toothpaste for children: Animals
Box 1
Rhoto/Casilon: Chinese Food
Box 1
Lion/Zact Lion: Conference Room
Box 1
Morishita Jintan/Ume Jintan
Box 1
Otsuka/Olonine Ointment: Pottery of Shigaraki
Box 1
Takeda/Benza
Box 1
Asahi Breweries/Mini-Daru 3: My Favorite Style Pouring
Box 1
Suntory/Suntory Old: China/Peking
Box 1
Suntory/Draft Beer: Elephant
Box 1
Okura Shuzo/Gekkeikan (Sake): Summer
Box 1
Okezi Shuzo/One-Cup Ozeki (Sake): Refrigerator
Box 1
Kirin Brewery Co./Lager Beer: Summer Festival
Box 1
Fujiya Confectionary/Nector: Peach
Box 1
Morinaga Milk Industry/Yogurt: High Tech
Box 1
Kikkoman Shoyu/Del Monte Tomato Juice: U.S. Family
Box 1
Kagome/Kagome Tomato Juice: A Great Black Woodpecker
Box 1
Morinaga/Charmant Chocolate: Sound Effect
Box 1
Culby/Potato Chips: Salt
Box 1
Culby/Kappa Ebisen (rice cracker): Submarine
Box 1
Meiji/My Record: DJ
Box 1
Fujiya Confectionary/Pie Cake: A Mouthful Pie
Box 1
Snow Brand Milk Products/Cream Cheese Cake
Box 1
Yatsuhashi/Hijiri: White Yatsuhashi
Box 1
Morinaga/Buscuit: Conversation
Box 1
Kikkoman Shoyu/Noodle Soup: Keiko
Box 1
Fuji Konbu/Omamesan (cooked beans): Beans and Meat
Box 1
Takara Shuzo/Takara Cooking Sake: Newly on Sale
Box 1
S&B/Mild Golden Curry: Eat More Vegetables
Box 1
Kikkoman Shoyu/Soy sauce for sashimi
Box 1
Morinaga/Morinaga Chiru Chiru
Box 1
Masuko Miso/Yamasa Miso:Mother's Hand
Box 1
Nissin Oil Mills/Salad Oil: Fried Potato
Box 1
Snow Brand Milk Products/Neo Soft (margarine)
Box 1
House Food Industrial/Noodle Rice: Rice and a Smile
Box 1
Ajinomoto/Cook-Do: Tetsuko
Box 1
Ajinomoto/Hi-Me: Oden
Box 1
Momoya/Noodle Soup: The Real Thing
Box 1
Shiseido/Natsuko Pan Cake
Box 1
Shiseido/Benefique Lipstick: Spring
Box 1
Kanebo/Jose Eye Shadow: Blindfold
Box 1
Japan Tobacco & Salt Public Corp./Cabin 85
Box 1
Kanebo Home Products/Silk Soap: Cooling Off
Box 1
Pilot Pen/Fountain Pen
Box 1
Takashimaya/Rosentar
Box 1
Jyojo Kinbury/Kreenex Tissue: Angel
Box 1
Japan Incense/Incense
Box 1
Lion Fat & Oil Co./Emeron Soap: A Life of a Soap
Box 1
Japan Tobacco & Salt Public Corp./Partner
Box 1
Sasaki Glass: A Shooting Star
Box 1
Lion Fat & Oil Co./Sofran Soap
Box 1
Kubota/Door: Silhouette
Box 1
Tokyo Gas/Air Conditioner: Hustler
Box 1
Matsushita Electric Industrial/Hot & Cool
Box 1
Mitsubishi Electric Corp./Clean Heater
Box 1
Matsushita Electric Industrial/Refrigerator
Box 1
Matsushita Electric Industrial/National Steam Iron
Box 1
Hitachi/Popcorn Maker: Present
Box 1
Matsushita Electric Industrial/Neo Hi-Top
Box 1
Marui/Washable Suit
Box 1
Miki/Camellia Diamond: Ginza Jewelry Maki
Box 1
Nippon Kogaku/Nikon Rapid Brown: Poolside
Box 1
Tokai Cotton/Tokai Bedcloth
Box 1
Wacoal/Tammy Girdle 4425: Telephone
Box 1
Yamaha/Tennis Wear
Box 1
Renown/Vassarette Foundation: Body Percussion
Box 1
Daimaru/John Weitz: World of Business
Box 1
Renown/Simple Life: Fish Shop
Box 1
Sanyo Electric Co./Colour TV Set: Foreigner
Box 1
Matsushita Electric Industrial/Disco M: Rolling Stones
Box 1
Yamaha/Passage: On the Brooklyn Bridge
Box 1
Matsushita Electric Industrial/National Micro Cassette
Box 1
Hitachi/Video Mastax: Names of Railroad Station
Box 1
Toyota/Dina: A Piano Has Come to Our Island
Box 1
Honda/Prelude: Fallen Leaves
Box 1
Bridgestone Tire/Super Filler Radial
Box 1
Casio/Casio Melody: Dokaben
Box 1
Nippon Kogaku/Nikon EM: Lemon
Box 1
Seiko/Watches for Ladies: Ladies
Box 1
Olympic Fishing Tackle/LX 4000
Box 1
Japan Airline/Fall in Hokkaido: Cinematic Hokkaido
Box 1
Marui/Dolls for the Girls' Festival
Box 1
Japan Airline/JAL pak: I Love New York
Box 1
Ministry of Home Affairs/General Election
Box 1
Idemitsu/Corporate Ad: Tanker
Box 1
Shueish/History of Showa Era
Box 1
Nippon Insurance/Insurance for Everyday Life
Box 1
Nissan Motors/Traffic Safety Campaign
Box 1
Public Advertising Corp./Public Message: Your Words Can Be Weapon
Box 1
Tokyo Electricity/Corporate ad: I Am Electricity
Box 1
Japan Petroleum/Corporate ad: Ceremonial Robe of a Japanese Court Lady
Box 1
Shiseido/Simon Pure: Make-Up for Festival
Box 1
Matsushita Electric Industrial/Electric Range: Japanese Tales
Box 1
International Wool Board/Wool Mark 79: Men's Wear
Box 1
International Wool Board/Wool Mark 79: Carpet
Box 1
International Wool Board/Wool Mark 79: Ladies' Wear
Box 1
Public Advertising Corp./Public Message: Seal Belt Saves Life
Box 1
Public Advertising Corp./Public Message: Why Don't You Put On Seat Belt?
Box 1
Public Advertising Corp./Public Message: Attention Please
Box 1
Marui/Interior
Box 1
3. Adweek's Best Spots. 1987. Umatic. TRT: Unknown.
Box 1
4. Adweek's Best Spots. 1987. Umatic. TRT: Unknown.
Box 1
5. Adweek's Best Spots. 1987. Umatic. TRT: Unknown.
Box 1
6. Adweek's Best Spots. 1987. Umatic. TRT: Unknown.
Box 1
7. Adweek's Best Spots. 1987. Umatic. TRT: Unknown.
Box 1
8. Adweek's Best Spots. 1987. Umatic. TRT: Unknown.
Box 1
Cheez-Whiz
Box 1
Rice-a-Roni
Box 1
Nelson
Box 1
Kawasaki
Box 1
Camaro
Box 1
Saran Wrap
Box 1
Alpo
Box 1
10. Award 82 TV Reel. 1984. Umatic. TRT: 10:00
Box 1
JVC:Stereo/Headphone
Box 1
ALP:Escalator
Box 1
Portmans: T-Shirts
Box 1
Cerebos: Fountain tomato Sauce
Box 1
Benson & Hedges: One Day Cricket
Box 1
Cheap Jeans: Blue Grass Jan. Sale
Box 1
AAMI: Repairers
Box 1
Dettol Flyers
Box 1
Amatyl: Mt. Franklin Mineral Water
Box 1
Ansett: DC7-DC9 Old/New
Box 1
Commercial Bank: Umbrellas
Box 1
Nestlé: Quik Ballet
Box 1
Harper's: Cat Chow Lobster
Box 1
Harper's: Cat Chow Microphone
Box 1
Electrolux: Broken Light Bulb
Box 1
Berlei Hestia: Sports Bra
Box 1
King Gee: Urn
Box 1
SA FM: Country Cowboy
Box 1
Yalumba: Carte d'Or/Car Door
Box 1
Holeproof corporate
Box 1
Commercial Bank: Bank Manager Yes
Box 1
Kit Kat: Art Gallery
Box 1
State Rail Association: Morning
Box 1
Apple Computer: Younger Men
Box 1
Burger Rings: Star Wars
Box 1
Marantz: Angels
Box 1
Ansett: Dambusters
Box 1
Just Jeans: Street Wise
Box 1
Commericial Bank: Bank Manager campaign
Box 1
State Rail Association: Morning/Freight campaign
Box 1
Harpers: Cat Chow campaign
Box 1
Dr. Bernarto's: Heroin Baby
Box 1
Caption Centre: Two Ronnies
Box 1
Art Gallery: Kev Cavana--Graham Bond
Box 1
NRMA: Drink Driving
Box 1
Suzuki Bikes: Army
Box 1
King Gee: Urn
Box 1
King Gee: Urn
Box 1
Art Gallery: Kev Cavana--Graham Bond
Box 1
Burger Rings: Star Wars
Box 1
AMEX: Mel Blanc
Box 1
AMEX: Robert Ludlum
Box 1
Yalumba: Carte d'Or/Car Door
Box 1
Apple Computer: Younger Men
Box 1
Burger Rings: Star Wars
Box 1
State Rail Association: Campaign
Box 1
BP corporate
Box 1
Thai Airlines: Traditions
Box 1
State Rail Association: Morning
Box 1
Alfa Romeo: Rose
Box 1
Commercial Bank: Manager
Box 1
Apple Computer: Younger Men
Box 1
NSW Art Gallery: Kev Cavana--Graham Bond
Box 1
Bridgestone: Tread
Box 1
Marantz: Angels
Box 1
Benson & Hedges: One Day Cricket
Box 1
Burger Rings: Star Wars
Box 1
12. Awards 85 Print . Undated. Umatic. NTSC. TRT: Unknown.
Box 1
13. Award Award (Australia). 1985. Umatic. PAL. TRT: 34:00
Box 1
14. Award Award (Australia). 1985. Umatic. NTSC. TRT: Unknown.
Box 1
15. Winners At Work (Australia). 1985. Umatic. NTSC. TRT: Unknown.
Box 1
16. Winners At Work (Australia). 1985. Umatic. PAL. TRT: Unknown.
Box 2
17. Production Houses/Directors: Film Business--David Smith, Julian Castagna, Window, Eureka, Ian McDonald. 1985. Umatic. TRT: Unknown.
Box 2
First Wisconsin National Bank of Madison: Teller Training
Box 2
Fidelity American Bank: No Service Charge Checking
Box 2
Rhode Island Hospital Trust National Bank: Butcher Block
Box 2
Interbank Card Associaton (Master Charge): I'm in Charge
Box 2
Banco de Bilbao: Stretch Your Payments
Box 2
Huntington National Bank: Guitar
Box 2
Worthen Bank & Trust Company: French Crystal--Free
Box 2
First National Bank of Atlanta: Silver Platter/Atlanta
Box 2
Harris Bank: Loans
Box 2
Marine Midland Bank: 5 1/2% Good Deal Checking
Box 2
Liberty National Bank: 60 Minute Loan
Box 2
Union Trust Bank: Ask for the Manager
Box 2
Bank of America: Cabbie
Box 2
City National Bank of Baton Rouge: Cash Flow
Box 2
Manufacturers National Bank: Goals
Box 2
Central Pacific Bank: Home Equity Loan
Box 2
Toronto-Dominion Bank: Impressions
Box 2
Fidelity American Bank: What's Inside the Time Machine?
Box 2
Texas Commerce Bank: Chief Executive--Commitment of the Bank
Box 2
Louisiana National Bank: Remember Me
Box 2
Capital National Bank: Emory
Box 2
National Bank of North America: What Will I Choose?
Box 2
New England Merchants National Bank: Shoes
Box 2
Citizens and Southern National Bank: Bounce Protection
Box 2
Maryland National Bank: Bank Card/Waiting
Box 2
Wells Fargo Bank: Fact
Box 2
BancOhio: Well, Well, Well
Box 2
Mellon Bank, N.A.: Really Free Checking
Box 2
United California Bank: $200 Check Guarantee
Box 2
Barclays Bank: Old Faithful
Box 2
Barnett Banks of Florida, Inc.: Some Banks
Box 2
19. TVB The Bessies Part 1. 1984. Umatic. TRT: Unknown.
Box 2
20. TVB The Bessies Part 2. 1984. Umatic. TRT: Unknown.
Box 2
21. TVB The Bessies Canada, Reel #2. 1985. Umatic. TRT: Unknown.
Box 2
22. TVB The Bessies, Reel #1. 1985. Umatic. TRT: Unknown.
Box 2
23. 1987 Bessie Awards. 1988. Umatic. TRT: 58:00
Box 2
Calvin Klein (10 spots)
Box 2
Hanes Panty Hose (2 spots)
Box 2
Avis
Box 2
Anacin: Patricia Neal (2 spots)
Box 2
I Love New York: Elizabeth Taylor/Lauren Bacall/Lena Horne
Box 2
I Love New York: Cats/Brooke Shields
Box 2
I Love New York: Angela Landsbury (Cats)/Sandy Duncan (Peter Pan)
Box 2
Philips: Bolero
Box 2
Philips: Breakdance
Box 2
British Airways: Astronauts
Box 2
Nike: England vs. Brazil
Box 2
Quatro: Machine
Box 2
Hamlet Cigars: Olympics
Box 2
Hamlet Cigars: Channel 5
Box 2
COI: Magpies
Box 2
Sony: Trinitron
Box 2
Dime Bar: Turn the Sound Down
Box 2
British Telecom: Miss Pringle
Box 2
British Telecom: Gunshots
Box 2
Kelly Girl: Metropolis
Box 2
Madame Tussaud's: Arthur Scargill
Box 2
Polo: Straight Down the Middle
Box 2
Dulux Woodsheen: Garden
Box 2
Levi Strauss: Stitching
Box 2
Hofmeister: Footballer
Box 2
BarclayCard: South of France
Box 2
Apple . 1984. : Hammer Thrower
Box 2
Barclay's: Insurance
Box 2
Alex Lawrie Factors: Dog
Box 2
Holstein Pils: Barbara Stanwyck
Box 2
Milton Keynes: Red Balloons
Box 2
Leyland Roadrunner: Brown Trousers
Box 2
Black & Decker: Bride's Headache
Box 2
British Telecom: Quasimodo
Box 2
British Telecom: Neptune
Box 2
British Telecom: Custer
Box 2
Solid Fuel Advisory Committee: Toys
Box 2
Bradford & Bingley: Early Closing
Box 2
ICL: Rugby
Box 2
Addis Housewares: Gallery
Box 2
Cosifits: Refastenable
Box 2
Hamlet: Pink Shiny Dome
Box 2
British Airways: Wider Seats
Box 2
American Express: Jacuzzi
Box 2
Isuzu: Tango
Box 2
French's: 9 1/2 Weeks
Box 2
Stefanel Kids: Leisure Wear
Box 2
Shearson: Horses
Box 2
Esso: Ice/Tiger
Box 2
Friskies: Kittens
Box 2
Coca-Cola: Day in the Life
Box 2
Ikea: Day in the Opening
Box 2
Habitat: Chair Baby
Box 2
Californian Milk: The Run
Box 2
P&O: Cruise
Box 2
Waterworld: The Edge
Box 2
Buitoni: The Man I Love
Box 2
Nestlé Quik: Singing in the Rain
Box 2
Gold Blend: Neighbor
Box 2
Gold Blend: Return
Box 2
National Dairy: Late Bloomer
Box 2
Martini Bianco: Sky Screen
Box 2
Drugs: Glamorous World
Box 2
Social: The Informer
Box 2
Levi's: Trademark
Box 2
Wang: Puzzle Pieces
Box 2
Chevrolet Corvette: Never Before
Box 2
7-Up: Sun Beats Down
Box 2
Bayer Coryfin: Graphics
Box 2
Fruit-of-the-Loom Casual Wear: Taking the Leap
Box 2
Duncan Hines Corn Muffins: Tickle the Noses
Box 2
Levi's: Countdown
Box 2
Mattel Electronics: Tron
Box 2
Zaxxon (Saga)
Box 2
Marantz: Hear No Evil
Box 2
TRW: Changing Picture
Box 2
Suzuki Tempter: The Sensation
Box 2
Maxfli DDH: Take Your Game
Box 2
Meqquiar's Auto Wax
Box 2
Lois: Pop Dancers
Box 2
Dulux: The White Shades of PAL. e
Box 2
Fresh Cream Cakes: Mona Lisa
Box 2
TSB: Graphics
Box 2
Fabergé Jeans: The World Today
Box 2
Moove Flavored Milk: Fantasy
Box 2
Pennzoil: Protection
Box 2
Norelco Rototrack
Box 2
Tropicana: 5 Miles that Sizzle
Box 2
Sensodyne Search Tooth Brush
Box 2
Zenith TV: The Smart Set
Box 2
Western Electric: Olympics
Box 2
Bamerindos Bank: Dream
Box 2
Ben Truman Beer: Change
Box 2
Dispirin: Bear
Box 2
Right Guard: Long Noses
Box 2
Twice as Fresh Air Freshener: Computer Game
Box 2
Limara Perfume: Sleeping Beauty
Box 2
HP All Sauce: Mrs. Hickerbacker
Box 2
Breville Sandwich Toaster: Crying Sandwich
Box 2
Post: Flying Carpet
Box 2
Chokito Candy: Pop Art
Box 2
Oxy 10/5: Pimples Packing
Box 2
Heinz Salad Cream: Talking Plate
Box 2
Silver Creek Tobacco: Follow the Creek
Box 2
Triple M Radion Station: Triple Your Music
Box 2
WAPP Radio Station: Rocking the Apple
Box 2
Pioneer Auto Stereo: Solar Colors
Box 2
29. British Advertising Broadcast Awards, Reel #1. 1986. Umatic. TRT: 56:00
Box 2
30. British Advertising Broadcast Awards, Reel #2. 1986. Umatic. TRT: 45:00
Box 2
31. British Advertising Broadcast Awards, Reel #3. 1986. Umatic. TRT: 30:00
Box 3
Volvo: Ice Cube
Box 3
British Airways: Wider Seats
Box 3
Citroën: Tortoise
Box 3
British Rail: Plane to Train
Box 3
Diat Pils Lager: Barbara Stanwyck
Box 3
Heineken: B Movie
Box 3
Radio Rentals: Wuthering Heights
Box 3
Creda: Baby
Box 3
Creda: Darts
Box 3
Philips: Bolero
Box 3
Dulux: Art Gallery
Box 3
Telecom: Custer
Box 3
Telecom: Hunchback
Box 3
Hofmeister: Sportsman
Box 3
Crime Prevention: Magpies
Box 3
Solid Fuel: Toys
Box 3
Cosifits: Perpetual Motion
Box 3
Hamlet: Wig
Box 3
Hamlet: Olympics
Box 3
Toshiba: FST
Box 3
Sony: Lifespan
Box 3
John Smith's: Exercise
Box 3
John Smith's: True Love
Box 3
John Smith's: The Wrong Crowd
Box 3
John Smith's: Song and Dance
Box 3
33. The Best of British. 1986. Umatic. NTSC. TRT: 15:00
Box 3
Kiri: Apple with Sparkler
Box 3
Castlemaine XXXX: Flying Doctor
Box 3
Cosifits: Perpetual Motion
Box 3
Trio: Suzy
Box 3
Toshiba Television: FST
Box 3
Philips: Bolero
Box 3
Citroën 2CV: Tortoise
Box 3
Audi Coupe: Bank
Box 3
Barclays Bank: Mr. Grey
Box 3
Radio Rentals: Beau Geste
Box 3
Kelly Girls: Metropolis
Box 3
British Airways: Wider Seats
Box 3
British Rail: Plane to Train
Box 3
Clark Shoes: Baby Plant
Box 3
Running: Tortoise
Box 3
Rank Xerox: Statman
Box 3
British Telecom: Quotation
Box 3
Heineken Lager: B-Awful B-Movie
Box 3
Volvo 340DL: Ice Cube
Box 3
Apple Computer: Lemmings
Box 3
Hamlet Cigars: Pink Shiny Dome/Olympics
Box 3
Creda: Wed Monday/Baby/Darts
Box 3
Toshiba: Hi-fi
Box 3
Philips: Breakdance
Box 3
Radio Rentals: Love Scene
Box 3
Solid Fuel: Toys
Box 3
Crime Prevention: Magpies
Box 3
Pepsi Cola: Spaceship
Box 3
Hamlet Cigars: Channel 5
Box 3
Greater London Council: Angry of London
Box 3
Diat Pils Lager: Barbara Stanwyck
Box 3
Hofmeister: Sportsman/Seaside/Guardsman
Box 3
British Telecom: Jungle Drums/Neptune/Custer/Hunchback
Box 3
Sony Trinitron: Lifespan
Box 3
Dulux Gloss Paint: Art Gallery
Box 3
Levi Jeans: Stitching
Box 3
John Smith's Bitter: Exercise/Anniversary/The Wrong Crowd/True Love
Box 3
John Smith's Bitter: Song and Dance
Box 3
35. British Advertising TV Awards, Part 1 of 2. Undated. Umatic. TRT: Unknown.
Box 3
36. British Advertising TV Awards, Part 1 of 2. Undated. Umatic. TRT: Unknown.
Box 3
37. British Advertising TV Awards, Part 2 of 2. Undated. Umatic. TRT: Unknown.
Box 3
38. British Advertising TV Awards, Part 2 of 2. Undated. Umatic. TRT: Unknown.
Box 3
39. British Advertising Awards, Final Judging, Part 2 of 2. 1985. Umatic. TRT: Unknown.
Box 3
40. British Television Advertising Awards. 1981. Umatic. TRT: Unknown.
Box 3
41. British Television Advertising Awards: Bronze, Silver & Gold Award Winners. 1983. Umatic. TRT: 45:00
Box 3
42. British Television Advertising Awards: Bronze, Silver & Gold Award Winners. 1986. Umatic. TRT: Unknown.
Box 3
43. British Television Advertising Awards, Winners, 1981. . 1983. Umatic. TRT: Unknown.
Box 3
44. British Television Awards 1983 Final Judging, Part 1. Undated. Umatic. PAL. TRT: 60:00
Box 3
45. British Television Awards 1983 Final Judging, Part 1. Undated. Umatic. NTSC. TRT: 60:00
Box 3
46. British Television Awards 1983 Final Judging, Part 2. Undated. Umatic. PAL. TRT: 55:00
Box 4
47. British Television Awards 1983 Final Judging, Part 2. Undated. Umatic. NTSC. TRT: 55:00
Box 4
48. British Advertising Television Awards, Silver & Gold. 1984. Umatic. TRT: 21:09
Box 4
49. British Advertising Television Awards, Bronze. 1984. Umatic. TRT: 22:44
Box 4
50. 1984 British Television Advertising Awards. 1984. Umatic. PAL. TRT: Unknown.
Box 4
51. 1984 British Television Advertising Awards, Final Judging Session, Reel 1. 1984. Umatic. TRT: 60:00
Box 4
52. 1984 British Television Advertising Awards, Final Judging Session, Reel 2. 1984. Umatic. TRT: 50:00
Box 4
53. 1980. British Television Advertising Awards. 1983. Umatic. TRT: Unknown.
Box 4
54. 1982. British Television Advertising Awards: Bronze, Silver & Gold Awards. 1983. Umatic. TRT: Unknown.
Box 4
55. 1978. London TV Advertising Awards: Bronze, Silver & Gold Awards. 1978. Umatic. TRT: Unknown.
Box 4
56. 1979 London TV Advertising Awards: Winners. 1979. Umatic. TRT: Unknown.
Box 4
57. British Television Awards, 1983, Diploma Award Winners. 1983. Umatic. PAL. TRT: 40:00
Box 4
58. British Advertising TV Awards, Final Judging, Part 1 of 2. 1985. Umatic. TRT: Unknown.
Box 4
Be Ro Flours: Heavy Cake
Box 4
Hovis: Stone Ground
Box 4
Hovis: Stone Ground
Box 4
Oxo: Friend
Box 4
Oxo: Meatballs
Box 4
Oxo: Seaside
Box 4
Oxo
Box 4
Cewege (?): That's What I Like
Box 4
John Smith's: Dogs
Box 4
Hamlet
Box 4
Foster's: Punt
Box 4
Foster's: Barbie
Box 4
Heineken: Majorca
Box 4
Heineken: Midas
Box 4
Heineken: Foreign Film
Box 4
Heineken: Halley's comet
Box 4
Heineken: Partridge
Box 4
Hofmeister: Great Beer
Box 4
Casio: Breakdance
Box 4
Holsten: Peter Cushing
Box 4
Holsten: Edward G. Robinson
Box 4
Guinness: Fish
Box 4
Guinness: Field
Box 4
Grolsch
Box 4
Goaltime: Pick You Up
Box 4
Goaltime
Box 4
Persil: Santa Claus
Box 4
Brylcream vintage
Box 4
Brylcream vintage
Box 4
Brylcream vintage
Box 4
PAL. molive: Movie Memories
Box 4
Cough Remedy
Box 4
Hedex
Box 4
Actifed: Disguise
Box 4
Condor: Submarine
Box 4
Black Shapie: Love is the Sweetest Trip
Box 4
Club
Box 4
Wagon Wheels: MTV
Box 4
Cadbury's Cream Eggs
Box 4
Tefal kettle
Box 4
Kemp's Mixer: Rock Cake
Box 4
Ferguson TV:Back to the Blues
Box 4
Sony: Can't Demonstrate
Box 4
Ferguson VCR
Box 4
Toshiba
Box 4
Toshiba
Box 4
Technics CD: Walk on the Wild Side
Box 4
Sealy Mattress: Chainsaw
Box 4
Philips CD:
Box 4
Wix Drill: vs. B&D
Box 4
Lego: Train
Box 4
Fisher-Price Toys
Box 4
Trivial Pursuit: General Assembly
Box 4
Tonka Truck Demo
Box 4
Olympus: Bailey/George Cole
Box 4
McLaren
Box 4
Scotch Videotapes: Skeleton
Box 4
Dwebeam torch (?)
Box 4
Dwebeam torch (?)
Box 4
Volvo Estate
Box 4
Range Rover
Box 4
Mazda: vs. Rolls
Box 4
VW Golf: Loser
Box 4
VW Passat: Imagine…
Box 4
Raleigh: Cycle Race
Box 4
AC Delco: Joy
Box 4
Legal & General: Alaska
Box 4
Leeds: George Cole
Box 4
Leeds: George Cole
Box 4
NatWest: No Charge
Box 4
General Accident: Dog
Box 4
General Accident: Beware Skin
Box 4
General Accident: Ladder
Box 4
Barclay Card
Box 4
Barclay Card
Box 4
Royal Bank of Scotland: Stick men
Box 4
Foster's
Box 4
Radio Rental: Submarine
Box 4
Radio Rental: Max Headroom
Box 4
Radio Rental: Max Headroom
Box 4
Radio Rental: Max Headroom
Box 4
Radio Rental: Max Headroom
Box 4
R. Insulation
Box 4
Yellow Pages
Box 4
Shell
Box 4
Edinburgh Solicitors
Box 4
Unidentified
Box 4
InterCity 125
Box 4
Anti-Smoking
Box 4
Anti-Smoking: Father/Daughter
Box 4
Anti-Drug: Heroin
Box 4
GLC: Street-Wise Kid
Box 4
Levi's: Russia
Box 4
Pretty Polly: Cat
Box 4
Levi's: Launderette
Box 4
Levi's: Beth
Box 4
Nike: Bleek Foundation
Box 4
Nike
Box 4
Nike: NBA Rejects
Box 4
The Hot Magazine
Box 4
Unidentified
Box 4
Sunday Times: Guinness
Box 4
NABS
Box 4
Walkman Classic Records
Box 4
Walkman Classic Records
Box 4
Bug Gun
Box 4
Leonsman
Box 4
Cossegrin (?)
Box 4
Army
Box 4
Army
Box 4
Avon: Silhouettes
Box 4
Duster/Plymouth
Box 4
Laser/Chrysler
Box 4
McFarland Red Bees
Box 4
Drixoral: Under Water
Box 4
Andix
Box 5
Andix
Box 5
Andix
Box 5
No Smoking Day
Box 5
No Smoking Day
Box 5
No Smoking Day
Box 5
Anchor Butter: Space Walk
Box 5
Anchor Butter: Kid Napoleon
Box 5
Anchor Butter: Shipwreck
Box 5
Oxo
Box 5
Oxo
Box 5
Oxo
Box 5
Oxo
Box 5
Oxo
Box 5
Foster's
Box 5
Foster's
Box 5
Foster's
Box 5
Foster's
Box 5
Heineken
Box 5
Heineken
Box 5
Heineken
Box 5
62. British Television Advertising Awards Acknowledgements. 1986. Umatic. TRT: Unknown.
Box 5
63. 1982 Clio Winners. 1982. Umatic. TRT: Unknown.
Box 5
64. 1982 Clio Award Winners. 1982. Umatic. TRT: Unknown.
Box 5
65. 1983 US Prelims, Toys/Games, From Clio Awards. 1983. Umatic. TRT: Unknown.
Box 5
66. US Dairy Spots, 1984 from Clio. 1984. Umatic. TRT: Unknown.
Box 5
67. 1984 Beverages Alcoholic US Clio Awards. 1984. Umatic. TRT: Unknown.
Box 5
68. Clio Awards 1985, Auto's, Reel 2 of 3. 1985. Umatic. TRT: Unknown.
Box 5
69. Clio Awards 1985, Auto's, Reel 3 of 3. 1985. Umatic. TRT: Unknown.
Box 5
70. 1986 Clio Awards: Corp--Hm. Ent.. 1986. Umatic. TRT: Unknown.
Box 5
71. 1986 Clio Awards: Apparel--Banks. 1986. Umatic. TRT: Unknown.
Box 5
Crest: Premiere (U.S.)
Box 5
Close Up: Country Kisses (U.S.)
Box 5
Colgate: WMFD (U.S.)
Box 5
Crest: Hooray (U.S.)
Box 5
Colgate: Kids Talk (U.K.)
Box 5
Pepsodent: Lone Ranger (El Salvador)
Box 5
Crest: Pump (Canada)
Box 5
73. 1987 Clio Awards--US Beverages/Alcoholic. 1987. Umatic. TRT: Unknown.
Box 5
74. Previous Clio Award Winners. Undated. Umatic. TRT: Unknown.
Box 5
75. Clio Awards 1986, US and International Toothpaste. 1986. Umatic. TRT: Unknown.
Box 5
Esso: Ultra Motor Oil
Box 6
Finnflare women's fashion
Box 6
Elovena Porridge
Box 6
Kodin Kuvalehti women's magazine
Box 6
Timanttiset jewelry store
Box 6
Unilever Crème Bonjour
Box 6
Viking Line cruises
Box 6
Viking Line cruises: Lady Line
Box 6
Kodin Kuvalehti women's magazine
Box 6
Malkahuolto Bus Line
Box 6
Eiser pantyhose
Box 6
Oululainen bread
Box 6
Nuutajarven Lasi glassware
Box 6
Vick's Vaporub: Espelho
Box 6
Gran Prix S: D'Artagnan Goodyear
Box 6
O Estado de S. Paulo: Capuz
Box 6
Diplomata: Maestro
Box 6
Tempo/Reynolds: Jogos
Box 6
Linha Geral/G. Motors: Haway
Box 6
McDonald's
Box 6
McCann Bye Bye Centrao
Box 6
L'Oreal
Box 6
L'Oreal
Box 6
Chevrolet
Box 6
Chevette-a-tette
Box 6
Goodyear
Box 6
Goodyear
Box 6
Goodyear
Box 6
Brazil Year One: Rebirth of a Nation
Box 6
Brazil Year One: New New Deal
Box 6
Isuzu/Gemini: Waltz
Box 6
CCJC/Coke: Library
Box 6
CCJC/Light: Stretch
Box 6
Nestlé/Excella: Canal Vault
Box 6
Purina: 1000 Opintions
Box 6
Ginza Aster: Father & Daughter
Box 6
Gillette: Acta Plus
Box 6
Sanyo Scott: Scottie
Box 6
Camel
Box 6
Amex Green Card
Box 6
Amex Gold Card
Box 6
Intergold
Box 6
77. The Critics Choice Nomination Cassette, No. 1. 1984. VHSTRT: Unknown.
Box 6
78. The Critics Choice Nomination Cassette, No. 2. 1984. VHSTRT: Unknown.
Box 6
79. The Critics Choice Nomination Cassette, No. 3. 1984. VHSTRT: Unknown.
Box 6
80. 1982 FACTS Awards Showreel. 1982. Umatic. PAL. TRT: 60:00
Box 6
81. 1983 FACTS Awards Showreel. 1983. Umatic. PAL. TRT: 60:00
Box 6
82. 1984 British Television Advertising Awards, Final Judging Session, Tape 1 to Category 18B . 1984. Umatic. TRT: Unknown.
Box 6
83. 1984 British Television Advertising Awards, Final Judging Session, Tape 2, Category 18C-31. 1984. Umatic. TRT: Unknown.
Box 6
84. 1985 Final Judging, Tape 1. 1985. Umatic. TRT: Unknown.
Box 6
85. 1985 Final Judging, Tape 2. 1985. Umatic. TRT: Unknown.
Box 6
Be Ro Flours: Heavy Cake
Box 6
Hovis: Stone Ground
Box 6
Hovis: Stone Ground
Box 6
Oxo: Friend
Box 6
Oxo: Meatballs
Box 6
Oxo: Seaside
Box 6
Oxo
Box 6
Cewege (?): That's What I Like
Box 6
John Smith's: Dogs
Box 6
Hamlet
Box 6
Foster's: Punt
Box 6
Foster's: Barbie
Box 6
Heineken: Majorca
Box 6
Heineken: Midas
Box 6
Heineken: Foreign Film
Box 6
Heineken: Halley's comet
Box 6
Heineken: Partridge
Box 6
Hofmeister: Great Beer
Box 6
Casio: Breakdance
Box 6
Holsten: Peter Cushing
Box 6
Holsten: Edward G. Robinson
Box 6
Guinness: Fish
Box 6
Guinness: Field
Box 6
Grolsch
Box 6
Goaltime: Pick You Up
Box 6
Goaltime
Box 6
Persil: Santa Claus
Box 6
Brylcream vintage
Box 6
Brylcream vintage
Box 6
Brylcream vintage
Box 6
PAL. molive: Movie Memories
Box 6
Cough Remedy
Box 6
Hedex
Box 6
Actifed: Disguise
Box 6
Condor: Submarine
Box 6
Black Shapie: Love is the Sweetest Trip
Box 6
Club
Box 6
Wagon Wheels: MTV
Box 6
Cadbury's Cream Eggs
Box 6
Tefal kettle
Box 6
Kemp's Mixer: Rock Cake
Box 6
Ferguson TV:Back to the Blues
Box 6
Sony: Can't Demonstrate
Box 6
Ferguson VCR
Box 6
Toshiba
Box 6
Toshiba
Box 6
Technics CD: Walk on the Wild Side
Box 6
Sealy Mattress: Chainsaw
Box 6
Philips CD:
Box 6
Wix Drill: vs. B&D
Box 6
Lego: Train
Box 6
Fisher-Price Toys
Box 6
Trivial Pursuit: General Assembly
Box 6
Tonka Truck Demo
Box 6
Olympus: Bailey/George Cole
Box 6
McLaren
Box 6
Scotch Videotapes: Skeleton
Box 6
Dwebeam torch (?)
Box 6
Dwebeam torch (?)
Box 6
Volvo Estate
Box 6
Range Rover
Box 6
Mazda: vs. Rolls
Box 6
VW Golf: Loser
Box 6
VW Passat: Imagine…
Box 6
Raleigh: Cycle Race
Box 6
AC Delco: Joy
Box 6
Legal & General: Alaska
Box 6
Leeds: George Cole
Box 6
Leeds: George Cole
Box 6
NatWest: No Charge
Box 6
General Accident: Dog
Box 6
General Accident: Beware Skin
Box 6
General Accident: Ladder
Box 6
Barclay Card
Box 6
Barclay Card
Box 6
Royal Bank of Scotland: Stick men
Box 6
Foster's
Box 6
Radio Rental: Submarine
Box 6
Radio Rental: Max Headroom
Box 6
Radio Rental: Max Headroom
Box 6
Radio Rental: Max Headroom
Box 6
Radio Rental: Max Headroom
Box 6
R. Insulation
Box 6
Yellow Pages
Box 6
Shell
Box 6
Edinburgh Solicitors
Box 6
Unidentified
Box 6
InterCity 125
Box 6
Anti-Smoking
Box 6
Anti-Smoking: Father/Daughter
Box 6
Anti-Drug: Heroin
Box 6
GLC: Street-Wise Kid
Box 6
Levi's: Russia
Box 6
Pretty Polly: Cat
Box 6
Levi's: Launderette
Box 6
Levi's: Beth
Box 6
Nike: Bleek Foundation
Box 6
Nike
Box 6
Nike: NBA Rejects
Box 6
The Hot Magazine
Box 6
Unidentified
Box 6
Sunday Times: Guinness
Box 6
NABS
Box 6
Walkman Classic Records
Box 6
Walkman Classic Records
Box 6
Bug Gun
Box 6
Leonsman
Box 6
Cossegrin (?)
Box 6
Army
Box 6
Army
Box 6
Avon: Silhouettes
Box 6
Duster/Plymouth
Box 6
Laser/Chrysler
Box 6
McFarland Red Bees
Box 6
Drixoral: Under Water
Box 6
Andix
Box 6
Andix
Box 6
Andix
Box 6
No Smoking Day
Box 6
No Smoking Day
Box 6
No Smoking Day
Box 6
Anchor Butter: Space Walk
Box 6
Anchor Butter: Kid Napoleon
Box 6
Anchor Butter: Shipwreck
Box 6
Oxo
Box 6
Oxo
Box 6
Oxo
Box 6
Oxo
Box 6
Oxo
Box 6
Foster's
Box 6
Foster's
Box 6
Foster's
Box 6
Foster's
Box 6
Heineken
Box 6
Heineken
Box 6
89. Arnie Blum--Paul Foley Award: Beach Wave, Horizontal Pour, Technical Difficulties, Truck, Phillips Room, Can On Head/Catch Me Now, Pop Quiz, ReUnion. 1987. Umatic. TRT: 5:30
Box 6
90. Arnie Blum--Paul Foley Award: Horizontal Pour, Beach Wave, Y.E.S., Freeform, Little Moves, Night Owl, Muddy, Starting Over, Brotherly Love, Captain Galaxy, Reunion, Zapper. 1987. Umatic. TRT: Unknown.
Box 6
91. Paul Foley Award. Undated. Umatic. TRT: 20:00
Box 7
92. Percival Caropreso: Foley Award Recommendation 1986 . 1986. Umatic. TRT: 15:00
Box 7
93. The Critics' Choice Award 1984, Part 1A. 1985. Umatic. TRT: Unknown.
Box 7
94. The Critics' Choice Award 1984, Part 1B. 1985. Umatic. TRT: Unknown.
Box 7
95. The Critics' Choice Award 1984, Part 2A. 1984. Umatic. TRT: Unknown.
Box 7
96. The Critics' Choice Award 1984, Part 2B. 1984. Umatic. TRT: Unknown.
Box 7
97. The Critics' Choice Award 1984, Part 3. 1985. Umatic. TRT: Unknown.
Box 7
98. NBC Special: The Last 30 Years of Best Commercials. Undated. Umatic. TRT: Unknown.
Box 7
99. McCann Classic Commercials (Select Spots). Undated. Umatic. TRT: Unknown.
Box 7
Honda: Great Escape
Box 7
Ontario Egg Board: Give an Egg a Break
Box 7
Summer Games: Diane Jones-Konihowski
Box 7
EMR: Twilight
Box 7
Lowney's: New Friends
Box 7
Holland Cheese: Dutch Tavern
Box 7
Becel Margarine: Becel World
Box 7
Honda Civic: Think About Driving
Box 7
Clairol: Ultra Ban Can
Box 7
Continental Bank: Time
Box 7
Coffee Council: Cowboy
Box 7
Andres Wines: Sparkle
Box 7
Canada Dry: Scuba
Box 7
Brador Beer: Fireside
Box 7
Kraft: Farm Boy
Box 7
Colgate: Essence
Box 7
Labatt's: Ocean Duel
Box 7
GM: Show Me
Box 7
Esso Oil: Lub
Box 7
Ontario Milk: Cycle/Kayak/Arab
Box 7
Campbell Soup: Chunky Situation
Box 7
Fanta: Electric Orange
Box 7
Carlsberg: Hot & Cold
Box 7
Lepage Glue: Rocker
Box 7
Lockwood Windows: Igloo
Box 7
McDonald's: Doodle Cups
Box 7
Philishave: Hospital Beds
Box 7
Agree Shampoo: Best of Both Worlds
Box 7
Kimberly Clark: Goat's Beard
Box 7
Warner-Lambert: Why Wait?
Box 7
Esprit Shampoo: Dancing
Box 7
Easter Seals: Keith
Box 7
Parkinson Foundation: Puzzle
Box 7
Shell: Pier
Box 7
Labatt's: Freighter
Box 7
Carnation: That's Not Breakfast
Box 7
Nestlé Quik: Hockey
Box 7
Pepsi Cola: Fun
Box 7
Ontario Milk Board: Bobby Shafto
Box 7
Pepsi Cola: Moments
Box 7
Glosettes: Teacher
Box 7
AE: Assured Reservations
Box 7
AE: Tourists
Box 7
Sunbeam: Mixmaster Hands
Box 7
Philips: Sneakers
Box 7
Moulinex: Samurai
Box 7
Caprice Hosiery: Supersoft Pantyhose
Box 7
Levi's: Styled for a Woman
Box 7
Kodiak Boots: Got to be Kodiak
Box 7
Levi's: Put 'Em On/Take 'Em Off
Box 7
H.J. Heinz: Closet
Box 7
Ontario Egg Board: Bachelor
Box 7
Graves: Wedding Cans
Box 7
Christie: Ritz Dancer
Box 7
Toyota: Interruptions
Box 7
Carter GM: Firebird
Box 7
Levi's: Put 'Em On/Take 'Em Off
Box 7
Glosettes: Teacher
Box 7
Pepsi Cola: Moments
Box 7
Jockey
Box 7
Cassegrain
Box 7
Breakfast
Box 7
Kronenbourg 1664
Box 7
Pacific
Box 7
Nadler
Box 7
Bonduelle
Box 7
McDonald's
Box 7
Danone
Box 7
Gallina Blanca
Box 7
Knorr
Box 7
Kraft
Box 7
Stir Fry Chinese Sauces
Box 7
Plaistowe Chocolate: Gold Medals
Box 7
Birds Eye: Junior Fish Fillets
Box 7
Le Tan Suntan Lotion: Lobsters
Box 7
Moccona Coffee: Dinner Party
Box 7
Calbee Potato Chips
Box 7
Kewpie Mayonnaise
Box 7
Nissin Salad Oil
Box 7
Suntory Draft Beer
Box 7
Masushita Denki: National Microwave Electric Oven
Box 7
Ginza Aster: Chinese Restaurant
Box 7
All Gold Tomato Sauce
Box 7
Fattis & Monis
Box 7
Redro Fish Paste
Box 7
Table Top Pizza
Box 7
Bull Brand
Box 7
SA Citrus
Box 7
Lu Biscuits
Box 7
Azeite Estrela de Beira: Mulher Atiradora
Box 7
Maionese Gourmet: Hamburger
Box 7
Maionese Gourmet: Dama de Vermelho
Box 7
Hering: Debaixo d'Agua
Box 7
GM: Institucional Barberagens
Box 7
Nivea Milk: Out Door Verao
Box 7
Hovis
Box 7
Oxo
Box 7
Guinness
Box 7
Boots No. 7
Box 7
French's Mustard
Box 7
Crisco Cooking Oil
Box 7
Ronzoni Pasta
Box 7
Neilson's Hot ice cream
Box 7
Twix chocolate
Box 7
Coca Cola: Horizontal Wave
Box 7
Misty Liqueur
Box 7
Jockey
Box 7
Cassegrain
Box 7
Breakfast
Box 7
Kronenbourg 1664
Box 7
Pacific
Box 7
Nadler
Box 7
Bonduelle
Box 7
McDonald's
Box 7
Danone
Box 7
Gallina Blanca
Box 7
Knorr
Box 7
Kraft
Box 7
Stir Fry Chinese Sauces
Box 7
Plaistowe Chocolate: Gold Medals
Box 7
Birds Eye: Junior Fish Fillets
Box 7
Le Tan Suntan Lotion: Lobsters
Box 7
Moccona Coffee: Dinner Party
Box 7
Calbee Potato Chips
Box 7
Kewpie Mayonnaise
Box 7
Nissin Salad Oil
Box 7
Suntory Draft Beer
Box 7
Masushita Denki: National Microwave Electric Oven
Box 7
Ginza Aster: Chinese Restaurant
Box 7
All Gold Tomato Sauce
Box 7
Fattis & Monis
Box 7
Redro Fish Paste
Box 7
Table Top Pizza
Box 7
Bull Brand
Box 7
SA Citrus
Box 7
Lu Biscuits
Box 7
Azeite Estrela de Beira: Mulher Atiradora
Box 7
Maionese Gourmet: Hamburger
Box 7
Maionese Gourmet: Dama de Vermelho
Box 7
Hering: Debaixo d'Agua
Box 7
GM: Institucional Barberagens
Box 7
Nivea Milk: Out Door Verao
Box 7
Hovis
Box 7
Oxo
Box 7
Guinness
Box 7
Boots No. 7
Box 7
French's Mustard
Box 7
Crisco Cooking Oil
Box 7
Ronzoni Pasta
Box 7
Neilson's Hot ice cream
Box 7
Twix chocolate
Box 7
Coca Cola: Horizontal Wave
Box 7
Misty Liqueur
Box 7
Esso: Tiger
Box 7
Tab: Touch Me
Box 7
Del Monte: Dis-a-Spearing
Box 7
Coca-Cola: Soccer
Box 7
Pioneer: Black Wave
Box 7
Casio: What's New
Box 7
Isuzu: Rain
Box 7
Shearson: Glass of Water
Box 7
Telegraph: Table for One
Box 7
Coca-Cola International: Cool Moves
Box 7
Goodyear: Alain Prost
Box 7
Mortein: Low Instant Dry
Box 7
IMEC: Collezione Estate
Box 7
L'Oreal: Buns
Box 7
Tempo: Couple
Box 7
Martini Rossi: Beach Girl
Box 7
Coca-Cola
Box 7
McDonald's
Box 7
Jesus Jeans: Saxophone
Box 7
Tuborg
Box 7
Count on Me Singapore
Box 7
104. Twenty Best, Version Seven + We Speak the Language. 1985. Umatic. TRT: Unknown.
[Promotional message that says McCann-Erickson knows how to speak to consumers aroung the globe to bridge between the people and the product.]
Box 7
105. Twenty Best Commercials. 1984. Umatic. PAL. TRT: Unknown.
Box 7
L'Oreal: Eyes
Box 8
Eggs: Woodhouse
Box 8
Opel Corsa: Graduette
Box 8
American Express: If Only…
Box 8
Levi's: Gym
Box 8
Sprite: Re-Launch
Box 8
IMEC: Bras
Box 8
Bausch & Lomb: Soft Lens
Box 8
Chevette
Box 8
Nescafé: Story of Coffee
Box 8
Esso: Catseyes
Box 8
Alka Seltzer: Board Room
Box 8
Coca-Cola: Lost and Found Love
Box 8
Outline: Body
Box 8
Glad: Rubbish Bag
Box 8
Martini Bianco: Bottle
Box 8
Goodyear: Rallye
Box 8
Mortein (fly spray): Homestead
Box 8
Kodak: Pop Up No. 2
Box 8
Martini Rosso: Roller Waitress
Box 8
Coca-Cola: Teach the World
Box 8
Suntory/Suntory Red: Reiko Ohara
Box 8
Olympus/Camera: Kumiko Oba
Box 8
Kirin Breweries/Lager Beer: Summer Festival
Box 8
Suntory/Suntory Old: Alaska
Box 8
Coca-Cola/Coke: Come on in; Coke '80; Balloon
Box 8
Nissin Oil Mills/Salad Oil
Box 8
Kanebo/Lady '80 Lipstick: Spring campaign
Box 8
Shiseido/Bravas Hair Liquid: Down East
Box 8
Shiseido/Basubon Soap: Seiji Miyaguchi
Box 8
Shiseido/Cosmetics
Box 8
Lion Fat & Oil Co./Mama Lemon: Wakkanai
Box 8
Matsushita Electric Industrial/Bath Buzard
Box 8
Matsushita Electric Industrial/Electric Bulb
Box 8
Semedain/Semedain Glue 3000: Everlasting
Box 8
Matsushita Electric/Refrigerator: Orphaned Seal
Box 8
Renown/Durban: A Woman's Dream
Box 8
Matsushita Electric/Multiplex Pana Colour
Box 8
Matsushita Electric/Technics: Forgotten Sound
Box 8
Matsushita Electric/Multiplex Quintrix 7000
Box 8
Yamaha/Towny: On the Street
Box 8
Toyota/Carina: Alps
Box 8
Yamaha/Towny: On the Street
Box 8
Nissan/Pulser: City
Box 8
Fuji Film/Fuji Colour Print: Summer
Box 8
Minolta Camera/Minolta x-7: Yoshiko in Bathing Suit
Box 8
Marui/Personal Present Campaign: Tennis
Box 8
All Nippon Airways/Sky Holiday in Okinawa
Box 8
Tokyu Department Store/Toyoko Noren Gai: Lots of Goodies
Box 8
Shogakukan/Encyclopedia
Box 8
Toyota/Corporate: From the Country of Oil
Box 8
Public Advertising Corp.: Waterworks
Box 8
Suntory/Suntory Royal: Kirimanjaro
Box 8
Toyota/Corporate: Blizzard
Box 8
Nikka Breweries/Super Nikka: Keirian (China); Everyday Life; Rooftop
Box 8
Matsushita Electric/Separate 77: TV Sound Has Begun to Move
Box 8
Ajinomoto/Mayonnaise: Cucumbers; Lettuce; Celery
Box 8
Okura Shuzo/Gekkeikan (Sake): Food
Box 8
108. World Wide Creative Awards, Print. Undated. Umatic. TRT: Unknown.
Box 8
Infoods: Friend Chips
Box 8
Johnson: Bio-Spray
Box 8
Arabia: Finn Crystal
Box 8
Serla: Paper Towels
Box 8
Hanames: Faucets
Box 8
Viking Line: Lighthouse Keeper
Box 8
Esso: Forecourt
Box 8
Eiser: Pantyhose
Box 8
Heksavit
Box 8
Helsingin Puhelinyhdistys: Kokikkaasti; Kaikessa Rauhassa; Modernisti
Box 8
McCann Finland: Riskit Kuriin
Box 8
Kodak
Box 8
Eiser
Box 8
Opel: Kadett; Senator
Box 8
Lepoun: Milda
Box 8
Vaasan
Box 8
Zwan: Muppets
Box 8
Bimbo: Panque
Box 8
Nescafé Coffee: Diplomat Cita
Box 8
Goodyear: Performance
Box 8
Nestlé Quik: Nave Especial/Nino
Box 8
GM Eurosport: Reflejos
Box 8
GM Eurosport: Banderas
Box 8
GM Pickups C-15/20: Tren
Box 8
GM: Anniversary
Box 8
Camino Real Hotel
Box 8
Goodyear Tires: Eagle GT
Box 8
General Motors: 50th anniversary launch
Box 8
California Milk Advisory Board: Pole Vaulter
Box 8
Del Monte: Work Hard
Box 8
Wells Fargo: Columbia
Box 8
Ortho: High Tech
Box 8
Del Monte: Racquetball
Box 8
National Dairy Board: Ballet
Box 8
National Dairy Board: School
Box 8
National Dairy Board: Calcium campaign
Box 8
California Milk Board: Fluid Milk campaign
Box 8
Wells Fargo: Auto Loan campaign
Box 8
PGandE: Corporate Image campaign
Box 8
Del Monte Lite Canned Fruit: Come On Over campaign
Box 8
Del Monte Fruit Snacks: Magazine campaign
Box 8
Chevron Chemical: Can 17
Box 8
Community Chest: Mime
Box 8
Ole Square: Crisps
Box 8
Johnson & Johnson: Baby Powder
Box 8
Del Monte: Tomato Catsup
Box 8
Ese Thomson: Technology
Box 8
Tiger Beer
Box 8
Levi's
Box 8
Anchor Beer
Box 8
Stand Up for Singapore
Box 8
Kodak
Box 8
Coke/McDonald's tie-in
Box 8
Papermate: Executive Collection
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Daikin Skyair Air Conditioner
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Tiger Beer: Strikes Gold Again
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Cherry Shoe Polish
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Coca-Cola: Hillside
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Coca-Cola International: Olympic Journey; Stopover; Diner; On the Beach; Sizzle
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Camel: Tent Raft
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Marlboro Montage
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Cinzano
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Martini Rosso Montage
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Esso Montage: Tiger
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Unilever Montage: Housewife interview
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Nescafé Montage
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Summary Montage
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[Discussion about the prospect of global brands: find a global need; come up with a brand; then maybe you can have a global brand. Your product has to be used the same everywhere. Coke is used as the prime example. Analysis of cost, production, psychology. Global advertising has to be basic but not boring. Imagery crosses cultural boundaries. Cinzano's failure in the global market vs. Martini's success. Differences between global marketing and global brands.]
Coke: Hilltop
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Coke is It (Brazil)
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Coke is It (Spanish)
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Coke is It (Japan)
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Coke is It (English)
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Camel: River Raft
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Camel Montage
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Marlboro: Marlboro Country
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Marlboro Montage
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Cinzano
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Martini
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Esso Montage
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Stork Margarine Montage
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Nescafé
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Coke: Hilltop
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Coke is It (Brazil)
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Coke is It (Spanish)
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Coke is It (Japan)
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Coke is It (English)
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Camel: River Raft
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Camel Montage
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Marlboro: Marlboro Country
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Marlboro Montage
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Cinzano
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Martini
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Esso Montage
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Stork Margarine Montage
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Nescafé
Box 8
113. Beijing 87 Global Advertising: The Facts and Fantasy, Part 2. 1987. Umatic. TRT: Unknown.
Box 8
114. Beijing 87 Global Advertising: The Facts and Fantasy, Part 1. 1987. Umatic. TRT: Unknown.
Box 8
Coca-Cola: Hillside
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Coca-Cola International: Olympic Journey; Stopover; Diner; On the Beach; Sizzle
Box 8
Camel: Tent Raft
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Marlboro Montage
Box 8
Cinzano
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Martini Rosso Montage
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Esso Montage: Tiger
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Unilever Montage: Housewife interview
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Nescafé Montage
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Summary Montage
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Coca-Cola
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L'Oreal
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Kodak
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Esso
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Nabisco
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Opel
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Del Monte
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Philips
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Texas Instruments
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Camel
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Goodyear
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Gillette
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Papermate
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Unilever
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Nescafé
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Levi's
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Martini
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Coca-Cola: Teach the World
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Kellogg's Cereals: Christmas Tree
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McDonald's: Morning
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Kodak Colorburst: Ms. Foster
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Bell System: Reach Out
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Craigs Traveller's Checks
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Heinz Salad: Salad Days
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Sharpe's Extra Strong Mints: Socks
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Cadbury's Smash: Robots
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Supersoft Hair Spray: Tom & Betty
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Pepsi Cola: Summertime Blues
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Colt 45 Malt Liquor: Lucky Lady
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Levi-Strauss: Round Up
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TDK Audio Cassettes: Music Machine
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Canon P10-D Calculator: Best Seller
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Heineken: Cricket
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Martini Rose: Tap Dance
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Kinney Shoes: Straw Hat
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Dr. Pepper: School Review
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Red Rose Tea: Trio
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Continental Airlines: Disco
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Purina Ocean Blend Cat Food: Chow-Chow-Chow
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Woodpecker Cider: Hereford Lightning
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Kellogg's Rice Krispies: Breakfast for You
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Aunt Jemima Waffles: I'm a…I'm a…
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Pizza Hut: Taco Tasting
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Doublemint Gum: Double Dribble
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Budweiser Beer: Workers
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GTE Flip Phone: Bedroom Song
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Boraxo Hand Cleaner: Shake Hands
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Peter Paul Candies: Feel Like a Nut
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Fiat Strada (U.K.): Figaro
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Eggs (U.K.): Crack a Good Meal
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Kit Kat Candy (Switzerland): Couple
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Coca-Cola (Spain): Coke Adds Life
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Wrigley's Gum (France): I Feel Love
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Geramont Cheese (France): Creamy Smooth
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Chanel #5 Perfume: Blue Sky
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Toyota Trucks (Australia): Best Pick-Up
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Jockey Hip Briefs (Australia): Puttin' Us On
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Burlington Sheets: Dracula
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Baranne Shoe Crème (France): I Use a Cream
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Health Education Council: Look After Yourself
Box 8
Terry Jelly Orange: Kids As Adults
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Heath Candy: Michaelangelo
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Rowntree Violet Crumble: Australia's Crumbling
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Batna Caramel (France): Professeur
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Wrigley's Spearmint Gum: Glider
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Life Saver Bubble Yum (Switzerland): Spotlight
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Kraft Caramel: Pocket Full
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Lay's Potato Chips: School Bus
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Smith Square Crisp (U.K.): Workmen
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Heinz Spaghetti (U.K.): Mmmm
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Oodles of Noodles Soup: Corey
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Prize Yoghurt (U.K.): Pied Piper
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Cook Electric (U.K.): Hey Good Lookin'
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Natural Gas (Australia): Living Flame
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Mobil 1 Motor Oil: Fried Egg
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Exxon Uniflo Oil: 200 Million Gallons
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Texaco: Tomato and Egg
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Owens Corning Insulation: Pink Glow
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Whirlpool: Autumn
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T.I. Corporation: Awards
Box 8
Ford: Incredible Tour
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Chrysler: Rebate
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IBM Office Systems: This Fast?
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General Electric: Daughter's Dance
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Kriter Wine (U.K.): Pop
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Carling Beer (U.K.): Steam Cabinet
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Federal Express: Paper Explosion
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Schliltz Light Beer: George Burns
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Maxim Coffee: Coffee Cantata
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American Tourister Luggage: Dummy
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Qantas Airlines: Day Flight
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C&C Cola: Lovely Home
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Polaroid One-Step: Hot Dog
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Fortunoff's: Bacall/Source
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Fidelity Chess Challenger: Space
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Lakeside Computer Protection: Dome Heads
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Code Name Sector (Parker Brothers): Computer Brain
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Mego Mini-Vid: Jail
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Einstein (Caastle Toys): Johnson
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Manial by Ideal: Lightning
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Scrabble Sensor (Selchow & Richter): World's First
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Alphi (Playskool): Once in a While
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Brittania Sportswear: Rome
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Bon Jour Jeans: Sports Car
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Jou Jou Jeans: Lips
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Jordache Jeans: Horse
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Jordache Bag Jeans: Get Into It
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Kasper Jeans: Beautiful Dreams
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Jean Elle by Glenora: Paris
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Levi Women's Wear: Neon Woman
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Levi's Work Jeans: Welder
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Sasson Jeans: Rangers
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Sasson Stretch: Tampoline
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Stephen Burrows Jeans: Model
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Studio 54 Jeans; Everyone Can Get in
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Wrangler: London
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Wrangler: Paris
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Selsun Blue Shampoo: Globe
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VO-5 Shampoo (U.K.): Flat to Fluffy
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Prell Concentrate: Flat to Fluffy
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Balm Barr Lotion: Model
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Wondra Lotion: Captain
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Oil of Olay: Not 21
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Nivea Cream: Baby Skin
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Dial Soap: New Morning
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Gleem Toothpaste: Mirror Dialogue
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Aqua-Fresh Toothpaste: But Mother!
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Crest Toothpaste: Toothopolis
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Aqua-Fresh Toothpaste (U.K.): Crunch
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Dentyne Gum: Star
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Gillette Foamy Shave Cream: Hiker
Box 8
118. International Air Check, v. 4, no. 1. Undated. Umatic. NTSC. TRT: Unknown.
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119. International Brand Management, Instanbul Conference. 1984. Umatic. TRT: Unknown.
Box 8
120. International Film Festival--Cannes 1986, Commercials Entered by McCann-DeVilliers. 1986. Umatic. PAL. TRT: Unknown.
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121. Perspectives on Global Creativity: Agency Viewpoints 9A. Undated. Umatic. NTSC. TRT: Unknown.
[Balancing the dream of reaching the world with a single message; the practical realities of global advertising; Adweek conference on global creativity; Barry Day leads discussion with top agency executives.]
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122. World of Difference Without Barry. Undated. Umatic. NTSC. TRT: Unknown.
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Gordon's Vodka (Puerto Rico)
Box 9
Vidal: White Horse (Italy)
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L'Oreal: Hair Scapes
Box 9
Immec: Bras
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Ad Colour: Sports Shoes (Hong Kong)
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Patriaca Chairs: Western Saloon (Italy)
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Glad: Trash Bags (Belgium)
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Outline: Zip (U.K.)
Box 9
Bausch & Lomb: Soft Lens (Australia)
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Christie's: Soft Cookies (Canada)
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Opel Corsa: Thimble (France)
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D.B. Railways: Snow (Germany)
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GM Trucks: Mexico (Brazil)
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Eggs: Woodhouse (U.K.)
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Opel Corsa: The Graduate (Italy)
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Esso: Cat's Eyes (U.K.)
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L'Oreal: Nail Polish
Box 9
Kodak: Pop Up Book (U.K.)
Box 9
Levi's: Desert (Germany)
Box 9
Coca-Cola: Soccermania
Box 9
Martini: Disco (U.K.)
Box 9
Telephone: Holiday Romance (Italy)
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Mortein: Mozzies (Australia)
Box 9
Martini Rosso: Skating Waitress (U.K.)
Box 9
Martini Bianco: Bottle (U.K.)
Box 9
[Goal is to provide guidance for Domestos as it begins to move into other countries from its origins in the U.K. Domestos is a product which promises protection of the family's health from germs. Study/analysis of how Domestos went about expanding into other markets by studying those markets and understanding them.]
Germany
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Italy
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Finland
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Australia
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Canada
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Japan
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South Africa
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France
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France
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Switzerland
Box 9
U.K.
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125. Perspectives on Global Creativity: The Director's Touch 9C. Undated. Umatic. NTSC. TRT: Unknown.
[Roundtable discussion by directors of commercials on how the director constributes to global creativity and advertising; how humor can be used to cross cultural boundaries.]
Box 9
Kronenberg: Canaletto
Box 9
Lee Cooper: Directed by Jean Paul Goude
Box 9
Philips: Bolero
Box 9
Heineken: B-Movie
Box 9
Dulux: Gallery (Roger Woodburn)
Box 9
Cockburns: Rescue
Box 9
Holstein Pils: Stanwyck
Box 9
Castlemaine XXXX: Flying Doctor (John Marles)
Box 9
Fosters: Ballet (Bob Brooks)
Box 9
John Smith: Dog
Box 9
John Smith: True Love
Box 9
John Smith: Wrong Crowd (Peter Webb)
Box 9
John Smith: Song and Dance (Peter Webb)
Box 9
Kellogg's: Pack Shot
Box 9
Maxwell House: Picnic
Box 9
Sunday Times: Royal Family
Box 9
Sunday Times: Michael Parkinson
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Royal Dutch Cigars: Car (Paul Weiland)
Box 9
Sunday Times: Bernard Levin
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Sunday Times: Private Patient
Box 9
Sunday Times: British Way of Love
Box 9
British Telecom: Custer (Paul Weiland)
Box 9
Nat West: Doddle (Paul Weiland)
Box 9
Silvikrin: Mopheads (Roger Lunn)
Box 9
Smith's Square Crisps: Room (Roger Woodburn)
Box 9
Eggs: Nut (Roger Woodburn)
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Heineken: Snowman (Roger Woodburn)
Box 9
Trebor Extra Strong Mints: Balloon
Box 9
Walkers Fries: Can't Decide
Box 9
Mumm Champagne: Launch
Box 9
Carling Black Label: Snooker (Terry Lovelock)
Box 9
Cresta: Chantilly Lace (Richard Purdum)
Box 9
Olympus: The Pits (Bob Brooks)
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Leeds Liquid Gold: Bird's Nest
Box 9
Hellman's: Clarence (Len Fulford)
Box 9
Smash: St. Martinas (Len Fulford)
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Hofmeister: Sportsman
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Corning: In Laws (Lee Lacy)
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Jello: Spoon (Jim Johnston)
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Hellman's: Potato Salad (John Danza)
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Robitussin: Sick Mom (Paul Guliner)
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Midas: Hi Mom (Paul Guliner)
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Breakstone: Bedtime (Dick Loew)
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Del Monte: Lasagna (Stew Birbrower)
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Clorox: White Christmas (Robert Lieberman)
Box 9
Lotto: Debutantes (Michael McNamara)
Box 9
McDonald's: She Likes Me (Jim McGorman)
Box 9
Live at Five: Guy Atchley (Jim McGorman)
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Alpo: Smile (Jim McGorman)
Box 9
Wallach's: We Fit You
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128. Humour in Advertising. 1977. Umatic. NTSC. TRT: Unknown.
[Barry Day commentary on humor in advertising. Unsuccessful attempts; movie/TV/musical stars--familiarity breeds instant comedy; parody of familiar movie/TV formats; nostalgia; using stereotypes (especially of foreigners) to generate humor; humor is based in reality--but exaggeration allows us to laugh at ourselves; simplified slice of life allows us to remain separate.]
Box 9
129. Humour in Advertising. 1986. Umatic. PAL. TRT: 4:44
Box 9
130. Subaru--Love/Hate (Humour in Advertising). Undated. Umatic. NTSC. TRT: Unknown.
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Hertz: Vultures
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Samsonite: Building Falls
Box 9
Waterman Pens: Little Girl
Box 9
BASF: Lassie
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Pioneer: Boogie Man
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Hippopotomus Restaurant: Woody Allen
Box 9
Italian Ceramic Tile
Box 9
Ad Council Conference: Anti-Drug Program
Box 9
Ronald Reagan: Award Presentation and Acceptance Speech
Box 9
Cocaine: The Big Lie PSA featuring Nancy Reagan
Box 9
Drunk Driving
Box 9
National Guard and Reserve
Box 9
Disabled Persons
Box 9
American Red Cross: Health Campaign
Box 9
Statue of Liberty: Ellis Island Centennial
Box 9
Religion in American Life
Box 9
Forest Fire Prevention
Box 9
National Alliance of Business: Service Station
Box 9
National Alliance of Business: Hiring Hall
Box 9
American Red Cross: Corporate Campaign
Box 9
Drug Abuse Prevention
Box 9
Direct Deposit Campaign
Box 9
134. Ad Council, US Treasury, Direct Deposit. Undated. Umatic. NTSC. TRT: Unknown.
Box 9
135. Japan: Bridges and Barriers (Americans in Japan). Undated. Umatic. NTSC. TRT: Unknown.
[27-minute program about the contact and influences between Japan and the U.S.]
Box 9
136. The Company Behind the Brand. Undated. Umatic. NTSC. TRT: 18:00
[Chuck Mittelstadt (Manager, Center for Advertising Studies--CAS) discussing the invisible company behind all the brands we see and associate with. The company is becoming a more visible element. The program discusses the new accent on the company in the U.S.]
Box 10
Ad Council: Prevent Forest Fires
Box 10
California Raisins
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Boeing
Box 10
Boeing
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Timken Special Alloy Steel
Box 10
139. W.R. Grace & Company, Deficit Trial. 1986. Umatic. NTSC. TRT: Unknown.
[One step ahead of a changing world. Futuristic courtroom trial of man who did nothing about the federal deficit in 1986.]
Box 10
140. Excess in Advertising. 1984. Umatic. PAL. TRT: Unknown.
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141. The Explosion of In-Store Advertising. Undated. Umatic. TRT: 25:00
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[142: Missing]
Box 10
[143: Missing]
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[144: Missing]
Box 10
145. Point-of-Purchase Video. Undated. Umatic. TRT: 32:00
[Video as part of the in-store display; using the store itself for image advertising.]
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146. Print Renaissance. Undated. Umatic. NTSC. TRT: Unknown.
Box 10
147. Southbank Show, Making a Commercial. Undated. Umatic. TRT: Unknown.
Box 10
148. Table Talk A Preview of Nestlé Culinary Do's and Don'ts Tape. 1986. Umatic. NTSC. TRT: Unknown.
Box 10
149. What Advertising Is Today, v. 1. Undated. VHSSecam. TRT: Unknown.
Box 10
150. What Advertising Is Today, v. 2. Undated. VHSSecam. TRT: Unknown.
Box 10
G.E.: Edison/Outdoor Lighting
Box 10
Levi Jeans: Brand Name
Box 10
IBM: Rodriques Family
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St. Regis: Tap Dancer
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Georgia Pacific: Log Cabin
Box 10
IBM: Newspaper
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Georgia Pacific: Barn Raising
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Weyerhauser: Elio Gauditz
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Natural Gas: Apple Pie
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Atlantic Richfield: Aging
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Sony: Agent
Box 10
Atlantic Richfield: Land Management
Box 10
Xerox: Billingsly
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Atlantic Richfield: Conservation
Box 10
Xerox: Playground
Box 10
International T&T/Water Pumps: Flygt
Box 10
Gulf: Explosives
Box 10
Xerox: Money
Box 10
Georgia Pacific: Ticker Tape
Box 10
G.E.: Edison/Refrigerators
Box 10
Western Electric: Blue Danube
Box 10
Texaco: Opera--Wyoming
Box 10
Miller High Life: Xmas
Box 10
United Technologies: The Little Things
Box 10
IBM: Supermarket
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Fultz, Lacasse & Associates: Dubuque
Box 10
Georgia Pacific: Ghost Town
Box 10
TRW: Growing Plains
Box 10
Alaskan Pipeline: Right on Time
Box 10
United Technologies: Basic Research
Box 10
Weyerhauser: Davet and the Trees
Box 10
Alaskan Pipeline: Highest Mountain
Box 10
Alcoa: Contemporary
Box 10
IBM: Burpee Seed
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Alaskan Pipeline: End of the Beginning
Box 10
Wang Labs: David & Goliath
Box 10
Western Aluminum: Airplane
Box 10
IBM: Furr's Cafeteria
Box 10
Alaskan Pipeline: Around the World
Box 10
Alcoa: Country
Box 10
Honeywell: Boss Energy Center
Box 10
Burlington: Hosiery--Socks/Much to Trust
Box 10
United Technologies: The Thermostat
Box 10
AT&T Bell System: Busy Bell
Box 10
Gulf: Pipeline
Box 10
3M Co.: Ice-Test
Box 10
Georgia Pacific: Lumber Dealer/Tyler, Texas
Box 10
Honeywell: Supermarkets
Box 10
Georgia Pacific: Bellingham
Box 10
TRW: Rally
Box 10
Boeing Airplanes: People Talk
Box 10
Boeing Airplanes: Businessman
Box 10
Timkyn Steel: Drilling
Box 10
152. The Mad. Ave. Wizard; The Making of the Mad. Ave. Wizard. Undated. Umatic. TRT: 23:00
[Drama of an advertising executive meeting that showcases the many exciting computer/special effects available on Madison Avenue.]
Box 10
153. McLaren's Advertising Primitives. 1983. Umatic. PAL. TRT: 30:00
Box 11
Bensen & Hedges: Scuba Diver
Box 11
Hovis Wheat Bread: British Festival
Box 11
Levi's: Concert
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Bird's Eye Dinner for One: Farewell
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Bensen & Hedges: Mbongoland 1879
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Sony Hi-Fi: John Cleese
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Gilbey's Gin: English Restaurant
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Parker Lady Pens: Charm School
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Cinzano: Plane Ride
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Barclay Card: Record Store
Box 11
Volkswagen Polo: Strongman
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Cointreau Liqueur: After Dinner
Box 11
Cointreau Liqueur: Dinner Party
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Wrangler Jeans: 5-4-3-2-1
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Smarties: Child Concert
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Fiat Strada: Steel Opera
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Renault 18: Female Car
Box 11
British Airways Poundstretchers: Hong Kong
Box 11
British Airways: UFO
Box 11
Esso: British Airways
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Courage Best Bitter: Saloon
Box 11
John Smith's Lager: Rugby
Box 11
Martini: Hot Air Balloons
Box 11
Martini: Life in a Bottle
Box 11
Kodacolor Film: Pop Up Book
Box 11
Heinz Salad Cream: Finicky Veggies
Box 11
Eggs montage
Box 11
Guinness: Billiards
Box 11
TicTac: Crime Cartoon
Box 11
Cresta Fruit Drink: Polar Bear
Box 11
Shell Oil: Blow the Man Down
Box 11
PSA: Drunk Driving
Box 11
PSA: Walking for Exercise
Box 11
Health Education Council
Box 11
The Conservatives (television program): The Line
Box 11
Fry's Turkish Delight: Desert
Box 11
Cadbury Flake: Sunflower Field
Box 11
Sure: Climbing
Box 11
Smash (mashed potatoes): Robot Family
Box 11
Lego's: Mouse
Box 11
Heineken: Video Ping Pong
Box 11
John Smith's Bitter: Dog
Box 11
Heineken: Boomarang
Box 11
Kwik-Fit-Euro: Rooster
Box 11
Knirps Umbrellas: Car Wash
Box 11
Heineken: Firing Range
Box 11
Sunday Times: British Dinner
Box 11
Coty L'Aimant: French Lesson
Box 11
Foster's Lager: Wine Tasting
Box 11
Pontin's Holidays (. 1982.): Swimming
Box 11
Heinz Ketchup: Clapping
Box 11
Heineken: Waterfall
Box 11
155. Barry Day, And You Call That Creative? Part 1 with commercials. 1982. Umatic. TRT: Unknown.
Box 11
156. Barry Day, And You Call That Creative? Part 2 with commercials. 1982. Umatic. TRT: Unknown.
Box 11
Continental Cable: Value
Box 11
Continental Cable: Variety
Box 11
Continental Cable: Sports
Box 11
Continental Cable: Culture
Box 11
Continental Cable: News
Box 11
Continental Cable: Movies+K1480
Box 11
Maxwell House
Box 11
Maxwell House
Box 11
Martini
Box 11
Coca-Cola
Box 11
Sunny Jim
Box 11
Jolly Green Giant
Box 11
Speedy Alka-Seltzer
Box 11
Character Montage
Box 11
Kid Character Montage
Box 11
Birdseye: Stowaway
Box 11
HMV: Cammel/Borden Cow/Guinness
Box 11
Cartoon Animal Montage
Box 11
Buick
Box 11
Merrill Lynch
Box 11
White Horse
Box 11
Live Animal Montage
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Cartoon Tiger Montage
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Live Tiger Montage
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Cigarette Montage
Box 11
Celebrity Presenter Montage
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Volkswagen Print Montage
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[British award winners exhibited at N.Y. Museum of Modern Art. Discussion with Barry Day on differences between British and American advertising.]
Kodak: Pop Up Book
Box 11
Yellow Pages: J.R. Hartly
Box 11
Black & Decker: Staple Gun
Box 11
Molsen Pils
Box 11
160. TV Coverage, Barry Day's Speech, Santiago de Chile, Sheraton Hotel. 1982. Umatic. NTSC. TRT: Unknown.
Box 11
[Interview with Barry Day and Bob Levinson of Doyle Dane Bernbach International Ltd. on what's new in advertising.]
Anacin 1963
Box 11
TransCanada Telephone System . 1978. : Barbershop Quartet on Conference Call
Box 11
162. CBS Morning News, Barry Day, British Advertising Awards. 1986. VHSTRT: Unknown.
Box 11
163. CBS Morning News, Barry Day, British Advertising Awards. 1986. VHSTRT: Unknown.
Box 11
Levi's 501: Laundromat
Box 11
Hamlet Cigars: Frankenstein
Box 11
Be-Ro Flour: Taste Test
Box 11
Fixodent: Jazz Band
Box 11
Bisquick: Biscuits
Box 11
Made in the USA: Celebrity Clothes
Box 11
Ocean Spray Pink Grapefruit Juice: Celebrity Tennis
Box 11
Washington Potatoes: Close-Ups
Box 11
[Addresses question of what 10 commercials could I be stuck with on a desert island? Short commentary between commercials.]
Volkswagen: Snowplow Worker
Box 11
Alka Seltzer: Italian Food
Box 11
Union Carbide: Boiling Water
Box 11
Fly-Tox: Killing the Fly
Box 11
Benson & Hedges: Iquana
Box 11
Esso: 9 Lives
Box 11
Kodak: Memories
Box 11
Martini: Balloons
Box 11
Polaroid One Step: Jim Garner/Mariette Hartley
Box 11
Coca-Cola: City Basketball
Box 11
Coca-Cola: Hilltop/I'd Like to Teach
Box 11
167. Barry Day, Creative Director Presentation. Undated. Umatic. NTSC. TRT: Unknown.
[Becoming a Creative Director as the first step into a management role. Important to know about the entire business; advice on running a Creative Department effectively.]
Box 11
Colrelle (L'Oreal)
Box 11
Maggi 5 Minuten Terrine
Box 11
Fanta
Box 11
Nescafé
Box 11
Opel
Box 11
Camel
Box 11
Friend Chips: Football Game
Box 11
Bio Spray: Laundry
Box 11
Finn Crystal: Glasses
Box 11
Serla Talous (paper towels): Flowers
Box 11
Hanames: Faucets
Box 11
Viking Line Ships: Vacation
Box 11
Esso: Diagrams
Box 11
Eiser Hosiery: Heartbeat
Box 11
Montage of print advertisements
Box 11
Peperami (beef snack): Puppets
Box 11
Bimbo Danqué (cakes): Family Dessert
Box 11
Nescafé Diplomat: Phone Romance
Box 11
Goodyear Eagle: Racetrack
Box 11
Nestlé Quik: Rabbit
Box 11
Chevy Eurosport: Red Car
Box 11
Chevy Eurosport: Flags
Box 11
Chevy Sport Pickup: Train Tracks
Box 11
Chevrolet/GM: Symphony/Factory
Box 11
Montage of print advertisements
Box 11
Milk: Pole Vaulter
Box 11
Del Monte Vegetables: Athletes
Box 11
Wells Fargo Bank: Columbia 1858
Box 11
Ortho Home Pest Control: Computer Insects
Box 11
Del Monte Lite Fruit: Raquetball
Box 11
Dairy Foods/Calcium: Ballet Class
Box 11
Dairy Foods/Calcium: Play Time
Box 11
Montage of print advertisements
Box 11
Community Chest: Signing Mime
Box 11
Olé Square Crisps: Square Savings
Box 11
Johnson's Baby Powder: New Day
Box 11
Del Monte Catsup: Pouring
Box 11
Thomson Electronics: Technology
Box 11
Tiger Beer: Pouring
Box 11
Levi's: Driving
Box 11
Anchor Draft Beer: Good Times
Box 11
Sinapore 25 Years: Stand Up for Singapore
Box 11
Montage of print advertisements
Box 11
[Creative audits in 1986 of 11 countries. Part of MBAS--Making Better Advertising Series.]
Morton Dry Insect Killer: House Cleaning (Australia)
Box 12
Sunday Telegraph: Table for One (Australia)
Box 12
Ikea Furniture: Conveyor Belt (Canada)
Box 12
Drima Threads: Gangsters (Brazil)
Box 12
Etti Puropure Tomato Sauce: Record Player (Brazil)
Box 12
Esso: The Storm (France)
Box 12
Campari: New Wave (Greece)
Box 12
Winston Cigarettes: Spirit of the USA (Hong Kong)
Box 12
Imec (undergarments): Fashion Shoot (Italy)
Box 12
Aqua Velva: Wake Up (Italy)
Box 12
Isuzu Gemini: Double Cars (Japan)
Box 12
Coca-Cola: Library (Japan)
Box 12
Tuborg Lager: Human Train (U.K.)
Box 12
Martini Extra Dry: Sand (U.K.)
Box 12
Martini: Beach TV
Box 12
Atlanta Journal & Constitution: Business Woman
Box 12
Buick: Reliability and Quality
Box 12
Exxon: Running with the Tiger
Box 12
AT&T: Business Meeting
Box 12
Wells Fargo Bank: Gold Mines
Box 12
I Love New York: Mickey Rooney/Elizabeth Taylor/Lauren Bacall/Lena Horne
Box 12
I Love New York: Elizabeth Taylor/Lena Horne
Box 12
I Love New York: ELizabeth Taylor/Lena Horne
Box 12
172. Mister Day, copia PAL. color, audio 1, Milano. 1984. Umatic. TRT: Unknown.
Box 12
Apple: . 1984.
Box 12
Apple: Report
Box 12
British Airways: Manhattan Landing
Box 12
Volkswagen: Snow Plow
Box 12
Bayless: Toilet Tissues
Box 12
Bendix: Baby (U.K.)
Box 12
Red Mountain: Dinner Party (U.K.)
Box 12
Red Mountain Montage
Box 12
Cheer: Handkerchief
Box 12
L'Oreal: I'm Worth It Montage
Box 12
Parco: Chuck Berry
Box 12
Parco: Woman Swimming
Box 12
Housewife Interview Montage
Box 12
Chevrolet: Heartbeat of America
Box 12
Hamlet: Photo Booth (U.K.)
Box 12
Hamlet: F.T. Index (U.K.)
Box 12
174. Exxon--Esso Tiger Presentation Reel With Barry Day (In Colour). 1982. Umatic. PAL. TRT: 18:00
Box 12
Vertigo
Box 12
Riches and Famous
Box 12
The Great Brand
Box 12
Italian Dish
Box 12
French Dish
Box 12
Oil Change
Box 12
Car Wash
Box 12
Bus Stop
Box 12
Couple
Box 12
Toaster Oven
Box 12
Hell's Angels
Box 12
Delay
Box 12
Coke: Hilltop
Box 12
Coke: 10 Speed
Box 12
Coke: Train
Box 12
Coke: Mean Joe Green
Box 12
Coke: Mean Joe Montage
Box 12
Levi's: Body Talk
Box 12
Martini: Balloons
Box 12
Martini Rosso Montage
Box 12
Martini Bianca Montage
Box 12
Martini Rosso: Waitress
Box 12
Brand Property Montage
Box 12
Coke: Hilltop
Box 12
Coke: 10 Speed
Box 12
Coke: Train
Box 12
Coke: Mean Joe Green
Box 12
Coke: Mean Joe Montage
Box 12
Coke: Olympic Dance
Box 12
Levi's: New West
Box 12
Calvin Klein: Brooke Shields
Box 12
Calvin Klein: Andie
Box 12
Calvin Klein: Virginie (Brazil)
Box 12
Martini Rosso Montage
Box 12
Martini Bianco: Bottle
Box 12
Martini: Disco
Box 12
International Brand Property Montage
Box 12
See Tape 111
Box 12
L'Oreal: I'm Worth It
Box 12
L'Oreal: I'm Worth It (Mexico)
Box 12
Coke: Mean Joe Green
Box 12
Coke: Mean Joe Montage
Box 12
Coke: Stopover (Argentina)
Box 12
Camel: Tent Raft and Stills Montage
Box 12
Martini Rosso Montage
Box 12
Esso Tiger montage
Box 12
Nescafé
Box 12
180. Barry Day, Good Morning Australia (off-air recording). 1981. Umatic. TRT: Unknown.
Box 12
181. Good Morning Australia --an Interview with Barry Day. 1982. Umatic. PAL. TRT: Unknown.
Box 12
Superhist: Fishing
Box 12
Zorba (underwear): Dancing Bird
Box 12
Drima Corrente (thread): Vertigo/Gangsters
Box 12
Goodyear: Oil Change
Box 12
VW Voyage 84: Road Race
Box 12
Gelol (pain cream): Soccer Game
Box 12
Plets (mints): Wedding
Box 12
Plets (mints): Sleeping Beauty
Box 12
Plets (mints): Balcony Romance
Box 12
Plets (mints): Russians
Box 12
Curt (film developing): Naughty Pictures
Box 12
Curt (film developing): Funny Pictures
Box 12
Curt (film developing): Rock Concert
Box 12
Caninha 29 (alcoholic beverage): Couch Potatoes
Box 12
Caninha 29 (alcoholic beverage): Lazy Husband
Box 12
Caninha 29 (alcoholic beverage): Sleepwalker
Box 12
Caninha 29 (alcoholic beverage): Blindfolded
Box 12
Caninha 29 (alcoholic beverage): Gossip
Box 12
Caninha 29 (alcoholic beverage): At the Bar
Box 12
Caninha 29 (alcoholic beverage): Talker
Box 12
Caninha 29 (alcoholic beverage): Fishing
Box 12
Shell Luma (oil): Men's Spa
Box 12
Shell Luma (oil): Men's Room
Box 12
Estrela du Beira (olive oil): Cooking Housewife
Box 12
US Top (shirts): The Boardroom
Box 12
Cica-Pomarola (tomato sauce): Song and Dance
Box 12
Cica-Molho Tartaro (tartar sauce): Song and Dance
Box 12
Bonzo/Purina (dog food): Doo Wop Song
Box 12
The Ironing Man (Japan)
Box 12
Fly-Tox (France)
Box 12
Newspaper (Norway)
Box 12
McCullagh (France)
Box 12
Gauloises (Germany)
Box 12
Insurance (Sweden)
Box 12
Minniken Pis (Japan)
Box 12
Ali's Coffee (Norway)
Box 12
Blaupunkt (Sweden)
Box 12
Sole Bianco (Italy)
Box 12
Fiat (Brazil)
Box 12
Visa (Spain)
Box 12
184. An Interview with Barry Day. 1980. Umatic. TRT: 19:00
Box 12
185. Barry Day Interview Port Alegre. 1982. Umatic. NTSC. TRT: Unknown.
Box 13
186. Peter Charlton Interviews, Barry Day & Vic Olesen. 1981. Umatic. TRT: 17:00
Box 13
187. Peter Charlton Interviews Barry Day. 1982. Umatic. PAL. TRT: Unknown.
Box 13
188. Peter Charlton Interviews Barry Day. 1982. Umatic. TRT: 13:00
Box 13
189. Peter Charlton Interviews Barry Day. 1984. Umatic. TRT: 25:00
Box 13
190. Barry Day TV Interview, Australian Broadcasting Corporation. 1982. Umatic. TRT: Unknown.
Box 13
[CBS This Morning, Monday Sept. 19. N.Y. Museum of Modern Art showcase of British advertising; differences between British and American advertising. CNN Showbiz Today; montage of advertisements and short commentary from Barry Day.]
Heinz Baked Beans: Little Margaret
Box 13
Whitworth's Dried Fruit: Mosaic Art
Box 13
Mate's Condoms: First Purchase
Box 13
CNN Showbiz Today Montage
Box 13
B/E Country Peas: Little Girl
Box 13
Capt. Birds Eye: Stowaway
Box 13
B/E Cod Steaks: Growing Up
Box 13
B/E Sliced Braised Beef: Sunday
Box 13
Lifebuoy: Marilyn
Box 13
Lifebuoy: Sid
Box 13
Lifebuoy: Sarah
Box 13
Domestos: The Strong One (1)
Box 13
Domestos: The Strong One (2)
Box 13
Calypso
Box 13
Omo: Salesman
Box 13
Stork: TWA
Box 13
Caress: Bare Faced Beauty
Box 13
Caress
Box 13
Walls Ice Cream: Funny Faces
Box 13
Walls Ice Cream: Kinky
Box 13
Walls Ice Cream: Shoot
Box 13
Walls Ice Cream: Gateaux
Box 13
Walls Ice Cream: Tropical Sundae
Box 13
Rexona: Strictly for the Birds
Box 13
Vesta Chow Mein: The First Time We Met
Box 13
TV Times: Wrestler
Box 13
TV Times: Bruce
Box 13
Dual: Split Screen
Box 13
[193: Missing]
Box 13
194. Mean Joe Green Parody for Mr. Barry DayTRT: Unknown.
Box 13
195. Barry Day Nightwatch. 1985. VHSTRT: Unknown.
Box 13
[Barry Day career history: jobs; accounts, etc.]
Domestos Germ Killer: Underwater
Box 13
Comfort Fabric Softener: Softness
Box 13
Stork Margarine: Interview (1950s)
Box 13
Stork Margarine: Wife/Husband
Box 13
Stork Margarine: Mother/Son
Box 13
Martini Rosso: Balloons
Box 13
Levi's: Driving
Box 13
Lloyd's Bank: Horse Freedom
Box 13
Global client montage
Box 13
197. Off Air Recording Channel Nine Today Show, Barry Day. 1984. Umatic. TRT: Unknown.
Box 13
198. Barry Day--Las PAL. mas on Camera. Undated. Umatic. NTSC. TRT: Unknown.
[The creative imperative; no commercials, tape of lecture to advertising executives. Importance of Creative; Europe is important but must be considered as part of a worldwide market; easier to say things than to do them; keeping consumers in mind; must think locally and globally at the same time.]
Box 13
199. Barry Day--Press Conference, Argentina. Undated. Umatic. NTSC. TRT: Unknown.
Box 13
Nescafé: Cities of the World/Art School (Japan)
Box 13
Nescafé: Solo (Spain)
Box 13
Nescafé Decaf: Natural (USA)
Box 13
GM Pickup: Train Tracks (Mexico)
Box 13
Opel Corsa: Horse Race (Spain)
Box 13
Esso: Oil Rig (France)
Box 13
Kodak: First Step (UK)
Box 13
Camels: Adventure/Rocks (Italy)
Box 13
Camels: Adventure/Planes (Italy)
Box 13
L'Oreal: Visuelle/I'm Worth It (USA)
Box 13
Black & Decker: Dustbuster (France)
Box 13
Martini Bianco: Pop (UK)
Box 13
Martini Dry: Lily Pond (UK)
Box 13
Swatch: French Fashion (Switzerland)
Box 13
Ligeresa Margarine: Reds (Spain)
Box 13
Levi's: Living Legend (Canada)
Box 13
Coca-Cola: 9 to 5 (Australia)
Box 13
Coca-Cola: Sizzle (International team)
Box 13
Tiger Beer: Close-Up Pour (Singapore)
Box 13
Castlemaine Fourex Beer: Hard Work (Melbourne)
Box 13
Loburg Beer: Shadows (Belgium)
Box 13
Compari: Domino (Greece)
Box 13
Alka Seltzer: Three Alarm Chili (USA)
Box 13
Sony: King Kong (USA)
Box 13
Imec: Bride (Italy)
Box 13
Milk: Pole Vaulter (USA)
Box 13
Eiser Pantyhose: Romance/Intrigue (Finland)
Box 13
Finn Crystal: Glasses (Finland)
Box 13
Smirnoff Red: The Bottle (Guatemala)
Box 13
Community Chest: Signing Mime (Singapore)
Box 13
MOT Seat Belts: Buckle Your Baby (New Zealand)
Box 13
Stand Up for Singapore: 25 Years of Nation Building (Singapore)
Box 13
201. Barry Day Interviews Gloria Steinem for the Woman at Work Presentation (Case only--no video). Undated. Umatic. NTSC. TRT: Unknown.
Box 14
Stork (3 spots)
Box 14
Rama (3 spots)
Box 14
Stork SB (2 spots)
Box 14
Cities of the World (Japan): Cote d'Azur
Box 14
Killing Me Softly (Japan): Relaunch film
Box 14
One World of Nescafé (Japan): Paris subject
Box 14
One World of Nescafé (Japan): Iced Coffee
Box 14
Australia's Favourite Coffee
Box 14
Coffee Country (France): Train
Box 14
3 Bean Trick (U.K.): Gareth Hunt Launch
Box 14
Got the Message (U.K.): Diane Keen
Box 14
Breakfast (U.K.): Ian Ogilvy
Box 14
Relaunch (U.K.): Gareth, Diane
Box 14
Gold Blend (U.K.): John Standing
Box 14
President (Japan)
Box 14
Breakfast Coffee (Thailand)
Box 14
Buenos Momentos
Box 14
Buenos Momentos
Box 14
Piano (Brazil)
Box 14
Grand Café (Italy): Tug
Box 14
Grand Café (Italy)
Box 14
Summary: What is Coffee?
Box 14
John Courage (beer): Morgate (U.K.)
Box 14
British Gas Fires: Summer Offer (U.K.)
Box 14
Halifax Building Society: Robert Morley (U.K.)
Box 14
Sony Hi-Fi: Chauvinist Pig (John Cleese) (U.K.)
Box 14
Sony Hi-Fi: Role Reversal (John Cleese) (U.K.)
Box 14
L'Aimant (Coty perfume): Bogart (U.K.)
Box 14
Year of the Disabled: Elizabeth (Australia)
Box 14
Knirps Umbrella: Car Wash (U.K.)
Box 14
Vision Saucepans: Boiling Test (Australia)
Box 14
Top Touch Socks: Diving (Japan)
Box 14
Fiat Strada: Body Shell (U.K.)
Box 14
Johnny Walker Scotch: Broken Glass (Switzerland)
Box 14
Ronstrip paint remover: Town Hall (U.K.)
Box 14
German Railways: Snow (Germany)
Box 14
Honda: Egg (Brazil)
Box 14
Energen Cracottes crackers: Seaside (U.K.)
Box 14
Scottex toilet tissue: Love Me Tender (France)
Box 14
Ross Oven Crunchies: Waitress (U.K.)
Box 14
Oven Fries: The Row (U.K.)
Box 14
Home Computer montage
Box 14
IBM: Helen
Box 14
Federal Express: Fast Talker
Box 14
Jeans montage
Box 14
Wrangler's: Frozen Images (U.K.)
Box 14
St. Ivel Cheese: Grand Canyon (U.K.)
Box 14
Outspan Grapefruit: Dive (U.K.)
Box 14
Ambre Solaire: Beautiful (U.K.)
Box 14
British Airways: Hong Kong (U.K.)
Box 14
Hamlet Cigars: Rubik's Cube (U.K.)
Box 14
Shell: Tempest (U.K.)
Box 14
Anti-Smoking PSA: Ashtray (U.K.)
Box 14
National Light Bulbs: Fruit (Japan)
Box 14
Heinz: Clap for It (U.K.)
Box 14
Fiat: Interviewer (Brazil)
Box 14
Sole Bianco: Demonstration (Italy)
Box 14
Johnson & Johnson: Shampoo (Brazil)
Box 14
Visa: Presenter (Spain)
Box 14
Bank of Sao Paulo: Chaplin (Brazil)
Box 14
Ali Coffee: Gone with the Wind (Norway)
Box 14
Pontin's holidays: Esther Wiliams (U.K.)
Box 14
Baby Pants: The Ballet (France)
Box 14
French Wine: Smile (U.K.)
Box 14
Gauloises cigarettes: Market (Germany)
Box 14
Newspaper: Politics (Norway)
Box 14
Trygg-Hansa Insurance: Wedding (Sweden)
Box 14
Blaupunkt car radio: Feelings (Sweden)
Box 14
Jane More clothing: Fountain (Japan)
Box 14
Benson & Hedges: Salvage (U.K.)
Box 14
John Smith's (U.K.)
Box 14
John Smith's: Bunny Wunnies (U.K.)
Box 14
John Smith's: Dog Tricks (U.K.)
Box 14
Summary montage
Box 14
205. Barry Day, What Is A Creative Director?. Undated. Umatic. NTSC. TRT: Unknown.
[See also Tape 167. Advice on becoming a Creative Director; dealing with being in management and being under it as well.]
Box 14
206. Barry Day Interviews Judith Daniels for Women at Work Presentation. Undated. Umatic. NTSC. TRT: Unknown.
[See also Tapes 201, 207. New women stereotype--the business woman; household wife/bungling husband--less so now; women often still portrayed as gullible, needy of help; catering to women who work outside the home to the exclusion of the full-time homemaker; don't have to associate women with their jobs--it doesn't matter if they work or not; using the shopping center as an educational extension--no more fashion shows, women want information; time savers are very important for working women; don't have to polarize advertisements--glamor does not have to be in the office; men's reactions to the rising successes of women.]
Box 14
207. Barry Day Interviews Kate Rand-Lloyd for Women at Work Presentation. Undated. Umatic. NTSC. TRT: Unknown.
[See also tapes 201, 206. Know your target audience. Working women: 80% are in dead end, low status jobs; 20% are career oriented, professional/managerial jobs, these latter are vocal about what they like/don't like, and enjoy androgynous advertising. What is the role of fantasy in career women advertising? The female dream is not the male dream in a dress. Advertising doesn't do any favors to housewives by perpetuating the fantasy of homemaking as wonderful and lasting forever. Many housewives will be headed back to the workforce, and they need to be prepared.]
Box 14
208. Off Air Dub Channel 10 Interviews Barry Day, The Working Woman (Australia). 1980. Umatic. TRT: Unknown.
Box 14
[209: Missing]
[See also tapes 427, 429, 430, 431, 432, 433]
Box 14
Nugget shoe polish (Spain)
Box 14
Outline low-fat spread: Zip (U.K.)
Box 14
Preference L'Oreal: I'm Worth It
Box 14
Sprite Light: 3 Models (Switzerland)
Box 14
Ricore/Nestlé coffee: Coffee Closeups (Portugal)
Box 14
Ambiare Air Freshener: Flowers (Spain)
Box 14
Food montage
Box 14
Proctor-Silex lightweight iron: Rabbit
Box 14
Christie soft cookies: Quiet Cookies (Canada)
Box 14
Novamura wallpaper: Dresses (U.K.)
Box 14
Band-Aid: Swimming Club (Japan)
Box 14
Philishave electric shaver: Hospital (Canada)
Box 14
GM Commodore: Car as Plane (Brazil)
Box 14
T.A.A.: Subjective Plane (Australia)
Box 14
Ontario Pork: Georgian Bay (Canada)
Box 14
Viking Line cruises: Ship (Finland)
Box 14
GM Kadett/Opel: Photo Session (South Africa)
Box 14
Esso: Energy Crisis (U.K.)
Box 14
Kodak Ektra Cameras: Beach (U.K.)
Box 14
Coca-Cola: Bottles (Germany)
Box 14
New York Times: Globe
Box 14
Telephone: Family Holiday (Italy)
Box 14
Levi's: Body Talk (U.K.)
Box 14
Body Mist: Railway Gossip (U.K.)
Box 14
Inspire: Escalator (Germany)
Box 14
L'Oreal: L'Oreal Girls (Australia)
Box 14
La Roche Aux Fees: Child's World (France)
Box 14
Pabst Blue Ribbon Beer: Bartender
Box 14
Christie soft cookies: Birthday Party (Canada)
Box 14
Coca-Cola: Sisters
Box 14
Deutsche Bundesbahn: Steward (Germany)
Box 14
Frigo de Do popsicle: Fickle Finger (Spain)
Box 14
Lakerol candy: Bjorn Borg (Sweden)
Box 14
Tab soft drink: Girl on Beach
Box 14
Martini: Waitress (U.K.)
Box 14
Coca-Cola: Mean Joe Greene
Box 14
United Way: Woman in Car
Box 14
Your Milan: Child Art (Italy)
Box 14
Easter Seals: Keith (Canada)
Box 14
Final montage
Box 14
Hellman's: Potato Salad
Box 14
Live at Five: Guy Atchley
Box 14
Triaminic: Family Symptoms
Box 14
Coke: Tu-Tu
Box 14
Liberty
Box 14
Disco
Box 14
Chicken Soup
Box 14
On Ice/N.Y.
Box 14
Friendly City
Box 14
Tavern Sign
Box 14
213. Four 1985 Bartles & Jaymes TV Commercials (Sitting on Steps). 1985. Umatic. NTSC. TRT: Unknown.
[Product-launching commercials. We've decided to make wine coolers. We've picked a bottle, we're ready to print labels but we have no names. Thanks for suggestions--It's now Bartles & Jaymes. We only make the best.]
Box 14
Beer Talk
Box 14
Beer Chat
Box 14
Beer Banter
Box 14
Tropical Natural
Box 14
The Fizz Natural
Box 14
Peach Natural
Box 14
Citrus Natural
Box 14
Orange Natural
Box 14
Nature Scenes
Box 14
City Night
Box 14
Bar Scene
Box 14
ESP
Box 14
Bianco
Box 15
Bianco (Swiss/French)
Box 15
Bianco (Swiss/German)
Box 15
218. Martini (Montage). 1985. Umatic. NTSC. TRT: 2:00
Box 15
219. Guinness: Natural Genius and Pure Genius. 1985. Umatic. TRT: Unknown.
Box 15
220. Martini International. 1986. Umatic. PAL. TRT: Unknown.
Box 15
Greek Fiesta
Box 15
Greek Fiesta
Box 15
Venice
Box 15
Venice
Box 15
222. Martini Rosso Montage (International). 1985. Umatic. PAL. TRT: Unknown.
Box 15
223. Martini & Rossi SA, Label. 1986. Umatic. TRT: Unknown.
Box 15
224. Martini Rosso Montage (UK). 1985. Umatic. PAL. TRT: Unknown.
Box 15
225. Tuborg Experimental Commercial (London). 1986. Umatic. NTSC. TRT: Unknown.
Box 15
226. Tuborg Human Train. Undated. Umatic. NTSC. TRT: 1:00
Box 15
Art of Conversation
Box 15
Tchaikovsky
Box 15
Art Lovers
Box 15
Average May Fly
Box 15
Appearances
Box 15
Cannes
Box 15
C'est Bon
Box 15
Bunny-wunnies
Box 15
Book Lovers
Box 15
Tough Act
Box 15
Romantics
Box 15
Led Astray
Box 15
Memories
Box 15
Fitness Fanatics
Box 15
Song and Dance
Box 15
Coca-Cola: Stopover (Argentina)
Box 15
New Coke: Buy the World a Coke
Box 15
New Coke: Cosby--History
Box 15
New Coke: Cosby--Grand Opening
Box 15
New Coke: Taste for You II
Box 15
New Coke: Coke Is It! Premiere
Box 15
Coca-Cola: Concert (Tokyo)
Box 15
[231: Missing]
Box 15
Sears/Men's Store: Courduroy TMC
Box 15
Marriott: Tough Guys
Box 15
Burrell Afro Sheen: Broadway
Box 15
McDonald's: Fall Up
Box 15
Highland Appliance
Box 15
Buick
Box 15
Bubblicious
Box 15
Levi's Boots
Box 15
Clairol
Box 15
Posner
Box 15
Astroworld Greezed Lightnin
Box 15
Gordon's Jewlers Disco
Box 15
Italian Swiss Colony Wines
Box 15
Six Flags
Box 15
Laura Scudders: Clacking Teeth
Box 15
Laura Scudders: Ball Game
Box 15
Straw Hat Restaurant Corp.
Box 15
San Francisco Public Library
Box 15
San Francisco Police Department
Box 15
T.J. Swann: Stepping Out
Box 15
T.J. Swann: All the Way with T.J.
Box 15
Annie Green Springs: Barn
Box 15
United Vitners: Barbecue
Box 15
Varathane: Roller King
Box 15
Capri-Sonne
Box 15
Snickers
Box 15
Vademecum Mouth Wash
Box 15
Lois Jeans
Box 15
Mars Candy
Box 15
Wrigley
Box 15
Happy Mentos Mint
Box 15
Pepsi Cola
Box 15
Sinalco
Box 15
Janie D
Box 15
Nesquick: Nougat
Box 15
Balin Discount Train Ticket
Box 15
AKO Toffy Candy
Box 15
HALS
Box 15
Toffel Crisp
Box 15
Cervenza Andes
Box 15
Chiclets
Box 15
Seven Up
Box 15
Far West
Box 15
Kansas
Box 15
Jockey Club
Box 15
Lee
Box 15
Juicy Fruit
Box 15
Magnolia Ice Cream
Box 15
Nescafé
Box 15
Close-Up
Box 15
Clearasil
Box 15
Dial Soap
Box 15
Newtex Napkins
Box 15
Anson Emporium
Box 15
Ford Escort
Box 15
Swift's Processed Meats
Box 15
Coca-Cola: Truck Party
Box 16
Coca-Cola: Beach Can
Box 16
Coca-Cola: Candle
Box 16
Hi-C: Bicycle
Box 16
Hi-C: The Keuk-Kwon
Box 16
Hi-C: '86 Orange
Box 16
Fanta: Disney Pop Concert
Box 16
Kin: Together with Kin
Box 16
Kin: Tent
Box 16
New Coke: History
Box 16
New Coke: It's Better
Box 16
New Coke: Grand Opening
Box 16
New Coke: What Will I Say?
Box 16
Diet Coke: JFF Whitney
Box 16
Diet Coke: JFF Whitney
Box 16
Diet Coke: JFF Whitney
Box 16
Diet Coke: Renee
Box 16
Diet Coke: JFF Sax
Box 16
Tab: Weird
Box 16
Tab: The Only One
Box 16
Coca-Cola Classic: Rhythm & Blues
Box 16
Coca-Cola Classic: Rock
Box 16
Coca-Cola Classic: Country
Box 16
Coca-Cola Classic: Jazz/Swing
Box 16
Coca-Cola Classic: Rhythm & Blues
Box 16
Coca-Cola Classic: Rock
Box 16
Coca-Cola Classic: Country
Box 16
Coca-Cola Classic: Jazz/Jarreau
Box 16
Coca-Cola Classic: Rhythm & Blues
Box 16
Cherry Coke: Cherry Boulevard
Box 16
Fresca: The Perfect Soft Drink
Box 16
Fresca: The Perfect Soft Drink
Box 16
Fresca: The Perfect Soft Drink
Box 16
Cherry Coke: Weightlifter/Bathtub
Box 16
Cherry Coke: Painting/Magician
Box 16
Cherry Coke: Popcorn/Grandma
Box 16
Cherry Coke: Elevator/Punks
Box 16
Cherry Coke: Weightlifter/Bathtub
Box 16
Cherry Coke: Elevator/Punks
Box 16
Sprite: Beach Ride
Box 16
Sprite: Waterfall
Box 16
Sprite: Divers
Box 16
Sprite: Swings
Box 16
Coca-Cola: Good Times
Box 16
Coca-Cola: Good Times
Box 16
Coca-Cola: City Life
Box 16
Diet Cherry Coke: Cherry Boulevard
Box 16
Tab: Touch Me
Box 16
New Coca-Cola: Beach Wave
Box 16
New Coca-Cola: Beach Wave
Box 16
New Coca-Cola: Desert Island
Box 16
New Coca-Cola: Horizontal Pour
Box 16
New Coca-Cola: Technical Difficulties
Box 16
New Coca-Cola (Max Headroom): Truck
Box 16
New Coca-Cola (Max Headroom): Truck
Box 16
New Coca-Cola (Max Headroom): Philip's Room
Box 16
New Coca-Cola (Max Headroom): Diner
Box 16
New Coca-Cola (Max Headroom): Pop Quiz
Box 16
New Coca-Cola (Max Headroom): Interview
Box 16
Sprite: Lymon
Box 16
Sprite: Trade-In
Box 16
Coca-Cola: Taste Tease
Box 16
Coca-Cola: Breaks
Box 16
Coca-Cola: Cool Moves
Box 16
Coca-Cola: Hard Rock Café
Box 16
Coca-Cola: Hard Rock Café
Box 16
Coca-Cola: Heat of the Night
Box 16
Coca-Cola: Heat of the Night
Box 16
Cherry Coke: Weightlifter/Bathtub intro graphic
Box 16
Cherry Coke: Popcorn/Grandma intro graphic
Box 16
Cherry Coke: Painting/Magician intro graphic
Box 16
Cherry Coke: Elevator/Punk intro graphic
Box 16
Cherry Coke: Weightlifter/Painting/Magician/Bathtub intro graphic
Box 16
Cherry Coke: Elevator/Popcorn/Grandma/Punk intro graphic
Box 16
Cherry Coke: Popcorn/Grandma sustaining graphic
Box 16
[See also Tapes 254, 255]
Coca-Cola: Buy the World
Box 16
Coca-Cola: Cosby--History
Box 16
Coca-Cola: Cosby--Grand Opening
Box 16
Coca-Cola: Cosby--Unemployment
Box 16
Coca-Cola: Taste for You II
Box 16
Coca-Cola: What It Is--Product
Box 16
Coca-Cola: What It Is--Taste
Box 16
Coca-Cola: Coke Is It--Premiere
Box 16
Coca-Cola: Coke Is It--Sports
Box 16
Coca-Cola: Light
Box 16
Coca-Cola: Other
Box 16
Coca-Cola: Max Truck
Box 16
Coca-Cola: Max Truck
Box 16
Coca-Cola: Phillip's Room
Box 16
[239: Missing]
Box 16
Coca-Cola: Elana
Box 16
Coca-Cola: Laura
Box 16
Coca-Cola: Sizzle
Box 16
Coca-Cola: Omnibus
Box 16
Coca-Cola: Send in the Clowns
Box 16
Pepsi-Cola: Fort Santiago
Box 16
Pepsi-Cola: Jeepney
Box 16
Pop Cola: Indian
Box 16
Pop Cola: Drink a Pop Win a Toy promo
Box 16
Sprite: Beach Ride
Box 16
7-Up: Hot City
Box 16
Royal Tru-Orange: Mon Alvir/Herbert Bautista
Box 16
Cheers: Lifeboat
Box 16
Sarsi: Ideal Fun
Box 16
Hi-C: Apple
Box 16
Magnolia: Magnolia Fruit Drinks (Buko/Calamansi/Guyabano)
Box 16
Kool Aid: Hide and Seek
Box 16
Kool Aid: Hockey
Box 16
Dole: Doubly Dole-icious (Tetra Brik)
Box 16
Zesto: Fresh and Cool
Box 16
[241: Missing]
Box 16
Song pattern
Box 16
Song (Brazil)
Box 16
Mean Joe Greene (USA)
Box 16
Mean Joe Greene (Spain)
Box 16
Mean Joe Greene/Zico (Brazil)
Box 16
Mean Joe Greene/Mardona (Argentina)
Box 16
Mean Joe Greene/Nywat (Thailand)
Box 16
Fireworks pattern
Box 16
Fireworks (Korea)
Box 16
Sidewalk Café pattern
Box 16
Sidewalk Café (Argentina)
Box 16
Block Party pattern
Box 16
Block Party (Italy)
Box 16
Hottest Day pattern
Box 16
Hottest Day (Germany)
Box 16
Hobie Cat pattern
Box 16
Hobie Cat (Mexico)
Box 16
Soccermania pattern
Box 16
Soccermania (Greece)
Box 16
Thirsty Workers pattern
Box 16
Thirsty Workers (Germany)
Box 16
243. Joe's Place--Coca-Cola. Undated. Umatic. NTSC. TRT: Unknown.
Box 16
Junior High
Box 16
Two Girls
Box 16
After School--Power
Box 16
Bif's Luncheonette
Box 16
Cinema Line
Box 16
Older Brother
Box 16
Coke Classic
Box 16
Classic Moments I
Box 16
Classic Moments II
Box 16
It's Back--Man to Camera
Box 16
Song over Movement on Coke Classic Can: Happy Days Are Here Again
Box 16
Manifesto
Box 16
Manifesto/Witness
Box 16
Manifesto/Pumping Iron
Box 16
Flyball
Box 16
Bike Romance
Box 16
Branding Devices
Box 16
Coca-Cola: Olympic Journey (Brazil)
Box 16
Coca-Cola: Stopover (Argentina)
Box 16
Coca-Cola: Diner (Japan)
Box 16
Coca-Cola: On the Beach (International)
Box 16
Coca-Cola: Sizzle (International)
Box 16
Camel Cigarettes: Raft Tent
Box 16
Camel Cigarettes: Print ad montage
Box 16
Marlboro: Marlboro Country
Box 16
Marlboro montage
Box 16
Cinzano Rosso: The World of Cinzano
Box 16
Martini montage
Box 16
Coca-Cola: Truck Party pattern
Box 16
Coca-Cola: Truck Party (Mexico)
Box 16
Coca-Cola: Truck Party (Korea)
Box 16
Coca-Cola: Beach Can pattern
Box 16
Coca-Cola: Beach Can (Germany)
Box 16
Coca-Cola: Beach Can (South Africa)
Box 16
Coca-Cola: Tennis pattern
Box 16
Coca-Cola: Tennis (Central America)
Box 16
Coca-Cola: Tennis (Austria)
Box 16
Sprite: Girls
Box 16
Sprite: Guys
Box 16
Diet Coke: Elle/Glenn Combination
Box 16
Diet Coke: Elle
Box 16
Coca-Cola: First Fleet Departure
Box 16
Coca-Cola: First Fleet Surfing
Box 16
Coca-Cola: First Fleet Country
Box 16
Coca-Cola: Surfing
Box 16
Coca-Cola: Country
Box 16
Coca-Cola: John Farnham
Box 16
Coca-Cola: Kitchen
Box 16
Coca-Cola: Boris Becker
Box 16
Coca-Cola: Buddy--Girl
Box 16
Coca-Cola: Buddy--Boy
Box 16
Coca-Cola theme radio: Janet
Box 16
Coca-Cola theme radio: Janet
Box 16
Coca-Cola theme radio: Rock
Box 16
Coca-Cola theme radio: Anita
Box 16
Coca-Cola theme radio: Doobies
Box 16
Coca-Cola theme radio: Doobies
Box 16
Coca-Cola theme radio: Prince
Box 16
Coca-Cola theme radio: Four Seasons
Box 16
Coca-Cola theme radio: Salad
Box 16
Coca-Cola theme radio: UB Quiet
Box 16
Coca-Cola theme radio: UB Quiet
Box 16
Coca-Cola theme radio: Bon Ami
Box 16
Coca-Cola theme radio: Bon Ami
Box 16
Coca-Cola theme radio: Jump
Box 16
Coca-Cola tactical radio: The Supremes
Box 16
Coca-Cola tactical radio: The Supremes
Box 16
Coca-Cola tactical radio: Mum & Sport
Box 16
Coca-Cola tactical radio: The Bingles
Box 16
Coca-Cola Max Headroom radio: Max Dictionary
Box 16
Coca-Cola Max Headroom radio: Max Rap
Box 16
Coca-Cola Max Headroom radio: Max Quiz
Box 16
Diet Coke theme radio: Whitney
Box 16
Diet Coke theme radio: Bubbles
Box 16
Diet Coke theme radio: Benson
Box 16
Diet Coke theme radio: Benson
Box 16
Diet Coke tactical radio: Aerobatics
Box 16
Diet Coke tactical radio: Girls
Box 16
Diet Coke tactical radio: Beach
Box 16
[248: Missing]
Box 16
Coca-Cola: Lost and Found Love
Box 16
Coca-Cola: Lost and Found Love
Box 16
Coca-Cola: Packing 'n Rafting
Box 16
Coca-Cola: Packing 'n Rafting
Box 16
Coca-Cola: On the Beach
Box 16
Coca-Cola: Water Tunnel
Box 16
Coca-Cola: Water Tunnel
Box 16
Coca-Cola: Shooting Break
Box 16
Coca-Cola: Shooting Break
Box 16
[250: Missing]
Box 16
[251: Missing]
Box 16
Coca-Cola: Sports/Combo
Box 16
Coca-Cola: Air Show/Coke only
Box 16
Coca-Cola: Tutu
Box 16
Coca-Cola: Taste Tease
Box 17
Coca-Cola: Breaks
Box 17
Coca-Cola: Cool Moves
Box 17
Coca-Cola: Hard Rock Café
Box 17
Coca-Cola: Hard Rock Café
Box 17
Coca-Cola: Heat of the Night
Box 17
Coca-Cola: Heat of the Night
Box 17
[See also Tapes 237, 255]
Coca-Cola: Buy the World
Box 17
Coca-Cola: Cosby--History
Box 17
Coca-Cola: Cosby--Grand Opening
Box 17
Coca-Cola: Cosby--Unemployment
Box 17
Coca-Cola: Taste for You II
Box 17
Coca-Cola: What It Is--Product
Box 17
Coca-Cola: What It Is--Taste
Box 17
Coca-Cola: Coke Is It--Premiere
Box 17
Coca-Cola: Coke Is It--Sports
Box 17
Coca-Cola: Light
Box 17
Coca-Cola: Other
Box 17
[See also Tapes 237, 254]
Coca-Cola: Buy the World
Box 17
Coca-Cola: Cosby--History
Box 17
Coca-Cola: Cosby--Grand Opening
Box 17
Coca-Cola: Cosby--Unemployment
Box 17
Coca-Cola: Taste for You II
Box 17
Coca-Cola: What It Is--Product
Box 17
Coca-Cola: What It Is--Taste
Box 17
Coca-Cola: Coke Is It--Premiere
Box 17
Coca-Cola: Coke Is It--Sports
Box 17
Coca-Cola: Light
Box 17
Coca-Cola: Other
Box 17
[The story behind Max Headroom: What he is; where he came from; how he helps Coke against Pepsi.]
Coca-Cola: Max Headroom/Catch Me
Box 17
Coca-Cola: Max Headroom/Interview
Box 17
New Coke: Newsboy/Fitness
Box 17
Coca-Cola: Artesano
Box 17
Coca-Cola: Bienvenida
Box 17
Coca-Cola: La Ola
Box 17
Coca-Cola: Ven Conmigo
Box 17
Coca-Cola: Momento Cancelado
Box 17
Coca-Cola: Enviamos La Ola
Box 17
Coca-Cola: Nueva Ola
Box 17
Coca-Cola: Nueva Ola International
Box 17
Coca-Cola: Ola de Gracias
Box 17
Coca-Cola: 8avos de Final
Box 17
Coca-Cola: 4os de Final
Box 17
Coca-Cola: Foto Hugo S.
Box 17
Coca-Cola: Balon
Box 17
Coca-Cola: Goleador
Box 17
Sprite: Cuerda
Box 17
Sprite: Bicicleta
Box 17
Sprite: Gimnasia
Box 17
Sprite: Marathon
Box 17
Starship
Box 17
Mean Joe Greene (English)
Box 17
Mean Joe Greene (Spain)
Box 17
Mean Joe Greene dub
Box 17
Mean Joe Greene/Mardona (Argentina)
Box 17
Mean Joe Greene/Mardona (Argentina)
Box 17
Mean Joe Greene/Nywat (Thailand)
Box 17
Mean Joe Greene dub
Box 17
Mean Joe Greene (Spain)
Box 17
Truck (English)
Box 17
Truck (German)
Box 17
Truck dub
Box 17
Coca-Cola: Beach Wave
Box 17
Coca-Cola: Beach Wave
Box 17
Coca-Cola: Desert Island w/vocals
Box 17
Coca-Cola: Technical Difficulties
Box 17
Coca-Cola: Horizontal Pour
Box 17
Max Headroom: The First Time
Box 17
Max Headroom: Interview
Box 17
Max Headroom: Pop Quiz
Box 17
Coca-Cola: Rhythm & Blues
Box 17
Coca-Cola: Rock
Box 17
Coca-Cola: Country
Box 17
Coca-Cola: Jazz/Swing
Box 17
Coca-Cola: Rhythm & Blues
Box 17
Coca-Cola: Rock
Box 17
Coca-Cola: Country
Box 17
Coca-Cola: Jazz/Jarreau
Box 17
Coca-Cola: Rhythm & Blues
Box 17
Part of Your Life
Box 17
Friends
Box 17
Days Off
Box 17
Coming Home
Box 17
Coming Home
Box 17
Big Brothers
Box 17
Muddy
Box 17
Big Screen (Max Headroom)
Box 17
Big Screen (Max Headroom)
Box 17
Video Game (Max Headroom)
Box 17
New Cokologist (Max Headroom)
Box 17
The Movies (Max Headroom)
Box 17
Telescope
Box 17
Reach in TV
Box 17
Max Headroom submaster: Spring Break
Box 17
Max Headroom submaster: Cup Promo
Box 17
Max Headroom submaster: Man and a Woman (Shades)
Box 17
Max Headroom submaster: Flight DCY
Box 17
Max Headroom submaster: Don't Drink and Drive
Box 17
Max Headroom submaster: Princes
Box 17
Max Headroom submaster: Watch Promo
Box 17
Max Headroom submaster: I've Got an Idea
Box 17
Max Headroom submaster: I've Got an Idea
Box 17
Max Headroom submaster: Prof. Ahh
Box 17
Max Headroom submaster: Prof. Ahh
Box 17
Max Headroom submaster: Sales Rally
Box 17
Max Headroom submaster: It's Been a Good Year
Box 17
Max Headroom submaster: Fountain Rally
Box 17
Max Headroom submaster: Bottlers' Convention
Box 17
Max Headroom: Truck
Box 17
Max Headroom: Phillip's Room
Box 17
Catch the Wave: Beach Wave
Box 17
Catch the Wave: Horizontal Pour
Box 17
Catch the Wave: Desert Island
Box 17
Catch the Wave: Technical Difficulties
Box 17
Max Headroom: Interview
Box 17
Max Headroom: Diner
Box 17
Original 1-hour Max Headroom special
[Movie is discussed on Tape 256 by Barbara Lippert as a parody of television and television commercials.]
Box 17
Introduction to AdVideo Journal
Box 17
Introducing Diet Coke (strategy discussion)
Box 17
Going One Better
Box 17
The Only One
Box 17
Just for the Taste of It
Box 17
Just for the Taste of It (alternate version)
Box 17
This One's for Real
Box 17
The Time Is Right
Box 17
Introducing Diet Coke (first aired commercial)
Box 17
Introducing Diet Coke (national campaign, gala celebration)
Box 17
Animation: The State of the Art
Box 17
The Kronenbourg Launch
Box 17
Europeans Like Heineken, But They Love Kronenbourg
Box 17
We Love Kronenbourg
Box 17
Better. Not Bitter.
Box 17
Commercial Resource: Selection of commercials
Box 17
Chokito candy bar (Australia)
Box 17
Dade County Museum
Box 17
MaxFli golfballs: Energy
Box 17
Kodak Disc Camera introduction
Box 17
TWA: Your're Going to Like Us
Box 17
Renault 4 (France)
Box 17
Philips car radio (France)
Box 17
Yuban: Future In-Laws
Box 18
Maxim: Spoonful/Mugful
Box 18
Maxwell Master Blend: Camping
Box 18
Hills Brothers: Dog Sled
Box 18
Hills Gold Blend: Grinder
Box 18
Mellow Roast: Old Fashioned
Box 18
G.F. International: Baby gift
Box 18
Nescafé: 4 Varieties
Box 18
Nescafé: 4 Varieties/Lindsay Wagner
Box 18
Nescafé: 4 Varieties
Box 18
Maxwell House Regular: Nature Photographer
Box 18
Maxwell House Decaf: Dinner Party
Box 18
Maxwell House Instant: Bakery
Box 18
Folgers: Wake Up
Box 18
Folgers: Mrs. Olsen
Box 18
Folgers: Brick Pack
Box 18
Folgers Decaf: Crystals/Restaurant Switch
Box 18
Taster's Choice Regular: Gourmet Coffee Store
Box 18
Taster's Choice Decaffeinated: Tell the Truth
Box 18
Maragor Bold Decaffeinated: I Want it All
Box 18
Maragor Bold Regular: Strong, But Good
Box 18
Sanka: Electricity
Box 18
Brim: Photographer
Box 18
High Point: Smooths in Relaxation
Box 18
Hills Brothers Decaf: As Good As Their Regular
Box 18
Le Café: More Than A Buffet
Box 18
MJB: Radio
Box 18
Join the Coffee Achievers
Box 18
Join the Coffee Achievers
Box 18
Coffee Achievers parody with Joe Piscopo and Teri Garr
Box 18
Buenos Momentos (Spain): Breakfast
Box 18
Buenos Momentos (Spain): Outdoor
Box 18
Buenos Momentos (Spain): Shopping
Box 18
Buenos Momentos (Spain): Iced Coffee
Box 18
Douwe Egberts (Holland): Navigation/Canal
Box 18
Douwe Egberts (Holland): House of Cards
Box 18
Douwe Egberts (Holland): Baby's Birthday
Box 18
Douwe Egberts (Holland): Airport/Homecoming
Box 18
Douwe Egberts (Holland): Wedding
Box 18
Douwe Egberts (Holland): Housemoving
Box 18
Nido (Japan): Highrise Apartment
Box 18
Nido (Japan): Cottage
Box 18
Nescafé (France): Train
Box 18
[272: Missing]
Box 18
Maxim: Coffee Culture
Box 18
Maxwell Blendy: Paul Newman
Box 18
Georgia: Southern Scenes
Box 18
UCC Instant Coffee: Top View
Box 18
King Arthur: Balcony
Box 18
Master Blend: Telly Savalas
Box 18
Nescafé Gold Blend: Sumio Goto version
Box 18
Nescafé Gold Blend: Hiroyuki Agawa version
Box 18
Nescafé Gold Blend Caffeine Free
Box 18
Sanka: Robert Young
Box 18
Brim: Golfers
Box 18
High Point: Lauren Bacall
Box 18
Brim: Recording Studio
Box 18
Taster's Choice: Costume Party
Box 18
Nescafé: Sailing
Box 18
Ajinomoto General Foods: AGF Cafesta
Box 18
Kataoka Bussan: Astoria Stick Coffee
Box 18
Ishigaki Shokuhin: American Stick Coffee
Box 18
Morinaga Nyugyo: Morinaga Cream
Box 18
I'm the One
Box 18
Dancer Farm, Beach
Box 18
Folgers: Waking Up
Box 18
Maxwell House: Jerry II (Jerry Seinfeld)
Box 18
Maxwell House: Howie/Jocks
Box 18
Maxwell House: Steve/Arms
Box 18
Maxwell House: Rita II (Rita Rudner)
Box 18
Maxwell House: Mark/Car
Box 18
Maxwell House Instant: Crossing Guard
Box 18
Maxwell House Instant: Tea Kettles
Box 18
Maxim: Spoonful/Mugful
Box 18
High Point: Lauren Bacall
Box 18
Maxwell House Master Blend: Camping
Box 18
Maxwell House Master Blend: Fishing Trip
Box 18
Maxwell House Master Blend: Maxwell House Song
Box 18
Moonlight
Box 18
Skiing
Box 18
Moonlight version 2
Box 18
Mrs. Harris
Box 18
Mrs. Harris (Garretts)
Box 18
Best Tasting Moments of the Day--Mood Music (Perkins)
Box 18
Best Tasting Moments of the Day--Magic Moments (Perkins)
Box 18
Nyree and Friends re-edit (Garretts)
Box 18
Good Morning (Perkins)
Box 18
1 and 3 Beans/Gareth Hunt and Suzy Kendall (Garretts)
Box 18
Pure Coffee/Gareth Hunt and Suzy Kendall (Garretts)
Box 18
Good Morning
Box 18
1 and 3 Beans presenter
Box 18
Pure Coffee presenter
Box 18
Test 1: (1,3 and 3 beans in hand) 3 Bean Pack Shot
Box 18
Test 2: (1,3,3 and many beans in hand) Handful Pack Shot
Box 18
Test 3: (1,3 and 3 beans in hand) 3 Bean Pack Shot
Box 18
Test 4: (3/many beans in hand) Handful Pack Shot
Box 18
Test 5: (Many/Nothing Pure in hand) Handful Pack Shot
Box 18
Test 6: (3, many in hand, different blending sequence) Handful Pack Shot
Box 18
Test 7: (1,3,3, many in hand) Handful Pack Shot
Box 18
24 hour recall ITCS copy (1,3,3 beans in hand) 3 Bean Pack Shot
Box 18
3 Beans/Many Beans
Box 18
Pure/Presenter
Box 18
Hall Test: Christopher Casenove
Box 18
Hall Test: Tony Anholt
Box 18
Hall Test: David Buck
Box 18
Hall Test: Gareth Hunt
Box 18
Hall Test: Anthony Valentine
Box 18
Nescafé: Parents and Baby/Do You Know?
Box 18
Nescafé: Boulangerie
Box 18
3 Beans
Box 19
Pure Coffee
Box 19
Conservatory
Box 19
Guests
Box 19
Metric Jar
Box 19
Ingredients
Box 19
Jogging
Box 19
Nescafé: Shooting Pool
Box 19
Stork Margarine: In-Store Interview
Box 19
France: Jacques Vabre
Box 19
France: Grand Mère/Stentor/Maison du Café
Box 19
Germany: Eduscho (couple at breakfast)
Box 19
Germany: Jacobs Kronung (30th birthday)
Box 19
Germany: Monarch (!00% Colombian)
Box 19
Germany: Presso Presso
Box 19
Germany: Tchibo (Tchibo shop/young people)
Box 19
Germany: Tchibo (Tchibo shop/making mother breakfast)
Box 19
Italy: Bourbon (Nestlé)
Box 19
Italy: Suerte
Box 19
Netherlands: Douwe Egberts (on the road)
Box 19
Netherlands: Douwe Egberts (young father)
Box 19
Netherlands: Van Nelle Supra (dog)
Box 19
Spain: Marcilla
Box 19
Spain: Bonka (Nestlé)
Box 19
Spain: Saimaza
Box 19
Spain: Bonka (Nestlé)
Box 19
Spain: Marcilla
Box 19
USA: Maxwell House (Hal/Duke)
Box 19
USA: Maxwell House (brothers' reunion)
Box 19
USA: Folgers (Mrs. Olsen)
Box 19
USA: International Coffees
Box 19
USA: Hill Brothers Flavoured Coffee
Box 19
UK: Lyons Coffee (Coffee Machines)
Box 19
Australia: Bushells Mount Cook
Box 19
Australia: Moccona Dinner Party
Box 19
France: Maxwell Houst Filtre
Box 19
Gemany: Jacobs Cronat Gold
Box 19
Japan: Maxim
Box 19
Japan: UCC People
Box 19
New Zealand: Greggs (Farmers)
Box 19
USA: High Point
Box 19
USA: Maxwell House (Hal/Duke) no. 1
Box 19
USA: Maxim
Box 19
USA: Maxwell House Instant
Box 19
USA: Sanka Integrated no. 3
Box 19
UK: Maxwell House Dinner
Box 19
UK: Brooke Bond Brazilian
Box 19
UK: Brooke Bond Red Mountain
Box 19
Australia: Nescafé Gold Blend
Box 19
Brazil: Nescafé Tradicao
Box 19
Brazil: Nescafé Casa Grande
Box 19
England: Nescafé
Box 19
England: Gold Blend
Box 19
England: Good Day
Box 19
France: Nescafé (Train)
Box 19
France: Nescafé Special Filtre
Box 19
France: Nescafé Colombie
Box 19
Japan: Nescafé (New York)
Box 19
Japan: Nescafé (Story of Coffee)
Box 19
Japan: Nescafé Shake
Box 19
Japan: Gold Blend
Box 19
Peru: Nescafé
Box 19
Philippines: Nescafé Master Roast
Box 19
Spain: Nescafé (new Buenos Momentos)
Box 19
Spain: Nescafé (Youth)
Box 19
USA: Taster's Choice
Box 19
Japan: Nescafé Excella (Paris, Man and Woman)
Box 19
Japan: Nescafé Excella (Paris, Coffee Welcome)
Box 19
Japan: Nescafé all brand (Legend of Coffee)
Box 19
Nescafé: Come to the Nescafé
[Idea of: stop, relax, break away. The More you love coffee, the longer you'll stay and visit. Image of men working--give bread they've baked to woman and daughter, then take a break to drink coffee; man seated at desk, woman brings him coffee--unclear if she is a secretary or colleague--she hands him coffee and they both drink; secretary hands coffee to boss--he drinks; two women relaxing at home over coffee. Coffee exists before commercial starts--no scenes of people actually making coffee.]
Box 19
Nescafé: Three in One
[Focus on the senses--smelling, tasting, the rich look of coffee; woman's lips=taste, coffee should please all the senses; taste=eyes, nose, palate of beholder, taste your way.]
Box 19
Nescafé: Color
[Pouring coffee--sexy imagery; man's nose; color=taste, why no two coffee lovers have to see eye-to-eye on taste; man speaks at end.]
Box 19
Nescafé: Decaf
[Close-up of coffee beans; talk about method of decaffeinating the beans naturally; taste your way naturally; not a lot of human--only man's hand.]
Box 19
Nescafé: Nescafé Moments
Box 19
Nescafé: Requinte
Box 19
Nescafé: Range
Box 19
Nescafé: Start the Day
Box 19
Nescafé: Drane's Cat
Box 19
Nescafé: Boyfriend (Spanish/Mexican)
Box 19
Nescafé: Boyfriend (Spanish/Mexican)
Box 19
Nescafé: Boyfriend (Spanish/Mexican)
Box 19
Nescafé: Presents (Spanish/Mexican)
Box 19
Nescafé: Piano (Spanish/Mexican)
Box 19
293. Nescafé Gold Blend. 1982. Umatic. PAL. TRT: 1:30
Box 19
294. Cold Blend Bedazzled. Undated. Umatic. TRT: Unknown.
Box 19
Nescafé: Good Morning
Box 19
Nescafé: Film #3
Box 19
296. Nescafé Good Morning Series. 1981. Umatic. TRT: 1:45
Box 19
Taste of Love
Box 19
Nestlé/Nescafé: Tester
Box 19
Nestlé/Nescafé: Chef
Box 19
Maggi: 5-minute Terrine
Box 19
299. Nestlé Impressions (Nescafé, Maggi, Nesquik). 1986. Umatic. PAL. TRT: Unknown.
Box 20
Quik: Playhouse (Chile)
Box 20
Quik: Bunny/Free Teeth (Chile)
Box 20
Quik: Quikie Planes (Chile)
Box 20
Nesquik: Supershakers (England)
Box 20
Nesquik: Thick Shake range (England)
Box 20
Nesquik: Thick Shake syrup (England)
Box 20
Nesquik: Thick Shake RTD (England)
Box 20
Nesquik: Quikie Planes (Germany)
Box 20
Nesquik: Camera (Germany)
Box 20
Nesquik: Computer (Italy)
Box 20
Nesquik: Computer (Italy)
Box 20
Nesquik: Promotion (Italy)
Box 20
Nesquik: Cow (Spain)
Box 20
Nesquik: Sea (Spain)
Box 20
Nesquik: Bikes/Promotion (Spain)
Box 20
Quik: Ping Pong/Bunny (USA)
Box 20
Quik: Baseball/Bunny (USA)
Box 20
Quik: Go Bots promotion (USA)
Box 20
Quik: RTD launch(USA)
Box 20
Quik: Range (USA)
Box 20
Quik: Sugarfree launch (USA)
Box 20
Quik (Venezuela)
Box 20
Nesquik: Crayon drawings (Australia)
Box 20
Nesquik: Groquik/Ghosts (France)
Box 20
Nesquik: Groquik (France)
Box 20
Nesquik (Netherlands)
Box 20
Cailler (Switzerland)
Box 20
King Kao (France)
Box 20
Ricacao (Ecuador)
Box 20
Nestlé/Milo: Build 'Em Up
Box 20
Nestlé/Milo: Build 'Em Up
Box 20
Nestlé/Milo: Build 'Em Up
Box 20
Nestlé/Milo: Basketball
Box 20
Nestlé/Milo: Swimming
Box 20
Nestlé/Milo: Dirt Bikes
Box 20
Nestlé/Milo: 3 Teens
Box 20
Nestlé/Milo: Swimmer
Box 20
Nestlé/Milo: Jeeps
Box 20
Nestlé/Milo: Tennis
Box 20
Nestlé/Milo: Exercise
Box 20
Nestlé/Milo: Exercise
Box 20
Nestlé/Milo: Bike Race
Box 20
Nestlé-Maggi/C&B
Box 20
Nesquik/Quik-Milo
Box 20
Nescafé montage
Box 20
Maggi montage
Box 20
Nesquick/Quik montage
Box 20
Milo montage
Box 20
Nescafé Blend 43
Box 20
Market Research Animatics
Box 20
304. Effective Advertising--UK Nescafé; Nestlé's Material--Brazil. 1979. Umatic. Secam/PAL. TRT: 36:00
Box 20
305. Nestlé Der deutsche Kaffeemarkt (The German Coffee Market). 1984. Umatic. TRT: 44:00
Box 20
Homecoming
Box 20
A Couple's Morning
Box 20
House Moving
Box 20
Birthday
Box 20
Boyfriend
Box 20
Homecoming
Box 20
A Couple's Morning
Box 20
Birthday
Box 20
Nescafé: Welcome
Box 20
Nescafé: Femme
Box 20
Nescafé: Secret
Box 20
Nescafé: Bride
Box 20
Nescafé: Pianist
Box 20
Nescafé: Glass Blower
Box 20
Nescafé: Pianist
Box 20
Nescafé: Bride/Breakfast
Box 20
Nescafé: Bride's Father
Box 20
Nescafé: Glass Blower
Box 20
Nescafé: Pianist
Box 20
Nescafé: Bride/Breakfast
Box 20
Nescafé: Bride's Father
Box 20
Nescafé: Story of Coffee
Box 20
Nescafé: Moments
Box 20
Nescafé Diplomat: Café de Altura
Box 20
Nescafé Diplomat: Café de Altura
Box 20
Nescafé Ristreto: Descubrimiento
Box 20
Nescafé Ristreto: Descubrimiento
Box 20
[311: See Box 22]
[Not a video; a reel of projection film]
Box 20
Excella: Paris, Coffee Welcome
Box 20
Nescafé: Bars
Box 20
Moca: Dessert (Brazil)
Box 21
Moca: Santa (Brazil)
Box 21
Moca: Birthday Party (Brazil)
Box 21
Moca: Family Dessert (Brazil)
Box 21
Moca: Making Dessert (Brazil)
Box 21
Nestlé Cream: Chopsticks (Brazil)
Box 21
Nestlé Cream: Veggie Dinner (Brazil)
Box 21
Nestlé Cream: Peaches (Brazil)
Box 21
Nestlé Cream: Fruit (Brazil)
Box 21
Molico: Beach Exercise Him (Brazil)
Box 21
Molico: Beach Exercise Her (Brazil)
Box 21
Moca Tube: Squeezing (Brazil)
Box 21
Leche Condensada: Coupon (Chile)
Box 21
Leche Condensada: Desserts (Chile)
Box 21
Leche Condensada: Chocolate Cake (Chile)
Box 21
Crema Nestlé: Fruit Salad (Chile)
Box 21
Leche Ideal: Pink Dessert (Chile)
Box 21
Carnation Leche Evaporada: Drink (Dominican Republic)
Box 21
Carnation Leche Evaporada: Corn/Coconut (Dominican Republic)
Box 21
Carnation Leche Evaporada: Chocolate Sauce (Dominican Republic)
Box 21
Carnation Leche Evaporada: Tomato Sauce (Dominican Republic)
Box 21
Carnation Light: Gymnast (Greece)
Box 21
Carnation Light: Dancing (Greece)
Box 21
Nido: Morning Foods (Guatemala)
Box 21
Nido: Home Maker (Guatemala)
Box 21
St. Charles: Breakfast (Guatemala)
Box 21
Leche Condensada: Making Dessert (Guatemala)
Box 21
Leche Condensada: Clown (Guatemala)
Box 21
Milkmaid: Coconut Balls (India)
Box 21
Milkmaid: Chocloate Fudge (India)
Box 21
Milkmaid: Fruit Whip (India)
Box 21
Milkmaid: Rice Dish (India)
Box 21
Milkmaid: Frozen Treat (India)
Box 21
Nido: Ski Resort (Japan)
Box 21
Carnation Biogur: Jogger (Japan)
Box 21
Carnation Biogur: Swimmer (Japan)
Box 21
Nido: Musicians (Mexico)
Box 21
Nido: Basketball (Mexico)
Box 21
Carnation Evaporada: Es Calidad (Mexico)
Box 21
Leche Condensada: Kitchen Offer (Panama)
Box 21
Leche Ideal: Child Singer (Panama)
Box 21
Leche Ideal: Treehouse (Panama)
Box 21
Carnation: Flowers (Philippines)
Box 21
Leche Condensada: Strawberry Ice Cream (Peru)
Box 21
Leche Condensada: Vanilla Ice Cream (Peru)
Box 21
Leche Condensada: Chocolate Ice Cream (Peru)
Box 21
Leche Condensada: Popsicles (Peru)
Box 21
Leche Condensada: Cows (Spain)
Box 21
Nespray: Child's Game (Taiwan)
Box 21
Nespray: Cow Field (Taiwan)
Box 21
Everyday: Many Countries (Taiwan)
Box 21
Nespray: Child's Game (Thailand)
Box 21
Nestlé UHT: Cow Field (Thailand)
Box 21
Carnation: Row Boat (Thailand)
Box 21
Nido: Picnic (Argentina)
Box 21
Nido: Moms (Argentina)
Box 21
Nido: Daydreaming Mom (Chile)
Box 21
Nido: Baby Doll (Chile)
Box 21
Brite: Everything White (Japan)
Box 21
Krematop: Piano Romance (Japan)
Box 21
Everyday: Stream (Malaysia)
Box 21
Nespray: By Plane (Malaysia)
Box 21
Nido: Growing Up (Middle East)
Box 21
Nido: Number 1 Child (Philippines)
Box 21
Nespray: Piano/Ballet (Singapore)
Box 21
Nespray: Waking Up (Sri Lanka)
Box 21
Collective campaign for condensed milk (Spain)
Box 21
Quik: Rock Bunny
Box 21
Quik: Baseball Bunny/CC
Box 21
316. Nescafé's Project: Re-cut Train, Narrative. 1984. Umatic. PAL. TRT: Unknown.
Box 21
317. 1979 Vevey Coffee Presentation (Part 1). 1979. Umatic. TRT: Unknown.
Box 21
318. 1979 Vevey Coffee Presentation (Part 2). 1979. Umatic. TRT: Unknown.
Box 21
Tramp/Steamer
Box 21
People Who Like People
Box 21
Communication/CB/The Duke
Box 21
Conversation/Art Gallery
Box 21
Shares the Moment/Dolce Vita party
Box 21
Soap Opera/Star Interview
Box 21
Easy Rider
Box 21
The Search/Missing
Box 21
320. 1979 Vevey Coffee Presentation (Part 4). 1979. Umatic. TRT: Unknown.
Box 21
Del Monte: Pineapple
Box 21
Del Monte: Pears
Box 21
Del Monte: Fruit 'n Juice
Box 21
Del Monte: Orange Juice
Box 21
Dr. Pepper regular/Pep Talk
Box 21
Dr. Pepper regular/Swing
Box 21
Bride and Groom
Box 21
Dr. Pepper regular/Executive Lunch
Box 21
Rain Dance
Box 21
Luncheonette
Box 21
Bellringer
Box 21
Dr. Pepper sugar-free/Detective
Box 21
Godzilla
Box 21
Space Cowboy
Box 21
Dr. Pepper sugar-free/Queen of Hearts
Box 21
Cola Wars
Box 21
STP
Box 21
Rockwell International: Manage
Box 21
Unisom
Box 21
Sears
Box 21
Vivitar
Box 21
Rockwell International: Balance
Box 21
Count Chocula Cereal
Box 21
HBO: Behind The Scenes
Box 21
Cinemax: Nostalgia
Box 21
RC Cola
Box 21
Golden Grahams
Box 21
Rockwell International: Entrepreneur
Box 21
Sony Super Walkman
Box 21
WTBS
Box 21
ABC
Box 21
Samsung
Box 21
Chanel No. 9
Box 21
Marvel Productions
Box 21
Labyrinth
Box 21
Pepsi: Lionel Richie
Box 21
Pepsi: Archaeological Dig
Box 21
Pepsi: Fighting Robots
Box 21
Pepsi: Close Encounters
Box 21
Pepsi: Sound Truck on Beach
Box 21
Pepsi: Catch That Pepsi Spirit montage
Box 21
Pepsi: Parade/Baton
Box 21
Pepsi: Lacrosse
Box 21
Pepsi: Skywriting
Box 21
Pepsi: Baseball Homecoming
Box 21
Pepsi: Rodeo
Box 21
Pepsi: Welcome to the USA, Papa
Box 21
Milk: Run
Box 21
Milk: Driving Lesson
Box 21
Milk: Refrigerator
Box 21
Milk: Party
Box 21
Tab: Girl on Beach
Box 21
Swiss Miss Sugar Free: Judd Hirsch
Box 21
Quik Sugar Free: Chocolate Milk Close-Up
Box 21
Milk: Health Kick
Box 21
311. Nescafé Excella '85 Paris. Undated. NTSC. TRT: Unknown.Needs preservation rewind
Box 22
Intro by Judy Perkins
Box 22
Kawasaki: Freedom
Box 22
Chevy Camaro Z28: Shadows
Box 22
Saran Wrap: Microwave Menu
Box 22
Alpo: Lorne Greene
Box 22
Limago: Washing Liquid
Box 22
Supermists: Colds
Box 22
Chevrolet
Box 22
Cornetto: Ice cream
Box 22
Coca-Cola: Sports Hero
Box 22
Chevrolet: Airplane
Box 22
Shell Luma Oil: Gents Bathroom
Box 22
Shell Responde
Box 22
Topper: Football
Box 22
Telephone: Volkswagen
Box 22
Tergal: Telephone
Box 22
Telephone: Street Death/Community Service
Box 22
331. McCann-Erickson Presents the Cable Network. 1982. Umatic. NTSC. TRT: Unknown.
[See also Tapes 332, 333, 334]
Box 22
332. McCann-Erickson Presents the Cable Network. Undated. Umatic. NTSC. TRT: Unknown.
[See also Tapes 331, 333, 334]
Box 22
333. Cable Networks. Undated. Umatic. NTSC. TRT: Unknown.
[See also Tapes 331, 332, 334. Similar to Tapes 331, 332 but without McCann agency narrator.]
Box 22
334. McCann-Erickson Presents the Cable Network. 1982. Umatic. NTSC. TRT: Unknown.
[See also Tapes 331, 332, 333]
Box 22
335. Cable TV Directors. Undated. Umatic. PAL. TRT: Unknown.
Box 22
Council For Cable Information (CCI): Personal Choice
Box 22
Council For Cable Information (CCI): Best of Times
Box 22
Council For Cable Information (CCI): A Few Good Moments
Box 22
Council For Cable Information (CCI): Personal Choice
Box 22
Council For Cable Information (CCI): Best of Times
Box 22
[Ad-supported cable television: a status report. Commercial resource: sample of cable commercials. Discussion over what cable is; how advertisers can use it; how viewership can be measured; differences from traditional networks; JWT's efforts at analyzing cable options; ad revenues; Infomercials--longer information-oriented commercials; client-sponsored programs.]
Chevy Camaro Z28: Shadows
Box 22
No Nonsense/History of Women
Box 22
Atari Pole Position: The Jerk
Box 22
Berlei: Silkiss by Berlei
Box 22
Corning: Nest Eggs
Box 22
Pepto Bismol: Upset of the Week
Box 22
Kal Kan: Lifetime Minute
Box 22
Various WTBS commercials
Box 22
Michelin: Winter Storm Update
Box 22
Kraft: Rapper
Box 22
Crisco: Country Artist Profiles
Box 22
General Foods: Shortcuts
Box 22
General Foods: Shortcuts
Box 22
Doritos: Painted Wall (MTV)
Box 22
Campbell's Chunky Soup: Soul Man (MTV)
Box 22
Levi's: Blues (MTV)
Box 22
Merry Go Round: Beach (MTV)
Box 22
Honda Scooters: Walk on the Wild Side (MTV)
Box 22
Pepsi: Child/Michael Jackson (MTV)
Box 22
Swift: Sizzlean infomercial
Box 22
Budweiser: After Work Bar
Box 22
Quaker/Ken-L Ration: Lost Dog
Box 22
Kawasaki: Freedom
Box 22
United Technologies: Helicopter Businessman
Box 22
Camel Filters: Drop Zone
Box 22
Camel Filters: Drop Zone
Box 22
Camel Filters: Drop Zone
Box 22
Camel Filters: Dawn Departure
Box 22
Camel Filters: Dawn Departure
Box 22
Camel Filters: Dawn Departure
Box 22
Camel Filters: Tent Raft
Box 22
Camel Filters: Tent Raft
Box 22
Camel Filters: Tent Raft
Box 22
Camel Filters: White Water Upstream
Box 22
Camel Filters: White Water Upstream
Box 22
Camel Filters: White Water Upstream
Box 22
Camel Filters: Tire Change
Box 22
Camel Filters: Jeep Lean-To
Box 22
Camel Filters: River Wash
Box 22
Camel Filters: The Letter
Box 22
Camel Filters: Idols
Box 23
Camel Filters: Seaplane
Box 23
Camel Filters: Boat
Box 23
Camel Filters: Portage
Box 23
Camel Filters: Short Cut
Box 23
Camel Filters: Jeep Storm
Box 23
Camel Filters: Base Trek
Box 23
Camel Filters: Portage
Box 23
Camel Filters: Short Cut
Box 23
Camel Filters: Jeep Storm
Box 23
Camel Filters: Base Trek
Box 23
342. Silk Cut Cigarettes. 1986. Umatic. PAL. TRT: Unknown.
Box 23
Bon Jour clothing: Laura (Lenita)
Box 23
Bon Jour clothing: Bill Bailey Dance (Jodi)
Box 23
Bon Jour clothing: Alexa
Box 23
Bon Jour clothing: Laura (Lenita) with Bloomingdale's tagline
Box 23
Bon Jour clothing: bill Bailey Dance (Jodi) with Bloomingdale's tagline
Box 23
Bon Jour clothing: Alexa with Bloomingdale's tagline
Box 23
Calvin Klein Fragrance, underwear, Obsession montage
Box 23
Calvin Klein: Brooke Shields
Box 23
Calvin Klein: Brooke Shields
Box 23
Calvin Klein: Brooke Shields
Box 23
346. Morty Everds NYC Trends in Fashion and Beauty. Undated. Umatic. NTSC. TRT: Unknown.
[See also Tape 361. Interview-type magazine show looking at the new populism of the Imperfect Perfect Beauty; character over plastic beauty. Interviews with Andy Warhol, Helen Gurley-Brown, Iman, etc.]
Box 23
Guess Jeans: Desert/Horse Branding
Box 23
Lee Jeans: Lee Maniac Girl
Box 23
Lee Jeans: Lee Maniac Couple
Box 23
Lee Jeans: Lee Maniac Guy
Box 23
Levi's: Gym
Box 23
Levi's: Do You Fit the Legend?
Box 23
[A video report on the saturated but changing jeans market. A look at what they are doing now--creating new products and markets rather than only filling the need for jeans. The Levi's Tailored Classic line of slacks, sportcoats, and 3-piece suits. A peek at the consumer research behind the launch of this clothing line.]
Levi's: Not Just By Jeans Alone
Box 23
Levi 501 Blues: Gang
Box 23
Levi 501 Blues: Motion Study
Box 23
Levi 501 Blues: Blues Singer
Box 23
Levi 501 Blues: Girls
Box 23
Levi 501 Blues: Rooftop Dance
Box 23
Levi 501 Blues: Watcher
Box 23
Levi 501 Blues: Street Singers
Box 23
Levi 501 Blues: Jive montage
Box 23
Anne Klein Parfum: Anne Klein Woman rev. 1
Box 23
354. Kornhauser & Calene; Parlux; Anne Klein Parfum: Anne Klein Woman Rev 2. 1984. Umatic. TRT: Unknown.
Box 23
[355: Missing]
Box 23
356. Drakkar Noir Quick CutsUmatic. TRT: 00:30
Box 24
L'Oreal Preference: You Can
Box 24
L'Oreal Preference: Smart Blonde ver. 2
Box 24
L'Oreal Preference: Smart Blonde
Box 24
L'Oreal/Crème Riche Lipstick: Llips in Mirror
Box 24
L'Oreal/Crème Riche Lipstick: Close-Up Fingernails
Box 24
L'Oreal/Shadow Riche Eye Shadows: Close-Up Eye Shadow
Box 24
L'Oreal/French Formula Riche Mascara: Close-Up Eyes
Box 24
L'Oreal/Visuelle Makeup Fluide: Close-Up Faces
Box 24
L'Oreal/Visuelle Makeup Fluide: Close-Up Faces
Box 24
L'Oreal/Freehold Styling Mousse: Feeling Free
Box 24
L'Oreal/Freehold Styling Mousse: Feeling Free
Box 24
L'Oreal/Performing Preference: White Linen
Box 24
L'Oreal/Performing Preference: White Linen
Box 24
359. L'Oreal Coloracion. Undated. Umatic. TRT: Unknown.
Box 24
L'Oreal/Studio Line beauty products: Video Studio
Box 24
361. Marty Everds: NYC Beauty/Fashion Tape (For L'Oreal). Undated. Umatic. NTSC. TRT: Unknown.
[See also Tape 346]
Box 24
[362: Missing]
Box 24
Revlon/Charlie: You're Very Charlie
Box 24
364. Grey Advertising: Revlon Charlie. 1982. Umatic. TRT: 00:30
Box 24
Revlon/Charlie: Dancing
Box 24
National Light Bulbs: Fruit (Japan)
Box 24
Polaroid: Party (US)
Box 24
Sony Hi-Fi: Role Reversal (UK)
Box 24
Vision Saucepans: Melting Test (Australia)
Box 24
Knirps Umbrella: Car Wash (UK)
Box 24
Energen Cracottes: Dog (UK)
Box 24
Dulux: Snooker (UK)
Box 24
Pontin's: Esther Williams (UK)
Box 24
Ali Coffee: Gone with the Wind (Norway)
Box 24
Airport Shops: Lovers' Tiff (France)
Box 24
John Smith's Yorkshire Bitter: Performing Dog (UK)
Box 24
Unipart Auto Parts: Rolling Caption (UK)
Box 24
Newcastle Brown Ale: Astronaut (UK)
Box 24
Cointreau: Original (UK)
Box 24
Cointreau: Reunion (UK)
Box 24
Maxell: The Usual (US)
Box 24
Heineken: Boomerang (UK)
Box 24
Fiat: Interview (Brazil)
Box 24
Johnson and Johnson: Mother and Child (Brazil)
Box 24
Visa: Presenter (Spain)
Box 24
John Courage Beer: Animatic (UK)
Box 24
John Courage Beer: Final Film (UK)
Box 24
Hamlet Cigars: Rubik's Cube (UK)
Box 24
Heineken: Video Game (UK)
Box 24
Benson & Hedges montage
Box 24
Benson & Hedges imitators montage
Box 24
Heinz Tomato Sauce
Box 24
Sound of Products montage
Box 24
Pop Promo montage
Box 24
Wallpaper (UK)
Box 24
YSL (France)
Box 24
New Graphics montage
Box 24
Close-Up Lens montage
Box 24
Computer animation montage
Box 24
Brand property montage
Box 24
Summary montage
Box 24
367. GM/ISUZU: The Asian Region Creative Trends; Presented by Barrington Hill, Creative Director, McCann Tokyo. Undated. Umatic. NTSC. TRT: 17:45
[Creative trends in general, in automotive advertising; GM advertising profile; Status is a key selling point in the Asian region outside of Japan; Westernization is also a high selling point. In Japan, they don't want anything logical, but there are no other rules. Creating a human personality, visual effect is very important.]
Box 24
Sunday Telegraph: Table for One
Box 24
Bubble Yum: Pop Music
Box 24
Reach Toothbrush: Cartoon
Box 24
Sunday Telegraph: Young, Rich, and Addicted
Box 24
Nestlé: Jenny/Homework
Box 24
Coke: 9 to 5
Box 24
Goodyear Vector: Tires with Grip
Box 24
Nescafé Blend 43: It's a Pleasure
Box 24
Homestead Motor Inn: Friendly
Box 24
Caltex Techron Concentrate: Extra Passengers
Box 24
Diet Coke: Sports
Box 24
Diet Coke: Sport/Travel
Box 24
Black & Decker Marathon Hammer Drill: Home Addition
Box 24
Pampas Pastry: Tea-Time Treats
Box 24
Pampas Pastry: Mincemeat
Box 24
Pampas Pastry: Canned Fruit
Box 24
BHP: W. Hunter
Box 24
Planter's Honey Roast: Billboard
Box 24
Holden Astra (GMH): Clever
Box 24
Holden Astra (GMH): Clever
Box 24
AMCOR: Investment/Expansion
Box 24
Radio Station 5AD: The Cardwell-Harvey Report
Box 24
Queensland Electricity Stock: Winds of Fortune
Box 24
Sprite: To the Top
Box 24
Del Monte: Dis-A-Spearing
Box 24
Gelco: Night Moves
Box 24
Calais: Billboard
Box 24
Tetley: Time and Motion
Box 24
Ikea: Systems
Box 24
Labatt's: Piano Player
Box 24
Labatt's: Beach
Box 24
B.C. Dairy: Clock
Box 24
B.C. Dairy: Studio
Box 24
Coke: Launch/Walk
Box 24
Minute Maid: Whoosh
Box 24
Ikea: Newlyweds
Box 24
Better Cheddars: Better, Better, Better
Box 24
370. McCann-Erickson Worldwide Creative Reel (Edited for Detroit). 1986. Umatic. NTSC. TRT: Unknown.
[See also Tapes 381, 382]
Nescafé: Cities of the World/Art School (Japan)
Box 24
Nescafé Decaf: Natural (USA)
Box 24
GM Pickup: Train Tracks (Mexico)
Box 24
Opel Corsa: Car as Horse (Spain)
Box 24
Esso: Tiger (France)
Box 24
Kodak: First Step (UK)
Box 24
Camels: Adventure/Statues (Italy)
Box 24
Black & Decker: Dustbuster (France)
Box 24
Martini Bianco: Pop (UK)
Box 24
Swatch: French Fashion (Switzerland)
Box 24
Levi's: Living Legend (Canada)
Box 24
Coca-Cola: 9 to 5 (Australia)
Box 24
Coca-Cola: Sizzle (International team)
Box 24
Tiger Beer: Close-Up Pour (Singapore)
Box 24
Castlemaine Fourex Beer: Workers (Melbourne)
Box 24
Loburg Beer: Shadows (Belgium)
Box 24
Alka Seltzer: Three Alarm Chili (USA)
Box 24
Sony: King Kong (USA)
Box 24
Imec: Bride (Italy)
Box 24
Milk: Pole Vaulter (USA)
Box 24
Eiser Pantyhose: Romance/Intrigue (Finland)
Box 24
Finn Crystal: Glasses (Finland)
Box 24
Community Chest: Signing Mime (Singapore)
Box 24
MOT Seat Belts: Buckle Your Baby (New Zealand)
Box 24
Stand Up for Singapore: 25 Years of Nation Building (Singapore)
Box 24
Client montage
Box 24
Seat Ibiza
Box 24
Talbot Solara
Box 24
Opel Corsa
Box 24
Kadett
Box 24
Kodak promotions
Box 24
Kodak promotions
Box 24
Asturias
Box 24
Canary Islands
Box 24
Vita
Box 24
Tulipan
Box 24
Flora
Box 24
Ligeresa
Box 24
Pepsi-Cola: Arqueology
Box 24
Coca-Cola: Train
Box 24
Citroën CX
Box 24
Opel Corsa
Box 24
Kas
Box 24
Sprite
Box 24
Pirelli
Box 24
Danone
Box 24
La Moda
Box 24
Lois Shoes
Box 24
Freixenet
Box 24
Alpine
Box 24
Cloe
Box 24
Compari
Box 24
Spa
Box 24
Nivea
Box 24
Standard Chartered: A Better Spot
Box 25
Habitat/Mothercare: Chairs
Box 25
Martell Cognac: White Gloves
Box 25
Community Chest: Blind Child Narrator
Box 25
Ribbon Dancer
Box 25
Air Force: Fighter Planes
Box 25
Print advertisement montage
Box 25
Commercial montage
Box 25
[Barry Day commentary and introduction; importance/necessity of defining the creative strategy for a product/client; Clive Rumsey and Stu Eaton delve into the reason, definition, purpose, criterion, and objectives of the creative strategy; strategy is a single idea linking a consumer need to the product benefit in such a way as to produce the most persuasive consumer response.]
Martini Bianco: World in a Bottle
Box 25
Coke montage
Box 25
Esso montage
Box 25
Kodak montage
Box 25
Martini montage
Box 25
American Express: Jacuzzi (USA)
Box 25
L'Oreal: Fashion Parade (France)
Box 25
Isuzu: Tango (Japan)
Box 25
French's: 9 1/2 Weeks (Venezuela)
Box 25
Unilever: Bresigny (Belgium)
Box 25
Stefanal Kids: Leisurewear (Italy)
Box 25
Shearson: Horses (USA)
Box 25
Sprite: Best of Sports (Argentina)
Box 25
William Lawson: Billiards (UK)
Box 25
Smirnoff: Good Friends (Jamaica)
Box 25
Coca-Cola: Kitchen (Argentina)
Box 25
Coca-Cola: Day in the Life (Japan)
Box 25
Ikea: Day of the Opening (Canada)
Box 25
California Milk: The Run (USA)
Box 25
Evening Post: Paperboy (UK)
Box 25
Atlanta Journal: Night Time (USA)
Box 25
Advertising Council: Rush (USA)
Box 25
P&O: Cruise (UK)
Box 25
Coppertone: New Sun (Japan)
Box 25
Waterworld: The Edge (USA)
Box 25
Chesebrough: Sensitive Skin (USA)
Box 25
Winchell's: Car Pool (USA)
Box 25
Delight: Grass is Greener (UK)
Box 25
Nestlé Quik: Singing in the Rain (USA)
Box 25
National Dairy: Late Bloomer (USA)
Box 25
Martini Bianco: Sky Screen (UK)
Box 25
The Informer (Ireland)
Box 25
[Barry Day on creative strategy. McCann way to create a creative strategy: find the truths about the product first; use them; guidelines of what a strategy must have without having too much; going over the creative contract--a form for creating and guiding the strategy (4 parts)--action to be created, prospect profile, creative strategy, net takeaway--each part explained.]
Buick: John Houseman/Financing
Box 25
AT&T Business Long Distance: Milton
Box 25
Del Monte Pineapple Spears: Dis-A-Spearing
Box 25
[Same as Tape 375. Must listen to on Ch-2 option, otherwise loud hiss distorts audio.]
Buick: John Houseman/Financing
Box 25
AT&T Business Long Distance: Milton
Box 25
Del Monte Pineapple Spears: Dis-A-Spearing
Box 25
[See also Tapes 383, 384]
Exxon: Running Easy
Box 25
Milk Board: Pole Vaulter
Box 25
L'Oreal: Visuelle
Box 25
Mennen: 110%
Box 25
Century 21: Rainy Day
Box 25
Kodak: Imagination (Canada)
Box 25
Wells Fargo: Columbia
Box 25
Labatts: Beer Talk (Canada)
Box 25
Hilton: Ambition
Box 25
AT&T: Competition
Box 25
Del Monte: Racquetball
Box 25
Nescafé: Three in One
Box 25
Sony: Stevie Wonder
Box 25
Alka Seltzer: Three Alarm Chili
Box 25
Buick: Bad to the Bone
Box 25
Coca-Cola: What It Is…King and Queen
Box 25
MaxFli DDH golf balls: Great Balls of Fire
Box 25
Georgia Pacific building products: Remodeling
Box 25
Atlanta Journal and Constitution: Weekend Entertainment
Box 25
Atlanta Journal and Constitution: Business Woman
Box 25
McCann Atlanta print montage
Box 25
McCann Atlanta radio
Box 25
Calais crackers: Tasty
Box 25
Coke: Launch/Walk
Box 25
Kodak: Imagination
Box 25
Oreo: It's Okay to Play
Box 25
Diet Sprite: Across Canada
Box 25
Ikea: System
Box 25
Ikea: Bride
Box 25
Minute Maid Lemon-Lime Soda: Blue House
Box 25
Century 21: Standing Ovation
Box 25
Del Monte Pineapple Spears: Dis-a-Spearing
Box 25
Tetley Tea: Better Bag, Better Tea
Box 25
Chips Ahoy: Betcha Bite a Chip
Box 25
Geko: Express Mail
Box 25
Ikea: Bed Test
Box 25
B.C. Dairy: Milk
Box 25
B.C. Dairy: Milk
Box 25
Century 21: Lifting House
Box 25
Cloverleaf Tuna: Luck
Box 25
Ikea: Dining Room
Box 25
Canada print montage
Box 25
Buick: John Housman/Financing
Box 25
Buick: Hal Holbrook/Campaign Intro
Box 25
Buick: Holbrook/Rainy Day
Box 25
Buick: Holbrook/Garage
Box 25
Buick Electra: Holbrook/Euromania
Box 25
Buick Le Sabre: Holbrook/You Are What You Drive
Box 25
Buick: First Drive Home
Box 25
Buick Century: Inspection
Box 25
Buick Regal: Car Wash
Box 25
Buick Skyhawk: Sports Cars
Box 25
Buick Skylark: Tradition
Box 25
Buick Somerset: Fast Lane of Life
Box 25
Buick Park Avenue: Holbrook/Rainy Day
Box 25
GMC Trucks: Headed Home
Box 25
A&W Restaurants: Really Cooking
Box 25
Buick: Metro Charlotte Dealers
Box 25
Buick: Metro Charlotte Dealers
Box 25
Buick: Houston Dealers
Box 25
McCann Detroit print montage
Box 25
Six Flags Over Texas: 25 yrs.
Box 25
Eye Tech: Clearly
Box 25
Astroworld amusement park: XLR-8 rollercoaster
Box 25
Texas Instruments calculator: Tax Time
Box 25
Exxon Extra Motor Oil: Jeff Bodine
Box 25
First City Banks: Growing Through the Years
Box 25
Exxon: Tiger
Box 25
Exxon Extra Premium: Fast Start
Box 25
Exxon New Gasoline: With XCL-12
Box 25
McCann Houston print montage
Box 25
Hilton: Barron Hilton/Great American Vacation
Box 25
Hilton: Barron Hilton/Great American Vacation
Box 25
Century 21: Lifting House
Box 25
Hilton: Barron Hilton/Great American Vacation
Box 25
El Pollo Loco: Warning: Chicken
Box 25
Winchell's: Super Doughnuts
Box 25
Hilton: O'Hare Hilton-Chicago
Box 25
Hilton: Anchorage Hilton
Box 25
Hilton: The Brown, Louisville
Box 25
McCann Los Angeles print montage
Box 25
New Coke: Horizontal Pour
Box 25
AT&T Digital Services: Time News Story
Box 25
Performing Preference: Cybil Shepherd
Box 25
Nestlé Quik: Pink Cadillac at Beach
Box 25
Black & Decker Dustbuster: A Timely Idea
Box 25
Coke: Max Headroom/Video Games
Box 25
McCann New York print montage
Box 25
Coca-Cola: Street Band
Box 25
Sprite: Sprite over 7-UP
Box 25
Sprite: Two Sunbathers
Box 25
Esso: Esso Plus
Box 25
Gillette Atra Plus: Highway
Box 25
Merino home supplies: Home Disasters
Box 25
Nescafé Decaf: Fat Kid
Box 25
McCann Puerto Rico print montage
Box 25
Del Monte Catsup: Dinner Date
Box 25
Del Monte Catsup: Devils/Angels
Box 25
Wells Fargo Bank: Columbia 1858
Box 25
PGandE: Tiger Creek Dam
Box 25
Ortho lawn/garden chemicals:End Results
Box 25
Wells Fargo Bank: Grass Valley 1855
Box 25
Wells Fargo Bank: Auburn 1856
Box 25
Del Monte Catsup: Billy
Box 25
Vital 15 High Calcium Milk: Busy Woman
Box 25
Vital 15 High Calcium Milk: Busy Woman
Box 25
Del Monte Fruit Snacks: Volleyball
Box 25
Del Monte Fruit Snacks: Softball
Box 25
Del Monte Pineapple Blends: Jockey
Box 25
Del Monte Pineapple Blends: Race Car Driver
Box 25
Del Monte Pineapple Blends: Orchestra
Box 25
California Milk Advisory Board: City Runner
Box 25
McCann San Francisco print montage
Box 25
Puget Power: Weatherization
Box 25
Puget Power: Model Energy Home Book
Box 25
Puget Power: Energy Efficient Water
Box 25
People's Bank: At the Counter
Box 25
People's Bank: At the Counter
Box 25
People's Bank loans: At the Counter
Box 25
People's Bank IRA: At the Counter
Box 25
Bellview Downtown Park: Big Tree
Box 25
Treetop Apple Juice: Paper Boy
Box 25
Treetop Apple Juice: Horseback
Box 25
McCann Seattle print montage
Box 25
McCann Seattle radio
Box 25
Australia
Box 25
China
Box 25
Hong Kong
Box 25
India
Box 25
Malaysia
Box 25
New Zealand
Box 25
Tokyo
Box 25
Belgium
Box 25
Germany
Box 25
Italy
Box 25
Devilliers/Johannesburg
Box 25
Johannesburg
Box 25
Kenya
Box 25
Netherlands
Box 25
Norway
Box 25
Clarin/Spain
Box 25
Spain
Box 25
Sweden
Box 25
Switzerland
Box 25
U.K.
Box 25
Argentina
Box 25
Barbados
Box 25
Brazil
Box 25
Uruguay
Box 25
Atlanta
Box 25
Canada
Box 25
Houston
Box 25
New York
Box 25
Puerto Rico
Box 25
Seattle
Box 25
[See also Tapes 370, 382]
Nescafé: Cities of the World/Art School (Japan)
Box 25
Nescafé Decaf: Natural (USA)
Box 25
GM Pickup: Train Tracks (Mexico)
Box 25
Opel Corsa: Car as Horse (Spain)
Box 25
Esso: Tiger (France)
Box 25
Kodak: First Step (UK)
Box 25
Camels: Adventure/Statues (Italy)
Box 25
Black & Decker: Dustbuster (France)
Box 25
Martini Bianco: Pop (UK)
Box 25
Swatch: French Fashion (Switzerland)
Box 25
Levi's: Living Legend (Canada)
Box 25
Coca-Cola: 9 to 5 (Australia)
Box 25
Coca-Cola: Sizzle (International team)
Box 25
Cherry Coke: Elevator/Punk (International Team)
Box 25
Tiger Beer: Close-Up Pour (Singapore)
Box 25
Castlemaine Fourex Beer: Workers (Melbourne)
Box 25
Loburg Beer: Shadows (Belgium)
Box 25
Alka Seltzer: Three Alarm Chili (USA)
Box 25
Sony: King Kong (USA)
Box 25
Imec: Bride (Italy)
Box 25
Milk: Pole Vaulter (USA)
Box 25
Eiser Pantyhose: Romance/Intrigue (Finland)
Box 25
Finn Crystal: Glasses (Finland)
Box 25
Community Chest: Signing Mime (Singapore)
Box 25
MOT Seat Belts: Buckle Your Baby (New Zealand)
Box 25
Stand Up for Singapore: 25 Years of Nation Building (Singapore)
Box 25
Client montage
Box 25
[See also Tapes 370, 381]
Nescafé: Cities of the World/Art School (Japan)
Box 25
Nescafé Decaf: Natural (USA)
Box 25
GM Pickup: Train Tracks (Mexico)
Box 25
Opel Corsa: Car as Horse (Spain)
Box 25
Esso: Tiger (France)
Box 25
Kodak: First Step (UK)
Box 25
Camels: Adventure/Statues (Italy)
Box 25
Black & Decker: Dustbuster (France)
Box 25
Martini Bianco: Pop (UK)
Box 25
Swatch: French Fashion (Switzerland)
Box 25
Levi's: Living Legend (Canada)
Box 25
Coca-Cola: 9 to 5 (Australia)
Box 25
Coca-Cola: Sizzle (International team)
Box 25
Cherry Coke: Elevator/Punk (International Team)
Box 25
New Coke: Beach Wave (USA)
Box 25
Tiger Beer: Close-Up Pour (Singapore)
Box 25
Castlemaine Fourex Beer: Workers (Melbourne)
Box 25
Loburg Beer: Shadows (Belgium)
Box 25
Alka Seltzer: Three Alarm Chili (USA)
Box 25
Sony: King Kong (USA)
Box 25
Imec: Bride (Italy)
Box 25
Milk: Pole Vaulter (USA)
Box 25
Eiser Pantyhose: Romance/Intrigue (Finland)
Box 25
Finn Crystal: Glasses (Finland)
Box 25
Community Chest: Signing Mime (Singapore)
Box 25
MOT Seat Belts: Buckle Your Baby (New Zealand)
Box 25
Stand Up for Singapore: 25 Years of Nation Building (Singapore)
Box 25
Client montage
Box 25
[See also Tapes 377, 384]
Exxon: Running Easy
Box 25
Milk Board: Pole Vaulter
Box 25
L'Oreal: Visuelle
Box 25
Mennen: 110%
Box 25
Century 21: Rainy Day
Box 25
Kodak: Imagination (Canada)
Box 25
Wells Fargo: Columbia
Box 25
Labatts: Beer Talk (Canada)
Box 25
Hilton: Ambition
Box 25
AT&T: Competition
Box 25
Del Monte: Racquetball
Box 25
Nescafé: Three in One
Box 25
Sony: Stevie Wonder
Box 25
Alka Seltzer: Three Alarm Chili
Box 25
Buick: Bad to the Bone
Box 25
Coca-Cola: What It Is…King and Queen
Box 25
[See also Tapes 377, 383]
Exxon: Running Easy
Box 25
Milk Board: Pole Vaulter
Box 25
L'Oreal: Visuelle
Box 25
Mennen: 110%
Box 25
Century 21: Rainy Day
Box 25
Kodak: Imagination (Canada)
Box 25
Wells Fargo: Columbia
Box 25
Labatts: Beer Talk (Canada)
Box 25
Hilton: Ambition
Box 25
AT&T: Competition
Box 25
Del Monte: Racquetball
Box 25
Nescafé: Three in One
Box 25
Sony: Stevie Wonder
Box 25
Alka Seltzer: Three Alarm Chili
Box 25
Buick: Bad to the Bone
Box 25
Coca-Cola: What It Is…King and Queen
Box 25
American Express Card: John Cleese alternate version
Box 25
American Express Card: New Card
Box 25
American Express Travelers Cheques: City Terrace
Box 25
American Express Card: Philanthropy/Mt. Vernon
Box 25
American Express Card: John Cleese alternate version
Box 25
Visa: Rain/Café/Venice/Registration
Box 26
Mastercard: International
Box 26
Mastercard: Airport/Jet Ski
Box 26
Visa: Back to School
Box 26
388. Ad Video Journal--Issue #8; Advertising Cars: Detroit v. Japan. Undated. Umatic. NTSC. TRT: 35:00
[See also Tape 389. With the end of the VRA (Voluntary Restriction Act) on Japanese import cars, the Japanese cars started to be a major portion of the market. Discussion on how Ford dealt with the influx of Japan and what they did with their advertising. Taking on Toyota, Nissan, Honda. Talk about Honda strategy over the last few years--simple message. Nissan strategy: stress quality. Toyota strategy: what you want. Japanese imports got the jump on sports cars, but then moved on to more standard cars as well. Japanese cars began to look American. The current battle is the very new models.]
Box 26
389. Ad Video Journal--Issue #8; Advertising Cars: Detroit v. Japan. Undated. Umatic. NTSC. TRT: 35:00
[See also Tape 388]
Box 26
Buick Regal Grand National Coupe: Bad to the Bone
Box 26
Buick Riviera: Touches You
Box 26
Buick Skylark: Workin' Car
Box 26
Buick Somerset: Challenge
Box 26
Eastern Airlines: Birds
Box 26
Exxon Company, USA: Monument Valley
Box 26
[Teh lasting icon of the Esso Tiger--all incarnations; it has lasted because it is in the heart and mind of the consumer; it covers the whole spectrum of the product; how flexible is the tiger as an advertising vehicle? could it step outside the area of playful salesmanship? Consistency of use has made the tiger a very successful icon and symbol; it works in all media; the Esso Tiger is beautiful, powerful and serious--it is not urbane, cuddly, a people tiger, or one of a pair; cartoon image only for selling gas, the live tiger is the true corporate image.]
Esso: North Sea Oil
Box 26
Esso: Concorde
Box 26
Esso: Uniflo relaunch
Box 26
Exxon: Running Easy
Box 26
Exxon: Vacation
Box 26
Exxon: Running Easy
Box 26
Exxon: Vacation
Box 26
Exxon Gas: Running Easy
Box 26
Exxon Gas: Vacation
Box 26
Exxon: Cash Discount
Box 26
Exxon Motor Oil: Protection
Box 26
Exxon Motor Oil: Car Racing/Geoff Bodine
Box 26
Exxon Extra gasoline: Punchball
Box 26
Gulf: Gas Products (USA)
Box 26
Mobil Super Unleaded: Hobos (USA)
Box 26
Amoco Premium Lead-Free: Dorothy Hamill (USA)
Box 26
Texaco Super Unleaded: Driving Uphill (USA)
Box 26
Havoline Supreme Motor Oil: Proof (USA)
Box 26
Shell SU 2000: Performer (USA)
Box 26
Exxon: Running Easy (USA)
Box 26
Exxon: Vacation (USA)
Box 26
Exxon Motor Oil: Protection (USA)
Box 26
Exxon: Cash Discount (USA)
Box 26
Pennzoil Motor Oil: Penske Super Truck (USA)
Box 26
Valvoline Motor Oil: Special (USA)
Box 26
Castrol GTX Motor Oil: Listen (USA)
Box 26
Quaker State Motor Oil: Father & Son (USA)
Box 26
Esso: Blue Light (Europe)
Box 26
Esso: Continuous Logo (Europe)
Box 26
Esso Motor Oil: Lines of Oil (Europe)
Box 26
Esso Stations: Drafting a Station (Europe)
Box 26
Esso Stations: Card Machine (Europe)
Box 26
Esso Stations: Products Available (Europe)
Box 26
Esso Uniflo Motor Oil: Quartered Screens (Europe)
Box 26
Unternehmensgruppe OMV: Snowy Mountain (Europe)
Box 26
Shell Oil Platforms: North Sea Mussels (U.K.)
Box 26
Shell: Free Glass Promo (U.K.)
Box 26
Shell: Empty Road (U.K.)
Box 26
Shell: Empty Road (U.K.)
Box 26
BP: Pride (U.K.)
Box 26
BP: Someone's Following Us (U.K.)
Box 26
Castrol GTX Motor Oil: Drafting Table (U.K.)
Box 26
Castrol GTX Motor Oil: Backward Spill (U.K.)
Box 26
Esso: Free Glass Promo (U.K.)
Box 26
Esso: Find the Tiger Promo (U.K.)
Box 26
Esso: Wine Glass Promo (U.K.)
Box 26
Esso: Football Match Game (U.K.)
Box 26
Esso: Football Match Game (U.K.)
Box 26
Esso: Slim Glass Promo (U.K.)
Box 26
Esso Superlube Oil: Look the Same (U.K.)
Box 26
Esso: Quality at Work (U.K.)
Box 26
Esso: Champagne Flute Promo (U.K.)
Box 26
Agip Petroli: Azzuro (Italy)
Box 26
Agip Petroli: Bianco (Italy)
Box 26
Agip Petroli: Verdi (Italy)
Box 26
Esso Self-Service: That's the Way (Italy)
Box 26
Agip Sint 2000: The Power in Your Engine (Italy)
Box 26
Mobil Super Synt: Taxi & Turbo Tested (Italy)
Box 26
Esso Super Oil: The Super Protection (Italy)
Box 26
Esso Super Oil: The Super Protection (Italy)
Box 26
GTI: Blue Night (Italy)
Box 26
Shell: Race Car Station (Italy)
Box 26
Mobil: Silver Suits (Italy)
Box 26
Esso Super Oil: Broken Road (France)
Box 26
Esso Super Oil: Broken Road (France)
Box 26
Esso: Erupting Oil Rig (France)
Box 26
Esso: Freezer Test (Germany)
Box 26
Esso: Driving/Exhaust Test (Germany)
Box 26
Shell: Newscast (Germany)
Box 26
Shell: Pistons (Germany)
Box 26
Texaco: Science Lab (Germany)
Box 26
Esso: Car Races (Germany)
Box 26
Shell Motor Oil: Pouring (Brazil)
Box 26
Shell Responde: Motorcycle Gang (Brazil)
Box 26
Petrobras: Surveillance (Brazil)
Box 26
Lubrax Oil: Lots of Cars (Brazil)
Box 26
Atlantic: Sprinters (Brazil)
Box 26
Havoline: Soccer (Brazil)
Box 26
GP-Super/Ipiranga: Driving on an Oil Can (Brazil)
Box 26
Ipiranga: White Hall (Brazil)
Box 26
Gastrol GTX: Man from Car (Brazil)
Box 26
Esso Super: Speedometer Can (Brazil)
Box 26
Esso: Sculpted Madonna (Brazil)
Box 26
Esso: Wood Carving (Brazil)
Box 26
Esso: Service Station (Brazil)
Box 26
[See also Tape 401]
Glowing Tiger--Additives animatic
Box 26
Electric Image--Animated Tiger
Box 26
Shrinking Car--Additives animatic
Box 26
Ice Cubes--Diesel animatic
Box 26
Owl (Anneka Rice)--Unleaded
Box 26
Lift Off--Additives
Box 26
Ostrich--Unleaded
Box 26
Duck--Diesel
Box 26
French Film
Box 26
Mist--Additives animatic
Box 26
Wind--Unleaded animatic
Box 26
Ice--Diesel animatic
Box 26
Ghouls--Oil animatic
Box 26
Motor oil: Uniflo (Austria)
Box 26
Motor oil: Superoil (Finland)
Box 26
Motor oil: Superoil (France)
Box 26
Motor oil: Superoil (Italy)
Box 26
Motor oil: Superoil (Netherlands)
Box 26
Motor oil: Ultra Oil (Switzerland)
Box 26
Motor oil: Superlube/Ball Bearing (U.K.)
Box 26
Motor oil: Superlube/Pinball (U.K.)
Box 26
Service Stations: Finland
Box 26
Service Stations: Austria
Box 26
Service Stations: Italy
Box 26
Service Stations: Brazil
Box 26
Service Stations: U.K.
Box 26
Service Stations: Netherlands
Box 26
Service Stations: France
Box 26
[See also Tape 399]
Glowing Tiger--Additives animatic
Box 26
Electric Image--Animated Tiger
Box 26
Shrinking Car--Additives animatic
Box 26
Ice Cubes--Diesel animatic
Box 26
Owl (Anneka Rice)--Unleaded
Box 26
Lift Off--Additives
Box 26
Ostrich--Unleaded
Box 26
Duck--Diesel
Box 26
French Film
Box 26
Mist--Additives animatic
Box 26
Wind--Unleaded animatic
Box 26
Ice--Diesel animatic
Box 26
Ghouls--Oil animatic
Box 26
Esso Optima: Cardiologo
Box 27
Esso Optima: Dentista
Box 27
Esso: Winter Diesel
Box 27
Esso: Pinball
Box 27
Ford Trucks: King Kong (3x: Mexico)
Box 27
GM Opel Kadett (Milan)
Box 27
Opel Ascona: Desert Drive
Box 27
Opel Ascona: Gospel-Type Song
Box 27
Chevrolet Monza: Inspectors
Box 27
Holden Comira: Outer Space Rockets
Box 27
Buick Skyhawk: Field
Box 27
407. General Motors Camira Ads for Barry Day (Australia). Undated. Umatic. TRT: Unknown.
Box 27
Buick Riviera: Touches You
Box 27
Buick Le Sabre: Changes
Box 27
Buick Electra: Around the World
Box 27
Buick Le Sabre Coupe: Great American Coupe
Box 27
Buick Century: Deserves the Best
Box 27
Buick Skylark: Working Car
Box 27
Buick Somerset: Challenge
Box 27
Buick: Brand
Box 27
European montage
Box 27
Martini Rosso: Roller Waitress/Blue
Box 27
Martini Bianco: World in Bottle
Box 27
Gillette Contour: Faces (Italy)
Box 27
Gillette Contour: Faces (Puerto Rico)
Box 27
Esso: North Sea Oil Rigs (U.K.)
Box 27
Esso: Service Station Options (U.K.)
Box 27
Esso: Blue Night (Finland)
Box 27
Esso: Special Diesel Motor Oil (Italy)
Box 27
Discussion
[After commercials Clive Rumsey and Euroteam Director John Welz discuss the importance of understanding markets, culture, and competition.]
Box 27
Isuzu I-Mark: Free House
Box 27
Isuzu Impulse: Monte Carlo
Box 27
Isuzu I-Mark: Production Line
Box 27
Isuzu Trooper II: Grand Canyon
Box 27
1986 Isuzus: Polo Field Competition
Box 27
Isuzu Pup: With Court Justice
Box 27
Lincoln-Mercury Cougar: Heat Wave
Box 27
Lincoln-Mercury Cougar: Proud Mary
Box 27
Mercury Sable: Do You Wanna Dance?
Box 27
Fiat Uno: Pump Hose (Brazil)
Box 27
GM Chevrolet: Athlete (Brazil)
Box 27
Volvo: Ice Cube (U.K.)
Box 27
Citroën: Tortoise (U.K.)
Box 27
Saab: Car/Plane Comparison (U.K.)
Box 27
Opel Corsa: Car as Horse (Spain)
Box 27
BMW: Train Trip (Australia)
Box 27
Saab: Outback (Australia)
Box 27
Citroën: Les Chevrons Sauvages (horses) (France)
Box 27
Citroën: Le Clemenceau (ship) (France)
Box 27
Citroën: Grace Jones (France)
Box 27
Durex: La 2CV (Belgium)
Box 27
Volklswagen: Automatic Stick Shift
Box 27
Western Airlines: Gene Kelly & Fred Astaire
Box 27
Western Airlines: Gene Kelly & Fred Astaire
Box 27
Western Airlines: Captain Kirk & Mr. Spock
Box 27
World Airways: George Burns--Model
Box 28
World Airways: George Burns--Pilot
Box 28
Michael Jackson: Beat It
Box 28
Prince: 1999
Box 28
Doritos: Painted Brick Wall
Box 28
Chunky Soup: Soul Man
Box 28
Levi's 501 Blues: Blues Singer
Box 28
Merry Go Round: Beach Clothes
Box 28
Honda Scooter: Lou Reed
Box 28
Pepsi: Michael Jackson/Child (Billie Jean)
Box 28
MTV promo
Box 28
VH-1 promo
Box 28
Proud to Be an American
Box 28
Al Jarreau: Mornin'
Box 28
ZZ Top: Gimme All Your Lovin'
Box 28
Randy Newman: I Love L.A.
Box 28
Industry: State of the Nation
Box 28
Tony Powers: Don't Nobody Move
Box 28
421. Pop Promo (Montage). 1985. Umatic. TRT: Unknown.
Box 28
Talking Heads: Love for Sale
Box 28
Miller: Made the American Way (4x)
Box 28
Texaco: Bob Hope
Box 28
AT&T: Cliff Robertson
Box 28
Wheaties: Mary Lou Retton
Box 28
Paine Webber: Jimmy Connors
Box 28
Jell-O Pudding: Bill Cosby
Box 28
Scoundrel: Joan Collins
Box 28
BVD: Larry Hagman
Box 28
Suzuki Love: Michael Jackson (3x)
Box 28
Parco: Chuck Berry
Box 28
Japan: Montage of U.S. celebrities (Paul Newman, Roger Moore, etc.)
Box 28
Maxim: Kirk Douglas
Box 28
Scoundrel Perfume: Joan Collins
Box 28
IBM: Charlie Chaplin/Piles of Work
Box 28
Pollenex shower massage: George Burns/Girls
Box 28
Ray O Vac alkaline batteries: George Burns/Long Life
Box 28
L.A. Beer: George Burns/Party
Box 28
Sweet Marie candy bar: Electric Violin/Girl
Box 28
Sweet Marie candy bar: Canada Concert Listings
Box 28
Victorian montage: Anything Goes (Merman)
Box 28
Self-Image montage: Lovely to Look at (Astaire)
Box 28
Glad
Box 28
Ajax: White Knight
Box 28
Car-As-Woman: You Do Something to Me (Ella)
Box 28
Double Entendre montage
Box 28
Subliminal ad
Box 28
Jontue
Box 28
Female sex object montage: There Is Nothing Like a Dame (South Pacific)
Box 28
New Self-Image montage: I Am Woman (Reddy)
Box 28
Playtex: Louise Lasser
Box 28
Playtex: Jane Russsell
Box 28
Berlei: Cable TV/Silk Kiss
Box 28
Bra montage: I Feel Pretty (West Side Story); Riding High (Merman); Natural Woman (Franklin)
Box 28
Dim lingerie: Ripped Blouse
Box 28
Cosmopolitan: Topless (Australia)
Box 28
Jeans montage
Box 28
Inege Jeans (Brazil)
Box 28
Role Reversal montage: I've Got a Crush on You (Franklin); What's Love Got to Do with It? (Turner)
Box 28
Vassarette: Cowgirls (Japan)
Box 28
Jane More Clothing: Statue (Japan)
Box 28
Durex condoms: Roadside (France)
Box 28
RFSU condoms: Johnny (Sweden)
Box 28
Bon Jour: Black Leather
Box 28
Kodak: Ladybug Sex
Box 28
Gelli Furniture: A Great Wardrobe
Box 28
Androgynous Pop Star montage
Box 28
Calvin Klein underwear montage
Box 28
Calvin Klein Fragrances montage
Box 28
Calvin Klein Obsession: Between Love and Madness
Box 28
Calvin Klein Obsession: In the Kingdom of Passion
Box 28
Calvin Klein Obsession: Love is Child's Play
Box 28
Anne Klein Perfume: City Couple
Box 28
Paco Rabanne: Man on Phone
Box 28
Cointreau: Reunion
Box 28
French Wine: Wife
Box 28
American Express Car: New Card
Box 28
Chanel No. 5: Charles & Katherine
Box 28
Summary montage: Let's Do It (Coward/Porter)
Box 28
KWTV (Oklahoma) News story on sex in advertising
[Samples of advertisements, interview clips with Barry Day.]
Box 28
KTVY Barry Day discussing privacy
Box 28
KOCK-TV Oklahoma City Barry Day presentation
Box 28
[See also Tapes 209, 427, 430, 431, 432, 433]
Victorian montage: Anything Goes (Merman)
Box 28
Self-Image montage: Lovely to Look at (Astaire)
Box 28
Glad
Box 28
Ajax: White Knight
Box 28
Car-As-Woman: You Do Something to Me (Ella)
Box 28
Double Entendre montage
Box 28
Subliminal ad
Box 28
Jontue
Box 28
Female sex object montage: There Is Nothing Like a Dame (South Pacific)
Box 28
New Self-Image montage: I Am Woman (Reddy)
Box 28
Playtex: Louise Lasser
Box 28
Playtex: Jane Russsell
Box 28
Berlei: Cable TV/Silk Kiss
Box 28
Bra montage: I Feel Pretty (West Side Story); Riding High (Merman); Natural Woman (Franklin)
Box 28
Cosmopolitan: Topless (Australia)
Box 28
Jeans montage
Box 28
Inege Jeans (Brazil)
Box 28
Role Reversal montage: I've Got a Crush on You (Franklin); What's Love Got to Do with It? (Turner)
Box 28
Jane More: Manikin (Japan)
Box 28
Vassarette: Cowgirls (Japan)
Box 28
Trashy Underwear: Post Card
Box 28
Condom (Sweden)
Box 28
Bon Jour: Black Leather
Box 28
Androgynous Pop Star montage
Box 28
Calvin Klein underwear: Whiter Shade of Pale
Box 28
Calvin Klein Fragrances montage
Box 28
Calvin Klein Obsession: Girl
Box 28
Calvin Klein Obsession: Man
Box 28
Calvin Klein Obsession: Young Boy
Box 28
Paco Rabanne: Man on Phone
Box 28
Anne Klein
Box 28
Cointreau: Reunion
Box 28
French Wine: Wife
Box 28
Chanel No. 5: Pool
Box 28
Chanel No. 5: Piano
Box 28
Summary montage: Let's Do It (Coward/Porter)
Box 28
[See also Tapes 209, 427, 429, 431, 432, 433]
Victorian montage: Anything Goes (Merman)
Box 28
Self-Image montage: Lovely to Look at (Astaire)
Box 28
Glad
Box 28
Ajax: White Knight
Box 28
Car-As-Woman: You Do Something to Me (Ella)
Box 28
Double Entendre montage
Box 28
Subliminal ad
Box 28
Jontue
Box 28
Female sex object montage: There Is Nothing Like a Dame (South Pacific)
Box 28
New Self-Image montage: I Am Woman (Reddy)
Box 28
Playtex: Louise Lasser
Box 28
Playtex: Jane Russsell
Box 28
Berlei: Cable TV/Silk Kiss
Box 28
Bra montage: I Feel Pretty (West Side Story); Riding High (Merman); Natural Woman (Franklin)
Box 28
Cosmopolitan: Topless (Australia)
Box 28
Jeans montage
Box 28
Inege Jeans (Brazil)
Box 28
Role Reversal montage: I've Got a Crush on You (Franklin); What's Love Got to Do with It? (Turner)
Box 28
Jane More: Manikin (Japan)
Box 28
Vassarette: Cowgirls (Japan)
Box 28
Trashy Underwear: Post Card
Box 28
Condom (Sweden)
Box 28
Bon Jour: Black Leather
Box 28
Androgynous Pop Star montage
Box 28
Calvin Klein underwear: Whiter Shade of Pale
Box 28
Calvin Klein Fragrances montage
Box 28
Calvin Klein Obsession: Girl
Box 28
Calvin Klein Obsession: Man
Box 28
Calvin Klein Obsession: Young Boy
Box 28
Paco Rabanne: Man on Phone
Box 28
Anne Klein
Box 28
Cointreau: Reunion
Box 28
French Wine: Wife
Box 28
Chanel No. 5: Pool
Box 28
Chanel No. 5: Piano
Box 28
Summary montage: Let's Do It (Coward/Porter)
Box 28
[See also Tapes 209, 427, 429, 430, 432, 433]
Victorian montage: Anything Goes (Merman)
Box 28
Self-Image montage: Lovely to Look at (Astaire)
Box 28
Glad
Box 28
Ajax: White Knight
Box 28
Car-As-Woman: You Do Something to Me (Ella)
Box 28
Double Entendre montage
Box 28
Subliminal ad
Box 28
Jontue
Box 28
Female sex object montage: There Is Nothing Like a Dame (South Pacific)
Box 28
New Self-Image montage: I Am Woman (Reddy)
Box 28
Playtex: Louise Lasser
Box 28
Playtex: Jane Russsell
Box 28
Berlei: Cable TV/Silk Kiss
Box 28
Bra montage: I Feel Pretty (West Side Story); Riding High (Merman); Natural Woman (Franklin)
Box 28
Cosmopolitan: Topless (Australia)
Box 28
Jeans montage
Box 28
Inege Jeans (Brazil)
Box 28
Role Reversal montage: I've Got a Crush on You (Franklin); What's Love Got to Do with It? (Turner)
Box 28
Jane More: Manikin (Japan)
Box 28
Vassarette: Cowgirls (Japan)
Box 28
Trashy Underwear: Post Card
Box 28
Condom (Sweden)
Box 28
Bon Jour: Black Leather
Box 28
Androgynous Pop Star montage
Box 28
Calvin Klein underwear: Whiter Shade of Pale
Box 28
Calvin Klein Fragrances montage
Box 28
Calvin Klein Obsession: Girl
Box 28
Calvin Klein Obsession: Man
Box 28
Calvin Klein Obsession: Young Boy
Box 28
Paco Rabanne: Man on Phone
Box 28
Anne Klein
Box 28
Cointreau: Reunion
Box 28
French Wine: Wife
Box 28
Chanel No. 5: Pool
Box 28
Chanel No. 5: Piano
Box 28
Summary montage: Let's Do It (Coward/Porter)
Box 28
432. Sex in Advertising (Revised). 1985. Umatic. NTSC. TRT: Unknown.
[See also Tapes 209, 427, 429, 430, 431, 433]
Box 29
[See also Tapes 209, 427, 429, 430, 431, 432]
Victorian montage: Anything Goes (Merman)
Box 29
Self-Image montage: Lovely to Look at (Astaire)
Box 29
Glad
Box 29
Ajax: White Knight
Box 29
Car-As-Woman: You Do Something to Me (Ella)
Box 29
Double Entendre montage
Box 29
Subliminal ad
Box 29
Jontue
Box 29
Female sex object montage: There Is Nothing Like a Dame (South Pacific)
Box 29
New Self-Image montage: I Am Woman (Reddy)
Box 29
Playtex: Louise Lasser
Box 29
Playtex: Jane Russsell
Box 29
Berlei: Cable TV/Silk Kiss
Box 29
Bra montage: I Feel Pretty (West Side Story); Riding High (Merman); Natural Woman (Franklin)
Box 29
Cosmopolitan: Topless (Australia)
Box 29
Jeans montage
Box 29
Inege Jeans (Brazil)
Box 29
Role Reversal montage: I've Got a Crush on You (Franklin); What's Love Got to Do with It? (Turner)
Box 29
Jane More: Manikin (Japan)
Box 29
Vassarette: Cowgirls (Japan)
Box 29
Trashy Underwear: Post Card
Box 29
Condom (Sweden)
Box 29
Bon Jour: Black Leather
Box 29
Androgynous Pop Star montage
Box 29
Calvin Klein underwear: Whiter Shade of Pale
Box 29
Calvin Klein Fragrances montage
Box 29
Calvin Klein Obsession: Girl
Box 29
Calvin Klein Obsession: Man
Box 29
Calvin Klein Obsession: Young Boy
Box 29
Paco Rabanne: Man on Phone
Box 29
Anne Klein
Box 29
Cointreau: Reunion
Box 29
French Wine: Wife
Box 29
Chanel No. 5: Pool
Box 29
Chanel No. 5: Piano
Box 29
Summary montage: Let's Do It (Coward/Porter)
Box 29
CNN Cable spot: Barry Day interviews
[News story on sex and women in advertising with interview clips with Barry Day. Topics include U.S./European differences in advertising and the rise of fantasy in commercials to replace the overt use of sex.]
Box 29
Tab: Girl on Beach (USA)
Box 29
Diet Pepsi: Getting Dressed (USA)
Box 29
Berlei: Silkiss (USA)
Box 29
Vassarette: Airport Customs (USA)
Box 29
Calvin Klein: Brooke Shields (USA)
Box 29
Paco Rabanne: Man on Phone (USA)
Box 29
Orelia fruit drink: Girl on Beach (France)
Box 29
Chanel No. 5: Blue Sky
Box 29
Black and White: Hot Tub
Box 29
Buffalo Jeans: Cut Free
Box 29
Dim bras: City Couple (France)
Box 29
Dim bras: Man in Jacuzzi (France)
Box 29
Vassarette: Cowgirls (Japan)
Box 29
Wacoal Shape Pants Panties: Dropping Pants
Box 29
Canon AE-1: Topless Girl (Japan)
Box 29
Berlei Sports Bra: Bouncing
Box 29
Klop Klop whipped topping: Beach People
Box 29
Snacks: Flasher
Box 29
Physical Jeans: Topless Horse Rider
Box 29
Le Tan lotion: Applying
Box 29
Lois Jeans: Uh Hun
Box 29
Cosmopolitan: Topless (Australia)
Box 29
Glad Wrap: Man from Glad
Box 29
Mr. Clean
Box 29
Ajax: White Knight
Box 29
Renault: Car-As-Woman
Box 29
Dim: Bathroom/Man in Jacuzzi
Box 29
Inege Jeans: Aggressive Female
Box 29
Jane More: Manikin/Fountain
Box 29
Chanel No. 5: Share a Fantasy/Pool
Box 29
R&G razor by Gillette: Woman with Razor
Box 29
J&B: Red Silk Dress
Box 29
IMEC: Costume e Canotte: Red Swim Suit
Box 29
Birra Peroni: analcoolica/Strip Statues
Box 29
Patrich's cologne: Feelings
Box 29
Camay: Bubble Bath
Box 29
Buitoni Pasta: Dancing yellow Waitress
Box 29
Estathe' fruit drink: On the Beach
Box 29
Misura Bibite: Beach Waiters
Box 29
Cagi Uomo: Body Builder
Box 29
Licia Guaina: Undressing
Box 29
Malerba Collant: On the Phone
Box 29
Fa/Schmetterling: Bubble Bath
Box 29
Fa/Schaumbad:Ocean Waves
Box 29
H.I.S. jeans: Striptease
Box 29
Agfa film: People Turn Into Photos
Box 29
Cornetto ice cream: The Pier
Box 29
Lufthansa Airline: Plane Landing
Box 29
Dralle Beauty shampoo: Undress/Dress
Box 29
Palm Olive soap: Intimate Moment
Box 29
Dusch Das soap; Jogging in Rain
Box 29
439. Sex in Advertising--Brazil. 1985. Umatic. NTSC. TRT: Unknown.
Box 29
[This is not the Adtalk presentation, only 3 commercials from that presentation.]
Burlington Hosiery: Feel Glamorous
Box 29
Lincoln-Mercury (Catherine Deneuve)
Box 29
Channel (Catherine Deneuve)
Box 29
441. The Dr. Ruth Show with guests Barry Day and Ed Libonati. Undated. Umatic. NTSC. TRT: Unknown.
[Discussion of sex in the media. Viewer mail about sex and media. Discussion with Barry Day and Ed Libonati (a commercial producer) on why sex in commercials; how is it used; subliminal advertising; history of sex in advertising. Call-in questions: Do advertisers glamorize sex? Discusion of sex imagery; ignoring commercials. Wrap-up discussion: images generate interest. Phone calls fielded by Dr. Ruth.]
Box 29
Gone with the Wind
Box 29
Department store scene
Box 29
Metropolitan Insurance
Box 29
Condicion Feminina (E.R.A.): Man with Makeup (Spain)
Box 29
Female sex object montage
Box 29
Housewife montage
Box 29
Working woman montage
Box 29
Charlie--Revlon
Box 29
Perfume montage
Box 29
Enjoli perfume: I Am Woman
Box 29
Aviance perfume: Housewife Transformation
Box 29
Shell Helps Books: Pantyhose Fanbelt
Box 29
Cadbury's Dairy Milk: Role Reversal
Box 29
Role reversal montage
Box 29
The Observer: Marriage
Box 29
Addenda (Equal Rights): Karen Daugherty
Box 29
Women in print montage
Box 29
Harvey's Bristol Cream: Call a Man
Box 29
Barry Day interviews
Box 29
Polaroid One Step: Jim Garner and Mariette Hartly
Box 29
Condom commercial RFSU
Box 29
Summary montage
Box 29
Sex object montage
Box 29
Top Shop Swimwear: Diving Board
Box 29
Sex object montage
Box 29
Slimline Diet Drink: Swinging Hips
Box 29
Tuff Work Boots: Fashion Show
Box 29
Condicion Feminina (E.R.A.): Man With Makeup (Spain)
Box 29
Amco Female Gene Co.: Reaches
Box 29
Sex object montage
Box 29
Mum, the Drudge montage
Box 29
Quake Up! hot breakfast: Mountain Climber
Box 29
The Observer: Marriage (England)
Box 29
New Stereotypes montage
Box 29
Berlei Secrets: Song
Box 29
New Formula US: Night Life
Box 29
Lee Cooper Jeans: Punks
Box 29
New Stereotypes montage
Box 29
Top Shop: Anything Goes
Box 29
Babe perfume: Snowy Day
Box 29
Candide perfume: You Make Me Feel Brand New
Box 29
Tramp perfume: Bike Ride
Box 29
Je Swede perfume: I Am Me
Box 29
Smitty perfume: Jumping
Box 29
Revlon Charlie: On the Town
Box 29
Revlon Charlie: On the Go
Box 29
New Stereotypes montage
Box 29
The Pill and the Power to Choose
Box 29
The Observer: The Descent of Woman
Box 29
TSB bank: Shopping with Checks
Box 29
Contraceptives: Darkness
Box 29
Women at Work montage
Box 29
Girl Scouts: Expanding Opportunities
Box 29
Women at Work montage
Box 29
New Family montage
Box 29
Electric Appliances: Hey, Hey, Good Lookin'
Box 29
Alka Seltzer: Buffalo Bill
Box 29
Alka Seltzer: Three Alarm Chili
Box 29
Good News Plus disposable razor: Hurts So Bad
Box 29
[Presentation covering the prospective move of all of Gillette's products in Europe to McCann agency control. Creative efforts to convince Gillette to go McCann. ]
Gillette: Guilt
Box 29
Contour Plus: Smoother
Box 29
Blue II: Closer
Box 29
Contour: Faces
Box 29
Contour Plus: Get Closer Now animatic
Box 29
Contour Plus: The Sheer Pleasure of Shaving animatic
Box 29
Contour Plus: Get Closer Now posters
Box 29
Blue II: Marvin Hagler storyboard explanation
Box 29
Blue II: Poster campaign
Box 29
Bayer: Peter Süssmuth
[Creative strategy: easy, simple, human tone. Aspirin market placed as headache remedy. Strategy combines well being (hello, how are you?) with solution orientation (how is your headache?) Execution strategy: close friends in simple terms; documentary style; credible, European markets.]
Box 29
Bayer Aspirin: Secretaries (Germany)
Box 29
Bayer Aspirin: Secretaries (Holland)
Box 29
Bayer Aspirin: Secretaries (Belgium)
Box 29
Bayer Aspirin: Secretaries (Spain)
Box 29
Bayer Aspirin: Argument (Korea)
Box 29
Maggi: Welz
[Project for Nestlé's Maggi brand. A multinational campaign that began only in Germany. Teh Maggi brand is perceived as old-fashioned--it needs rejuvenation. Concept: bring a little magic to your meals with Maggi; i.e. eating food from Maggi transports people to a different world.]
Box 29
Storyboard explanation--National food
Box 29
Storyboard explanation--Generic food
Box 29
Paper Mate Metal Roller: Smudge/Smear (USA/Europe)
Box 30
Paper Mate Metal Roller: Smudge/Smear (USA/Europe)
Box 30
Paper Mate Metal Roller: Uncrumple (USA/Europe)
Box 30
Paper Mate Accu-Point: Record Player (USA/Europe)
Box 30
Paper Mate Precise Roller: Record Player (USA/Europe)
Box 30
Paper Mate Accu-Point: Record Player (USA/Europe)
Box 30
Atra Plus: Bobsledding Europe)
Box 30
Contour Plus: Control Panel Europe)
Box 30
Contour Plus: Waltz Europe)
Box 30
Blue II disposable: Disco Europe)
Box 30
Probak II disposable: Demonstration (Latin America)
Box 30
Presobara disposable: Every Morning (Latin America)
Box 30
Presobara disposable: Every Morning (Latin America)
Box 30
Paper Mate: Yes We Can (Latin America)
Box 30
Paper Mate: Yes We Can (Latin America)
Box 30
Atra Plus: Comfort Road (Latin America)
Box 30
Liquid Paper: Magic Drop (Latin America)
Box 30
Liquid Paper: Magic Drop (Pacific)
Box 30
Pacer mechanical pencil: Animated demo (Pacific)
Box 30
Ball Pen/Variants: Kilometro (Latin America/Pacific/AMEE)
Box 30
Ball Pen: Kilometro (Latin America/Pacific/AMEE)
Box 30
448. Halls Mentholyptos Train, LA Drogue, Goodyear International, B&D Dustbuster Wedding. 1986. Umatic. PAL. TRT: Unknown.
Box 30
Hall's Mentholyptus: Train
Box 30
La Drogue (anti-drug message): School Friends
Box 30
Goodyear International: Home from Vacation
Box 30
Goodyear International: Where Is He?
Box 30
Goodyear International: Rainy Night
Box 30
Goodyear International: Snow Storm
Box 30
Goodyear International: Snow Storm
Box 30
Goodyear International: Rainy Night
Box 30
Black & Decker Super Dustbuster: Wedding Reception
Box 30
[450: Missing]
Box 30
Coast Soap: Dawn
Box 30
Coast Soap: Sleepy Eyes
Box 30
Coast Soap: Morning
Box 30
Colchones Selther mattresses: Rigoberto (Mexico)
Box 30
Colchones Selther mattresses: Rigoberto (Mexico)
Box 30
Selsun shampoo: Beauty Parlor (Mexico)
Box 30
Wagon Wheels cookies: Cookies in Bed
Box 30
Foster sunglasses: Red Jacket
Box 30
Levi's: Launderette
Box 30
Levi's: Bath
Box 30
Plymouth Duster: Punk Music
Box 30
Chrysler Laser: Futurist City
Box 30
Red Beer: Greyhounds
Box 30
Coke: Cool Moves
Box 30
Coke: Hard Rock
Box 30
L'Oreal Studio: Video Screens (USA)
Box 30
L'Oreal Studio: Band (French)
Box 30
Holeproof
Box 30
Lotto: Sports
Box 30
Honda bikes
Box 30
Holeproof
Box 30
Hoover washer/dryer
Box 30
Patons
Box 30
2 Day FM
Box 30
Wranglers: Roller Skates
Box 30
Katrin
Box 30
Thai training
Box 30
Sussans
Box 30
Reader's Digest: Kremlin
Box 30
KB neighborhood
Box 30
Saab Turbo: Outback
Box 30
Vidal Sasson
Box 30
Hall's Carpets: Carpet Tea
Box 30
Hall's Carpets: Carpeters
Box 30
McLeary Brothers Carpets (5x)
Box 30
Lottery
Box 30
Bluegrass Jeans
Box 30
Heinz Vegetable Soup
Box 30
Chatelle Napoleon brandy
Box 30
Pink Floyd: The Wall
Box 30
Crunch & Munch dog food
Box 30
Bornhoffer bread
Box 30
Lotto: Station
Box 30
Moove island
Box 30
Operation Noah
Box 30
Break Down the Barriers
Box 30
Self-Help
Box 30
Cadbury Chocolate Éclair Pops
Box 30
Tia Maria: Piano
Box 30
Gas: Sydney
Box 30
The Age
Box 30
Vision saucepan
Box 30
BP: Solar Car
Box 30
King G.
Box 30
NSW Art Gallery
Box 30
Apple Computer: Kids
Box 30
Mastercard
Box 30
State Wide Building Society
Box 30
State Bank: Home
Box 30
State Bank: Home Extension
Box 30
State Bank: Business
Box 30
Lotto: Chinese Restaurant
Box 30
Sigma chains
Box 30
Tia Maria: Stripe
Box 30
Test Cricket B&H
Box 30
Holden Commodore
Box 30
Gillette Blue II
Box 30
Toppleless Tray
Box 30
BMW
Box 30
Reach
Box 30
Smith's Crisps
Box 30
Twisties
Box 30
Sequel Computer: Paper Pile
Box 30
Morten: Homestead
Box 30
Samboy Chips (2x)
Box 30
State Wide Building Society (2x)
Box 30
Hoover washer/dryer (3x)
Box 30
Department of Transport (3x)
Box 30
Corningware
Box 30
Duralex glasses
Box 30
John West tuna
Box 30
South Australian Front: Drink and Drive
Box 30
Farmers' Union Milk: Punk
Box 30
Dorf
Box 30
Tetley Tea
Box 30
MGM
Box 30
IBM: Timber Yard
Box 30
Optical City
Box 30
Fun Factory
Box 30
Sports Girl
Box 30
Holeproof: No Nickers
Box 30
Scotowels: Drink
Box 30
NSW Cancer Council
Box 30
N.Z. Insurance
Box 30
Ryvita
Box 30
State Bank: Visa
Box 30
Royal Blind Society
Box 30
Glad Handle Tie Bags
Box 30
Bamp;H World Series Cup
Box 30
Ski Yogurt
Box 30
Winners at Work
Box 30
Toyota Hi Lux: Country
Box 30
Volvo
Box 30
Mobil: Gas to Gasoline
Box 30
Mobil 1: Rally Formula
Box 30
Olympic: Aussie Tough
Box 30
Keiser Stuhl: Rose
Box 30
Campari
Box 30
Just Juice: New Zealand
Box 30
Moccona
Box 30
Coca-Cola: Beach Can
Box 30
Check Heaton: Click Clack Wool
Box 30
Sexy Legs
Box 30
BP: Resources
Box 30
BP: Sponsorship
Box 30
Toyota: Road Safety
Box 30
Aquasun sunscreen
Box 30
Australis
Box 30
Scholl Sneaker Treater
Box 30
Kit Kat: Autobank
Box 30
Plaistow cooking chocolate
Box 30
Birdseye fish fillets
Box 30
Vegemite
Box 30
Electrolux vacuum cleaner
Box 30
Stratco fencing
Box 30
Glad foil
Box 30
Scott Towels
Box 30
Ronson shaver
Box 30
Replay erasable pen
Box 30
NSW Lottery
Box 30
Ansett: 200-People Boeing 767
Box 30
Canada: Donald Sutherland
Box 30
Thai Airlines
Box 30
Australia Post
Box 30
Portman's t-shirts
Box 30
Lovely Pancakes
Box 30
Statewide Building Society
Box 30
Cobb & Co. (3x)
Box 30
Adelaide Central Mission
Box 30
Supertext subtitles
Box 30
Hotham Building Society
Box 30
Birdseye corn
Box 30
Kleenex VIP Nappies
Box 30
National Bank: New Zealand
Box 30
Carlton brewers
Box 30
J&B
Box 30
Rheem
Box 30
Victa
Box 30
Cradle Valley Cheese
Box 30
Palings
Box 30
Poleconomy
Box 30
Olin Chemicals
Box 30
McWilliams Wines
Box 30
Volvo
Box 30
Birdseye crisps
Box 30
Save the Children
Box 30
Breville Kitchen Wizz
Box 30
2VE: Clint Eastwood
Box 30
Pine O Clean
Box 30
Campari
Box 30
Pine O Clean: Germ House
Box 30
Birdseye Range
Box 30
Gravon
Box 30
Harper's Bazaar
Box 30
Twistos
Box 30
Holeproof
Box 30
IBM: Wangaratta
Box 30
Samboy
Box 30
AGC
Box 30
Tarasc Black Label
Box 30
Apple Macintosh
Box 30
Nestlé Tea Sling
Box 30
Esanda Finance
Box 30
Bushell's Master Roast Coffee
Box 30
Thai Airlines
Box 30
Ansett Club
Box 30
456. TV Interviews: Interview with Barry Day (Australia). 1984. Umatic. TRT: 4:15
Box 30
[Brand transition in combining G.E. home appliance line and Black & Decker line in the Brazilian market. Research results are discussed.]
Black & Decker: A Great Brand
Box 30
Black & Decker: A Great Brand
Box 30
GE sponsor call-out
Box 30
GE teaser
Box 30
Black & Decker sponsor call-out
Box 30
Black & Decker: A Great Brand
Box 30
GE/B&D: The Joining
Box 30
458. The British Connection: D.L. Taffner Limited--Thames. Undated. Umatic. NTSC. TRT: Unknown.
[Alastair Burnett hosts a presentation of the continuing role, influence, and impact of the British in the United States: even over 200 years after the U.S. declared independence. Areas discussed include government, business, banking, law, education, art, culture, television, media, movies, industry, technology, fashion, artists, music, advertising (interview with Barry Day), royalty, and politics.]
Box 30
Christie Calais: Billboard
Box 30
Coke: Launch/Walk
Box 30
Kodak: Imagination
Box 30
Oreo: Moreo
Box 30
Diet Sprite: Skyline
Box 30
Ikea: Systems
Box 30
Ikea: Newlyweds
Box 30
Minute Maid: Whoosh
Box 30
Century 21: Confidence
Box 30
Canadian Canners: Dis-A-Spearing
Box 30
Tetley Tea: Time and Motion
Box 30
Christie Brown: Chip Biters
Box 30
Gelco: Taxi
Box 30
Ikea: Mobelfakta
Box 30
B.C. Dairy: Clock
Box 30
B.C. Dairy: Studio
Box 30
Century 21: Power to Move/Lifting House
Box 30
B.C. Packer/Cloverleaf Tuna: Luck
Box 30
Ikea: Newlyweds
Box 30
Ikea: System (French)
Box 30
Ikea: Sophisticate
Box 30
Ikea: Mobelfakta
Box 30
Ikea: System (French)
Box 30
Ikea: Newlyweds
Box 30
Ikea: Sophisticate
Box 30
Ikea: Mobelfakta
Box 30
Ikea: Nightmare
Box 30
Ikea: G-Men
Box 30
Ikea: Day Off
Box 30
Ikea: Shadow
Box 30
Ikea: Ingemar/Edmonton Opening
Box 30
Ikea: Ingemar/Edmonton Opening
Box 30
Ikea: Ingemar/Edmonton Opening
Box 30
Rice & Hi-Pro: Wonderland (Cantonese)
Box 31
Banco de Chile: Telaraña
Box 31
Banco de Chile: Cajas
Box 31
Banco de Chile: Cajero Automático
Box 31
Banco de Chile: Trillizos
Box 31
Dos en Uno: Tiffanys (candy)
Box 31
Nestlé: Manjar Nestlé
Box 31
C.T.C.: Chile
Box 31
Chilectra: Cantado Bajo La Lluvia
Box 31
Lee Cooper: Le Rythme
Box 31
Kodak: Imagination
Box 31
Ikea: Catalogue
Box 31
Ikea: Newlyweds
Box 31
Ikea: Systems
Box 31
Bonne Fournée
Box 31
Harpic
Box 31
Sauter
Box 31
La Maison de Marie-Claire
Box 31
Mobilier de France
Box 31
Lesieur (Baxil)
Box 31
Gervais Danone (Floréal)
Box 31
Maggi
Box 31
3M France (Scotch Magic)
Box 31
Samos
Box 31
Fromageries Bel (Kiri)
Box 31
Vapona
Box 31
Materna
Box 31
Renault 4
Box 31
Christophle
Box 31
Le Bon Marché
Box 31
Sopad-Picorette
Box 31
Uniroyal
Box 31
BSN-Canada Dry
Box 31
Fromageries Bel (La Vache Qui Rit)
Box 31
S.N.C.F.
Box 31
Assurances-Vie
Box 31
Poulets Douce France
Box 31
S.N.C.F.
Box 31
Cadbury Fry France (Finger)
Box 31
Fly-Tox
Box 31
Stemm
Box 31
Minnesota 3M (Scotch Magic)
Box 31
Air Wick
Box 31
S.N.C.F.
Box 31
Fromageries Bel (Aperit-Cube)
Box 31
Dim
Box 31
Dim
Box 31
Singer
Box 31
Sopalin (Kleenex)
Box 31
Winston
Box 31
Dargaud (Pilote)
Box 31
Sopalin (Kleenex)
Box 31
Manufrance
Box 31
Wrangler
Box 31
Canada Dry
Box 31
Sopalin (Kleenex)
Box 31
Loterie Nationale
Box 31
Pingouin
Box 31
Union Carbide (Glad)
Box 31
Ciby Geigy (Air Wick)
Box 31
Tournus
Box 31
Sauter
Box 31
Crédit Fonciers de France
Box 31
Stemm
Box 31
La Pie Qui Chante (Michoko)
Box 31
Mutzig
Box 31
Leyland (Princess)
Box 31
Sarlino (Novilon)
Box 31
Rodier
Box 31
Rank Xerox
Box 31
Samsonite
Box 31
Peugeot 104
Box 31
Agfa Gevaert (Pocket Agfamatic)
Box 31
Sopad (Fondant Dessert)
Box 31
Schweppes Bitter Lemon
Box 31
Lesieur
Box 31
Pentel Ball
Box 31
Urgo
Box 31
Citroën
Box 31
Benckiser (Calgon)
Box 31
Pentel Ball
Box 31
Comité Français d'Education Pour La Santé
Box 31
Mapa
Box 31
Comité Français d'Education Pour La Santé
Box 31
P.T.T.
Box 31
Comité Français d'Education Pour La Santé
Box 31
Gloria (Croquettes en Sauce)
Box 31
Lacoste
Box 31
Yves St.-Laurent Parfums (Rive Gauche)
Box 31
Vittel
Box 31
Agence Pour Les Économies d'Énergie
Box 31
Findus
Box 31
Quaker (Fido Chat)
Box 31
3M (Scotch Magic)
Box 31
Samsonite
Box 31
Renault 5
Box 31
Lesieur (Mir)
Box 31
Darty
Box 31
Lotus
Box 31
Rowntree McKintosh (Quality Street)
Box 31
Green Sands
Box 31
Rank Xerox
Box 31
BSN-Canada Dry
Box 31
BIC
Box 31
Kelton
Box 31
Belin (Crackers)
Box 31
Agence Nationale Pour l'Emploi
Box 31
Schweppes
Box 31
Eram
Box 31
Saupiquet
Box 31
Colgate (Gama)
Box 31
Laboratoire Roger Bellon (Solutricine)
Box 31
Banania
Box 31
Biscuiterie Nantaise (BN)
Box 31
Banania
Box 31
Johnson Française (Pliz)
Box 31
Sopad (Maggi)
Box 31
Elida Gibbs (Très Très Très)
Box 31
Ministère de l'Intérieur
Box 31
Elida Gibbs (Très Très Très)
Box 31
Éminence
Box 31
Elida Gibbs (Très Très Très)
Box 31
Bureau de Vérification de la Publicité
Box 31
Renault 4
Box 31
Hippopotamus
Box 31
Lactel
Box 31
Unisabi (Frolic)
Box 31
Brandt
Box 31
Scott Continental (Le Trèfle)
Box 31
Vittel
Box 31
Merinos
Box 31
Vittel
Box 31
Lamy-Lutti
Box 31
BASF
Box 31
Kelton
Box 31
Promer
Box 31
Kelton
Box 31
Promer
Box 31
Kelton
Box 31
Promer
Box 31
Mobil Oil France
Box 31
Renault 18
Box 31
468. 10 Ans de Cinema et de television Publicitaires (2 eme partie). Undated. Umatic. PAL. TRT: Unknown.
Box 31
Citroën: Grace Jones
Box 31
470. POLIO Campaign (Germany). 1983-1985. Umatic. TRT: Unknown.
Box 31
IMEC: Collezione Estate
Box 31
Aqua Velva
Box 31
GM Automercati Opel O.K.
Box 31
Banco di Roma: Robot
Box 31
Algida Cornetto
Box 31
Jesus Jeans
Box 31
Findus: Sofficini Indianino
Box 31
Algida: Fruit Cocktail Bar
Box 31
G.M. Opel: Operazione Itaca Nettuno
Box 31
Levi's: Promo Belt
Box 31
Coca-Cola: Food
Box 31
Heineken: Taxi
Box 31
China Martini: Ghepardo
Box 31
Sorbetteria Ranieri
Box 31
Intergold
Box 31
Camel: Motorboat
Box 31
Montage
Box 31
472. La Tua Milano 1979 . 1983. Umatic. PAL. TRT: Unknown.
Box 31
Vicks Cough Drops: Secret
Box 31
Vicks Cough Drops: Bug in Throat
Box 31
Casio Data Bank: The Nude President
Box 31
Asahi Beer: Family Can
Box 31
Nippon Telephone & Telecommunication Co. (NTT): Going Home Telephone Call
Box 31
Japan Diners Club
Box 31
Dai Nippon Jochugiku (Kincho Donto): Chappui
Box 31
Ahsu Seiyaku (Dani-Ace): Climbing the Wall
Box 31
Recruit Nagoya Branch: Scribbling
Box 31
Dai Nippon Jochugiku: Kincho Mat
Box 31
Pioneer/Private: Akina Nakamori
Box 31
Nestlé Nescafé: Coffee Welcome
Box 31
Vicks cough drops: Ahem Bug
Box 31
CCJC/Coca-Cola: Masquerade
Box 31
CCJC/Cherry Coke: Introduction
Box 31
Toyo Suisan/LL Noodle: Stage in the Rain
Box 31
NTT: Going Home Call
Box 31
National Steam Iron: Hi Press Iron
Box 31
Suntory Toris: Toris Brothers
Box 31
Asahi Beer/Asahi Family Can: The Two Women
Box 31
475. Dan Rather Newscast on Japanese Advertising. Undated. Umatic. NTSC. TRT: Unknown.
[A short news story on advertising in Japan. Clips from an interview with Barrington Hill of McCann Erickson Japan. Japanese strategy is to capture the viewer's imagination first and present the product later.]
Box 31
476. Japan--Creative Trends. Undated. Umatic. TRT: Unknown.
Box 31
Fuji Film: Photo Stand
Box 32
Asahi Beer: Mini Barrel
Box 32
AGF: Maxim/Kirk Douglas
Box 32
Yamaha: Towny
Box 32
Suntory: Suntory Red/Reiko Ohara
Box 32
Minolta: Yoshiko Miyazaki
Box 32
Coca-Cola: Spring '80
Box 32
Suntory Brandy: American
Box 32
Kanebo: Soap Beauty
Box 32
Kirin Beer: Summer Festival
Box 32
Parco
Box 32
Nescafé: Paris/Breakfast
Box 32
Nikka Whisky: China
Box 32
Suntory Whisky: China
Box 32
Cemedine: Cemedine for Wood Working
Box 32
Band-Aid: Swimming Club
Box 32
Esso: Space
Box 32
National: Bulb
Box 32
Tory's Whiskey: Puppy
Box 32
Unidentified food product: Floating Leaves
Box 32
Lotte candy: Rocking Tree
Box 32
Egg soup: Mountain Climbers
Box 32
Lunch food: Going Swimming
Box 32
Refrigerator: Zoologist Masanori Hala
Box 32
Technics stereo: Headphones/Tear
Box 32
Nissan Silvia Hatchback: Thunderstorm/Ocean Road
Box 32
Esso Uniflo Oil: Space
Box 32
Inoui perfume: Violinists
Box 32
Levi's: Interview in the Movies
Box 32
Dainippon-Jochugiku Pharmaceutical Co.: Kinchol (spray insecticide)
Box 32
Dainippon-Jochugiku Pharmaceutical Co.: Kinchol (spray insecticide)
Box 32
Dainippon-Jochugiku Pharmaceutical Co.: Kinchol Mats (mat-type insecticide)
Box 32
Dainippon-Jochugiku Pharmaceutical Co.: Kinchol Mats (mat-type insecticide)
Box 32
Dainippon-Jochugiku Pharmaceutical Co.: Kinchol Mats (mat-type insecticide)
Box 32
Dainippon-Jochugiku Pharmaceutical Co.: Cockroach S (spray insecticide)
Box 32
Earth Pharmaceutical Co.: Earth Mats F
Box 32
Earth Pharmaceutical Co.: Earth Mats A
Box 32
Taisho Pharmaceutical Co.: Gokiburi Zorro Zorro
Box 32
Kirin Beer: Kirin Metz
Box 32
Tokyo Marine & Fire Insurance Co.: Non-Life Insurance Policy
Box 32
Tokyo Marine & Fire Insurance Co.: Non-Life Insurance Policy
Box 32
Pioneer: Vase
Box 32
Nestlé Nescafé: Coffee Story
Box 32
Coca-Cola Japan: '84 Fall and Winter/Cafeteria
Box 32
Asahi Beer/Nama Tokkuri: Pink Racoons
Box 32
Asahi Beer/Nama Tokkuri: Orange Racoons
Box 32
481. The Japanese Economy Now. Undated. Umatic. NTSC. TRT: Unknown.
[Ultramodern industrial facilities are the best in the world, but they rely heavily on imported energy and raw materials. Their rapid growth has made them #2 in the world, but they cannot keep this up. They have two problems they must solve: a recession at home; and imbalance with trade abroad--far more exports than imports. The rapid growth of teh '70s was very short-lived. Japan must now fit in with a long-term low-growth process.]
Box 32
482. Doing Business in Japan. Undated. Umatic. NTSC. TRT: Unknown.
[A film made to point out some of the more obvious differences of foreigh business monies like these observed in its direct contact with a Japanese partner.]
Box 32
483. Decision Making in Japan. Undated. Umatic. NTSC. TRT: 17:00
[A look at Japanese culture in modern Japan that quickly absorbs and incorporates other cultures. This makes it difficult to draw cultural conclusions, but this film triew to draw general guidelines of decision-making in Japan by looking at both traditional and more modern culture.]
Box 32
Suzuki Love: Michael Jackson/Red Dress
Box 32
Suzuki Love: Michael Jackson/Balcony
Box 32
Suzuki Love: Michael Jackson/Red Scooter
Box 32
World Competition: Runner
Box 32
World Hunger/Food Waste: Egg/Globe
Box 32
Water Conservation: Human Water Faucet
Box 32
Don't Litter: Copycat Kids
Box 32
World Hunger: Needy Faces
Box 32
Blindness: Blind Pretender
Box 32
Wheelchairs: Bike Rack
Box 32
Child Abuse: Machine Gun Mouth
Box 32
Buckle Up: Car Wreck
Box 32
Buckle Up: Car Seat
Box 32
Buckle Up: Ignition Alarm
Box 32
Tokyo Marine and Fire Insurance Co.: Non-Life Insurance Policy
Box 32
Recycle Aluminum: Beer Can
Box 32
Pay Attention to Driving: Behind the Wheel
Box 32
Be Courteous to Pedestrians: Crosswalk
Box 32
Coca-Cola: Macchu Picchu
Box 32
Cocorocos candy: Cocorocos Is Loco
Box 32
Pipos crackers: Bar Snacks
Box 32
Vainilla cookies: Hands
Box 32
Coca-Cola: Saxo
Box 32
Goodyear: Baby
Box 32
487. A Tot Spot. Undated. Umatic. TRT: Unknown.
Box 32
Demirdöküm Stove
Box 32
Demirdöküm Radiator
Box 32
Samur Carpet
Box 32
Philips Color TV
Box 32
Nestié Milk Chocolate
Box 32
Bio Tursil Detergent
Box 32
Amsouth Bank: Model Bank
Box 32
Atlanta Journal & Constitution: Sports
Box 32
Atlanta Journal & Constitution: Business Woman
Box 32
Coke: The Hot Ones Giveaway
Box 32
Coke: Free Glass promo
Box 32
Buick: Wouldn't You
Box 32
Buick Riviera: Touches You
Box 32
Buick Electra: Round the World
Box 32
Buick Le Sabre: Changes
Box 32
Buick Skylark: Working Car
Box 32
Buick Somerset: Challenge
Box 32
Sprite: Swimming
Box 32
Century 21: Rainy
Box 32
El Pollo Loco: Introducing
Box 32
El Pollo Loco: Introducing
Box 32
El Pollo Loco: Introducing
Box 32
Hilton: Ambition
Box 32
Atlanta Airport Hilton: Dog
Box 32
Myrtle Beach Hilton and Golf Club: Tee Time
Box 32
Fountainbleau Hilton Resort: Excitement
Box 32
Humana Women's Hospital: Breast Diagnostic Center
Box 32
Monfried Optical: Look-Alike World
Box 32
HMO Kentucky: Health Care Cost Option 2000
Box 32
Blue Cross Blue Shield Kentucky: MVP
Box 32
Kentucky Fried Chicken: Summer Meal Deal
Box 32
Kentucky Fried Chicken: Home Delivery
Box 32
Alka Seltzer: Three Alarm Chili
Box 32
L'Oreal Visuelle: Coverage
Box 32
Nescafé: The Pleasure of Coffee
Box 32
Sony Trinitron Color TV: Penguin
Box 32
Coca-Cola: King/Queen
Box 32
AT&T Small Business Experts: Competition
Box 32
Milk: Pole Vaulter
Box 32
Del Monte Vegetables: You Work Hard
Box 32
Wells Fargo Bank: Columbia 1848
Box 32
Ortho Home Pest Insect Control: Computer Bugs
Box 32
Del Monte Light Fruit: Racquetball
Box 32
Dairy Foods--Calcium: Dance Class
Box 32
Dairy Foods--Calcium: Playground
Box 32
Six Flags: Take You Away
Box 32
Texas State Optical: Phone Gossip
Box 32
Texas Instruments TI-5130 calculator: Tax Time
Box 32
First City Bank: Gifts for CDs
Box 32
Exxon: Running with the Tiger
Box 32
Exxon: Vacation
Box 32
Crazy Eddie: Double Barrel Dragon
Box 32
Retail montage: Clothing
Box 32
Ginsu Knives
Box 32
Comparative demonstration montage: Anything You Can Do I Can Do Better
Box 32
Celebrity presenter montage: It's the Wrong Face
Box 32
John Houseman montage: Smith Barney/Ford/Puritan Oil
Box 32
President as presenter: Chrysler (Iacocca)/Avis (Mahoney)/Eastern (Borman)/Khiam (Remington)/Perdue (Perdue)
Box 32
Corinthian Media Brokers: Bird
Box 32
New Wave: Chevy Camaro/Chanel--I Don't Want to Set the World on Fire
Box 32
Charlie: Bobby Short/After the Party
Box 32
American Express: New Card
Box 32
Scoundrel: Joan Collins
Box 32
Kodak: First Day at School
Box 32
Budweiser Light: Football
Box 32
Coca-Cola: Olympic Dance
Box 32
Federal Express: Fast Talk
Box 32
Airborne Delivery: Chariots of Fire
Box 32
7-Up: Pac Man
Box 32
Calvin Klein: Brooke Shields
Box 32
Calvin Klein: Andie--Me and My Sister/Martha--Movies
Box 32
Home computer montage
Box 32
IBM: Helen
Box 32
Xerox: Gigi
Box 32
Computer Animation: Panasonic Glider
Box 32
491. South Africa Reel (McCann-De Villiers Ltd.). Undated. Umatic. PAL. TRT: 3:05
Box 32
Sizzlean: Infomercial
Box 33
Kawasaki: Cable TV Motorcycle
Box 33
Diet Coke: Radio City
Box 33
Apple Computers: 1984
Box 33
I Love New York: Broadway
Box 33
Summary montage: Hooray for Hollywood
Box 33
Crazy Eddie: Double Barrel/Dragon
Box 33
Retail montage: Clothing
Box 33
Ginsu Knives
Box 33
Comparative ads montage: Anything You Can Do I Can Do Better
Box 33
Celebrity presenter montage: It's All Right with Me
Box 33
John Houseman montage: Smith Barney/Ford/Puritan Oil
Box 33
President as presenter: Chrysler (Iacocca)/Avis (Mahoney)/Eastern (Borman)/Khiam (Remington)/Perdue (Perdue)
Box 33
Corinthian Media Brokers: Bird
Box 33
New Wave: Chevy Camaro--Shadows
Box 33
New Wave: Chevy Camaro/Chanel No. 5--Charles & Katherine
Box 33
Charlie: Bobby Short/After the Party
Box 33
American Express: New Card
Box 33
Scoundrel: Joan Collins
Box 33
Kodak: First Day at School
Box 33
Budweiser Light: Football
Box 33
Coca-Cola: Olympic Dance
Box 33
Federal Express: Fast Talk
Box 33
Airborne Delivery: Chariots of Fire
Box 33
7-Up: Pac Man
Box 33
Calvin Klein: Brooke Shields
Box 33
Calvin Klein: Andie--Me and My Sister/Martha--Movies
Box 33
Home computer montage
Box 33
IBM: Helen
Box 33
Xerox: Gigi
Box 33
Computer Animation: Panasonic Glider
Box 33
Swift Sizzlean: Cooking Easy With Nancy
Box 33
Kawasaki Motorcycle: Freedom
Box 33
Diet Coke: World Premier/Radio City
Box 33
Apple Computers: 1984
Box 33
I Love New York: Broadway
Box 33
Summary montage: Hooray for Hollywood
Box 33
Elmer's
Box 33
Quick Gel
Box 33
Thermo Grip
Box 33
Crazy Glue
Box 33
Bic Olimbic
Box 33
Kaleidoscope
Box 33
Bic Special Pak
Box 33
Dart de Berol: Cervantes
Box 33
Cada Store Special
Box 33
Berol Teacher
Box 33
Mongol: The Perfect Pen
Box 33
Wearever 2000 Pen
Box 33
Aquacolor Berol Markers
Box 33
Colorines Pencils Berol
Box 33
New Wearever 2000 Pen
Box 33
Pelikan Markers
Box 33
Pincelin Wearever Markers
Box 33
Resistol Classroom
Box 33
Resistol Contest
Box 33
Resistol 850
Box 33
Resimagic: La Gota Exacta
Box 33
Resistol Computer
Box 33
Resistol
Box 33
Resistol Contest
Box 33
La Cola Loca
Box 33
Esso: Tiger (France)
Box 33
Tab: Touch Me (USA)
Box 33
Del Monte: Dis-A-Spearing (Canada)
Box 33
Coca-Cola: Soccer (Brazil)
Box 33
Pioneer: Black Wave (Japan)
Box 33
Casio: What's New (Japan)
Box 33
Isuzu: Rain (Japan)
Box 33
Shearson: Glass of Water (USA)
Box 33
Telegraph: Table for One (Australia)
Box 33
Coca-Cola: Cool Moves (International)
Box 33
Goodyear: Alain Prost (France)
Box 33
Mortein: Low Irritant Dry (Australia)
Box 33
Imec: Collezione Estate (Italy)
Box 33
L'Oreal: Buns (USA)
Box 33
Tempo: Couple (Brazil)
Box 33
Martini Rossi: Beach Girl (U.K./International)
Box 33
Coca-Cola: Max (USA)
Box 33
McDonald's: Momentos Gostosos (Brazil)
Box 33
Jesus Jeans: Saxophone (Italy)
Box 33
Tuborg: Human Train (U.K.)
Box 33
Count on Me Singapore (Singapore)
Box 33
496. Apple & Campbell Soup. 1987. Umatic. PAL. TRT: Unknown.
Box 33
Arby's: Champ Chicken
Box 33
Burger King: Herb
Box 33
Burger King: Herb talking at microphone
Box 33
Burger King: People talking about Herb
Box 33
Burger King: Herb walking into a Burger King
Box 33
Burger King: Herb
Box 33
Burger King #939-543
Box 33
Burger King #968-3459
Box 33
McDonald's #939-4144
Box 33
McDonald's #968-2623
Box 33
California Raisin Advisory Board: Grapevine/Lunch Box
Box 33
California Raisin Advisory Board: Grapevine/Snack Table
Box 33
Del Monte Pineapple Spears: Dis-A-Spearing
Box 33
Canned Food Information Council: Aluminum Woman
Box 33
Mennen Skin Bracer: I Take Care of Myself
Box 33
Mennen Surpass After Shave: Non-Sting
Box 33
Edge Shaving Gel: Locker Room Comparison
Box 33
Gillette Foamy: Thick and Rich Enough
Box 33
Noxema Shaving Cream: It's Your Skin, Baby
Box 33
Rise Baby Face shaving cream: Baby Me, Baby
Box 33
503. Captain Birds Eye Montage. Undated. Umatic. TRT: 00:50
Box 33
French's Mustard: Scared Food
Box 33
Kikkoman Teriyaki Sauce: Female Drummer
Box 33
Crisco: Light
Box 33
Mazola: Shooby-Doo-Wop
Box 33
Beef Council: 300 Calories
Box 33
Ronzoni: Fun with a Fork
Box 33
Idaho Potatoes: First Bite
Box 33
Lipton Chicken and Rice: Cooking
Box 33
O'Grady's: Intro Hearty Seasonings
Box 33
Blue Diamond: 7 Styles of Almonds
Box 33
French's Mustard: Scared Food
Box 33
Kikkoman Teriyaki Sauce: Female Drummer
Box 33
Crisco: Light
Box 33
Nestlé: Beach/Chocolate
Box 33
Mazola: Shooby-Doo-Wop
Box 33
Beef Council: 300 Calories
Box 33
Ronzoni: Fun with a Fork
Box 33
Idaho Potatoes: First Bite
Box 33
Celentano: Food Grid
Box 33
Lipton Chicken and Rice: Cooking
Box 33
Sara Lee: Classic Cheesecake
Box 33
Lipton Rice & Sauce: Simple!
Box 33
Stouffers Pizza: Man Plays Bass
Box 33
Hamburger Helper: Yum
Box 33
Noodle Roni Fettucine: As Good As Mama's
Box 33
Kraft Macaroni & Cheese: Kids on Porch
Box 33
Stove Top Stuffing: Cadets
Box 33
Swift Stew Starter: Dean the Eating Man
Box 33
Betty Crocker Potatoes: Reach for a Spoon
Box 33
French's Gravy: Dunking Bread
Box 33
Heinz: Like Homemade
Box 33
Totino's Pizza: As American As Hotdogs
Box 33
Minute Rice: Mrs. Lamont's Cooking Contest
Box 33
Downyflake Waffles: Family Wakes Up
Box 33
Lipton Cup-a-Soup: Construction Worker
Box 33
Swanson's Le Menu: Wine Cellar
Box 34
Swanson's Frozen Dinner: We Changed the Gravy
Box 34
Swanson's Hungry Man: 4 Myths
Box 34
Swanson's Frozen Dinner: Man Pretends to Cook
Box 34
Stouffer's Frozen Dinner: Set Yourself Free
Box 34
Stouffer's Frozen Dinner: Set Yourself Free
Box 34
Stouffer's Lean Cuisine: Dear Stouffer's
Box 34
Benihana Frozen Entrée: Judgment Day
Box 34
Armour Dinner Classics: First House
Box 34
Budget Gourmet: The Future
Box 34
Waistline Mayonnaise: Half
Box 34
Waistline Mayonnaise: Half
Box 34
Branston Pickle: Teddy
Box 34
Four Seasons Soup: Four Seasons (Music)
Box 34
Four Seasons Soup: Four Seasons (Music)
Box 34
Four Seasons Soup: Four Seasons (Music)
Box 34
No Simmer Soup: Blonde Mom
Box 34
Cook in the Pot: Lamb
Box 34
Cook in the Pot: Spare Ribs
Box 34
Cook in the Pot: Sausage Casserole
Box 34
Four Seasons Soup: Four Seasons (Music)
Box 34
Four Seasons Soup: Four Seasons (Music)
Box 34
No Simmer Soup: Blonde Mom
Box 34
Snakatak: Faux Reggae
Box 34
Cook in the Pot: Barbecue Chicken
Box 34
510. Jacky Delice, Yogurt. 1986. Umatic. TRT: 00:20
Box 34
511. Delight Margarine (London). 1986. Umatic. PAL. TRT: 00:30
Box 34
Delight: Fat to Thin
Box 34
Delight: Fat to Thin
Box 34
Delight: Gloom to Cheer
Box 34
Delight: Gloom to Cheer
Box 34
Del Monte Vegetables: Work Hard
Box 34
Del Monte Vegetables: Work Hard
Box 34
Del Monte Vegetables: Work Hard
Box 34
Del Monte Lite Fruit: Racquetball
Box 34
Del Monte Lite Fruit: Basketball
Box 34
Del Monte Lite Fruit: Racquetball
Box 34
Del Monte Lite Fruit: Basketball
Box 34
Del Monte Special Design Fruit/Vegetable Split
Box 34
Del Monte Pineapple: Billiards
Box 34
Del Monte Fruit Snacks: Volleyball
Box 34
Del Monte Fruit Snacks: Night Softball
Box 34
Del Monte Blends: Question
Box 34
Del Monte Blends: Jockey
Box 34
Del Monte Blends: Rehearsal
Box 34
Del Monte Blends: Race Car
Box 34
Del Monte Tropical Fruit Juices: Natural Fruits
Box 34
McDonald's (2x)
Box 34
Burger King (2x)
Box 34
Wendy's (2x)
Box 34
Burger King (2x)
Box 34
Jack in the Box
Box 34
Kentucky Fried Chicken (2x)
Box 34
Popeye's Chicken (2x)
Box 34
Pizza Hut
Box 34
Arthur Treacher's
Box 34
Fleischmann's Light test: Deck Picnic
Box 34
Fleischmann's Light national: Deck Breakfast
Box 34
Fleischmann's Light test: Deck Picnic
Box 34
Fleischmann's Light national: Deck Breakfast
Box 34
Promise: Yacht
Box 34
Eggs Authority: Walkies--Barbara Woodhouse
Box 34
Eggs Authority: Kelly--Billy Connolly
Box 34
Blue Band Margarine: Winner
Box 34
Martini Bianco: Bottle
Box 34
Nabisco Ritz: Family
Box 34
Van den Bergh Outline: Zip
Box 34
Nabisco Shreddies: Crows
Box 34
Birds Eye Superwhip: Pour
Box 34
Van den Bergh Outline: Zip
Box 34
Birdseye Superwhip: Pour
Box 34
Stouffer's: Red Box Line
Box 34
Benihana Frozen Entrées
Box 34
Pillsbury Microwave Pizza
Box 34
Mazola Oil
Box 34
Beef Council
Box 34
Ronzoni
Box 34
Idaho Potatoes
Box 34
Lipton Chicken & Rice
Box 34
Burger King: Herb
Box 34
Wendy's: Step Aside (USA)
Box 34
Wendy's: Hot Stuff/Baked Potatoes (USA)
Box 34
Burger King: Disguised Family (USA)
Box 34
Holly Farms Chicken: Dinah Shore/Prompter (USA)
Box 34
Campbell's Chunky Soup: Indecisive (USA)
Box 34
Wheaties: Baseball (USA)
Box 34
Sara Lee Croissants: French (USA)
Box 34
Weight Watchers Frozen Food: Georgie Girl Dress (USA)
Box 34
Hansen's Juices: Canoe Fruit Market (USA)
Box 34
Gold'n Plump Chicken: Military Chicken Parade (USA)
Box 34
Del Taco: Creatures of Habit (USA)
Box 34
California Raisins: Holiday Raisin Recipes (USA)
Box 34
Rama's Beste: Sculpted Butter
Box 34
Heinz Homestyle Soup: Navy/Hello Mother (U.K.)
Box 34
Batchelor's Soup: Turns Mums into Heroes (U.K.)
Box 34
Coleman's Sauces: Cauliflower (U.K.)
Box 34
Homepride Cook-n-Sauce: Animated Butter (U.K.)
Box 34
Bovril: Chris Evert (U.K.)
Box 34
Kit Kat: Anglo-Soviet Talks (U.K.)
Box 34
Toffifee candy: Adams Family Parody (U.K.)
Box 34
HP Sauce: Robots (U.K.)
Box 34
Wall's Pork Sausages: Breakfast at Home (U.K.)
Box 34
Hob-Nobs cookies: Talking Armor (U.K.)
Box 34
Young's Prawns: Young's Ones (U.K.)
Box 34
Ross Dessert Cakes: School Children (U.K.)
Box 34
Solar candy bar: Singing Sun (U.K.)
Box 34
Smarties: Computer Floating Candy (U.K.)
Box 34
Cadbury Hazelnuts: Monkey Band (U.K.)
Box 34
Meadowcup Spread: Cows (U.K.)
Box 34
McDougall's Supreme Flour: Drag Queens/Sponge Cake (U.K.)
Box 34
Bisto Gravy Granules: Tarzan and Jane
Box 34
Knorr Special Recipe Soup: English Mansion
Box 34
Bowyer's Low-Fat Sausage: 2 Ways
Box 34
Mini Cheddars: Dancing Rats
Box 34
Crawford's Mini Cookies: Crickets
Box 34
Tudor Crisps: Nothing Seemed Real
Box 34
Phileas Fogg Chips: Cruise
Box 34
Vesta Chow Mein: Something Extra
Box 34
Beanfeast: Talking Calendar
Box 34
Birdseye Country Club: Country Club
Box 34
Unger King Ribs: Melting Silver
Box 34
Butterball Turkey Breast Roast: Jack Spratt
Box 34
Quaker Golden Oaties: Ships
Box 34
Crosse & Blackwell Pasta Choice: Blindfolded Italian
Box 34
Hammond's Chop Sauce: Chop-Shaped Food
Box 34
522. Food Montage. 1986. Umatic. PAL. TRT: Unknown.
Box 35
523. Food Photography & Nutritional Communication. 1981. Umatic. TRT: Unknown.
Box 35
524. Food Photography & Nutritional Communication. 1981. Umatic. PAL. TRT: Unknown.
Box 35
Mazola Oil
Box 35
Puritan Oil
Box 35
Fleischmann's Light
Box 35
Borden's Liteline Cheese
Box 35
Lean Cuisine
Box 35
Weight Watchers
Box 35
Gorton's Lite Recipe
Box 35
Le Menu
Box 35
Sara Lee Croissants
Box 35
Benihana
Box 35
Tyson Chick n' Quick
Box 35
Shaws
Box 35
Super Value
Box 35
Stop n' Shop
Box 35
French's Mustard: Scared Food
Box 35
[A look at the growth of frozen dinners and entrees. Contributing factors include the rising frozen food market, the new product options, microwave ovens, and advertising. Also a look at pricing.]
Stouffer's Red Box Line
Box 35
Stouffer's Lean Cuisine
Box 35
Swanson's TV Dinners
Box 35
Le Menu: Living and Living Well
Box 35
Armour Dinner Classics
Box 35
Armour Classic Light
Box 35
Weight Watchers
Box 35
Budget Gourmet
Box 35
Benihana
Box 35
[Same as Tape 527]
Stouffer's Red Box Line
Box 35
Stouffer's Lean Cuisine
Box 35
Swanson's TV Dinners
Box 35
Le Menu: Living and Living Well
Box 35
Armour Dinner Classics
Box 35
Armour Classic Light
Box 35
Weight Watchers
Box 35
Budget Gourmet
Box 35
Benihana
Box 35
[Introduction by Barry Day. Presentation covering all areas of showing food in an advertising campaign. Consumer and housewife responses to different photo moments for fresh and prepared foods. What should we ask of the home economist? How do we make food look hot? How real should the food be? How important is the choice of photographer or film maker? How important is the recipe? How do you get good reproduction in print? How can we show food in black and white? How can we best exploit food on film?]
Heinz Salads: Salad Days
Box 35
Eggs: Crack a Meal
Box 35
Philadelphia Cream Cheese: Film Cuts
Box 35
[See also Tape 533]
Campbell's: Exercising
Box 35
Del Monte Fruit Snacks: Powerful Good/BMX
Box 35
Pam: Soybean Field
Box 35
Kellogg's Special K: Scale
Box 35
Kellogg's All-Bran: National Cancer Institute
Box 35
General Mills Fiber One: Maureen Stapleton
Box 35
Armour Low Salt: Bacon and Ham/Rain
Box 35
Hormel Light & Lean Ham: Meat Scale
Box 35
Land O'Lakes Lean Cream: Just Like Sour Cream
Box 35
531. Jif Guidelines. Undated. Umatic. NTSC. TRT: Unknown.
[CIF/JIF advertising analysis. International use of French custodian advertising. Product originated in France, but has expanded to 18 countries. Despiet a brand policy document, a video guidelines tape, and written guidelines, the brand's advertising execution has varied considerably in content and quality. This tape is to analyze the basic elements of the French advertising material, on a frame by frame basis, using the guidelines documents. See how it's been handled in receiver countries, and then draw conclusions.]
Box 35
Doritos: Desert/Cool Ranch
Box 35
Doritos: Painted Brick Wall
Box 35
Campbell's Chunky: Soul Man
Box 35
Grey Poupon: Meadow/Limosines
Box 35
Hershey Bar: All Time Greats
Box 35
Gold n' Plump: Chicken in Space
Box 35
Dannon Yogurt: Butter/Madame
Box 35
Hershey New Trail: Lip Synch
Box 35
[See also Tape 530]
Campbell's: Exercising
Box 35
Del Monte Fruit Snacks: Powerful Good/BMX
Box 35
Pam: Soybean Field
Box 35
Kellogg's Special K: Scale
Box 35
Kellogg's All-Bran: National Cancer Institute
Box 35
General Mills Fiber One: Maureen Stapleton
Box 35
Armour Low Salt: Bacon and Ham/Rain
Box 35
Hormel Light & Lean Ham: Meat Scale
Box 35
Land O'Lakes Lean Cream: Just Like Sour Cream
Box 35
Promise Margarine: Radio/Heart Smart
Box 35
Kentucky Fried Chicken: Welcome Home
Box 35
Kentucky Fried Chicken: Family Business
Box 35
Box 35
535. Kentucky Fried Chicken: New Product, Thrift and Orange, Party Barrel. Undated. Umatic. NTSC. TRT: 1:15
Box 35
Kentucky Fried Chicken: New Product
Box 35
Kentucky Fried Chicken: Thrift and Orange
Box 35
Kentucky Fried Chicken: Party Barrel
Box 35
Box 35
536. Lipton Rice & Sauce. Undated. Umatic. NTSC. TRT: Unknown.
Box 35
Lipton Rice & Sauce: Cooking
Box 35
McDonald's: Vinheta Momentos Gostosos (Brazil)
Box 36
McDonalds: Hot Stuff
Box 36
McDonalds: Morning Glory
Box 36
McDonalds: Moving Teen
Box 36
McDonalds: World Famous Restaurant (multi-lingual)
Box 36
McDonalds: First Light
Box 36
540. Marc Presentation: Margarine/Unilever. 1983. Umatic. PAL. TRT: Unknown.
Box 36
[A program looking at the huge growth of the microwave including: consumer need for convenience; improved microwave technology; development of microwave packaging; explosion of microwaveable products. The tape mostly looks at packaging and product development; a look at the markets and usage patterns; discussion of many different types of microwaveable products--soups, snacks, pasta, meat, entrees, etc.]
Bounty Paper Towels: Microwave Towel
Box 36
Orville Redenbacher: 40 Years/Comparison
Box 36
Pillsbury Popcorn: Frozen for Freshness
Box 36
Hot Pockets: Meal in a Pocket
Box 36
Hormel Sausages: Already Browned
Box 36
Rudy's Farm: Grandma's Sausage Biscuits
Box 36
Jimmy Dean: Variety Biscuits
Box 36
Jeno's: Pizza Rolls
Box 36
Micro Magic French Fries: Baseball Player
Box 36
Orville Redenbacher Microwave Popcorn: 40 Years/Comparison
Box 36
Swanson TV Dinner: Hungry Man/Bigger
Box 36
Budget Gourmet: Future
Box 36
Stouffer's Red Box Line: Best Ingredients
Box 36
Benihana: Judgment Day
Box 36
Pillsbury Microwave Pizza: Right now
Box 36
Nestlé Crunch Chocolate (China)
Box 36
Nestlé Party Chocolate (China)
Box 36
Carrier Air Conditioner (Hong Kong)
Box 36
Nestlé Molico Milk: Mum's Cuddling Dad
Box 36
546. Set One Hans Van Der Ros Presentation: Nestlé Growth Opportunities, Latin America. 1986. Umatic. NTSC. TRT: Unknown.
[See also Tape 550]
Box 36
[A presentation looking at the effective spending of advertising money. A five-point plan to minimize large financial risks while making sure that money spent is used effectively: situation analysis; what to say to whom; how to say it; evaluation of final advertisement; campaign effectiveness. Plan is applied to the Nestlé brand; Barry Day helps with the application.]
Nescafé: Take a Pinch of…
Box 36
Nescafé: Great Theory
Box 36
Nescafé: Special Moments
Box 36
Nescafé: The Presenter/Gareth Hunt
Box 36
Nescafé: Gareth Hunt/3 Bean Trick
Box 36
Nescafé: Gareth Hunt/3 Bean Trick
Box 36
Nescafé: Gareth Hunt/3 Bean Trick
Box 36
548. Nestlé Corporate Presentation. 1985. Umatic. PAL. TRT: 30:00
Box 36
Nescafé: Saturday Morning (Australia)
Box 36
Nescafé: Coming Home (Australia)
Box 36
Tradiçao: Setimo Sentido (Brazil)
Box 36
Tradiçao: Silent Movie (Brazil)
Box 36
Casa Grande: Farm (Brazil)
Box 36
Nescafé: Peter and Diane (England)
Box 36
Nescafé: Trio (England)
Box 36
Nescafé: Architect (Hong Kong)
Box 36
Nescafé: Fashion Designer (Hong Kong)
Box 36
Nescafé: Train (Italy)
Box 36
Nescafé: Hausa (Nigeria)
Box 36
Nescafé (Panama)
Box 36
Nescafé: Airplane (Peru)
Box 36
Nescafé (Thailand)
Box 36
Decaf: Dancer (USA)
Box 36
Granor (Venezuela)
Box 36
President: Lord and Lady Cawdor (Japan)
Box 36
Nescafé: Monaco--Iced (Japan)
Box 36
Nescafé: NY (Japan)
Box 36
Maggi: Onion Stock Cubes (Australia)
Box 36
Maggi: Tomato Soup (Australia)
Box 36
Maggi: Ripper Roast (Australia)
Box 36
Maggi Cubes (Austria)
Box 36
Maggi Mayonnaise (Ecuador)
Box 36
Cook-in-the-Pot chicken product (England)
Box 36
Dish of the Day (England)
Box 36
5 Minute Terrine: Young Man (Germany)
Box 36
Gulasch Fix (Germany)
Box 36
Maggi Seasoning (Hong Kong)
Box 36
Maggi (Portugal)
Box 36
Maggi (Portugal)
Box 36
Maggi Cubes (Spain)
Box 36
Maggi: Bases Cocinar (Spain)
Box 36
Leite Moça (Brazil)
Box 36
Leite Moça (Brazil)
Box 36
Molico: Engineer (Brazil)
Box 36
Molico: Cycling (Brazil)
Box 36
Crema de Leite: Fruit Salad (Brazil)
Box 36
Crema de Leite: Spaghetti (Brazil)
Box 36
Leche Condensada (Chile)
Box 36
Leche Condensada (Chile)
Box 36
Crema Nestlé: Mixed Fruit (Chile)
Box 36
Crema Nestlé: Chicken Dish (Chile)
Box 36
Nido (Mexico)
Box 36
Nido (Mexico)
Box 36
Condensada: Strawberries (Peru)
Box 36
Condensada: Mixed Fruit (Peru)
Box 36
Condensada: Chocolate (Peru)
Box 36
Nespray: Circus Chorus (Hong Kong)
Box 36
UHT Milk: Wonderland (Hong Kong)
Box 36
Nido (Japan)
Box 36
UHT Milk (Thailand)
Box 36
Quik: Wendy House/Bugs Bunny (Chile)
Box 36
Quik: Bugs Bunny/Free Teeth (Chile)
Box 36
Quik: Bugs Bunny/Quiky Toys (Chile)
Box 36
Quik: Cartoon Characters (Chile)
Box 36
Nesquick: Indians (Italy)
Box 36
Nesquick: Frisby (Italy)
Box 36
Nesquick: Penguin (Germany)
Box 36
Nesquick: Planes (Germany)
Box 36
Nesquick: Farm Scene (Spain)
Box 36
Nesquick: Seaside (Spain)
Box 36
Quik: Ping Pong (USA)
Box 36
Quik: Ping Pong (USA)
Box 36
Nesquick: Supershakers (U.K.)
Box 36
550. Hans Van Der Ros Presentation: Nestlé Grown Opportunities, Latin America. 1986. Umatic. NTSC. TRT: Unknown.
[See also Tape 546]
Box 36
Pillsbury Microwave: Snack/Right Now
Box 36
Maggi: Potato Pizza (Germany)
Box 37
Maggi: Kish (Germany)
Box 37
Maggi: Sprouts/Soup (Germany)
Box 37
Maggi: Cream of Mushroom Soup (Australia)
Box 37
Maggi: Chicken Nootle Soup (Australia)
Box 37
Maggi: Chicken Salsa (Mexico)
Box 37
Maggi: Food Preparation (Spain)
Box 37
Maggi: Condensed Recipe (Finland)
Box 37
Crosse & Blackwell: Sweet & Sour Sauce (U.K.)
Box 37
Crosse & Blackwell: Cook in the Pot (U.K.)
Box 37
Crosse & Blackwell: Rice & Things (U.K.)
Box 37
Stork Margarine: Mrs. Bayles/Trifle
Box 37
Stork Margarine: Neighbors
Box 37
Stork Margarine: Easy Cakes
Box 37
Stork Margarine: Sandwiches
Box 37
Stork Margarine: Sunday Lunch
Box 37
Stork Margarine: Stir Fry
Box 37
Stork Margarine: Kid's Stuff
Box 37
Stork Margarine: Wedding Cake
Box 37
Stork Margarine: Turkey Fetish
Box 37
Stork Margarine: Fruit Cake (reviesd)
Box 37
Spartan Stores: Shop Rite Brand
Box 37
D'AG: The Butcher
Box 37
Goff--The Food Store: More Than Just Groceries
Box 37
Shaw's: Homemade Food
Box 37
Super Valu: Notes
Box 37
Gateway Foods (Rainbow): Warehousse/Rain
Box 37
Vons: Olympics
Box 37
Associated Grocers (Mega Foods): Cheap Quality
Box 37
Cub Foods: Can Opener
Box 37
Stop & Shop: When Is It Time
Box 37
Eagle: Oriental Cooking
Box 37
Brach's Peanut Cluster: Made With Care
Box 37
Brach's Hard Candy: 200 Kinds
Box 37
Cadbury's Chocolate Bars: Cow
Box 37
Cadbury's Crème Eggs: Rabbit/Chicken
Box 37
Peter Paul Mounds and Almond Joy: Tropical Paradise
Box 37
York Peppermint Patty: Kids
Box 37
Fanny Farmer Candy: 70 Varieties
Box 37
Tic Tac Mints: Pendulum
Box 37
Mon Cheri: Treat Yourself
Box 37
Godiva Chocolates: Gold Box
Box 37
Hershey's Chocolate Bar: Bluegrass Band
Box 37
Kit Kat: Late Snack/Roar
Box 37
Hershey's Take Five: Fast-Paced
Box 37
Reese's Peanut Butter Cups: Horror Movie
Box 37
Reese's Pieces Peanuts: Farmers
Box 37
New Trail Granola Bar: Lip Synch
Box 37
Good & Plenty: Train
Box 37
Snickers: Business Woman
Box 37
Milky Way: Roller Skates
Box 37
Twix: More Than…
Box 37
M& M's Chocolate Candies: Family Reunion
Box 37
3 Musketeers: Floating
Box 37
Lifesavers Candy: Less Than 10 Calories
Box 37
Baby Ruth/Butterfinger: Dick Clark
Box 37
Nestlé Crunch: Traffic Cop
Box 37
Nestlé Chocolate Bar: Passion
Box 37
Velamints: Sledding
Box 37
Tootsie Rolls: Becomes a Tootsie
Box 37
Certs: Encounter Letter
Box 37
Whitman's: Valentine's Day
Box 37
McDonald's: Stranger in the House
Box 37
McDonald's: U.S. Wins, You Win
Box 37
Burger King: Emmanuel Lewis
Box 37
Wendy's: Where's the Beef?
Box 37
Wendy's: Where's the Beef?/$20,000
Box 37
Hardee's: Variety Selection
Box 37
Hardee's: Something or Nothing
Box 37
Pizza Hut: Car Choices
Box 37
Pizza Hut: Texas Stadium
Box 37
Domino's: Sportscasters
Box 37
Godfather's: Gangster
Box 37
Kentucky Fried Chicken: Exciting Memories
Box 37
Kentucky Fried Chicken: Trivia Time Promo
Box 37
Church's: More for Less
Box 37
Long John Silver's: Start Fresh
Box 37
Captain D's: Testimonials
Box 37
Stork Packet: Chequer Cake
Box 37
Stork SB: Taste Test Seven
Box 37
Stork SB: Candid Camera/Janice Wallington
Box 37
Stork SB: Laura Trott Smith
Box 37
Stork SB: Piano Tuner
Box 37
Stork SB: Mum for a Day
Box 37
Stork SB: Mrs. Bayles Trifle
Box 37
Blue Band: Doris Day
Box 37
Blue Band: Feeling Good
Box 37
Blue Band: Skipping (corn oil relaunch)
Box 37
Flora: Watch
Box 37
Flora: Supermarket
Box 37
Flora: Architect
Box 37
Flora: Just Like Dad
Box 37
Flora: Mum
Box 37
Flora: Little Things
Box 37
Vitalite: Treat Your Body Right
Box 37
Vitalite: As Wholesome As Your…
Box 37
Outline: Wolf Whistle
Box 37
Outline: Zip relaunch
Box 37
Outline: Treats
Box 37
Outline: Current Ad
Box 37
St. Ivel Gold: Launch Aah!
Box 37
St. Ivel Gold: Goldrush 2
Box 37
St. Ivel Gold: Farmer Lodge
Box 37
St. Ivel Gold: Diving Board
Box 37
St. Ivel Gold: Golf
Box 37
Delight: Fat to Thin
Box 37
Delight: Gloom to Cheer
Box 37
Delight: Line extension
Box 37
Delight: Taste of Good Health
Box 37
Delight: Food montage
Box 37
Delight: Billboard animatic
Box 37
Krona: Parliament
Box 37
Krona: Jogging
Box 37
Krona: Stasbourg
Box 37
Krona: Apple
Box 37
Clover: Gruddocks
Box 37
Clover: Foggy
Box 37
Clover: Judi Dench
Box 37
Meadowcup: More Moo
Box 37
Golden Churn: On the Phone
Box 37
BIC: Breakfast
Box 37
Anchor: Rowboat/Children
Box 37
Country Life: Quality Control
Box 37
Lurpak: Butter Sailor
Box 37
Cookeen: Lift Sausage Roll
Box 37
White Cap: La Di Da
Box 37
White Flora: Activities
Box 37
Crisp n' Dry: Paper Towel/Chips
Box 37
Crisp n' Dry: Flying Doughnuts
Box 37
Mazola: Ear of Corn
Box 37
Elmlea: Harry
Box 37
Wendy's: Where's the Beef?/Ladies
Box 37
Wendy's: Where's the Beef?/Men
Box 37
Wendy's: Where's the Beef?/Ladies
Box 37
562. Computer Material (for selection only). 1983. Umatic. TRT: Unknown.
Box 37
563. Omnibus Computer Graphics, Siggraph Demo '85. 1985. Umatic. NTSC. TRT: Unknown.
[A large montage collection of completely computer-generated visuals including network and cable station ID's; commercial clips; landscapes, etc.]
Box 37
Aluminum Cans: Aluminum Woman
Box 37
Rockwell International: Entrepreneur
Box 37
Sears Shock Absorber: Steady Rider Gas Shocks
Box 37
Benson & Hedges: Merry Go Round
Box 37
Mercedes Benz: Anti-Locking Brakes
Box 37
STP Oil Treatment: Evolving Images
Box 37
Benson & Hedges: Aquarium
Box 37
Expo '86, Vancouver, B.C.: Flying Tour
Box 37
Amazing Stories: Opening Credits/TV Show
Box 37
Rockwell International: Manage
Box 37
Benson & Hedges: Tiger
Box 37
Sears Tires: Road Handler Construction
Box 37
Rockwell International: Balance
Box 37
Hawaiian Punch: Robot Factory
Box 37
Montage
Box 37
Aluminum Cans: Aluminum Woman
Box 37
Vodaphone: Car Phone
Box 37
Benson & Hedges: Flute Player
Box 37
Hoover Vacuum: The Cleaning Dimension
Box 37
Benson & Hedges: Aquarium
Box 37
TRW: Max Escher Print
Box 37
Benson & Hedges: Tiger
Box 37
TRW: Computer Ideas
Box 37
Benson & Hedges: Merry Go Round
Box 37
TRW: Historical Drawings
Box 37
Amazing Stories: Opening Credits/TV Show
Box 37
Montage
Box 37
Atari: Fly/Imagination (black & white)
Box 37
Atari: Fly/Imagination (color)
Box 37
Apple Computers: Lemmings
Box 38
Apple Computers: 1984
Box 38
Apple Computers: Lemmings
Box 38
[569: Missing]
Box 38
Apple: Power
Box 38
Apple: Teach
Box 38
Apple II GS: Influences
Box 38
Apple II GS: History Final
Box 38
Apple: Experts
Box 38
Apple: 2-Sided Brain
Box 38
Apple Macintosh: Improvements
Box 38
Apple Macintosh: Going to Work
Box 38
Apple Macintosh: The Red-Eye
Box 38
Apple Macintosh: The Report
Box 38
Apple Macintosh: The Rivalry
Box 38
Campbell's Soup: Space Creature
Box 38
[A story of the evolution and emergence of Apple into the IBM market. Marketing/advertising strategy in the early '80s for Apple against IBM and IBM's indtroduction of personal computers. The IBM/Charlie Chaplin pairing. The Apple/1984 phenomenon. Problems with the IBM PC Jr. Comany images/targets/attitudes. New competitors and their impact. The making of 1984: explanation of the execution of Apple's 1984 commercial.]
Apple Macintosh: 1984
Box 38
IBM-PC: Rollerskating
Box 38
Compaq Computers: John Cleese/Bruno
Box 38
Compaq Computers: John Cleese/Mr. Prince
Box 38
[573: Missing]
Box 38
IBM PC AT: Charlie Chaplin/High Performance
Box 38
IBM PC: Charlie Chaplin/Crosswalk
Box 38
Kodak Disc Camera: Jigsaw
Box 38
Kodak: Statue of Liberty
Box 38
Kodak Video Tape: Floating Video
Box 38
Kodak Video Tape: Floating Video w/SFX
Box 38
578. Revised Kodak Line Test with Sound. 1984. Umatic. NTSC. TRT: Unknown.
Box 38
579. Kodak 20/20 Segment on MTV. 1983. Umatic. NTSC. TRT: Unknown.
[Impact of video on pop music adn how MTV is at the center of it.]
Box 38
Kodak: The Couple
Box 38
Kodak: Backside
Box 38
Kodak: Christmas
Box 38
Kodak: Earth
Box 38
Kodak: Dreams
Box 38
Kodak: Tsutomu
Box 38
Kodak: Dali (Mouth)
Box 38
Kodak: Madonna
Box 38
Kodak: Work
Box 38
Kodak: Drive
Box 38
Kodak: Dali (Eye)
Box 38
VR Film: Alder
Box 38
VR Film: Katze
Box 38
VR Film: Luchs
Box 38
VR Film: Eule
Box 38
VR Film: Luftballon
Box 38
VR Film: Glück
Box 38
Atco Developing: 2 Painters
Box 38
Ektachrome: 3 Swimmers
Box 38
Ektachrome: 3 Swimmers
Box 38
Ektachrome: 3 Swimmers
Box 38
Paper/Film: Album
Box 38
Paper/Film: Album
Box 38
Disc Camera: Dinner
Box 38
Kodacolor VR: Pinball Game
Box 38
Kodacolor VR: Pinball Game
Box 38
Kodacolor Paper: Woman/Spy/Chimp
Box 38
Kodacolor Paper: Scuba/Dance/Chimp
Box 38
Collezione: man's Voice from woman
Box 38
Fotopremio: Helicopter Viewpoint
Box 38
Kodak Video Cassettes: To the Moon
Box 39
Kodak Video Cassettes: Memories (not for air)
Box 39
585. Light Camera Politics, Richard Reives. 1980. Umatic. NTSC. TRT: Unknown.
[An ABC News closeup on political coverage on television. Heavy use of ABC, NBC, CBS 1980 Presidential election coverage. Richard Reeves reports on his 20 years experience in political coverage, adnhow television has changed the political process, from the beginning of new coverage in the late '50s to the modern coverage of today. National leaders used to control everything, but television took that away. Television changed government during Watergate, but after that, politics changed to suit television.]
Box 39
[A collection of computer-generated graphics/artwork for various advertisements.]
Rockwell International: Entrepreneur
Box 39
Rockwell International: Manage
Box 39
Rockwell International: Balance
Box 39
Montage
Box 39
Rock Video: Mick Jagger/Hard Woman
Box 39
587. The Electronic Sell, Version 2. 1981. Umatic. NTSC. TRT: Unknown.
[No narration. A montage collection of examples of the many ways television and modern electronics sells much more than products. It sells lifestyle, images, fashion, music, fantasy, stardom, feelings, etc.]
Box 39
NYNEX Yellow Pages: Furniture Stripper
Box 39
Xerox 9200: Brother Dominic
Box 39
Sony Handycam: Moving Snapshots
Box 39
Sony Watchman TV: Big Ape
Box 39
Sony Watchman TV: Big Ape
Box 39
Merrill Lynch: AT&T
Box 39
New Jersey Bell: Changes
Box 39
AT&T Phone Center: New Name
Box 39
AT&T: New Technology
Box 39
Southwestern Bell: Map/Regional
Box 39
Wisconsin Telephone: Company Change
Box 39
594. Keep Britain Tidy. 1983. Umatic. TRT: Unknown.
Box 39
National Urban Coalition: Send Your Kid to a Ghetto
Box 39
National Urban Coalition: Lloyd Bridges/Give a Damn
Box 39
National Urban Coalition: What Do You Want to Be When You Grow Up?
Box 39
National Urban Coalition: Landlord
Box 39
596. AIDS TV Commercials. 1987. Umatic. TRT: 9:47
Box 39
Durex Condoms: Parked Roadside (Belgium)
Box 39
598. AIDS Prevention: The Grim Reaper. 1987. Umatic. TRT: Unknown.
Box 39
599. AIDS Commercila Europa (Norwegen). 1987. Umatic. TRT: 1:13
Box 40
American Cancer Society: Yul Brenner
Box 40
Sanka Decaf: Lena Horne
Box 40
Sanka Decaf: Dorothy Hamill
Box 40
Sanka Decaf: John Newcombe
Box 40
Drugs Misuse: Control
Box 40
Drugs Misuse: Dummy
Box 40
Try It
Box 40
Invitation
Box 40
602. Scottish Health Education--Anti-Drugs: Be All You Can Be. 1985. Umatic. TRT: Unknown.
Box 40
603. Agence McCann Erickson: Anti-Drogue. 1986. Umatic. PAL. TRT: 1:00
Box 40
Cruz Roja: Become a Member of the Red Cross
Box 40
Australian Federal Government: Drug Offensive
Box 40
Nancy Reagan Address to Ad Council
Box 40
Anti-Drugs: Kids/Just Say No
Box 40
Anti-Drugs: Try It/Just Say No
Box 40
Anti-Drugs: 12 Year Old/Just Say No
Box 40
Anti-Drugs: Spanish Child/Just Say No
Box 40
Anti-Drugs: Bridge Walk/Heroin Screws You Up
Box 40
Anti-Drugs: Lockers/Just Say No
Box 40
Cocaine. The Big Lie: Howard
Box 40
Cocaine. The Big Lie: Rose C.
Box 40
Cocaine. The Big Lie: William O'Donnell, Jr.
Box 40
Cocaine. The Big Lie: Lydia R.
Box 40
Cocaine. The Big Lie: Reggie Jackson
Box 40
607. Yellowhammer Anti-Heroin Campaign. Undated. Umatic. TRT: Unknown.
Box 40
Marcy Exerciser: Every Morning
Box 40
Pabst Light Beer: Beer Bellies
Box 40
RC 100 Cola: Body Talk
Box 40
D.P. Gympac: Heartbeat
Box 40
Levi's: Devil Engine
Box 40
Sprint: High Tech
Box 40
TransAmerica: King Kong
Box 40
Braun: Model 2000
Box 40
Rubbermaid: Ultimate Microwave Cookware
Box 40
Excedrin: Floating Capsule
Box 40
Levi's: One Way Cords
Box 40
Montage
Box 40
ITT: Growing Cities
Box 40
TRW: Exchanging Ideas
Box 40
MaxFli: Energy
Box 40
TRW: Changing Pictures
Box 40
CBS: Election '84
Box 40
NE Telephone: Network
Box 40
TRW: Line
Box 40
Montage
Box 40
TRW: Ripple
Box 40
High Fidelity: Credits/Dancers
Box 40
Data General
Box 40
Pepsi: Whisper
Box 40
Adidas
Box 40
NFPA: Brilliance
Box 40
Jovan: Good Girl/Bad Girl
Box 40
Ford: Ride and Handling
Box 40
Okidata: Decisions
Box 40
Lucky Strike: Diner
Box 40
Memorex: Slight Exaggeration
Box 40
Panasonic: Sounds
Box 40
Volkswagen: GTI
Box 40
TRW: Ripple
Box 40
Apple: Factory
Box 40
Hoover: Dimension
Box 40
ITT: Growing Cities
Box 40
Pepsi: Nuns
Box 40
NYNEX: Traffic Jam
Box 40
Levi's: Be There Pig
Box 40
Calvin Klein Obsession for Men: On Trial
Box 40
Memorex: Desert/Movie
Box 40
Continental Airlines: Phone Call/Cheap Frills
Box 40
GTE Sprint: Loud and Clear
Box 40
GTE Sprint: Future Shock
Box 40
GTE Sprint: Changing of the Guard
Box 40
Timex: Scuba Divers
Box 40
Shake n' Bake: New Recipe
Box 40
Diet RC: Sleeping Cowboy
Box 40
Diet RC: Fencers
Box 40
Benihana: Rocky Aoki
Box 41
McDonald's: Home from School
Box 41
Wendy's: Straight to You
Box 41
Wendy's: Really Cold
Box 41
Levi's 501: Rhythm
Box 41
Right Guard: Mr. Wrong/Mr. Right
Box 41
Minolta X-700: Programming Camera
Box 41
Goodyear Arriva: Weather Conditions
Box 41
Timex: Sinclair 1000 Computer
Box 41
Mocap tobacco pest killer: Lightning
Box 41
Montage
Box 41
Fanta: Brand New World
Box 41
Horizon Comnunity System: Aerial View
Box 41
Daytime Network: Promo
Box 41
TV Philips K-30: Color Natural
Box 41
Montage
Box 41
Freshen Up Gum: Soccer
Box 41
Westinghouse: Color/Light
Box 41
Bank of the Southwest: Southwest Spirit
Box 41
Fanta: Magic
Box 41
Q102: Visual Music
Box 41
Montage
Box 41
Goodyear Arriva: Construction
Box 41
Minolta XGM: Features
Box 41
Singer: 2 Suns
Box 41
The New York Times: The More Times
Box 41
The Des Moines Register: A Good Deal More
Box 41
Montage
Box 41
MTV: Commisar
Box 41
Doritos: Desert/Cool Ranch
Box 41
Doritos: Painted Brick Wall
Box 41
Hershey Bar: All Time Greats
Box 41
Coca-Cola: Horizontal Pour
Box 41
Coca-Cola: Max Headroom/Interview
Box 41
Coca-Cola: Max Headroom/Quiz Show
Box 41
Right Guard: Mr. Wrong/Mr. Right
Box 41
GTE Flip-Phone: College Football
Box 41
Fayva Shoes: Rehearsal
Box 41
Dr. Pepper: Pepper Free
Box 41
Coca-Cola: Hi-C Drink
Box 41
As the World Turns: Running with the Night
Box 41
McDonald's: Dancin'
Box 41
Music video: Annie Golden, Hang Up the Phone
Box 41
McDonald's
Box 41
SBLI Life Insurance
Box 41
G.E. Flip Phones (Clio winner)
Box 41
Baltimore Sun
Box 41
United Airlines
Box 41
Fayva Shoes (2x)
Box 41
Best Little Whorehouse in Texas
Box 41
Gene Doll
Box 41
The Plain Dealer
Box 41
Burger King
Box 41
Fay's Drug Stores
Box 41
Wild Irish Rose
Box 41
Dr. Pepper
Box 41
Sugar Free Dr. Pepper
Box 41
Dr. Pepper Caffeine Free
Box 41
Hi-C (Clio winner)
Box 41
Hi-C
Box 41
McDonald's (3x)
Box 41
McDonald's (2x)
Box 41
Listerine
Box 41
American Dairy Association
Box 41
Twix
Box 41
Transit montage of print ads
Box 41
Print montage of print ads
Box 41
Favours montage of print ads
Box 41
Television Commercial
Box 41
Molson Canadian Light: Dancing in the Street
Box 41
CBC Radio: Curious Mind/Flip-Top
Box 41
Molson Export Light: Sailing Ship
Box 41
CBC Stereo: Sound Mind/Flip-Top
Box 41
590 CKEY: Gold Radio
Box 41
CBC Radio: Fertile Mind/Flip-Top
Box 41
Canadian Parapalegic Association: Walking
Box 41
CBC Radio: Awakening Mind/Flip-Top
Box 41
CBC Radio: Driven Mind/Flip-Top
Box 41
Molson Canadian: Sea Cruise
Box 41
Chanel No. 5: Blue Sky
Box 41
Chanel No. 5: Charles and Katherine
Box 41
Apple Macintosh: 1984
Box 41
Tory's Whiskey: Puppy
Box 41
Rimbaud Whiskey: Desert Jugglers
Box 41
Rimbaud Whiskey: Surreal Images/Architecture
Box 41
Parco: Chuck Berry
Box 41
Parco: Gold Water Swimmer
Box 41
Parco print ad montage
Box 41
Oriental stills montage
Box 41
Suntory Special Reserve Whiskey: Train Station
Box 41
Suntory Red Blended Whiskey: His Sweater
Box 41
Charles Jourdan Shoes print ad montage
Box 41
Benson & Hedges print ad montage
Box 41
Benson & Hedges print ad montage
Box 41
Print ad montage
Box 41
British Airways: Manhattan Landing
Box 41
British Airways: Futurist Warriors
Box 41
Calvin Klein print ad montage
Box 41
Androgynous Rock Star montage
Box 41
Calvin Klein print ad montage
Box 41
Martini Bianco: Bottle
Box 41
Diet Pepsi: Freddy
Box 41
No. 7 beauty products: Changing Makeup
Box 41
Apple: Macintosh 1984
Box 41
Apple: Macintosh Lemmings
Box 41
Suntory: Dog
Box 41
Suntory: Pack Shot
Box 41
Suntory: Rimbaud
Box 41
Suntory: Gaudi
Box 41
Parco: Chuck Berry
Box 41
Parco: Woman Swimming
Box 41
Suntory: Woman at Station
Box 41
Suntory: Man Coming Home
Box 41
Charles Jourdan montage
Box 41
Benson & Hedges montage
Box 41
Surrealism montage
Box 41
Citroën: Grace Jones
Box 41
Spitting Image parody
Box 41
Harper's Bazaar
Box 41
Guinness: Natural Genius
Box 41
Wrangler: Raiders of the Lost Ark
Box 41
Sony: Man's Life
Box 41
Chanel: Charles and Katherine
Box 41
Share the Fantasy print ad
Box 41
Calvin Klein underwear: Print ad montage
Box 41
Androgynous Pop Stars montage
Box 41
Calvin Klein Obsession: Young Boy
Box 41
MTV: Commisar
Box 41
Coca-Cola: Horizontal Pour
Box 41
Coca-Cola: Max Headroom/Interview
Box 41
Grappa Libarna: Bicycle/Cards
Box 41
Martini Bianco: Bottle
Box 41
Summary montage
Box 41
Kronenborg (France)
Box 41
Tuborg (U.K.)
Box 41
Suntory: Dog
Box 41
Suntory: Dog
Box 41
Suntory: Mahler
Box 41
Parco: Chuck Berry
Box 41
Parco: Woman Swimming
Box 41
Suntory: Woman at Station
Box 41
Suntory: Man Coming Home
Box 41
American Express: Jacuzzi (USA)
Box 41
The Guardian: Running Boy (U.K.)
Box 41
Citroën: Grace Jones
Box 41
Spitting Image parody
Box 41
Mates: Chemist (U.K.)
Box 41
Prudential: Cat (U.K.)
Box 41
Wrangler: Raiders (USA)
Box 41
Barclay's Bank: Boy's Film Fantasy (U.K.)
Box 41
Isuzu: He's Lying
Box 41
Hamlet Cigars: Photo Booth
Box 41
Gold Blend: Table (Japan)
Box 41
Bendix: Baby
Box 41
Habitat: Baby (Singapore)
Box 41
Hamlet Cigars: F.T. Index (U.K.)
Box 41
Bayless: Toilet Roll (U.K.)
Box 41
Honda: Lou Reed (USA)
Box 41
Documentary montage
Box 41
MTV: Commisar
Box 41
Misty Liqueur: Girls (U.K.)
Box 41
Boots No. 7: Put on a Happy Face (U.K.)
Box 41
National: Renoir
Box 41
Bartles & James montage
Box 41
Summary montage
Box 41
[Collection of computer-generated graphics/art for commercials.]
TRW: Complexity
Box 41
CBS montage
Box 41
G.E.: Neovision/Prism
Box 41
Cartac: Pullups
Box 41
CBS montage
Box 41
Dannon Yogurt: Cynthia
Box 41
CBT: Pajamas
Box 41
Lipton Soup: Brother's
Box 41
John Deer: Dave Eppley
Box 41
Perdue: Hot Dog BBQ
Box 41
Perdue: At Home
Box 41
GE Toast-R-Oven: Old Toasters
Box 41
Blue Cross: Health Net
Box 41
The Movie Channel: Critic
Box 41
Lipton Soup: Grandpa
Box 41
Volvo: City
Box 41
Windsong: Restaurant
Box 41
Dannon Yogurt: Patrick
Box 41
[626: Missing]
Box 41
[Collection of computer-generated graphics/art for commercials.]
NBC News at Sunrise
Box 41
Ford Fairmont
Box 41
IBM
Box 41
Clairol
Box 41
Westinghouse
Box 41
Chevrolet: Bow Tie
Box 41
Eveready
Box 41
Chase Bank
Box 41
Mills Orange Drink
Box 41
7th Inning Stretch
Box 41
Chevy Logo
Box 41
AT&T
Box 41
Independent News Network
Box 41
Fastrak
Box 41
ABC News Close Up
Box 41
Bayer Aspirin
Box 41
TV Spot ID
Box 41
Lancome
Box 41
Fruit of the Loom
Box 41
Ain't Misbehavin'
Box 41
Dawn: Bubble Mums
Box 41
The MacNeil/Lehrer Report
Box 41
Apollo: Space Caverns
Box 41
OK Bazaar
Box 41
AIS American Bell
Box 41
Kick Off
Box 41
Grand Prix
Box 41
Norma Ligne
Box 41
Bausch & Lomb
Box 41
Chase Bank Cairo
Box 41
Rebound
Box 41
Coryfin C
Box 41
Kennedy Center
Box 41
Duncan Hines
Box 41
Chef Boy Ar Dee: Cosmic Kids
Box 41
First American Bank
Box 41
Medallo Beer
Box 41
NTW Tires
Box 41
Oral Roberts & You
Box 41
Wynn's Dash
Box 41
WKTU
Box 41
Pepto Bismol: King Henry VIII
Box 41
Saturday Night Live
Box 41
Edge of Night
Box 41
Montage
Box 41
628. Sample Cassette #73R On-Air Promotions. Undated. Umatic. NTSC. TRT: Unknown.
[Narrative presentation on how on-air promotions/logos, etc. create images. Motion and computer graphics receive the most attention, highlighting Dolphin Productions.]
Box 41
629. Doyle Dane Berbach Commercials: VW, Alka-Seltzer, Burlington. 1984. Umatic. NTSC. TRT: Unknown.
[See also Tape 630]
Volkswagen: Snowplow
Box 41
Alka-Seltzer: Megadinni's Meatballs
Box 41
Burlington: Mid-Length Socks
Box 41
[See also Tape 629]
Volkswagen: Snowplow
Box 42
Alka-Seltzer: Megadinni's Meatballs
Box 42
Burlington: Mid-Length Socks
Box 42
Country Pride: Teddy Bear Cartoon (South Africa)
Box 42
Cajoline: Teddy Bear (France)
Box 42
Coccolino: Teddy Bear Italy)
Box 42
Kuschelweich: Teddy Bear (germany)
Box 42
Mimosin: Teddy Bear (Spain)
Box 42
Chemical Bank: Neighborhoods
Box 42
Miller Lite: Bubba Smith
Box 42
Pioneer: Carnegie Hall
Box 42
Evita
Box 42
Miller Lite: Rodney Dangerfield
Box 42
Citicorp Travellers Checks: Japanese Hot Tub
Box 42
Eyewitness News Channel 7: Blind Couple's Neighborhood Party
Box 42
Dr. Pepper: Square Dance
Box 42
Gulf Pride Oil: Man in Engine
Box 42
Miller: Karate
Box 42
McDonald's: Salute to Family
Box 42
Miller Lite: Pool
Box 42
A Chorus Line
Box 42
Swatch Watches (Switzerland)
Box 42
Opel Graduette (Italy)
Box 42
Glad (Belgium)
Box 42
Cutex (Spain)
Box 42
Laekerol (Finland)
Box 42
Martini Bianco Bottle (U.K.)
Box 42
Salmiakiakoset (Sweden)
Box 42
Kodak Pop-Up (U.K.)
Box 42
Imec (Italy)
Box 42
Nugget Polish (Spain)
Box 42
Levi's (Germany)
Box 42
Eggs/Barbara W. (U.K.)
Box 42
Opel Corsa/Thimble (France)
Box 42
Patriarca (Italy)
Box 42
D.B. Railways (Germany)
Box 42
Kodak Kodachrome: 3 Swimmers
Box 42
Lee Cooper Jeans: Bouncing Balls/Painted Jeans
Box 42
Orangina drink: Poolside Waitress
Box 42
Perfume: Hair
Box 42
Eye Shadow: Ship Emergency
Box 42
Nestlé Crunch: Tarzan Movie Set
Box 42
Orangina drink: Poolside Waiter
Box 42
Volkswagen Polo: Ballet
Box 42
Lee Cooper Jeans: Black and White
Box 42
L'Oreal Studio Line: Video Screens
Box 42
Citroën: Grace Jones
Box 42
Tri-Star Pictures logo
Box 42
Times: Great Watch
Box 42
Hershey's Skor
Box 42
Renault Manhattan
Box 42
Renault: Hump
Box 42
Renault: Man Changes
Box 42
Renault: Circle
Box 42
The Competition
Box 42
Black & Decker
Box 42
American Werewolf in London
Box 42
American Airlines: Big Box
Box 42
Body Double teaser
Box 42
IBM: Buttons
Box 42
IBM: Invisible Copier
Box 42
Alien TVC
Box 42
Texaco Star Opening
Box 42
Jaws III D teaser trailer
Box 42
Newsweek: News
Box 42
All That Jazz trailer
Box 42
Mobil: Egg
Box 42
Superman TVC
Box 42
The World According to Garp
Box 42
636. Happy 60's Advertising. Undated. Umatic. PAL. TRT: Unknown.
Box 42
I Love New York: Broadway
Box 42
Fiat 128
Box 42
Miller Lite
Box 42
Exxon: Dizzy Dean
Box 42
Maxi lipsticks
Box 42
Mony: Travolta
Box 42
Coca-Cola: Playground
Box 42
Polaroid: Paparazzi
Box 42
Löwenbrau
Box 42
Exxon: George M. Cohen
Box 42
Barney's
Box 42
L'Oreal Preference
Box 42
Pan Am
Box 42
Miller: Firemen
Box 42
Kodak: Kids
Box 42
Stouffer's Frozen Foods: Working Woman
Box 42
Chimere perfume: Up Close It's Something Different
Box 42
Crisco Oil: Firemen
Box 42
Cascade Dishwasher Detergent: See the Difference
Box 42
Mobil One: Car Jumps Building (USA)
Box 42
American Tourister: Airport/Ape
Box 42
Prudential: Drowning
Box 42
Olin HTH Chlorine: Underwater Commercial
Box 42
Rank Xerox: 1957 (U.K.)
Box 42
Pioneer: Symphony (USA)
Box 42
Bamboo Steamer: Wally (U.K.)
Box 42
Marriott's The Edge: 4 Guys (USA)
Box 42
Maxell Video Tape: Prison (USA)
Box 42
SOS: Dinner Guests
Box 42
National Batteries: Fireman (Japan)
Box 42
Fuji Films: Yachting (USA)
Box 42
Kodak Kodacolor VR: Light Sensitive
Box 42
Spontex Sponge Cloth: Duckling (U.K.)
Box 42
Andrex Toilet Tissue: A Lot Further (U.K.)
Box 42
Sony Betamax: Actual Size (USA)
Box 42
Ivory Liquid: Dishwashing Talk/Hands (USA)
Box 42
Colmelco Foil: Different Uses (Australia)
Box 42
Alco Cough Drops: Frogman
Box 42
No Smoking: Sponge (Australia)
Box 42
Peugeot 305: Side of Building
Box 42
Burpee Grow Fertilizer: Time Lapse
Box 42
Nimslo Camera: A Miracle (USA)
Box 42
IBM Display Writer: Visual Demo (USA)
Box 42
Glad Garbage Bags: Fighting Garbage
Box 42
Electro Lux Vacuum: Light Bulb Test (Australia)
Box 42
Krups Coffee Maker: Homemade (U.K.)
Box 42
Norelco Clean Air: Glass Box (USA)
Box 42
Volkswagen Sirocco: Sunday Drive/Wind Tunnel
Box 42
Ambi Pure room deodorizer: Cat & Fish (Spain)
Box 42
VW Brazil: Railroad Tracks (Brazil)
Box 42
Fiskars Food Scissors: Uses (Finland)
Box 42
Sony Super Walkman: Minutiarization
Box 42
Carrier Air Conditioners: Claymation
Box 42
Rainha Shoes: Play (Brazil)
Box 42
Carlsburg: Lie Detector (U.K.)
Box 42
MCI Mail: Future Museum
Box 42
Synsonic Drums: Vs. Real Drums (USA)
Box 42
Bic Lighter: Vs. Matches (Brazil)
Box 42
Harper's Cat Chow: Vs. Tinned Food (Australia)
Box 42
Harrah's: I'm Just Wild About Harrah's
Box 42
MTV: Revolutionary
Box 42
Caress: Before
Box 42
Ultra Ban: Ultra Powerful
Box 42
Lafayette Circuit City: Don King
Box 42
T.H. Mandy: Fashion
Box 42
Coty: Stetson Day
Box 42
CBS Newsbreaker CH 2: Singles Bar
Box 42
Broadway: Can Can
Box 42
MTV: Business Stiff
Box 42
Casio: Mannikan/Man
Box 42
Timex: Woman Faces
Box 42
De Beers: Crying Baby
Box 42
Amica: Red Dress Twins
Box 42
Grundig: Portable TV
Box 42
Aperol liqueur: Elevator Briefing
Box 42
Martini & Rossi: Sailboats
Box 42
Necchi sewing machine: White Lace
Box 42
Timex: Mother's Day
Box 42
Autovox: Night Driving
Box 42
Aqua Velva: Mystery Movie
Box 42
Levi's 501: Rhythm/Gang
Box 42
Coca-Cola: What It Is
Box 42
Coca-Cola: Wave
Box 42
Pringles: School Bell
Box 42
Burger King: Emmanuel Lewis/Poolside
Box 42
McDonald's: Home from School/McDLT
Box 42
Wendy's: Assembly Line/Express
Box 42
Campbell's Chunky Soup: Soul Man
Box 42
California Cooler: 20 Years of R&D
Box 42
Oral B.: Car
Box 42
Laser Tag/W.O.W.: Announcement
Box 42
Apple Computers: 1984
Box 42
Pacific Northwest Bell: Streetwise
Box 42
Blue Diamond Almonds: Party
Box 42
Kaiser Permanente: Day in the Life
Box 42
U.S. Sprint: Pin Drop
Box 42
Chevron/Public Service: Eagle
Box 42
Alaska Tourism: The Delegation
Box 42
California Raisins: Playing with Your Food
Box 42
Clorox: Clorox Rocks
Box 42
Levi's: Wildman
Box 42
Pacific Bell: Garland & Me
Box 42
Pacific Telesis: Glitch
Box 42
Blue Cross: Having a Baby
Box 42
Grand Auto: Willy
Box 42
Hunts: Steak Sauce
Box 42
SF Examiner: Dream
Box 42
SF Examiner: David
Box 42
Gallo Wines: Varietal--Today's Gallo
Box 42
Dreyers Ice Cream: Businessman's Lunch
Box 42
Security Pacific Bank: Report Card
Box 42
Bartles & Jaymes: Hot Cooler
Box 42
Henry Weinharts: Texas
Box 42
Del Monte Corporation: Dinner Date/Catsup
Box 42
Del Monte Corporation: Silent Lunch/Catsup
Box 42
Del Monte Corporation: Weenie Roast/Catsup
Box 42
California Milk Advisory Board: Lawyer
Box 42
California Milk Advisory Board: Architect
Box 42
Chevron Chemical Company/Ortho Lawn Care Products: Micro/Macro
Box 42
Pacific Gas & Electric Company: Sierra Dam
Box 42
Wells Fargo Bank: Fire
Box 42
Wells Fargo Bank: Auburn
Box 42
Georgia Pacific: Project
Box 43
Atlanta Journal and Constitution: Entertainment
Box 43
Atlanta Journal and Constitution: Business
Box 43
Coca-Cola: Free Glass/New Taste
Box 43
Dunlop: Great Balls of Fire
Box 43
Georgia Pacific: Product
Box 43
Atlanta Journal and Constitution: Sports
Box 43
Georgia Pacific: Gilman Energy
Box 43
Isuzu Gemini: 2 Pairs on the Street
Box 43
Tuborg Lager: Human Train
Box 43
Alka Seltzer: Mom's Tragic Meatloaf (USA)
Box 43
Esso Station: Tiger/Storm (French)
Box 43
Shearson Lehman: Black and White Horses (USA)
Box 43
William Lawson's: Black and White Billiards
Box 43
L'Oreal Elinet hairspray: Dressing Room
Box 43
Delight Margarine: Watercolor
Box 43
Coca-Cola: Japanese City (Japan)
Box 43
Viking Line Ships: Synchronized Groups
Box 43
Oreo: Kid's Toy
Box 43
American Dairy Farmers--Milk: Michael (USA)
Box 43
Vaseline Intensive Care: Scratching Label Letters (USA)
Box 43
Camel: Waterfall
Box 43
Brooklyn gum: Sailor/Back Home
Box 43
American Express Gold Card: Applause (USA)
Box 43
American Express Gold Card: This Isn't Me (USA)
Box 43
Pepsi: Reach-In TV (USA)
Box 43
Martini Bianco: Beach Plane
Box 43
647. Compilation Showreel of 10 Commercials. 1986. Umatic. PAL. TRT: Unknown.
Box 43
Philishave: No Way to Shave a Lady
Box 43
Levi's: Woman/Years and Years
Box 43
Levi's: Woman/Styled for a Woman
Box 43
Philips Beauty Set: Smile
Box 43
Levi's Red Tab: It's About Time/Girl
Box 43
Levi's Red Tab: Gym/Man
Box 43
Shearson Lehman/American Express: Vision revised
Box 43
Shearson Lehman/American Express: The Market
Box 43
Shearson Lehman/American Express: Communications
Box 43
Shearson Lehman/American Express: And
Box 43
Shearson Lehman/American Express: If Only revised
Box 43
Wyborowa: Breaks the Ice
Box 43
Softex Tissues: Soft and Effective
Box 43
Pimms: Change of Clothes
Box 43
Levi's: Airport
Box 43
Levi's: Laundrette
Box 43
Levi's: Bath
Box 43
Pernod: Rehearsal
Box 43
Gordon's: Gordon's Tonic
Box 43
John Smith: Dogs
Box 43
John Courage Bitter: That's What I Like
Box 43
Heineken: Art Film
Box 43
652. Agency Reel, Paul Jones. 1986. Umatic. Secam/PAL. TRT: Unknown.
Box 43
Ibbotson Cherry
Box 43
Paddington Films
Box 43
Jaffa/Phil Noyce
Box 43
Century 21: Power to Move
Box 43
Hilton: Great American Summer
Box 43
El Pollo Loco: Warning
Box 43
Winchell's: Super Donut
Box 43
Hilton--Chicago: O'Hare
Box 43
Hilton: Anchorage
Box 43
Hilton: Brown
Box 43
Nescafé: Welcome/Art School (Japan)
Box 43
Nescafé Decaf: Natural (USA)
Box 43
Chevrolet Pickup: Train Tracks (Mexico)
Box 43
Opel Corsa: Car as Horse (Spain)
Box 43
Esso: Tiger/Erupting Oil Rig (France)
Box 43
Kodak: First Step (U.K.)
Box 43
Camel: Statue (Italy)
Box 43
Black & Decker Dustbuster: Birdcage (France)
Box 43
Martini Bianco: Changing Perspectives
Box 43
Swatch Watches: French Fashion (Switzerland)
Box 43
Levi's: A Feeling/Living/Legend (Canada)
Box 43
Coca-Cola: 9 to 5 (Australia)
Box 43
Coca-Cola: Sizzle (International)
Box 43
Cherry Coke: Elevator/Punk (USA)
Box 43
Tiger Beer: Pouring
Box 43
Castlemaine Beer: Workers (Australia)
Box 43
Loburg Beer: Shadows (Belgium)
Box 43
Alka Seltzer: Three Alarm Chili (USA)
Box 43
Sony Watchman TV: King Kong (USA)
Box 43
IMEC: Bride (Italy)
Box 43
Milk: Pole Vaulter (USA)
Box 43
Eiser hosiery: Mystery/Intrigue (Finland)
Box 43
Finn Crystal: Glasses (Finland)
Box 43
Community Chest: Signing Mime (Singapore)
Box 43
Ministry of Transport: Buckle Up/Little David (New Zealand)
Box 43
Stand Up for Singapore: 25 Years of Nation Building (Singapore)
Box 43
[Multinational executions to advertise the same product in different countries.]
Domestos disinfectant: Launch (Italy)
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Domestos disinfectant: Launch (Japan)
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Domestos disinfectant: Launch (Germany)
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Domestos disinfectant: Launch (Australia)
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Domestos disinfectant: 1979 (France)
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Domestos disinfectant: 1979 Letters (France)
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Shield soap: Reporter (U.K.)
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Rexona soap: Female Reporter (Italy)
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Rexona soap: Female Reporter (Spain)
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Sunlight dish detergent: Reflections (U.K.)
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Sunlight dish detergent: Reflections (South Africa)
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Svelto dish detergent: Teaspoon (Italy)
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Sunlight dish detergent: Lemon Power (U.K.)
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Sunlight dish detergent: Casserole (Malaysia)
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Sunlight dish detergent: Bad Film (Thailand)
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Sunlight dish detergent: Lemons (USA)
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Cif liquid cleaner: Recommended Film (France)
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Cif liquid cleaner: Bath (France)
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Jif liquid cleaner: Bath (Holland)
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Jif liquid cleaner: Bath (Austria)
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Handy liquid cleaner: Launch (South Africa)
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Vim liquid cleaner: 1 (Canada)
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Vim liquid cleaner: 2 (Canada)
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Jif liquid cleaner: Finger (U.K.)
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Comfort fabric softener: New Full Drawer (U.K.)
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Comfort fabric softener: New Full Drawer (Brazil)
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Comfort fabric softener: Close (U.K.)
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Comfort fabric softener: Towel (Brazil)
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Comfort fabric softener: Close (South Africa)
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Comfort fabric softener: Wrap Around (Australia)
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Comfort fabric softener: Cross Section (U.K.)
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Comfort fabric softener: Silky Smooth (U.K.)
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Comfort fabric softener: Memories (U.K.)
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Andy floor cleaner: Explosion (Finland)
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Vim floor cleaner: Bubbling Water (Chile)
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Vim floor cleaner: Dancer (Brazil)
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Vim floor cleaner: Fist (Italy)
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Vim floor cleaner: Fist (Spain)
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Omo laundry detergent: S. Maga (Austria)
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Omo laundry detergent: Hidden Pack (Germany)
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Omo laundry detergent: MMR (Germany)
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Omo laundry detergent: Schworer (Switzerland)
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All laundry detergent: Relaunch (Holland)
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Lux Beauty Soap: Sophia Loren (International)
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Lux Beauty Soap: Jaya Sudha (India)
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Lux Beauty Soap: Parvit Babi (India)
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Lux Beauty Soap: M. Gardiner (El Salvador)
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Lux Beauty Soap: Jacqueline Bisset (El Salvador)
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Lux Beauty Soap: Jacqueline Bisset (Germany)
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Superwheel laundry detergent: Sound of Music (Philippines)
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Superwheel laundry detergent: Nero (Philippines)
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Superwheel laundry detergent: Robin Hood (Philippines)
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Koral laundry detergent: Cartoon (Germany)
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Koral laundry detergent: Dancers (Finland)
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Koral laundry detergent: Comparison (Austria)
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Koral laundry detergent: Comparison (Switzerland)
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Koral laundry detergent: Designer (Germany)
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Koral laundry detergent: Designer (Belgium)
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Skip laundry detergent: Swimmers (France)
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Skip laundry detergent: Split Screen (France)
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Skip laundry detergent: Split Screen (France)
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Omo laundry detergent: Miele MMR (Germany)
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Omo laundry detergent: TAED (Germany)
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Omo laundry detergent: TAED (Switzerland)
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All laundry detergent: TAED (Holland)
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Lux beauty soap: Michelle Pfeiffer Car (International)
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Lux beauty soap: Michelle Pfeiffer Car (International)
Box 43
Lux beauty soap: Michelle Pfeiffer Boat (International)
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Lux beauty soap: Michelle Pfeiffer Boat (International)
Box 43
[See also Tape 658]
Taco Bell: Pizzazz Pizza Intro 1
Box 43
Budweiser: Newspaper
Box 43
Mercantile Bank: Undisciplined
Box 43
Taco Bell: Campaign intro
Box 43
Michelob Light: Darts
Box 43
Doritos: Definitely intro
Box 43
Taco Bell: Nachos Gotcha
Box 43
Michelob Light: Volleyball
Box 43
Doritos: Son of Definitely
Box 43
Taco Bell: Pizzazz Pizza 2
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Doritos: The Wall/Painted Brick Wall
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Pepsi: Let's Go to the Movies
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[See also Tape 657]
Taco Bell: Pizzazz Pizza Intro 1
Box 43
Budweiser: Newspaper
Box 43
Mercantile Bank: Undisciplined
Box 43
Taco Bell: Campaign intro
Box 43
Michelob Light: Darts
Box 43
Doritos: Definitely intro
Box 43
Taco Bell: Nachos Gotcha
Box 43
Michelob Light: Volleyball
Box 43
Doritos: Son of Definitely
Box 43
Taco Bell: Pizzazz Pizza 2
Box 43
Doritos: The Wall/Painted Brick Wall
Box 43
Pepsi: Let's Go to the Movies
Box 43
Nikon One Touch Camera: Tourist
Box 43
Charlie: After the Party
Box 44
Armourcoat II: Non-Stick Cookware
Box 44
661. Ritz; Goodyear; Esso. 1986. Umatic. NTSC. TRT: Unknown.
[Discussion of R.J. Reynolds/Nabisco merger and how Nabisco was then subject to the RJR transnational marketing/advertising scheme. The marketing strategy behind expanding Ritz's market including: The Wizard of Ritz; The Ritz Baker; The Magician; and The Professor. Alternate strategies are also covered: Irresistible Taste; Nature's Gold; and Ritz It Up. Goodyear International Advertising: The strategy had to be simple and all-encompassing, an emotional evocation--discusison about different strategies behind Goodyear, Take Me Home. The people approach; the panorama approach. Esso: Several projects that the Esso campaign is dealing with. The Tiger Project--the future use of the tiger. The Brazilian campaign--they want to abolish the old advertising and use something completely new.]
Box 44
Alaska Airlines: Automatons
Box 44
Hormel: Car
Box 44
Valvoline: Parade
Box 44
Check-Up: Taxi
Box 44
Fiberglas: Flamingos
Box 44
Alaska Airlines: Winter
Box 44
Check-Up: Executive Washroom
Box 44
Nike: Ladies
Box 44
Wendy's: 12 O'Clock
Box 44
Alaska Airlines: TV Viewer
Box 44
On Cor Lite: No Imitations
Box 44
Tank n' Bowl: Ed
Box 44
Alaska Airlines: Cutting Corners
Box 44
GMAC: Hassle Free
Box 44
Wendy's: Moustache
Box 44
Fiberglas: Pool Party
Box 44
Happy Cooker: History of Gas
Box 44
Valvoline: Funeral
Box 44
Independent Life: Department Store
Box 44
Alaska Airlines: Conference Room
Box 44
Europassistance: Car
Box 44
Europassistance: Plumber
Box 44
Check-Up: Airplane
Box 44
Subaru: Schiminson
Box 44
Wendy's: Farm Fresh
Box 44
Fiberglas: Edna
Box 44
GMAC: Auto-Teller
Box 44
Wendy's: Fashion Show
Box 44
Wisk: Ring Around the Collar/TV & Home
Box 44
Anacin 3: Office Testimony
Box 44
Playtex Tampon: Talk with Mom
Box 44
Dawn: Sorority House
Box 44
Hall's: Camping Trip
Box 44
Amana: Discussion
Box 44
Maxwell House High: Brazilian Mountains
Box 44
Maxwell House Mountain Blend: Train
Box 44
Wm. Younger's Tartan beer: Highland Games
Box 44
Smithwick's beer: Airport
Box 44
Whitbread Best Scotch: Business Meeting
Box 44
Autumn Gold Cider: Falling Things
Box 44
Harvey's Finesse Sherry: Untraditional
Box 44
Volari Wine: Friends at Bar
Box 44
XXX Beer: Extraterrestrial
Box 44
Dwan's: Good Drinks
Box 44
Tudor Crisps: Nothing Seemed Real
Box 44
Phileas Fogg chips: Cruise Ship
Box 44
Vesta Chow Mein: Oriental Scenes
Box 44
Beanfeast: Calendar
Box 44
Bird's Eye Country Club Vegetables: Country Club
Box 44
Ungor's King Ribs: Melting Silver
Box 44
Butterball Turkey Breast Roast: Jack Spratt
Box 44
Quaker's Golden Oates: Ships
Box 44
Crosse & Blackwell Pasta Choice: Real Italian
Box 44
Hammond's Chop Sauce: Chop Shaped Food
Box 44
Creda Oven: Role Reversal
Box 44
Addis Housewares: Art Gallery
Box 44
Hoover Sensotronic: Spilled Flour
Box 44
Potterton Boilers: This Old House
Box 44
Laing: New Home
Box 44
Pifco Vacuum Bag Sealer: Fresh Food
Box 44
Punch Shoeshine: Quick
Box 44
Zenith Windows: Cat
Box 44
Calor Gas: Village Idiot
Box 44
Savlon Germ Killer: She's a Killer
Box 44
Grundig Electronics: Tunnel Car
Box 44
ITT Computerized TV: Computer TV
Box 44
Philips: Color Balance
Box 44
Mitsubishi Blue Diamond: Blue Screen
Box 44
Radio Rentals: Desert Snow
Box 44
Ocean Rain--Echo and the Bunnymen promo
Box 44
Stinky Stickers: Scratch-n-Sniff
Box 44
Flower Fairies dolls: Fantasyland
Box 44
A La Carte Kitchen: Play Kitchen
Box 44
Hasbro Knight Rider: Toy Car Set
Box 44
Shield Soap: Jewel Thief
Box 44
Fairy Soap: 2 Statues
Box 44
Moncler Derma Soap: Mirror
Box 44
Simple Cold Cream: Additives
Box 44
Disprin: Family Headaches
Box 44
Boots Soluble Aspirin: Mug
Box 44
Phillshave Electronic: Sale
Box 44
Lumière perfume: First Light
Box 44
Givenchy Ysatis perfume: Looking For
Box 44
Cacharel cologne: Desert/Cars
Box 44
The Sunday Times: Hugh Hefner Story
Box 44
The Guardian: Richard Branson
Box 44
Daily Express/Sunday Express/Daily Star: Million Pounds
Box 44
Sunday Telegraph: H.G. Wells
Box 44
The Observer: Britons Observed
Box 44
Al Ahram: International Edition
Box 44
Debut Magazine: Rock Mag
Box 44
UBM Building Supplies: Man/Train
Box 44
Weekender clothes: Race Cars
Box 44
Leeds Liquid Gold Account: Gold Bars
Box 44
Abby National: Sky Lift
Box 44
Woolwich Bank: With It
Box 44
ICS Building Society: Hang Glider
Box 44
The Principality: Excited
Box 44
Style Card: Images on a Card
Box 44
Barclay Card: French Alps
Box 44
Persil Products: Free Train Ticket
Box 44
British Telecom: Let's Go to the Shop
Box 44
Economy 7 Electric Water Heater: Hot Bath
Box 44
Deliotte, Haskins & Sells accountants: Removing Restrictions
Box 44
Peterborough: Gladiator
Box 44
Apple Macintosh: Best Pick
Box 44
Bank of Ireland: Free Carot
Box 44
Capital Radio: Are You Ready
Box 44
Lion Brand Stationery: Rock Concert
Box 44
Olivetti Word Processors: Truck
Box 44
Canon Copiers: Swimming Pool
Box 44
BAT Industries: Growing
Box 44
Leyland Roadrunner: Desert
Box 44
Ford Transit: Rescue
Box 44
BMW 3 Series: Satellite Dish
Box 44
Volkswagen Jetta: One of Those
Box 44
Vauxhall Nova: Subway
Box 44
Stratstone Jaguar: Greenline Jaguar
Box 44
Ski Club 1830: Skiing
Box 44
British Midland: Airport
Box 44
Cathay Pacific Airlines: Hostesses
Box 44
Qantas Business Class Flights: Koala Bear
Box 44
Granvilles cigars: Courtroom
Box 44
Crown Paints: Merry Go Round
Box 44
Toshiba Deltawave microwave: Dinner Party
Box 44
Phillips Pet Food: Pet Care Book
Box 44
Cadbury's: Million Pound Giveaway
Box 44
Mobil: Monopoly Game
Box 44
Dime candy bar: Muted Sound
Box 44
Maltesers chocolate candy: Beach
Box 44
Melitta Coffee: Cartoon Bean
Box 44
Nescafé Gold Blend: Gold Standard
Box 44
Douwe Egberts Coffee: Years of Making
Box 44
Choicest Blends Tea: Secret
Box 44
Tennent's Lager: Juke Box
Box 44
Bank's Bitter: Time Traveler
Box 44
Greene King IPA Bitter: Masters of the Art
Box 44
Craft Original Sherry: Yachting
Box 44
Piermont: Hint of Fruit
Box 44
Kiri Apple Juice: Apple Bomb
Box 44
Heinz Homestyle Soups: Sailor
Box 44
Batchelors Soups: Mums/Heroes
Box 44
Colman's Sauces: Male Cook
Box 44
Homepride Cook-in-Sauce: Animated Butter
Box 44
Bovril coffee product: Chris Evert
Box 44
Kit Kat: Anglo-Soviet Talks
Box 44
Toffifee candy: Addam's Family Parody
Box 44
HP Sauce: Robot People
Box 44
Wall's Pork Sausages: Home Breakfast
Box 44
Hob-Nobs Cookies: Armor
Box 44
Energy Efficient Office: Winter Preparation
Box 44
Eveready Silver Seal Battery: Longer Lasting
Box 44
Osram Light Bulbs: Arthur Peabody
Box 44
Breville Griller: Singing Grill
Box 44
Hitachi Power Tools: My Wife
Box 44
Murelle Wallpaper: Roll Out a Room
Box 44
Gas Wall Heaters: Winter Cold
Box 44
Swan Vestas: Computer Screen
Box 44
Persil laundry detergent: Don't Worry
Box 44
Sony Trinitron TV: Man's Life
Box 44
Toshiba TV: Talking Diagram
Box 44
Normende TV: Red Swimsuit
Box 44
Philips VHS Video: Duck
Box 44
Ferguson TX TV: Today's Technology
Box 44
DER Rental: that's DER
Box 44
CBS Child Guidance Toys: Mission to Earth
Box 44
The Age of Consent--Bronski Beat promo
Box 44
Eliminator--ZZ Top promo
Box 44
English National Opera: Speaks for Itself
Box 44
Avon: Avon Now
Box 44
Wella Balsam shampoo and conditioners: Busy Model
Box 44
Silvikrin shampoo: Time After Time
Box 44
Scoundrel: Free Gift
Box 44
Scholl Fresh Step: Tap Dancer
Box 44
Comfies Diapers: Child Board Meeting
Box 44
Nurofen pain reliever: Locked in Pain
Box 44
Lockets cold medicine: 2 Miseries
Box 44
Vick's Blue: Tarzan
Box 44
Deep Heat muscle rub: Lightning
Box 44
Sainsbury's groceries: Interviews
Box 44
Marks & Spencer department store: Now Open
Box 44
Dewhurst Meat and Poultry: Sunday Roast
Box 44
Connect Electronics Stores: Graphics
Box 44
Rumbelow's Appliance Store: Slapstick
Box 44
Daily Express/Sunday Express/Daily Star: Millionaire of the Month
Box 44
The Yorkshire Post: Sports/Women
Box 44
A La Carte Magazine: Food
Box 44
City Limits Magazine: No Bingo
Box 44
Time Out Magazine: Empty Room
Box 44
Lloyd's Bank: Spending Interest
Box 44
British Telecom: Urging Offer
Box 44
Leeds Permanent Building Society: Mobsters
Box 44
Newcastle Building Society: Print Out
Box 44
Educational Building Society: Yes Yes Yes
Box 44
TSB Bank: Yes!
Box 44
Postal Service: I'll Miss You
Box 44
American Express: Jim Henson
Box 44
Apricot Portable Computer: Brick Wall
Box 44
Commodore 16: Starter Pack
Box 44
Spectrum Computers: Restyling
Box 44
Compaq Computers: Buried Heads
Box 44
Epson Computers: Morning Business
Box 44
Sagesoft Software: Clown
Box 44
Fire Safety: Night Fire
Box 44
IBM Electronic Typewriter: Nervous
Box 44
Case Electronic Mailbox: Imagine
Box 44
Neighborhood Watch: Birds
Box 44
GM Astra: Unveiling
Box 44
Renault 25: Volcano/Opera
Box 44
Ford Cars: Business Team
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Peugeot 205: Top Hat
Box 44
Datsun/Nissan: Name Change
Box 44
British International Motor Show: Take a Trip into Tomorrow
Box 44
Air Mauritius: Out of this World
Box 44
Horizon Travel: Mr. Cooper
Box 44
Thompson Holiday: Ski Vacation
Box 44
Royal Dutch Cigars: Movie Car
Box 44
Nilvax 30 sheep disease protection: Falling Sheep
Box 44
Brother Knitting Machine: Photo Session
Box 44
Dunlopillo Beds: Night/Day
Box 44
Bisto Kids: Gravy Boat
Box 44
Boots Soundshop: Michael Jackson
Box 44
Welcome to the Pleasuredome--Frankie Goes to Hollywood promo
Box 44
Allsop 3: Cassette Cleaner
Box 44
Amstrad Stereos: Special Features
Box 44
Kodak Video Tapes: A Lot of Money
Box 44
Schwepp's Ginger Ale: Dallas
Box 44
Barbicon Beer: Airplane Tragedy
Box 44
Holsten Pils beer: Western
Box 44
Carling Black Label Lager: Popeye
Box 44
Bezique: Stop Action
Box 44
Tia Maria liqueur: Model
Box 44
Malibu: Space People
Box 44
Bailey's: Nightclub
Box 44
Gran Marnier: Business Call
Box 44
Cadbury's: Later Tonight
Box 44
Whitbread Trophy Bitter: Dog Disobedience
Box 44
Stone's Bitter: Airport
Box 44
Black Tower: Dancer in White
Box 44
Hirondelle Wine: Weather
Box 44
Young's: Young's Ones
Box 44
Ross Puddings: Skool Kids
Box 44
Solar candy bar: Singing Sun
Box 44
Smarties: Floating Candy
Box 44
Cadbury Hazel Nuts: Carnival Monkeys
Box 44
Meadowcup Spread: Cows
Box 44
McDougall's Flour: Sponge Cakes
Box 44
Bisto Gravy Granules: Tarzan
Box 44
Knorr's Special Recipe Soup: English Mansion
Box 44
Bowyer's Sausage: Fat
Box 44
Mini Cheddars crackers: Singing Mice
Box 44
Crawford's Mini Cookies: Bug Cartoon
Box 44
Tefal Deep Fryer: Comparison/Brains
Box 44
Wilkinson Sword cutlery: Test Pattern
Box 44
Bosch power tools: Jack and Harry
Box 44
Thor washer/dryer: 950XDC Song
Box 44
Ariel laundry detergent: Soccer Mom
Box 44
Mellerware Oven Pan: Steam Words
Box 44
Morphy Richards steam iron: Ironing Horrors
Box 44
Rowenta toasters: Evolving Form
Box 44
Sunbeam deep fryer/slow cooker: Roxie's recipe
Box 44
Samsung microwave: Vincent Price
Box 44
Seiko Sport Tech watch: Manikins
Box 44
Citizen watches: Watch Out
Box 44
Braun Voice Control alarm clock: White Room
Box 44
Kodak Disc Camera: Puzzle
Box 44
Virgin Albums: Rapper
Box 44
Acorn video games: Space Aliens
Box 44
Fisher Price music equipment: Can't Touch
Box 44
Hitachi Prismacolor TV: Computer Technology
Box 44
Ferguson VCR: Best Value
Box 44
VO5 Alive color mousse: Phones
Box 44
Noir aftershave: Sky
Box 44
Gentle Touch by Pond's: Get in Touch
Box 44
Poly High Lights: Walking Women
Box 44
Bic disposable razor: John McEnroe
Box 44
Sorbothane Shock Stoppers: Shoe Support
Box 44
Lofthouse Fisherman's Friend: Ship
Box 44
Comtrex: Fire Eater
Box 44
Tramil 500: Office Noise
Box 44
Vicks Sinex: Seashore
Box 44
Tesco: Gift Packs
Box 44
Littlewoods: Tarzan
Box 44
Harrod's: Christmas Tradition
Box 44
Working Woman: Testimonial
Box 44
Cook's Weekly: Wild Recipe
Box 44
The Fourth Protocol: Hottest Book
Box 44
Guinness Book: Millipede
Box 44
Kwik Fit Auto: Bad Muffler
Box 44
Diamond's: Sky Writer
Box 44
Coopers and Lybrand: Braithwait Oil
Box 44
American Express: Roger Daltrey
Box 44
The Leeds: Red Letter Day
Box 44
Nottingham Buiding Society: TV Access
Box 44
Portman Building Society: Otter
Box 44
Bank of Scotland: Fix-Ups
Box 44
Girobank: Rolling Script
Box 44
Ulster Bank: Henry Hippo
Box 44
Midland Personal Loans: Things to Buy
Box 44
IBA: Consumer Protection
Box 44
Ericsson Personal Computer: Walking Baby
Box 44
Acorn Electron computer: Classroom
Box 44
Micronet computer: Imagination
Box 44
Macintosh: Syntax Error
Box 44
Racal Kodafone: Bicycle for Two
Box 44
Postal Order Gift Card: Choices
Box 44
Cook Electric appliances: Cook Electric
Box 44
IDB--Northern Ireland: Come On…
Box 44
Peter Polain & Associates advertising agency: Remember
Box 44
Team Xerox: Office City
Box 44
Freestyle Travel brochure: 1-2-3
Box 44
Intercity Sleeper: Moving Motel
Box 44
WTL Travelcard: Do the Hop
Box 44
Bus Travel: Shop on a Bus
Box 44
1985 Ford Sierra: Family Trip
Box 44
Vauxhall Cavalier: Police
Box 44
Renault II: Avoiding the Traffic
Box 44
Peter England shirts: Out of the Grey
Box 44
Clairol Power Dryer: Hurricane
Box 44
Philishave Electronic: Pedestal
Box 44
Freshbrew Coffee: It Can Happen
Box 44
Terry's Logger candy bar: Country
Box 44
Spania Fruit: Kids
Box 44
Hamlet Cigars: Computer Face
Box 44
John Smith's Bitter: Incurable Romantic
Box 44
Babycharm Beer: Animal Bar
Box 44
Lilt fruit drink: Reggae
Box 44
Perrier: Glass Close-Up
Box 44
Horlick's: Track
Box 44
Carlberg Lager: Binoculars
Box 44
Greenall's Bitter: Western
Box 44
Canada Dry: Explore
Box 44
Tetley Bitter: Broken Leg
Box 44
Stag Beer: Waiter
Box 44
Tennent's Lager: Ape-Man
Box 44
Hofmeister Beer: Carolers
Box 44
Beachcomber Cream: Poolside
Box 44
Coca-Cola: Piano
Box 44
Cinzano: City Crowd
Box 44
Sara Lee Cakes: Exotic Woman
Box 44
Continentals: Postman
Box 44
Cadbury's Chocolate Cakes: Black Box
Box 44
Dairy Box Chocolates: Old-Fashioned
Box 44
Butter: Bus Ride
Box 44
Delite candy bar: Explosion
Box 44
Kattomeat VIP: Ordinary Cat
Box 44
Heinz Soups: Royal Dinner
Box 44
Moray Seafood: Grocery Store
Box 44
Cookstown Sausages: Commercial History
Box 44
Stringfellow Fries: Kids
Box 44
Vortex bleach: Thick
Box 44
Prestige Marathon cookware: Nuts and Bolts
Box 44
Soda Stream Products: Electric Voice
Box 44
Leisure Gas Stove: Designer
Box 44
Lenor fabric conditioner: Flying Laundry
Box 44
Ariel laundry detergent: Janice Smith
Box 44
Hitach Prismacolor TV: Computer Technology
Box 44
Sansui Stereo: Home/Car
Box 44
Pioneer Hi-Fi: Island
Box 44
Orange Juice album promo: Fish
Box 44
Poleconomy: Game
Box 44
Panama cigars: 6
Box 44
Timex watches: Oversize
Box 44
Rotary watches: Magic
Box 44
Proflex pain reliever: Back Pain
Box 44
Eucryl Toothpaste: Teeth Stainers
Box 44
Jaap's Health Salt: Dirty Dishes
Box 44
Baby Wet Ones: Clap Your Hands
Box 44
Simple beauty products: Faces
Box 44
L'Air du Temps perfume: Painting
Box 44
Veno's cough medicine: Bottles
Box 44
Mu-Cron sinus relief: Underwater
Box 44
YSL Rive Gauche perfume: Quarrel
Box 44
Grey Flannel Aftershave: Dressing
Box 44
Peter Dominic Wines: Black Van
Box 44
Gough Brothers beverage sales: Questions
Box 44
Melody Maker Magazine: Video Giveaway
Box 44
Smiiley auto service: Lifetime Guarantee
Box 44
VG Foodstore: Smaller is Better
Box 44
H. Samuel beauty products: Multiple Image
Box 44
Jaeger Store: Sale
Box 44
Curry's electric store: TV Sale
Box 44
Asda electronics: Wrong Gifts
Box 44
National Westminster Bank: Front View
Box 44
Bradford &Bingley Bank: Bank Heist
Box 44
Anglia Building Society: Desert Sunrise
Box 44
Local Building Society of East Anglia: Goldfish
Box 44
Norwich Union Insurance: Questions
Box 44
Visa Trustcard: Water
Box 44
Solid Fuel Advisory Service: Living Toys
Box 44
BBC Microcomputer System: Sharing
Box 44
Air UK: Style
Box 44
Travelcard: Wind
Box 44
GLC: Pavement Parking
Box 44
Townsend Thoresen Cruisesl: Gliding
Box 44
Brittany Ferry: Parrot
Box 44
Club 18-30: My Generation
Box 44
Intasun Travel: Testimonials
Box 44
Jersey Tourism: Frenchmen
Box 44
Butlin's Travel: Fast/Slow
Box 44
SOL Hotels of Spain: Balloon
Box 44
Air Canada: Singapore
Box 44
Air India: Palace
Box 44
Birmingham International Airport: Logo
Box 44
Esso: Football Match
Box 44
Austin Metro: Bike Race
Box 44
Austin Rover: Design Lab
Box 44
Fresh Cream: Go On
Box 44
St. Ivel Shape yogurt: Brownie
Box 44
Star Wars yogurt: Star Wars
Box 44
Don’t Drink and Drive: Martini
Box 44
Kind Edward cigars: Chess
Box 44
Trebor Spearmints: Ghost
Box 44
Cadbury's Crème Egg: Turbo
Box 44
Shell: Make Merry promo
Box 44
Tennent's Lager: 100 Years
Box 44
Greenall's Bitter: Gold Miner
Box 44
Nescafé Gold Blend: Gold Standard
Box 44
Brooke Bond D: Many Jobs
Box 44
Farmhouse Bran: Dancing Feet
Box 44
Farley's: Baby
Box 44
Ringos snacks: SOS
Box 44
Farmer Brown snacks: Cartoon
Box 44
Toffee Crisp candy bar: Bank Machine
Box 44
Cadbury's Fruit & Nut: Elephant
Box 44
Batchelor's Peas: Archaeologist
Box 44
Oxo: New Recipe
Box 44
Wendy's Potatoes: Hot Stuff
Box 44
Shredded Wheat: Mail Service
Box 44
Harpic Bleachmatic Duo: Toilet Bowl
Box 44
Ever Ready Silver Seal: Sounds
Box 44
Top Job laundry sheet: Big Sheet
Box 44
Price's Candles: Vincent Price
Box 44
Quilted Fiesta Paper Towels: Coffee
Box 44
3M Post-It Notes: Elephant
Box 44
Puma running shoes: Da Vinci
Box 44
Meatloaf's Greatest Hits: Meatloaf
Box 44
Maxell Videotape: Breakthrough
Box 44
ITT Digivision TV: Future TV
Box 44
Revlon Flex shampoo/conditioner: Psycho Shower
Box 44
Sweet 'n Low: Music
Box 44
Seba Med beauty soap: Rain
Box 44
Camay beauty soap: Essentials
Box 44
Boots' Cough Relief: Office Work
Box 44
Vick's Cold Care: Dragon
Box 44
Lotussin cough medication: Ingredients
Box 44
Baby Fresh: Wrestling Calls
Box 44
Aquafresh Toothpaste: Bouncing Ball Song
Box 44
Great Universal '85: '85 Fashions
Box 44
Great Universal '85: Video version of fashion catalog
Box 44
Look Again Catalogue: Look Again
Box 44
Argus Catalogue: King Henry VIII
Box 44
Dalton's Weekly: Outer Space
Box 44
The Times: Our Bodies
Box 44
Daily Express: So Much More
Box 44
You Magazine: Animals in Suits
Box 44
The FT: Cab Ride
Box 44
Do It Right media pack: Tools
Box 44
Hanson Trust: Puzzle
Box 44
Mercantile Credit: Violinist
Box 44
Montague Unit Trust: Stock Exchange
Box 44
Swinton Insurance Brokers: Hospital
Box 44
ASAI: Watchdog
Box 44
Post Office: Reliance
Box 44
Sussex County Building Society: Juke Box
Box 44
Alliance Building Society: Rolling Text
Box 44
Access credit cards: Exercise
Box 44
Olivetti personal computers: Calm/Panic
Box 44
ICL personal computer: Business Meeting
Box 44
Wang Computers: Opera Singer
Box 44
Yorkshire Television: Show Clips
Box 44
Ulster Television: Driving Uphill
Box 44
Derbyshire Travel Permit: Woman Chasing Bus
Box 44
Calor Central Heating Systems: Cats
Box 44
Theater Royal, Glasgow: Scottish Opera
Box 44
Royal Mail British Stamps: Steam Trains
Box 44
Weight Watchers: Quick Start
Box 44
British Telecom Phonecard: Swimsuit
Box 44
Cellnet cellular phones: City Nightlife
Box 44
BMW 5-Series: Assembly
Box 44
Fiat Regata: Space Journey
Box 44
Renault 25: Company Car
Box 44
Saab: Car/Jet
Box 44
Mazda 626: I Don't Want to Hear This
Box 44
Vauxhall Carlton CD: Hard Day
Box 44
Audi Coupe: Shopping
Box 44
Hertz: Rainy Night
Box 44
Swan National Leasing: Hallway
Box 44
Alexandre Palace: Sinclair C5
Box 44
Parceline: Green Truck
Box 44
British Rail: Famous Songs
Box 44
CTC Cruise: Testimonials
Box 44
Swan Hellenic Cruises: Centauromachy
Box 44
Qantas Airlines: Koala Bear
Box 44
British Caledonian Airlines: California Girls
Box 44
Cooper's Animal Health: Hands
Box 44
Grandee Cigars: Tunnel
Box 44
Royal Dutch Cigars: Freefall
Box 44
Grenville Cigars: Jungle Tribe
Box 44
Box 44
669. Unilver Presentation. 1987. Umatic. PAL. TRT: 13:00
[Multinational executions of the interview format of Unilever margarine products. Several Spanish-speaking executions. Also Japanese and British advertisements. Differences in surprise interview format, packaging, and product name can be seen and compared.]
Box 44
Adorella (x3)
Box 44
Rama (x5)
Box 44
Milda
Box 44
Gradina (x2)
Box 44
Rama (x16))
Box 44
Stork (x2)
Box 44
Calvin Klein: Bridge
Box 44
Contadina: Magician
Box 44
McDonald's: Argument
Box 44
Calvin Klein: Stretching
Box 44
Calvin Klein: Jogging
Box 44
IBM: Bakery
Box 44
Calvin Klein: Bridge/Diving/Beach
Box 44
Calvin Klein: Swimming/Jogging/Stretching
Box 44
Budweiser Light: Hockey/Baseball/Downhill
Box 44
Maxwell House: Comedians X3
Box 44
Calvin Klein: Diving
Box 44
Calvin Klein: Beach
Box 44
McDonald's: Costume Party
Box 44
Wilson's Catalog: The Book
Box 44
Mercantile Bank: Louganis
Box 44
Maxell Tape: Here to Stay
Box 44
Times Leader: Pay Toilets
Box 44
IBM: Bakery
Box 44
Calvin Klein: Stretching/Swimming/Jogging
Box 44
Jovan: Prehistoric Warrior
Box 44
Shell: Moon Shot
Box 44
Shell: Tempest
Box 44
Vladivar Vodka: Pterodactyl/Spaceship
Box 44
Count Pushkin Vodka: Horsemen
Box 44
Count Pushkin Vodka: Russian Train
Box 44
Globetrotters: Live/Amsterdam
Box 44
Ben Truman beer: Boat Workers
Box 44
Ben Truman beer: Clock Tower
Box 44
[See also Tape 677]
Wrangler: Indiana Jones take-off
Box 44
Data General: Warriors/A Generation Ahead
Box 44
G.E.: Ice Princess/The Power of Music
Box 44
[Tape 446 contains Part II. Tape 661 has the Ritz, Goodyear and Esso presentations.]
Introduction: Bill Thompson
[Background information and world trends in worldwide marketing and advertising. How it works and how it is affecting McCann-Erickson.]
Box 44
Ritz: Gault
[A discussion of several campaigns for Ritz as it expands to multinational marketing through RJR.]
Box 44
Goodyear: Eli/Lou
[A discussion of the Goodyear, Take Me Home campaign.]
Box 44
Esso: Page
[A discussion of Project Tiger; new grade gasoline; the Brazilian Project.]
Box 44
Black & Decker: Welz
[A discussion of strategy emphasizing toughness: No Job's Too Tough.]
Box 44
Toshiba 7500 Series Copiers: Rabbits
Box 44
American Tourister Luggage: Gorilla
Box 44
Polaroid Time Zero: Jim Garner/Child
Box 44
Breakstone Lowfat Cottage Cheese: Country Store
Box 44
Interwoven Socks: Falling Socks
Box 44
Mcdonald's: Best Friends
Box 44
Eureka Power Team Vacuum: Hidden Carpet Dirt
Box 44
Eureka Power Team Vacuum: Hidden Dirt
Box 44
Volvo: Punching Bag
Box 44
Volvo Turbo: Unveiling Power
Box 44
Volvo: Hotel Pool
Box 44
Ovaltine: Chocolate Taste
Box 44
Polaroid Time Zero: Jim Garner/The Other Woman
Box 44
IBM Personal Computers: Personal Sale/Chaplin
Box 44
St. Regis Paper Bags: Joe Frazier
Box 44
Dr. Pepper: Dance on Ceiling
Box 44
Recall Notices--Consumer Safety Commission: Kitchen Problems
Box 44
Recall Notices--Consumer Safety Commission: Broken Bones
Box 44
Recall Notices--Consumer Safety Commission: Desk
Box 44
Federal Express: Van in Office
Box 44
Federal Express: Pick Up the Phone
Box 44
Federal Express: Fast Talk
Box 44
Interwoven Socks: Falling Tennis Socks
Box 44
Interwoven Socks: Restaurant Socks
Box 44
Interwoven Socks: Falling Business Socks
Box 44
Independent Life Insurance: Bass Drum
Box 44
E.F. Hutton: School Room
Box 44
Federal Express: Bad Day
Box 44
Federal Express: Fast Talk
Box 44
Playtex Cross Your Heart Bra: Dr. Ingle
Box 45
Ajax: White Knight
Box 45
Muriel Cigar: Night Club Singer
Box 45
Bali Bra: Wrong Fit
Box 45
Noxema: Take It Off
Box 45
Tiparillo: Offer a Tiparillo to a Lady
Box 45
Chic Jeans: Models
Box 45
MTV: I Want My MTV
Box 45
Nike: Basketball
Box 45
Schlitz: Who Concert
Box 45
Twix: School Boy
Box 45
Windsong: Lunch
Box 45
Aziza: Long, Curly Lashes
Box 45
Budweiser: 1984 Olympic Coaches
Box 45
Bubblicious: Space Flight
Box 45
Nestlé Crunch: Office Music
Box 45
Clearasil: Kristin Lannis
Box 45
Dr. Pepper: Hunchback
Box 45
Honda Magna: 1/4 Mile Timing
Box 45
Kodak: Keep America's Image/Statue of Liberty
[See also Tape 672]
Box 45
Wrangler: Indiana Jones take-off
Box 45
Data General: A Generation Ahead/Warriors
Box 45
G.E.: The Power of Music
Box 45
Addenda Fashions: Karen Daugherty
Box 45
Shell-Helps Books: Pantyhose Fanbelt
Box 45
Condoms RFSU: Snap (Sweden)
Box 45
Condicion Feminina: Man with Makeup (Spain)
Box 45
Camel montage
Box 45
Marlboro montage (TV)
Box 45
Marlboro montage (Print)
Box 45
Martini montage
Box 45
Esso montage
Box 45
Unilever montage
Box 45
Nescafé montage
Box 45
[A CBS special from 1968 introduced by Harry Reasoner. Video essay by Lord Snowdon on the process of aging in America. Sponsored by all five Volkswagens.]
Volkswagen: Automatic Stick Shift
Box 45
Bayer: Chess Game
Box 45
Klear Floor Wax: Crystal
Box 45
Pledge: Housewife in Blue Dress
Box 45
Continental Insurance: Beast on Wheels
Box 45
The Heart Association/Smoking: Like Father, Like Son
Box 45
Ocean Spray: Different Uses
Box 45
Seibu Department Stores: Woody Allen/Delicious Life
Box 45
Schwepp's Tonic Water: Lookalike Bottles
Box 45
John Smith's Bitter: Available in Cannes
Box 45
British Airways: Flying Beats Trains
Box 45
Dunn & Co. Clothes for Men: Woman in Men's Store
Box 45
Wrangler: Diary of a Pair of Jeans
Box 45
Cointreau: Reunited Affair
Box 45
Wallpaper: Wallpaper/Reality
Box 45
Courage Best Bitter: Temporary Escape
Box 45
Heineken: Video Tennis
Box 45
Unipart Centre: Split Screen
Box 45
Crocodillo: Class on Attracting Women
Box 45
Kawasaki: Desert Motorcyclist
Box 45
Sony Trinitron: John Cleese/Shirtless
Box 45
Newcastle Brown Ale: Astronaut
Box 45
Legos: Mouse Progression
Box 45
Brutus Gold Jeans: Underwater Model
Box 45
Smirnoff Vodka: City Scenes
Box 45
YSL Makeup: Mondrian Painting
Box 45
Amoco: City Lights
Box 45
Computer graphics montage
Box 45
PIFCO Food Processor: Computer Graphics
Box 45
Kellogg's Corn Flakes: Vitamin Song
Box 45
Renault 5: In a 5
Box 45
PIFCO Home Products: Computer Graphics
Box 45
Trustee Savings Bank: Computer Graphics
Box 45
Silk Cut Cigarettes: Escape
Box 45
Benson & Hedges: Underwater Excavation
Box 45
Insectipen: Dead Flies
Box 45
KP Dry Roasted Peanuts: Biplanes
Box 45
Quaker Harvest Crunch Bars: Squirrels
Box 45
Lois Jeans: Morning Wake-Up
Box 45
Belcor Swimwear: Dressing Rooms
Box 45
BN Cookies: Hungry Knapsack
Box 45
Paris Airport Boutiques: Lovers' Quarrel
Box 45
Renault 5: Miniature Car/Big Car
Box 45
DIM Le Doux Superfin: Pantyhose
Box 45
Chanel No. 5: Blue Sky
Box 45
Green Sands Beer: New House/Poolside
Box 45
Fido dog food: Dog's Eye View
Box 45
China Fernet: Neon Sign
Box 45
Benson & Hedges Silk Cut Cigarettes: Mbongoland 1879
Box 45
Heineken: Boomerangs
Box 45
Papermate Replay 2000: Restaurant Indecision
Box 45
Volkswagen Audi Service: Emergency Room
Box 45
Cadbury Dairy Milk Chocolate: Chocolate and a Half
Box 45
Madeline Mona Makeup: Shade, Line, Color
Box 45
Glaces Gerrais ice cream: Women/Ice Cream
Box 45
Boots 17 makeup: Girls Girls
Box 45
Philips Philishave: Man/Razor
Box 45
Ryvita Crackers: Fun House Mirrors
Box 45
Peroni Beer: Blonde in Black
Box 45
Wolford tights and stockings: Bellhop
Box 45
Nine Lives cat food: Mouse Holes
Box 45
Bonjour Jeans: Yellow Car
Box 45
Supersoft shampoo/conditioner: Black Coat
Box 45
Melody Maker magazine: Thursdays
Box 45
Polaroid One-Step: James Garner/Mariette Hartley
Box 45
Schwepp's Indian Tonic: Black, White and Yellow
Box 45
Chevrolet: Car as Plane
Box 45
Biba Cosmetics: Midnight Chauffeur
Box 45
Britvic Fruit Juices: Speaks for Itself
Box 45
Eram Shoes: Men as Women/Women as Men
Box 45
Le Sieur Mayonnaise: Kissing Couple
Box 45
684. Group of Brands Acceptability. 1984. Umatic. NTSC. TRT: 39:00
[Chuck Mittelstadt, Manager of CAS, gives a speech on the topic of multiple brands that are seen as equals in performance. Consumers see very little difference between brands for any products. They are all acceptable. Lowest price is usually the determining factor. With this idea in mind, what can brands do to draw the consumer other than discount prices? --Rebuild brand uniqueness through product and package improvements; consumer promotions other than off-price (such as contests, sweepstakes, etc.); downprice into the economy tier; rebuild brand uniqueness with fresh and persuasive advertising.]
Box 45
685. Comfort Guidelines. Undated. Umatic. NTSC. TRT: Unknown.
[A presentation on the recommended advertising approach for countries who have just launched or are planning to launch Comfort fabric softener. Campaigns center aroung three ideas: explain softness benefit; add emotional appeal; add fresh smell. Some countries need educational commercials to explain why the product is beneficial and sometimes what the product is in the first place. Examples of commercials and clips from several countries are used to illustrate.]
Box 45
686. Count On Me Singapore. 1986. Umatic. PAL. TRT: 3:30
[See also Tape 687. An inspirational song celebrating the future of Singapore through the youth of the nation.]
Box 45
687. Count On Me Singapore. 1986. Umatic. NTSC. TRT: 3:30
[See also Tape 686; same as Tape 686 but in NTSC format.]
Box 45
688. Barrie Joll Summer Reel. 1986. Umatic. NTSC. TRT: Unknown.
[A compilation of commercials]
Box 45
689. DIM 30 second spot TV, Chambre d'Hotel. 1986. Umatic. PAL. TRT: Unknown.
Box 45
690. Gaudi (Suntory). Undated. Umatic. TRT: 1:00
Box 46
691. Keller Geister. Undated. Umatic. TRT: 00:30
Box 46
692. Dunlop Golf: Rap Video; Excuse Me. 1987. Umatic. TRT: 5:05
Box 46
693. Sunrises Over Various Cities. 1985. Umatic. TRT: Unknown.
Box 46
694. Hallmark: Grandma In Attic. Undated. Umatic. TRT: Unknown.
Box 46
695. Sony 8mm Handycam. Undated. Umatic. TRT: Unknown.
Box 46
696. Harmonia. 1985. Umatic. TRT: 00:45
Box 46
697. Harpers Bazaar. 1985. Umatic. PAL. TRT: 1:00
Box 46
698. Lady Bug. 1985. Umatic. TRT: 00:30
Box 46
699. The Big Idea. 1988. Umatic. TRT: 30:00
Box 46
700. Home Video Project (Video 3 of 3). 1981. Umatic. PAL. TRT: Unknown.
Box 46
701. McCann NY Reel. Undated. Umatic. TRT: Unknown.
Box 46
Community Chest: Mime (Singapore)
Box 46
Finn: Finn Crystal (Finland)
Box 46
Swatch: Watches (Switzerland)
Box 46
Nescafé: Cities of the World Art School (Japan)
Box 46
Eiser: Pantyhose (Finland)
Box 46
Esso: Oil Rig (France)
Box 46
Loburg: Moving Shadows (Belgium)
Box 46
Opel: Corsa (Spain)
Box 46
Ministry of Transport: Seat Belts (New Zealand)
Box 46
Coca-Cola: Sizzle (International Team)
Box 46
Martini Bianco: Pop (U.K.)
Box 46
703. Kilner Mason. 1985. Umatic. TRT: Unknown.
Box 46
704. Samuel Taylor, Mortein & Aerogard. 1983. Umatic. PAL. TRT: Unknown.
Box 46
705. Moscow Presentation with Gorbachev and Reagn. 1988. Umatic. TRT: Unknown.
Box 47
706. Compilation for The Six from MTV & Buckaroo Banzai. Undated. Umatic. TRT: Unknown.
Box 47
707. NBC Follow-Up/Warner's Qube. Undated. Umatic. TRT: Unknown.
Box 47
708. Tape #1: Cordon Negro, Purex, Grappa Libarna. Undated. Umatic. TRT: Unknown.
Box 47
709. Annual US Primetime Network TV Review. 1982. Umatic. TRT: Unknown.
Box 47
710. TV's Nouvelle Cuisine. 1986. Umatic. TRT: Unknown.
Box 47
711. Lux Guidelines. Undated. Umatic. TRT: Unknown.
Box 47
712. OPEL 1984 Detroit Stewardship. 1984. Umatic. TRT: Unknown.
Box 47
713. Paris Match. 1983. Umatic. TRT: Unknown.
Box 47
714. Pentel Futureworld (repeated 9 times). Undated. Umatic. TRT: Unknown.
Box 47
715. 60:00: Ronald Reagan, Casablanca. Undated. Umatic. TRT: Unknown.
Box 47
716. Satellite TV Story. Undated. Umatic. TRT: Unknown.
Box 47
717. State of the Agency. 1988. Umatic. TRT: Unknown.
Box 47
718. Suntory You, You, You (Directed by Fred Levinson). Undated. Umatic. TRT: Unknown.
Box 47
719. Unilver: In Search of the People's Brand (The Housewife Interview); John Welz, Keith Ravenscroft, Jon Greenaway, Clive Rumsey. 1980. Umatic. TRT: Unknown.
Box 47
Esso montage
Box 48
Martini montage
Box 48
Kodak: Pop Up II
Box 48
Nestlé coffee Peru
Box 48
Nestlé coffee Australia
Box 48
Nestlé coffee Brazil
Box 48
Nestlé culinary: Maggi Koch Studio (Germany)
Box 48
Nestlé culinary Portugal
Box 48
Nestlé culinary: Mousakka (U.K.)
Box 48
721. A Matter of Taste Unilever Original Version. 1981. Umatic. TRT: Unknown.
Box 48
722. We Speak the Language. Undated. Umatic. TRT: 4:00
Box 48
723. What Have You Done For Me Lately?. 1982. Umatic. TRT: Unknown.
Box 48
724. Yellow Mirage, Golden Vale, Outline Test. 1986. Umatic. PAL. TRT: Unknown.
Box 48
[725: Missing]
Box 48
726. Untitled. Undated. Umatic. TRT: Unknown.
Box 48
[727: Missing]
Box 48
[728: Missing]
Box 48
729. Lost and Found; Rocking N Rafting; On the Beach; Water Tunnel; Shooting Break. Undated. Umatic. TRT: Unknown.
Box 48
730. B-B-Bad to Bone (Detroit Office). Undated. Umatic. TRT: Unknown.
Box 48
731. Women at Work. 1982. Umatic. TRT: 60:00
Box 48
732. Women at Work with Barry Day. 1982. Umatic. TRT: Unknown.
Box 48
Women's Lib: Sex Change (Spain)
Box 48
Montage A: Woman as Sex Object (There is Nothing Like a Dame)
Box 48
Montage B: Mother Drudge (Try a Little Tenderness/Wives and Lovers/No Way to Treat a Lady)
Box 48
Montage C: Women at Work (Hi Ho! It's Off to Work We Go)
Box 48
Montage D: Career Girl (I'm a Star in New York. I'm a Star in L.A.)
Box 48
Metropolitan Life: Editor (USA)
Box 48
Chase Manhattan: Shop Owner (USA)
Box 48
Montage E: Real Jobs (There's Gotta Be Something Better Than This)
Box 48
International Ladies' Garment Workers Union: Sing a Label (USA)
Box 48
Charlie: Bobby Short (USA)
Box 48
Montage F: Self Image (I Am Woman/By Myself/I Enjoy Being a Girl)
Box 48
Enjoli: I'm a Woman (USA)
Box 48
Aviance: Kitchen Striptease (USA)
Box 48
Shell: Panty Hose (Canada)
Box 48
Cadbury: Man About the House (U.K.)
Box 48
Montage G: New Family (That's the Way I Like It)
Box 48
Observer: Marriage (U.K.)
Box 48
Addenda: Karen Daugherty (Japan)
Box 48
Montage H: New Customer (Music Under)
Box 48
Harvey's Bristol Cream: Hattie (USA)
Box 48
Interview sequence
Box 48
Wall Street Journal: T.J. (USA)
Box 48
Polaroid: 1,000 Women (USA)
Box 48
Condom: Surprise (Sweden)
Box 48
Montage K: Reprise (We've Only Just Begun)
Box 48
734. Barry Day Women at Work Presentation, Venezuela Press Clips. Undated. Umatic. TRT: Unknown.
Box 48
735. Women at Work 4A's Version (Gone With the Wind). 1981. Umatic. TRT: Unknown.
Box 49
736. Making Better Advertising 3: Shaping the Creative Idea, Part 1. 1986. Umatic. TRT: Unknown.
Box 49
737. Making Better Advertising 3: Shaping the Creative Idea, Part 2. Undated. Umatic. TRT: Unknown.
Box 49
738. Shaping the Creative Idea; Strategy (Short Version). 1984. Umatic. TRT: Unknown.
Box 49
739. The Gentle Art of Multi-National Advertising (Barry Day). Undated. Umatic. TRT: Unknown.
Box 49
740. Salted Snacks (These commercials match the TV storyboards in the CAS White Paper on salted snacks.). 1985. Umatic. TRT: Unknown.
Box 49
Videotape Documentation, 1970s-1990s
(2 boxes)
Includes content lists removed from videocassette cases and notebooks containing notes on individual videotape contents.
Inserts and content lists pulled from reels
[Information contained therein has been transcribed into this finding aid]
Box 50
Review notebooks for audiovisual collection
[Information contained therein has been transcribed into this finding aid]
Box 51
Subject Headings
- McCann-Erickson Worldwide, Inc.
- Apple Computer, Inc.
- Benson & Hedges (Firm)
- General Motors Corporation. Buick Motor Division.
- Calvin Klein, Inc.
- Coca-Cola Company.
- Del Monte Corporation.
- Eastman Kodak Company.
- Exxon Corporation.
- Bayer HealthCare.
- Heineken's BierBouwerij Maatschappij.
- Levi Strauss and Company.
- Nestlé.
- Oxo Limited.
- R.J. Reynolds Tobacco Company.
- Santori Kabushiki Kaisha.
- Advertising agencies--United States.
- Advertising campaigns.
- Advertising campaigns--Brazil.
- Advertising campaigns--Europe.
- Advertising campaigns--Germany.
- Advertising campaigns--Japan.
- Advertising campaigns--United States.
- Cable television advertising.
- Television advertising.
- Television advertising--Brazil.
- Television advertising--Europe.
- Television advertising--Germany.
- Television advertising--Japan.
- Television advertising--United States.
- Television commercials.
- Television commercials--Brazil.
- Television commercials--Europe.
- Television commercials--Germany.
- Television commercials--Japan.
- Videocassettes.
- John W. Hartman Center for Sales, Advertising & Marketing History.
Preferred Citation
[Identification of item], McCann-Erickson Audiovisual Collection, David M. Rubenstein Rare Book & Manuscript Library
Provenance
The McCann-Erickson Audiovisual Collection were received by the David M. Rubenstein Rare Book & Manuscript Library as a gift from William O'Barr in 1994.
Processing Information
Processed by Richard Collier and Kirston Johnston, June 2008
Encoded by Richard Collier, October 2009
Accession is described in this finding aid.
Descriptive sources and standards used to create this inventory: DACS, EAD, NCEAD guidelines, and local Style Guide.
This finding aid is NCEAD compliant.