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Guide to the J. Walter Thompson Company. Detroit Office audiovisual materials, 1967-2003 and undated

Summary

Founded in 1864, the J. Walter Thompson Company (JWT) is one of the oldest and largest enduring advertising agencies in the United States. It is headquartered in New York. JWT maintained an office in Detroit from 1909-1920 and reopened it in 1944. Collection includes videocassettes, CDs and DVDs of advertisements, speeches, presentations, historical campaign compilations; awards submissions, training materials and other materials. Companies represented include American Red Cross, Burger King, Delta Sigma Phi, Ford, Goodyear, Ogilvy & Mather, United Way, White Castle, and Young & Rubicam. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection Details

Collection Number
RL.11360
Title
J. Walter Thompson Company. Detroit Office audiovisual materials
Date
1967-2003 and undated
Extent
24.0 Linear Feet
Repository
David M. Rubenstein Rare Book & Manuscript Library
Language
Materials in English

Collection Overview

Includes videocassettes, CDs and DVDs of advertisements, speeches, presentations, historical campaign compilations; awards submissions, training materials and other materials. Companies represented include American Red Cross, Burger King, Delta Sigma Phi, Ford, Goodyear, Ogilvy & Mather, United Way, White Castle, and Young & Rubicam. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Arrangement

Arranged by format and resource item number.

Using These Materials

A majority of collections are stored off site and must be requested at least 2 full business days in advance for retrieval. Contact Rubenstein Library staff before visiting. Read More »

warning Access to the Collection

Collection is open for research.

Researchers must register and agree to copyright and privacy laws before using this collection.

All or portions of this collection may be housed off-site in Duke University's Library Service Center. The library may require up to 48 hours to retrieve these materials for research use.

Please contact Research Services staff before visiting the David M. Rubenstein Rare Book & Manuscript Library to use this collection.

warning Use & Permissions

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

More copyright and citation information

How to Cite

[Identification of item], J. Walter Thompson Company. Detroit Office audiovisual materials, David M. Rubenstein Rare Book & Manuscript Library, Duke University.

Contents of the Collection

1984 Car Historical Reel; 46 spots, 1984
Box 1
Video-cassette RL11360-UMATIC-001
1988 Advertising, 1988
Box 1
Video-cassette RL11360-UMATIC-002
1998 Compilation Reel #1a, 1998
Box 1
Video-cassette RL11360-UMATIC-003
Action Sports Adventure Demo Reel, Undated
Box 1
Video-cassette RL11360-UMATIC-004
Adcrafter JWT Day Reel, 1992
Box 1
Video-cassette RL11360-UMATIC-005
Advertising Age Best TV Commercials of 1990, 1991
Box 1
Video-cassette RL11360-UMATIC-006
Advideo Journal Issue 1, Undated

Contents: Introducing Diet Coke; Animation the State of the Art; Kronenbourg (beer) Launch; Commercial Resource New Visual Techniques

Box 1
Video-cassette RL11360-UMATIC-007
Advideo Journal Issue 1, Undated

Contents: Introducing Diet Coke; Animation the State of the Art; Kronenbourg (beer) Launch; Commercial Resource New Visual Techniques

Box 1
Video-cassette RL11360-UMATIC-008
Advideo Journal Issue 2, Undated

Contents: AIS/American Bell, O&M's Winning Presentation; Special Events Sponsorship Extending Your Advertising Dollar

Box 2
Video-cassette RL11360-UMATIC-009
Adweek Reel, 12 spots, 1991

Includes Ford, Goodyear, Silk Green House, Monroe, TMI, Akzo, Delta Dental

Box 2
Video-cassette RL11360-UMATIC-010
Adweek Reel, 12 spots, 1991

Includes Ford, Goodyear, Silk Green House, Monroe, TMI, Akzo, Delta Dental

Box 2
Video-cassette RL11360-UMATIC-011
Adweek Report Card, 1992

Includes Ford, Akzo Salt, Ford Dealer Association, Goodyear, Payless

Box 2
Video-cassette RL11360-UMATIC-012
All Staff Meeting Creative Spots, 1992
Box 2
Video-cassette RL11360-UMATIC-013
All Staff Meeting Diversified Accounts (Bosch, Delta, Speedy, Monroe), 1990
Box 2
Video-cassette RL11360-UMATIC-014
Allen Thomas Adcrafter Presentation, 1992
Box 2
Video-cassette RL11360-UMATIC-015
Allen Thomas Adcrafter Presentation, 1992
Box 2
Video-cassette RL11360-UMATIC-016
Allen Thomas Adcrafter Presentation, 1992
Box 2
Video-cassette RL11360-UMATIC-017
American Management Association, The Thompson Way, 1991
Box 3
Video-cassette RL11360-UMATIC-018
American Red Cross: Buddies for Life, 1988
Box 3
Video-cassette RL11360-UMATIC-019
American Red Cross: Corporate Campaign, 1990
Box 3
Video-cassette RL11360-UMATIC-020
American Red Cross: Presentation to Southeastern Michigan Region Buddies for Life Campaign, 1988
Box 3
Video-cassette RL11360-UMATIC-021
An Inside Look at Outdoor Advertising parts 1-4, Undated
Box 3
Video-cassette RL11360-UMATIC-022
Automotive Aftermarket Council; excerpts from jobber sessions, 1984

Topics: Clinics, counterfeit parts, discount stores, brand names, carb kits, co-op, factory reps

Box 3
Video-cassette RL11360-UMATIC-023
Beard Elementary School; Regional Advertising Group volunteer project, 1992
Box 3
Video-cassette RL11360-UMATIC-024
BHTC spots, 1990
Box 3
Video-cassette RL11360-UMATIC-025
The Big Picture #2, 1995
Box 3
Video-cassette RL11360-UMATIC-026
Bill Thompson presentation to Board of Directors, 1992
Box 4
Video-cassette RL11360-UMATIC-027
Blaise Newman reel for anniversary recognition dinner (spots from 1958-1983), 1989
Box 4
Video-cassette RL11360-UMATIC-028
Blaise Newman reel (old spots), Undated
Box 4
Video-cassette RL11360-UMATIC-029
Board Meeting--Kellogg's, Warner-:Lambert and Kodak, 1988
Box 4
Video-cassette RL11360-UMATIC-030
Boston Pulse Focus Groups Reaction to Chevy S-10 4WD Commercial, 1989
Box 4
Video-cassette RL11360-UMATIC-031
Brad Lachman Productions: A Word from Our Sponsors, Undated
Box 4
Video-cassette RL11360-UMATIC-032
Brand Image presentation (11 spots), Undated
Box 4
Video-cassette RL11360-UMATIC-033
BTAA Winners, 1989
Box 4
Video-cassette RL11360-UMATIC-034
Burger King: Simulation Spot-Buy Negotiation, Undated
Box 4
Video-cassette RL11360-UMATIC-035
Burt Manning: Full Line Car Winning, 1990
Box 5
Video-cassette RL11360-UMATIC-036
Can't Touch That: Tom Robertson on JWT Detroit, 1990
Box 5
Video-cassette RL11360-UMATIC-037
Case History Reel, Undated
Box 5
Video-cassette RL11360-UMATIC-038
CBS This Morning: Bill Thompson on European Advertising, 1990
Box 5
Video-cassette RL11360-UMATIC-039
Champion Promotion, Undated
Box 5
Video-cassette RL11360-UMATIC-040
Champion Spark Plugs co-op program 19:25, 1984
Box 5
Video-cassette RL11360-UMATIC-041
Channel 7 News with Bill Bonds and Robbie Timmons on Neon Art, 1990
Box 5
Video-cassette RL11360-UMATIC-042
Chuck Balestrino Eyes on Thompson tape, Undated
Box 5
Video-cassette RL11360-UMATIC-043
Chuck Balestrino Eyes on Thompson tape, Undated
Box 5
Video-cassette RL11360-UMATIC-044
Coca-Cola Mean Joe Green, Undated
Box 6
Video-cassette RL11360-UMATIC-045
Compilation reel, 1989
Box 6
Video-cassette RL11360-UMATIC-046
Commercials 1947-1982, Undated
Box 6
Video-cassette RL11360-UMATIC-047
Commercials Compilation Reel 1, 1998
Box 6
Video-cassette RL11360-UMATIC-048
Commercials Compilation Reel 2, 1998
Box 6
Video-cassette RL11360-UMATIC-049
Commercials 1948-1982, Undated
Box 6
Video-cassette RL11360-UMATIC-050
Consumer Behavior--All in the Family Funeral 20:00, Undated
Box 6
Video-cassette RL11360-UMATIC-051
DeBeers "Infatuation", Undated
Box 6
Video-cassette RL11360-UMATIC-052
Delta/HAP spots, Undated
Box 6
Video-cassette RL11360-UMATIC-053
Delta Sigma Pi--Career Planning for the 90s, 1991
Box 7
Video-cassette RL11360-UMATIC-054
Desensitization of America (Arnold Grisman), 1976
Box 7
Video-cassette RL11360-UMATIC-055
Detroit Center For All Staff Meeting, 1992
Box 7
Video-cassette RL11360-UMATIC-056
Detroit Center Video for All Staff Meeting, 1992
Box 7
Video-cassette RL11360-UMATIC-057
Detroit Employee Anniversary Recognition Awards, 1989
Box 7
Video-cassette RL11360-UMATIC-058
Detroit Employee Anniversary Recognition Awards, 1990
Box 7
Video-cassette RL11360-UMATIC-059
Detroit Institute of the Arts history reel, Undated
Box 7
Video-cassette RL11360-UMATIC-060
Dick Howting Presentation (Ford), Undated
Box 7
Video-cassette RL11360-UMATIC-061
Dick Van Dyke Show, Undated
Box 7
Video-cassette RL11360-UMATIC-062
Don't Quit Your Day Job Talent Show, 1992
Box 8
Video-cassette RL11360-UMATIC-063
Doug and the Slugs, Undated
Box 8
Video-cassette RL11360-UMATIC-064
Effective Advertising presentation by McCollum Spielman Research, 1989
Box 8
Video-cassette RL11360-UMATIC-065
First Moments, Undated
Box 8
Video-cassette RL11360-UMATIC-066
Flippers: Changes in the Way Americans Watch TV, Undated
Box 8
Video-cassette RL11360-UMATIC-067
Ford Motor Company 1970 Historical "Nitro", 1991
Box 8
Video-cassette RL11360-UMATIC-068
Ford 2000 MY Explorer Sport Trac: Sport Trac Challenge Video, 1999
Box 8
Video-cassette RL11360-UMATIC-069
Ford, American Lung Association, Akzo spots, Undated
Box 8
Video-cassette RL11360-UMATIC-070
Ford Automotive Creative (6 spots), Undated
Box 8
Video-cassette RL11360-UMATIC-071
Ford 1991 Crown Victoria Animatics "Last Laugh", 1990
Box 9
Video-cassette RL11360-UMATIC-072
Ford Crown Victoria Spot "Last Laugh", Undated
Box 9
Video-cassette RL11360-UMATIC-073
Ford Escort, Ranger spots, 1989
Box 9
Video-cassette RL11360-UMATIC-074
Ford Explorer spots, 1990
Box 9
Video-cassette RL11360-UMATIC-075
Ford Explorer "Valley" spot, 1991
Box 9
Video-cassette RL11360-UMATIC-076
Ford Dealer Association weekly reels 5/12-7/21, 2003
Box 9
Video-cassette RL11360-UMATIC-077
Ford Fiesta, 1999
Box 9
Video-cassette RL11360-UMATIC-078
Ford Historical Spots, 1995
Box 9
Video-cassette RL11360-UMATIC-079
Ford/JWT 50th Anniversary Observance (Peter Schweitzer, Burt Manning, Alex Trotman, Red Poling), 1993
Box 9
Video-cassette RL11360-UMATIC-080
Ford/JWT 50th Anniversary Observance (Peter Schweitzer, Burt Manning, Alex Trotman, Red Poling), 1993
Box 10
Video-cassette RL11360-UMATIC-081
Ford/JWT 50th Anniversary Observance (Peter Schweitzer, Burt Manning, Alex Trotman, Red Poling), 1993
Box 10
Video-cassette RL11360-UMATIC-082
Ford Media Presentation Part 1, 1998
Box 10
Video-cassette RL11360-UMATIC-083
Ford Media Presentation Part 2, 1998
Box 10
Video-cassette RL11360-UMATIC-084
Ford Motorsports and other clients compilation, 1991

Includes: Ford Motorsports, Goodyear, Monroe, Delta Dental, Akza Salt, Bosch, Silk Green House, international commercials

Box 10
Video-cassette RL11360-UMATIC-085
Ford Mustang 35th anniversary montage, 1989
Box 10
Video-cassette RL11360-UMATIC-086
Ford Mustang Historical Part 1, 1993
Box 10
Video-cassette RL11360-UMATIC-087
Ford Mustang Historical Part 1, 1993
Box 10
Video-cassette RL11360-UMATIC-088
Ford Mustang Loop, Undated
Box 10
Video-cassette RL11360-UMATIC-089
Ford Ranger video, Undated
Box 11
Video-cassette RL11360-UMATIC-090
Ford Star Response Comedy Central, Undated
Box 11
Video-cassette RL11360-UMATIC-091
Ford 1956 Thunderbird Announce (also 1964 Falcon, Mustang), Undated
Box 11
Video-cassette RL11360-UMATIC-092
Ford Thunderbird, Escort, 1990
Box 11
Video-cassette RL11360-UMATIC-093
Ford Thunderbird "Words" Campaign 1983-1986, Undated
Box 11
Video-cassette RL11360-UMATIC-094
Ford Truck, Explorer spots, Undated
Box 11
Video-cassette RL11360-UMATIC-095
Ford Truck Man F-150, Undated
Box 11
Video-cassette RL11360-UMATIC-096
Ford Truck WCF, Focus, Thunderbird, Explorer, Undated
Box 11
Video-cassette RL11360-UMATIC-097
Ford Worldwide Direct Market Operations, Dubai International Auto Show Media Ride and Drive, 2001
Box 12
Video-cassette RL11360-UMATIC-098
Ford "Under Here" Aerostar, 1990
Video-cassette RL11360-UMATIC-099
Gannet Outdoor Best National and International Spots, 1987
Box 12
Video-cassette RL11360-UMATIC-100
George Black Review of European Advertising, 1986
Box 12
Video-cassette RL11360-UMATIC-101
Good Old Days of Dealer TV, 1967
Box 12
Video-cassette RL11360-UMATIC-102
Goodyear spots, Undated
Box 12
Video-cassette RL11360-UMATIC-103
Grace and Wild Studios Graphics and Paint Reel, 1990
Box 12
Video-cassette RL11360-UMATIC-104
Grand Prix Promotion; Champion Spark Plug Trade Video, Undated
Box 12
Video-cassette RL11360-UMATIC-105
Highlights Review "Expectations of Our People" EPCOT Address by Joe O'Donnell, Undated
Box 13
Video-cassette RL11360-UMATIC-106
Holiday Health Spa Spots, 1990
Box 13
Video-cassette RL11360-UMATIC-107
International Commercials Compilation, 1988
Box 13
Video-cassette RL11360-UMATIC-108
JWT Can't Touch That and Other Spots, Undated

Includes: Ford, Bosch, Detroit Police; Monroe, Delta Dental, Speedy

Box 13
Video-cassette RL11360-UMATIC-109
JWT Peter Schweitzer Speech, Advertising Research Foundation, 1990
Box 13
Video-cassette RL11360-UMATIC-110
J. Walter Does That!, Undated

Includes: Flippers, DeBeers, Kodak, Reebok, Teledyne, Vic Tanny international commercials

Box 13
Video-cassette RL11360-UMATIC-111
J. Walter Did That? Peter Schweitzer ARF Speech, 1990
Box 13
Video-cassette RL11360-UMATIC-112
J. Walter Did That? and other spots, 1990

Includes: Mueslix, Kodak, Sheena Easton international commercials

Box 13
Video-cassette RL11360-UMATIC-113
J. Walter Does That!, 1990
Box 14
Video-cassette RL11360-UMATIC-114
J. Walter Does That!, 1988

Includes: Chicago Health Clubs, Mueslix, Trident, Kodak, Matilda Bay, King Tuts

Box 14
Video-cassette RL11360-UMATIC-115
JWT 125th Anniversary Reel, 1989
Box 14
Video-cassette RL11360-UMATIC-116
JWT 1985-1955, 1991
Box 14
Video-cassette RL11360-UMATIC-117
JWT Archive Video "NYO", Undated
Box 14
Video-cassette RL11360-UMATIC-118
JWT Board Meeting: Ford A Brief History 11:47, Undated
Box 14
Video-cassette RL11360-UMATIC-119
JWT Ideas and Information: Managing Change The Role of Communications (Bill Ross, 1977
Box 14
Video-cassette RL11360-UMATIC-120
JWT Learning Series: The Moving Target (Rena Bartos), 1977
Box 14
Video-cassette RL11360-UMATIC-121
JWT Learning Series: Sales Promotion Trends in the United States (Jack Scollay), 1977
Box 14
Video-cassette RL11360-UMATIC-122
JWT Learning Series: TV Violence in the Eyes of the Beholders (Joel Baumwoll, John Treasure), 1977
Box 15
Video-cassette RL11360-UMATIC-123
JWT Learning Series: Management Report (Don Johnston, Ted Wilson, Alun Jones, John Treasure), 1977
Box 15
Video-cassette RL11360-UMATIC-124
JWT Learning Series: JWT in the United States Creative Reel 1976, 1977
Box 15
Video-cassette RL11360-UMATIC-125
JWT Managers Interviewing Techniques for Careers in Advertising, 1986
Box 15
Video-cassette RL11360-UMATIC-126
JWT New York Talen Show Highlights, 1992
Box 15
Video-cassette RL11360-UMATIC-127
JWT TV, Undated
Box 15
Video-cassette RL11360-UMATIC-128
Kodak spots, Undated
Box 15
Video-cassette RL11360-UMATIC-129
Layman's National Bible Committee "Excuses", 1991
Box 15
Video-cassette RL11360-UMATIC-130
Layman's National Bible Committee "Knowledge" done by Grey Advertising, 1991
Box 15
Video-cassette RL11360-UMATIC-131
Lincoln LS spots, Undated
Box 16
Video-cassette RL11360-UMATIC-132
Madison Ave. Satire Joe Pytka 3:30, Undated
Box 16
Video-cassette RL11360-UMATIC-133
Madison Ave. Satire Joe Pytka 3:30, Undated
Box 16
Video-cassette RL11360-UMATIC-134
Mazda Moodfilm "Japan" (JWT Frankfurt), 2000
Box 16
Video-cassette RL11360-UMATIC-135
Mod Squad, Undated
Box 16
Video-cassette RL11360-UMATIC-136
New Business--8 Regional Spot Buyers Profiled, Undated
Box 16
Video-cassette RL11360-UMATIC-137
North American Board Meeting, 1994
Box 16
Video-cassette RL11360-UMATIC-138
Old Commercials 1947-1982, Undated

Includes: Lucky Strike, Hamm's, Falcon Convertible, Simoniz, Xerox, Commodore

Box 16
Video-cassette RL11360-UMATIC-139
Old JWT, Undated

Includes: Lux, Kraft, Pan Am, Ken-L-Ration, Oscar Mayer, Kodak

Box 16
Video-cassette RL11360-UMATIC-140
Orientation Week Part II, Undated
Box 17
Video-cassette RL11360-UMATIC-141
Peggy, Carlos, Peter Kim, Mel, John, Dr. Jeckyl, Frankenstein, Undated
Box 17
Video-cassette RL11360-UMATIC-142
Peter Kim on Copy Testing, 1990
Box 17
Video-cassette RL11360-UMATIC-143
Peter Schweitzer speech Asia Pacific, 1989
Box 17
Video-cassette RL11360-UMATIC-144
Peter Schweitzer speech Newark FDAF, 1989
Box 17
Video-cassette RL11360-UMATIC-145
Presentation to University of Northern Iowa Advertising and Promotion Management Class (3), Undated
Box 17
Video-cassette RL11360-UMATIC-146
Ralph Rydholm AAAA Presentation, 1985
Box 17
Video-cassette RL11360-UMATIC-147
Recognition Award Dinner Master, 1990
Box 17
Video-cassette RL11360-UMATIC-148
Regional Advertising Group All Staff Meeting, 1990
Box 18
Video-cassette RL11360-UMATIC-149
Selection Reel, Undated
Box 18
Video-cassette RL11360-UMATIC-150
Smithsonian--On Advertising 60:00, Undated
Box 18
Video-cassette RL11360-UMATIC-151
Smithsonian--On Advertising 60:00, Undated
Box 18
Video-cassette RL11360-UMATIC-152
Society Bank spots, 1992
Box 18
Video-cassette RL11360-UMATIC-153
Speedy Muffler King spots, 1990
Box 18
Video-cassette RL11360-UMATIC-154
Talent Demo Examples, Undated
Box 18
Video-cassette RL11360-UMATIC-155
Terror in the Aisles part 1/Ford Motor Company Car Reel, 1990
Box 18
Video-cassette RL11360-UMATIC-156
Terror in the Aisles part 2/Ford Truck vs. the Competition 42:00, 1990
Box 18
Video-cassette RL11360-UMATIC-157
This Is J. Walter Detroit 6:00, 1988
Box 18
Video-cassette RL11360-UMATIC-158
Tokyo Office 1985 and 1988, 1991

Includes: DeBeers, Kodak, Kellogg's, Reynolds, Suntory, Lever, Warner-Lambert, Toyo Jozo, Ford, Christian Dior, Cigna

Box 19
Video-cassette RL11360-UMATIC-159
Tokyo Office 1989-1991, 1991

Includes: Toyo Jozo, Esso, Unilever, American Drug, Warner-Lambert, Kellogg's, DeBeers, Suntory, Kodak

Box 19
Video-cassette RL11360-UMATIC-160
Tourism Spots 20:00, Undated
Box 19
Video-cassette RL11360-UMATIC-161
Turning Home Runs into Grand Slams: The Role of PR at JWT, 1993
Box 19
Video-cassette RL11360-UMATIC-162
Toys R Us: Born to Ride, Undated
Box 19
Video-cassette RL11360-UMATIC-163
TV Advertising Seduction :30, Undated
Box 19
Video-cassette RL11360-UMATIC-164
TV Reel, Undated

Includes: Ford, Bosch, Delta Dental, HAP, Pep Boys, Carhartt, Ames, Monroe

Box 19
Video-cassette RL11360-UMATIC-165
TV Show Compilation Reel, 1998

Includes: Bing Crosby, Louis Armstrong, Honeymooners, I Love Lucy

Box 19
Video-cassette RL11360-UMATIC-166
United Foundation "Crisis", 1988
Box 19
Video-cassette RL11360-UMATIC-167
United Foundation spots, 1987
Box 20
Video-cassette RL11360-UMATIC-168
United Way spots, 1992
Box 20
Video-cassette RL11360-UMATIC-169
United Way spots, 1992
Box 20
Video-cassette RL11360-UMATIC-170
University Presentation, Undated

Includes: Ford, Nespray, IWS, Kraft, Nestle, Rowntree, Oxo, Persil DeBeers international commercials

Box 20
Video-cassette RL11360-UMATIC-171
Untouchables, Undated
Box 20
Video-cassette RL11360-UMATIC-172
Which Commercials Are Winners or Losers?, Undated

Includes: Lipton, Nissan, Heinz, Plymouth, Seagrams, Kronenbourg, Carrier, Geo, Starkist, Coca-Cola

Box 20
Video-cassette RL11360-UMATIC-173
Video Reel of Chatham Spots, Undated
Box 20
Video-cassette RL11360-UMATIC-174
Video Tape Do Not Xray, Undated
Box 20
Video-cassette RL11360-UMATIC-175
Weekly Reel--1/13-1/27, 2003
Box 20
Video-cassette RL11360-UMATIC-176
Version for Bank One, Undated
Box 21
Video-cassette RL11360-UMATIC-177
Weekly Reel--2/3-3/31, 2003
Box 21
Video-cassette RL11360-UMATIC-178
Weekly Reel--4/7-5/5, 2003
Box 21
Video-cassette RL11360-UMATIC-179
White Castle spots, 1994
Box 21
Video-cassette RL11360-UMATIC-180
Young and Rubicam--Ford "Back to Basics", 1999
Box 21
Video-cassette RL11360-UMATIC-181
Ford Explorer "Sin Limites", Undated
Box 21
Video-cassette RL11360-BCAM-001
TV Show Compilation Reel, 1998
Box 21
Video-cassette RL11360-BCAM-002
FCN England--Ford Puma, Undated
Box 22
Video-cassette RL11360-BCAM-003
FCN Germany--Ford Mondeo Launch Sardegna, 2000
Box 22
Video-cassette RL11360-BCAM-004
Ford Explorer Master of What Isn't New :30, 2002
Box 22
Video-cassette RL11360-BCAM-005
Ford Mustang Running Footage 9:38, Undated
Box 22
Video-cassette RL11360-BCAM-006
Ford WCF Built Ford Tough; Focus; Thunderbird; Explorer, F-Series, Undated
Box 22
Video-cassette RL11360-BCAM-007
Lincoln LS spots, 1999
Box 22
Video-cassette RL11360-BCAM-008
Lincoln LS spot adaption, 1999
Box 22
Video-cassette RL11360-BCAM-009
Ogilvy & Mather England--Ford of Europe TV Spots, Undated
Box 22
Video-cassette RL11360-BCAM-010
Ogilvy & Mather England--Ford Puma TV, Undated
Box 22
Video-cassette RL11360-BCAM-011
TMI Cairo (Egypt)--Ford Courier/Ford Transit TV, Undated
Box 22
Video-cassette RL11360-BCAM-012
Young and Rubicam--Lincoln Mercury, 2000
Box 22
Video-cassette RL11360-BCAM-013
Young and Rubicam--Lincoln Mercury, 2000
Box 22
Video-cassette RL11360-BCAM-014
Young and Rubicam--Lincoln Mercury 19 spots, 2001
Box 22
Video-cassette RL11360-BCAM-015
Ford Explorer "Sin Limites", Undated
Box 22
Video-cassette RL11360-BCAM-016
Hawaii "What Isn't New" Graphic Elements, 2001
Box 22
Video-cassette RL11360-BCAM-017
1987 Advertising Worldwide, 1987
Box 23
Video-cassette RL11360-VHS-001
1988 Advertising, 1988
Box 23
Video-cassette RL11360-VHS-002
Ad Council: Finding Solutions 23:25, 1981
Box 23
Video-cassette RL11360-VHS-003
Advertising Age Best TV Commercials of 1988, 1988
Box 23
Video-cassette RL11360-VHS-004
Advertising Age Best TV Commercials of 1990, 1990
Box 23
Video-cassette RL11360-VHS-005
AdVideo Issue 1, 1988

Contents: Introducing Diet Coke; Animation the State of the Art; Kronenbourg (beer) Launch; Commercial Resource New Visual Techniques

Box 23
Video-cassette RL11360-VHS-006
Advideo Issue 3, 1983

Contents: Role of Advertising in Chrysler's Turnaround; Commercial Resource A Selection of 1983 International TV Clio Award Winners

Box 23
Video-cassette RL11360-VHS-007
Advertising Industry: The Case for Self-Regulation 24:00, 1983
Box 23
Video-cassette RL11360-VHS-008
Adweek Best Spots, 1983
Box 23
Video-cassette RL11360-VHS-009
Akzo Salt/Diamond Crystal "New Bag", Undated
Box 23
Video-cassette RL11360-VHS-010
American Management Association, The Thompson Way, 1991
Box 23
Video-cassette RL11360-VHS-011
American Express: The Essence of the Brand 7:38, Undated
Box 23
Video-cassette RL11360-VHS-012
American Red Cross: Presentation to Southeastern Michigan Region Buddies for Life Campaign, 1988
Box 23
Video-cassette RL11360-VHS-013
American Red Cross Video Network, 1993
Box 23
Video-cassette RL11360-VHS-014
Art of Network Negotiating, Undated
Box 23
Video-cassette RL11360-VHS-015
Art of Network Negotiating, Undated
Box 23
Video-cassette RL11360-VHS-016
Board Meeting Chile, 1988
Box 23
Video-cassette RL11360-VHS-017
board Meeting Italy, 1988

Includes: Kodak, Presto, Osella, Philips, Hunter, Technics, Diamonds

Box 23
Video-cassette RL11360-VHS-018
Boca Raton Presentation, 1990
Box 23
Video-cassette RL11360-VHS-019
Board of Directors Video, 1993
Box 23
Video-cassette RL11360-VHS-020
BTAA Winners, 1989
Box 24
Video-cassette RL11360-VHS-021
Bullitt chase scene, Undated
Box 24
Video-cassette RL11360-VHS-022
Cannes Winners Part 1, 1993
Box 24
Video-cassette RL11360-VHS-023
Cannes Winners Part 2, 1993
Box 24
Video-cassette RL11360-VHS-024
Channel 4 News--Kinder Essington, 1992
Box 24
Video-cassette RL11360-VHS-025
Channel 4 News--Kinder Essington, 1992
Box 24
Video-cassette RL11360-VHS-026
Channel 7 News with Bill Bonds and Robbie Timmons on Neon Art, 1990
Box 24
Video-cassette RL11360-VHS-027
Channel 7 News with Bill Bonds and Robbie Timmons on Neon Art, 1990
Box 24
Video-cassette RL11360-VHS-028
Co-Op--Doner-Produced work for Champion Spark Plugs, 1983
Box 24
Video-cassette RL11360-VHS-029
Commercials 1948-1982, 1982
Box 24
Video-cassette RL11360-VHS-030
Commercials Compilation Reel 2, 1998
Box 24
Video-cassette RL11360-VHS-031
Compilation reel, Undated

Includes: Ford International commercials

Box 24
Video-cassette RL11360-VHS-032
Compilation reel, Undated

Includes: Ford, Bosch, HAP, Goodyear, Red Cross, Akzo, Teledyne, Reebok, DeBeers, United Way, Kodak, Vic Tanny

Box 24
Video-cassette RL11360-VHS-033
Compilation reel, 1989

Includes: Ford, Carhartt, Ames, Delta Dental, Bill Knapp, HAP, DPOA, Bosch, Goodyear

Box 24
Video-cassette RL11360-VHS-034
Compilation reel, 1989

Includes: Ford, Carhartt, Ames, Delta Dental, Bill Knapp, HAP, DPOA, Bosch, Goodyear

Box 24
Video-cassette RL11360-VHS-035
Compilation reel, Undated

Includes: Monroe, Akzo, Ford, DPOA, Delta Dental, Vic Tanny, United Foundation, Kodak

Box 24
Video-cassette RL11360-VHS-036
Computer Graphics and Animation, 1993
Box 24
Video-cassette RL11360-VHS-037
Consumer Behavior--All in the Family Funeral 20:00, Undated
Box 24
Video-cassette RL11360-VHS-038
Creative Campaign Development, Undated
Box 24
Video-cassette RL11360-VHS-039
Creative Campaign Development, Undated
Box 24
Video-cassette RL11360-VHS-040
CT-120 GT 4:00, 1986
Box 25
Video-cassette RL11360-VHS-041
DeBeers spots, 1994
Box 25
Video-cassette RL11360-VHS-042
Destined to Live, Undated
Box 25
Video-cassette RL11360-VHS-043
Detroit Police Officers Association TV News Coverage, 1987
Box 25
Video-cassette RL11360-VHS-044
Diversified Accounts Reel, 1993

Includes: FTD, Goodyear, Payless, Vehicle Maintenance Council, Society Bank, Monroe, Walker, Delta Dental, Bosch

Box 25
Video-cassette RL11360-VHS-045
Douglas Vs. Holyfield, Undated
Box 25
Video-cassette RL11360-VHS-046
Dream Cars of the 50s and 60s: Vintage TV Commercials and Sales Films, Undated
Box 25
Video-cassette RL11360-VHS-047
Everit Herter International 30:00, Undated
Box 25
Video-cassette RL11360-VHS-048
Eyes on Thompson: Steve Davis, Mike Kalasunas, Malachy Walsh, 1993
Box 25
Video-cassette RL11360-VHS-049
Famous Quotes, Undated
Box 25
Video-cassette RL11360-VHS-050
Flippers, Undated
Box 25
Video-cassette RL11360-VHS-051
Flippers, Undated
Box 25
Video-cassette RL11360-VHS-052
Flippers: Changes in the Way Americans Watch TV, Undated
Box 25
Video-cassette RL11360-VHS-053
Focus in Film; Gulp; Little Man on Campus; The Kiss, 2001
Box 25
Video-cassette RL11360-VHS-054
Ford: 1. Ford and the American Century module and air spots A-39, Undated
Box 25
Video-cassette RL11360-VHS-055
Ford: 2. Henry Ford and Wife with Quadracycle, Undated
Box 25
Video-cassette RL11360-VHS-056
Ford: 3. Historical Auto Show Background, Undated
Box 25
Video-cassette RL11360-VHS-057
Ford: 4. Heritage, Undated
Box 25
Video-cassette RL11360-VHS-058
Ford: 5. Outfitters Campaign, Undated
Box 25
Video-cassette RL11360-VHS-059
Ford: 6. Global Anthem, Undated
Box 26
Video-cassette RL11360-VHS-060
Ford: 8. 1998-1995 International Reel, 1998
Box 26
Video-cassette RL11360-VHS-061
Ford: 9. Car Historical Reel, 1996
Box 26
Video-cassette RL11360-VHS-062
Ford: 10. Car Historical Reel, 1997
Box 26
Video-cassette RL11360-VHS-063
Ford: 11. Car Historical Reel, 1998
Box 26
Video-cassette RL11360-VHS-064
Ford: 12. Truck Historical Reel, 1996
Box 26
Video-cassette RL11360-VHS-065
Ford: 13. Truck Historical Reel, 1997
Box 26
Video-cassette RL11360-VHS-066
Ford: 14. Truck Historical Reel, 1998
Box 26
Video-cassette RL11360-VHS-067
Ford Blue Oval Certified Program, 2001
Box 26
Video-cassette RL11360-VHS-068
Ford Crown Victoria Spot "Last Laugh", Undated
Box 26
Video-cassette RL11360-VHS-069
Ford Crown Victoria Spot "Last Laugh", Undated
Box 26
Video-cassette RL11360-VHS-070
Ford Communications Network (FCN) Ford/JWT 50th Observance, 1993
Box 26
Video-cassette RL11360-VHS-071
Ford Communications Network (FCN) News, 1993
Box 26
Video-cassette RL11360-VHS-072
Ford Dealer Association Chairman's Convention Reel 1: Hugh Trenkamp, Ron Burns, 1990
Box 26
Video-cassette RL11360-VHS-073
Ford Dealer Association Weekly reels 3/25, 2002
Box 26
Video-cassette RL11360-VHS-074
Ford Focus TV (London), Undated
Box 26
Video-cassette RL11360-VHS-075
Ford/JWT 50th Annversary Observance: Speeches by Peter Schweitzer, Burt Manning, Alex Trotman, Red Poling 20:00, 1993
Box 26
Video-cassette RL11360-VHS-076
Ford Funding Expedition videos 19:24, 2003
Box 26
Video-cassette RL11360-VHS-077
Ford Germany--Ford at the Geneva Motorshow, 2001
Box 26
Video-cassette RL11360-VHS-078
Ford Germany--Ford Mondeo Brand Film, 2001
Box 27
Video-cassette RL11360-VHS-079
Ford Germany--Ford of Europe Mondeo spots, Undated
Box 27
Video-cassette RL11360-VHS-080
Ford Germany--Ford of Europe Norwegian Voiceovers, 2001
Box 27
Video-cassette RL11360-VHS-081
Ford Historical Compilation, 1993
Box 27
Video-cassette RL11360-VHS-082
Ford Historical Compilation, 1993
Box 27
Video-cassette RL11360-VHS-083
Ford Historical Compilation, 1993
Box 27
Video-cassette RL11360-VHS-084
Ford Japan "My First Ford" Campaign, Undated
Box 27
Video-cassette RL11360-VHS-085
Ford JWT/Ford 50th Anniversary, 1993
Box 27
Video-cassette RL11360-VHS-086
Ford Look Again Randy Newman Version, 2003
Box 27
Video-cassette RL11360-VHS-087
Ford Look Again spots, 2003
Box 27
Video-cassette RL11360-VHS-088
Ford Making Life Easier, 1988
Box 27
Video-cassette RL11360-VHS-089
Ford Mondeo Brand Film, 2001
Box 27
Video-cassette RL11360-VHS-090
Ford Motorsports and other clients compilation, Undated

Includes: Ford Motorsports, Goodyear, Monroe, Delta Dental, Akza Salt, Bosch, Silk Green House, international commercials

Box 27
Video-cassette RL11360-VHS-091
Ford Mustang Historical Part 1, 1993
Box 27
Video-cassette RL11360-VHS-092
Ford Mustang Historical Reel, 1993
Box 27
Video-cassette RL11360-VHS-093
Ford Mustang Historical Reel, 1993
Box 27
Video-cassette RL11360-VHS-094
Ford Taurus, Focus, Racing, 2003
Box 27
Video-cassette RL11360-VHS-095
Ford Thunderbird/Bond, Undated
Box 27
Video-cassette RL11360-VHS-096
Ford Thunderbird "Unforgettable", 1981
Box 27
Video-cassette RL11360-VHS-097
Ford Today Europe compilation, 1994
Box 28
Video-cassette RL11360-VHS-098
Ford Today Europe Cycle 9 Inserts, 1995
Box 28
Video-cassette RL11360-VHS-099
Ford Today Europe Cycle 11 Inserts, 1996
Box 28
Video-cassette RL11360-VHS-100
Ford Today Europe Cycle 12 Inserts, Undated
Box 28
Video-cassette RL11360-VHS-101
Ford WCF Spots, Undated
Box 28
Video-cassette RL11360-VHS-102
George Black Review of European Advertising, 1986
Box 28
Video-cassette RL11360-VHS-103
Good Old Days of Dealer TV, 1967
Box 28
Video-cassette RL11360-VHS-104
Goodyear Aquatred "Tires of the Future", Undated
Box 28
Video-cassette RL11360-VHS-105
Goodyear Aquatred "Tires of the Future", Undated
Box 28
Video-cassette RL11360-VHS-106
Goodyear Rolling Across America Music Videos, Undated
Box 28
Video-cassette RL11360-VHS-107
Goodyear Rolling Across America Music Videos, Undated
Box 28
Video-cassette RL11360-VHS-108
Greening of Detroit, Undated
Box 28
Video-cassette RL11360-VHS-109
Greening of Detroit, Undated
Box 28
Video-cassette RL11360-VHS-110
Hines Interests Limited Partnership--One Detroit Center 14:30, 1990
Box 28
Video-cassette RL11360-VHS-111
An Hour of the Growth of Modern Advertising, Undated
Box 28
Video-cassette RL11360-VHS-112
An Hour of the Growth of Modern Advertising, Undated
Box 28
Video-cassette RL11360-VHS-113
How to Stand Out in the Crowd--Burt Manning, 1984
Box 28
Video-cassette RL11360-VHS-114
I Can't Get No Satisfaction, Undated
Box 28
Video-cassette RL11360-VHS-115
International Reel, 1985
Box 29
Video-cassette RL11360-VHS-116
J. Walter Does That!, 1993
Box 29
Video-cassette RL11360-VHS-117
J. Walter Does That!, 1994
Box 29
Video-cassette RL11360-VHS-118
J. Walter Thompson 1988 Advertising, 1988
Box 29
Video-cassette RL11360-VHS-119
Jamie Lee Curtis BOC Press Coverage, Undated
Box 29
Video-cassette RL11360-VHS-120
John O'Toole--The Future's Not What It Used to Be (AAAA), 1990
Box 29
Video-cassette RL11360-VHS-121
Jumpstarting the Motor City: A Visual Guide to Detroit's Empowerment Zone as Seen By the People Who Live There 11:00, 1994
Box 29
Video-cassette RL11360-VHS-122
JWT Can't Touch That and Other Spots, Undated

Includes: Ford, Bosch, Detroit Police; Monroe, Delta Dental, Speedy

Box 29
Video-cassette RL11360-VHS-123
JWT Worldwide Reel, 2002
Box 29
Video-cassette RL11360-VHS-124
Kellogg's, Undated

Includes: Complete Bran Flakes, Mueslix, Frosted Bran, Nutri-Grain

Box 29
Video-cassette RL11360-VHS-125
Kellogg's: Profile of Kelloggs Objectives 15:00, Undated
Box 29
Video-cassette RL11360-VHS-126
Larry Light, Horst Schulze, Maryann Keller--Chairman Convention, 1990
Box 29
Video-cassette RL11360-VHS-127
Let Us Talk To You 8:10, 1995
Box 29
Video-cassette RL11360-VHS-128
Lincoln LS Car of the Year, Undated
Box 29
Video-cassette RL11360-VHS-129
Madden, Undated
Box 29
Video-cassette RL11360-VHS-130
Madden, Undated
Box 29
Video-cassette RL11360-VHS-131
Madison Ave. Satire Joe Pytka 3:30, Undated
Box 29
Video-cassette RL11360-VHS-132
Many Faces of Marketing: Changing American Lifestyles and Social Trends, 1984
Box 29
Video-cassette RL11360-VHS-133
Many Faces of Marketing: Changing American Lifestyles and Social Trends, 1984
Box 30
Video-cassette RL11360-VHS-134
Marketing and Advertising Function, Undated
Box 30
Video-cassette RL11360-VHS-135
Marketing and Advertising Function, Undated
Box 30
Video-cassette RL11360-VHS-136
Media Planning and Implementation, Undated
Box 30
Video-cassette RL11360-VHS-137
Media Planning and Implementation, Undated
Box 30
Video-cassette RL11360-VHS-138
More Creative the Ad, The Harder It Works Part II 26:45, 1985
Box 30
Video-cassette RL11360-VHS-139
More Creative the Ad, The Harder It Works, Undated
Box 30
Video-cassette RL11360-VHS-140
New Life in the City: The Greening of Detroit, Undated
Box 30
Video-cassette RL11360-VHS-141
New Life in the City: The Greening of Detroit, Undated
Box 30
Video-cassette RL11360-VHS-142
North American Board Meeting, 1994
Box 30
Video-cassette RL11360-VHS-143
North America Reel, 1992
Box 30
Video-cassette RL11360-VHS-144
North America Reel, 1992
Box 30
Video-cassette RL11360-VHS-145
Old Commercials 1947-1982, 1989

Includes: Lucky Strike, Hamm's, Falcon Convertible, Simoniz, Xerox, Commodore

Box 30
Video-cassette RL11360-VHS-146
Old Commercials 1947-1982, 1989

Includes: Lucky Strike, Hamm's, Falcon Convertible, Simoniz, Xerox, Commodore

Box 30
Video-cassette RL11360-VHS-147
Old JWT Commercials, Undated
Box 30
Video-cassette RL11360-VHS-148
ON-Screen Entertainment--Lisa Muscio, Undated
Box 30
Video-cassette RL11360-VHS-149
Orientation Week Part II, 1994
Box 30
Video-cassette RL11360-VHS-150
Orientation Week Part I, 1994
Box 30
Video-cassette RL11360-VHS-151
Peter Schweitzer Speech to Advertising Research Foundation, 1990
Box 30
Video-cassette RL11360-VHS-152
Peter Schweitzer Brand Speech, Adcraft, 1993
Box 30
Video-cassette RL11360-VHS-153
Problem Commercials: Low Awareness and Attitude Shift, 1990
Box 31
Video-cassette RL11360-VHS-154
Red Cross focus group #2, 1993
Box 31
Video-cassette RL11360-VHS-155
Red Cross segment "Boy is Bill Bonds Brutal", Undated
Box 31
Video-cassette RL11360-VHS-156
Regional Advertising Group--Creative Product, Randy Albright, 1994
Box 31
Video-cassette RL11360-VHS-157
Regional Advertising Group--Creative Product, Randy Albright, 1994
Box 31
Video-cassette RL11360-VHS-158
Regional Advertising Group--Volunteer Program for Beard Elementary School, 1992
Box 31
Video-cassette RL11360-VHS-159
Regional Advertising Group--Volunteer Program for Beard Elementary School, 1992
Box 31
Video-cassette RL11360-VHS-160
Representative Public Service Spots, 1988

Includes: Van Patrick Memorial Invitational; Meadowbrook Music Festival; Detroit Police Safety Vest Fund; United Fund Torch Drive

Box 31
Video-cassette RL11360-VHS-161
Research Methodologies and Use, Undated
Box 31
Video-cassette RL11360-VHS-162
Research Methodologies and Use, Undated
Box 31
Video-cassette RL11360-VHS-163
Roger Stempel News Conference, Undated
Box 31
Video-cassette RL11360-VHS-164
Ron Burns Address to National FDAF Chairman's Meeting, 1990
Box 31
Video-cassette RL11360-VHS-165
Sam Snead (VPMI XII), 1988
Box 31
Video-cassette RL11360-VHS-166
Segments with new EPT Commercials, 1992
Box 31
Video-cassette RL11360-VHS-167
Smithsonian--On Advertising 60:00, Undated
Box 31
Video-cassette RL11360-VHS-168
Start Me Up, Undated
Box 31
Video-cassette RL11360-VHS-169
Talent Show Clips, New York Office 120:00, 1993
Box 31
Video-cassette RL11360-VHS-170
Tier I and II spots, Undated
Box 31
Video-cassette RL11360-VHS-171
Turning Home Runs into Grand Slams: The Role of PR at JWT, 1993
Box 31
Video-cassette RL11360-VHS-172
Toys R Us: Born to Ride, Undated
Box 31
Video-cassette RL11360-VHS-173
TV Advertising Seducation, Undated
Box 32
Video-cassette RL11360-VHS-174
TV Reel, 1990

Includes: Ford, Bosch, Delta Dental, HAP, Pep Boys, Carhartt, Ames, Monroe

Box 32
Video-cassette RL11360-VHS-175
TV Show Compilation Reel, 1998
Box 32
Video-cassette RL11360-VHS-176
United Foundation Documentary 10:00, 1986
Box 32
Video-cassette RL11360-VHS-177
United Foundation spots, 1987
Box 32
Video-cassette RL11360-VHS-178
Van Patrick Memorial Invitational Preview 28:00, 1987
Box 32
Video-cassette RL11360-VHS-179
Van Patrick Memorial Invitational Preview 28:00, 1987
Box 32
Video-cassette RL11360-VHS-180
Van Patrick Memorial Invitational Preview: This is VPMI, 1987
Box 32
Video-cassette RL11360-VHS-181
Van Patrick Memorial Invitational VPMI XIII TV and Radio Arnold Palmer, Undated
Box 32
Video-cassette RL11360-VHS-182
Van Patrick Memorial Invitational VPMI XIII TV and Radio Arnold Palmer, Undated
Box 32
Video-cassette RL11360-VHS-183
Variety of Factors Influencing Consumer Behavior--Burial Arrangement for Family Member, Undated
Box 32
Video-cassette RL11360-VHS-184
Victor Forbes: 4 Season Fashion Wear, Undated
Box 32
Video-cassette RL11360-VHS-185
Videolink Demo Tape, Undated
Box 32
Video-cassette RL11360-VHS-186
Walker/Madden Bus Television Coverage Channel 2 WJBK Detroit, 1991
Box 32
Video-cassette RL11360-VHS-187
Wanaume: A Voyage of Discovery (Dubai) 56:40, 2002
Box 32
Video-cassette RL11360-VHS-188
WDMO Export Seminar, Undated
Box 33
Video-cassette RL11360-VHS-189
White Castle spots, Undated
Box 33
Video-cassette RL11360-VHS-190
White Castle What You Crave Club, 1994
Box 33
Video-cassette RL11360-VHS-191
White Castle What You Crave Club, 1994
Box 33
Video-cassette RL11360-VHS-192
White Castle What You Crave Club, 1994
Box 33
Video-cassette RL11360-VHS-193
White Lace (Musical group with Don Fichter), Undated
Box 33
Video-cassette RL11360-VHS-194
WPP Presentation, 1988
Box 33
Video-cassette RL11360-VHS-195
Young & Rubicam--Ford Compilation, 1999
Box 33
Video-cassette RL11360-VHS-196
Young & Rubicam--Lincoln LS spots, 2000
Box 33
Video-cassette RL11360-VHS-197
Young & Rubicam--Lincoln-Mercury Ties, 2000
Box 33
Video-cassette RL11360-VHS-198
Young & Rubicam--Lincoln spots, 2002
Box 33
Video-cassette RL11360-VHS-199
Zubi/Hispanic Ford Advertising, 2003
Box 33
Video-cassette RL11360-VHS-200
Ford--Dealer Ad Planner: Vehicle Art A Pictorial CD Index. Disc 1: Car/SUV, 2001
Box 34
Video-disc RL11360-OP-001
Ford--Dealer Ad Planner: Vehicle Art A Pictorial CD Index. Disc 2: Truck, 2001
Box 34
Video-disc RL11360-OP-002
Ford--Explorer Ads, 2002
Box 34
Video-disc RL11360-OP-003
Ford--Explorer Artwork, Sin Limites, 2002
Box 34
Video-disc RL11360-OP-004
Ford--Ford Dealer Advertising Planner CD Pictorial Index. Disc One: Cars, 2000
Box 34
Video-disc RL11360-OP-005
Ford--Ford Dealer Advertising Planner CD Pictorial Index. Disc Two: Trucks, 2000
Box 34
Video-disc RL11360-OP-006
Ford--No boundaries Ford Outfitters Model Year 2000, 1999
Box 34
Video-disc RL11360-OP-007
Ford--Spring Madness Sales Event Advertising Support, 2003
Box 34
Video-disc RL11360-OP-008
Ford--WDMO Ford Company Art, 1999
Box 34
Video-disc RL11360-OP-009
Lincoln--Ad Planner, 2001
Box 34
Video-disc RL11360-OP-010
Lincoln--Ad Planner, 2002
Box 34
Video-disc RL11360-OP-011
Mercury--Ad Planner, 2001
Box 34
Video-disc RL11360-OP-012
Mercury--Ad Planner Supplement Including 2002 Mountaineer and New Action Photography, 2001
Box 34
Video-disc RL11360-OP-013
Mercury--Ad Planner, 2002
Box 34
Video-disc RL11360-OP-014
Miscellaneous notes, undated
Box 34
RL11360-BCAM-013, 2000
Box 34
RL11360-UMATIC-001 through UMATIC-178, 1967-2003 and undated
Box 34
RL11360-UMATIC-054, 1991
Box 34
RL11360-VHS-005 through VHS-196, 1967-2003 and undated
Box 34
 

Related Material

Related materials may be found in the following JWT collections held by the Hartman Center:

Account Files; Domestic Advertisements; Denis Lanigan papers; New York Media Center Audiovisual Materials.


Click to find related materials at Duke University Libraries.

Provenance

The J. Walter Thompson Company. Detroit Office audiovisual materials were received by the David M. Rubenstein Rare Book & Manuscript Library as a gift in 1993-2004.

Processing Information

Processed by Richard Collier, Jan. 2017.

Accessions described in this collection guide: 93-014; 96-167; 2003-0256; 2004-085; 2004-086; 2004-0350