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[Identification of item], in the National Cash Register Company advertisements, circa 1957, David M. Rubenstein Rare Book & Manuscript Library, Duke University.
Purchase, 2009
Processed by: Alice Poffinberger, September 2010
Encoded by: Noah Huffman, September 2010
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This finding aid is NCEAD compliant.
The National Cash Register Company was founded in 1884 in Dayton, Ohio. by John H. Patterson. Maker of the first mechanical cash registers and predecessor of NCR Corporation.
Collection comprises a binder (56 pgs.) containing advertisements for a cash register that automatically computes change, probably intended for use by representatives in the company's sales office. There is also a printed brochure for potential company clients and two store signs; all were laid in the binder. Topics include the accuracy of the new machine and resulting sales records, times savings for retail clerks, and customer satisfaction. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
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