Richard Finkel Associates records, 1946-1987 and undated

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Summary

Creator:
Finkel, Richard and John W. Hartman Center for Sales, Advertising & Marketing History
Abstract:
Advertising executive based in Seattle, Washington; specialist in newspaper advice columns and cartoon advertisements. Collection includes clip art, cartoon and comic designs, advertising copy, print advertisements and other largely humorous printed materials that feature advertising characters, limericks, "do it yourself" hints and advice columns, and fact- and quiz-based promotional copy. Newspaper advertising services were primarily directed at local businesses including apparel and shoe stores, appliances and home furnishings, automotive dealerships and service firms; hardware stores, hotels and restaurants, insurance and real estate companies, sporting goods and travel agencies primarily in the Pacific Northwest and Canada. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Extent:
15.0 Linear Feet
Language:
Materials in English
Collection ID:
RL.11675

Background

Scope and content:

Advertising executive based in Seattle, Washington; specialist in newspaper advice columns and cartoon advertisements. Collection includes clip art, cartoon and comic designs, advertising copy, print advertisements and other largely humorous printed materials that feature advertising characters, limericks, "do it yourself" hints and advice columns, and fact- and quiz-based promotional copy. Newspaper advertising services were primarily directed at local businesses including apparel and shoe stores, appliances and home furnishings, automotive dealerships and service firms; hardware stores, hotels and restaurants, insurance and real estate companies, sporting goods and travel agencies primarily in the Pacific Northwest and Canada. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Biographical / historical:

Advertising executive based in Seattle, Washington; specialist in newspaper advice columns and cartoon advertisements.

Born 1918, Vancouver, Canada. 1936: Writer, Canadian Publishing Company. 1939: Advertising, Vancouver News-Herald. 1939-1941: Free-lance advertising copy writer; radio news program, CKMO; Sales representative, Malva Mfg. (food products). 1941-1945: Public relations and radio programming, Royal Canadian Air Force. 1946: Copy writer and account planning, Stewart-Lovick Ltd. advertising agency; Junior Chamber of Commerce, Vancouver. 1947: Advertising manager, Campbell Motors car dealership. 1948: Sales partner in an automobile dealership network. 1949: Moved to the United States; Promotion Manager, California Farmer magazine, San Francisco. 1952: Open Richard Finkel Advertising agency, Seattle. 1955-1962: Artcraft Features, a newspaper syndicate service. 1964: Territory Manager, Warner-Lambert Company (Richard Hudnut, Lactona product lines). 1970: Artcraft Features renamed Panorama Features as a joint enterprise between Richard Finkel & Associates, Richards & Roberts; and Lanson-Brooks agencies. Panorama eventually acquired by BBDO.

Acquisition information:
The Richard Finkel Associates records were received by the David M. Rubenstein Rare Book Manuscript Library as a purchase in 2005.
Processing information:

Processed by Richard Collier, Oct. 2018;

Accessions described in this collection guide: 2005-0052

Arrangement:

Organized into the following series: General Files; Copy Drafts, Cartoons, and Punch Lines; Local Newspaper Attraction Series; Offset Print Blocks; Printed Material; Sample Sets; Scrapbook Pages; and Special Rewrites.

Rules or conventions:
Describing Archives: A Content Standard

Contents

Using These Materials

Using These Materials Links:

Using These Materials

Restrictions:

Collection is open for research.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

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Preferred citation:

[Identification of item], Richard Finkel Associates records, David M. Rubenstein Rare Book & Manuscript Library, Duke University.