J. Walter Thompson Company. JWT Corporate Archives records, 1971-1987 and undated

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Summary

Creator:
J. Walter Thompson Company and John W. Hartman Center for Sales, Advertising & Marketing History
Abstract:
Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. It is headquartered in New York. Collection includes correspondence, accession records, collection inventories and finding aids, reports on JWT company and office histories, and transcripts of interviews with JWT executives. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Extent:
3.5 Linear Feet
Language:
Materials in English
Collection ID:
RL.11404

Background

Scope and content:

Includes correspondence, accession records, collection inventories and finding aids, reports on JWT company and office histories, and transcripts of interviews with JWT executives. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Acquisition information:
The J. Walter Thompson Company. JWT Corporate Archives records were received by the David M. Rubenstein Rare Book Manuscript Library as a gift in 1987.
Processing information:

Processed by Carmen Pharr, Richard Collier, March 2017

Arrangement:

Arranged alphabetically.

Rules or conventions:
Describing Archives: A Content Standard

Subjects

Click on terms below to find related finding aids on this site. For other related materials in the Duke University Libraries, search for these terms in the Catalog.

Subjects:
Advertising agencies -- United States
Advertising agencies -- United States -- Management
Advertising agencies -- United States -- History
Names:
John W. Hartman Center for Sales, Advertising & Marketing History

Contents

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Restrictions:

Collection is open for research.

Researchers must register and agree to copyright and privacy laws before using this collection.

All or portions of this collection may be housed off-site in Duke University's Library Service Center. The library may require up to 48 hours to retrieve these materials for research use.

Please contact Research Services staff before visiting the David M. Rubenstein Rare Book & Manuscript Library to use this collection.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

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Preferred citation:

[Identification of item], J. Walter Thompson Company. JWT Corporate Archives records, David M. Rubenstein Rare Book & Manuscript Library, Duke University.