Italian National War Loan (Prestito Nazionale) Campaigns ephemera, approximately 1914-1919

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Summary

Creator:
John W. Hartman Center for Sales, Advertising & Marketing History
Abstract:
Collection includes postcards, placards, booklets and other printed materials advertising and advocating for participation in Italy's war and savings bonds programs to finance war activities and pay off debts during World War I. Materials feature iconic and military graphic designs, governmental propaganda referencing victory, prosperity and Italian independence movements. Institutions represented include Credito Italiano and Banca Italiana di Sconto. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Extent:
0.2 Linear Feet
Language:
Materials in Italian
Collection ID:
RL.11572

Background

Scope and content:

Collection includes postcards, placards, booklets and other printed materials advertising and advocating for participation in Italy's war and savings bonds programs to finance war activities and pay off debts during World War I. Materials feature iconic and military graphic designs, governmental propaganda referencing victory, prosperity and Italian independence movements. Institutions represented include Credito Italiano and Banca Italiana di Sconto. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Acquisition information:
The Italian National War Loan (Prestito Nazionale) Campaigns ephemera were received by the David M. Rubenstein Rare Book Manuscript Library as a purchase in 2017.
Processing information:

Processed by Richard Collier, Jan. 2018;

Accessions described in this collection guide: 2017-0031

Arrangement:

Arranged alphabetically.

Rules or conventions:
Describing Archives: A Content Standard

Subjects

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Subjects:
World War, 1914-1918
World War, 1914-1918 -- Italy
Names:
Banca italiana di sconto
Credito italiano
John W. Hartman Center for Sales, Advertising & Marketing History
Places:
Italy -- History

Contents

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Using These Materials


Restrictions:

Collection is open for research.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

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Preferred citation:

[Identification of item], Italian National War Loan (Prestito Nazionale) Campaigns ephemera, David M. Rubenstein Rare Book & Manuscript Library, Duke University.