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 John W. Hartman Center for Sales, Advertising, and Marketing History

Hartman Center Anniversary Lecture Series

Hartman Center Anniversary Logo

The John W. Hartman Center for Sales, Advertising & Marketing History at Duke University celebrated its 20th Anniversary in 2012 with a lecture series of advertising luminaries. All four speakers in the series are included below, along with a video of their presentation.

    nancy fletcher




    November 8th - Nancy Fletcher, CEO of the Outdoor Advertising Association of America (OAAA) discussed how outdoor advertising has evolved and adapted for over a century in "The Past is Prologue". View a recording of this event

    ann mack




    October 18th - Ann Mack, Director of Trendspotting at JWT spoke on "10 Trends that will Shape the World in 2012 and Beyond" along with the role of trends at JWT and her career trajectory.
    View a recording of this event





    April 10, 2012 - Charlotte Beers, former CEO of Ogilvy & Mather and Under Secretary of State. Ms. Beers discussed women, leadership and advertising, with a message for men as well.
    View a recording of this event

    March 10, 2012 - Ken Roman, former CEO of Ogilvy & Mather and author of The King of Madison Avenue spoke on "David Ogilvy: The Original Mad Man".
    View a recording of this event

 

Event sponsors:

jwt      oaaa        fairwayadams     ncoaa      oaasc

awib     bald3    mm4     aaf4    akp

 

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Last modified January 18, 2013 5:01:03 PM EST