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Guide to the American Tobacco Company. Letter to Stockholders, Subject: Advertising, 1940

Summary

Tobacco and cigarette manufacturing firm headquartered in New York, N.Y. Consists of 7-page annual letter from American Tobacco Company President George W. Hill to Stockholders. Letter summarizes success of Lucky Strike brand over the year and praises the value of advertising. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection Details

Collection Number
RL.11580
Title
American Tobacco Company. Letter to Stockholders, Subject: Advertising
Extent
0.1 Linear Feet
Repository
David M. Rubenstein Rare Book & Manuscript Library
Language
Materials in English

Collection Overview

Consists of 7-page annual letter from American Tobacco Company President George W. Hill to Stockholders. Letter summarizes success of Lucky Strike brand over the year and praises the value of advertising. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

More Biographical / Historical Info

Using These Materials

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warning Access to the Collection

Collection is open for research.

warning Use & Permissions

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

More copyright and citation information

How to Cite

[Identification of item], American Tobacco Company. Letter to Stockholders, Subject: Advertising, David M. Rubenstein Rare Book & Manuscript Library, Duke University.

Contents of the Collection

George Hill letter to stockholders, 1940 Feb. 1
Box Sec. A Box 175
 

Historical Note

Tobacco and cigarette manufacturing firm headquartered in New York, N.Y. Founded 1890 through the combination of several firms; split up after antitrust litigation 1907; renamed American Brands 1969; Tobacco interests acquired by Brown & Williamson 1994; merged with R.J. Reynolds 2004.

George W. Hill born 1884, Philadelphia; attended Williams College; Brand manager for Lucky Strike 1916; President, American Tobacco Co. 1925; died 1946, Quebec.

Related Material

Related materials may be found in the following Hartman Center collections:

American Association of Advertising Agencies records;

Gary P. and Sandra G. Baden Collection of Print Advertisements;

J. Walter Thompson Company. Albert Stridsberg papers;

J. Walter Thompson Company. Review Board records;

Liggett & Myers Tobacco Company records;

Sheldon B. Sosna papers


Click to find related materials at Duke University Libraries.

Provenance

The American Tobacco Company. Letter to Stockholders, Subject: Advertising was received by the David M. Rubenstein Rare Book & Manuscript Library as a gift in 2015.

Processing Information

Processed by Richard Collier, Jan. 2018