The Business of Advertising

Item Info

Title:
The Business of Advertising
Date:
1915
Description:
E#17895. Images of selected pages from this item are available. Chapter headings: I. What is Advertising: Sections 1 - 2 - I. What is Advertising: Sections 3 - 5 - I. What is Advertising: Sections 6 - 7 - I. What is Advertising: Sections 8 - 9 - II. Sellers of Space - III. Sellers of Advertising - Advertising Agency Chart - V. The Necessary Steps for Marketing a New Product: Sections 6 - 7 [includes trademark, box, and signature illustrations] - V. The Necessary Steps for Marketing a New Product: Sections 8 - 11 - IX. Advertising as a Profession - Appendix C. Advertising Organizations - Appendix D. A Business Library.
Company:
Category:
Early Advertising Publications
Subject:
Format:
advertisements
Type:
Still Image
Rights:
Free Re-Use
No Copyright - United States
Digital Collection:
Emergence of Advertising in America: 1850-1920
Identifier:
  • duke:428176
  • Q0022
  • ark:/87924/r4765c45z
  • 93aab94b-fb7a-4d0d-b61b-a9a4194fa2e0
Permalink:
https://idn.duke.edu/ark:/87924/r4765c45z
Sponsor:
Adopted by Cat McDowell