Duke University has a wonderful tradition of encouraging graduating seniors to make their first gift to the University in the amount of their graduation year (ie: $20.17), with the hope that, as alumni, they will continue to give to the institution that helped launch their careers.  One of those alumni is George Grody T'81. 

About the Challenge


In order to increase the number of seniors making their Senior Class Gift to the Libraries and to encourage continued giving among young alumni in subsequent years, George will match dollar for dollar any gift made to the Libraries Annual Fund by a student from the Classes of 2012-2017--up to a total of $50,000.  "This is an opportunity to give back to a place on campus that gave so much to you," George says. "Your gift will ensure that Duke Libraries continue to stay on the cutting edge to serve the next generation of students as well as they served you." 

About the Libraries Annual Fund

Unrestricted giving has enabled the Libraries to do some spectacular things.  It has allowed us to build world-class collections and implement innovative programs, particularly for undergraduates.  In fact, the Libraries are partners in research for students from the moment they step on campus until long after they've graduated.  In recent years, it has allowed the Libraries to launch the successful Resident Hall Librarian Program, create unique classroom experiences like Archives Alive, expand digital collections, and offer remote access to more than 60 databases to alumni through the Duke Alumni Library.  

About George Grody T'81

George is a former director of Global Strategic Alliances for Procter & Gamble and current visiting Associate Professor in Markets and Management Studies at Duke University.  He has mentored thousands of Duke students passing through the marketing certificate program.  He is also a long-time Libraries donor who had a near-fatal heart attack after class in The Link in September 2015.  George also works on the Library Party as the faculty advisor for the Duke Marketing Club.