J. Walter Thompson Company. Memoranda, 1915-2019, bulk 1915-1999
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Summary
- Creator:
- J. Walter Thompson Company
- Abstract:
- Founded in 1864, the J. Walter Thompson Company (JWT) is one of the largest and oldest enduring advertising agencies in the United States. JWT Memoranda cover the years 1915-1999 and include desk-to-desk communications collected by the New York Office Information Center and the New York International Department, along with other materials originating primarily in the New York and Chicago offices. The materials primarily include communications distributed from JWT management to staff, and cover a range of topics including new business acquisitions, account losses, company benefits, social and charitable events, staff and office changes, promotions and retirements, and commentary on articles appearing in the news media. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
- Extent:
- 9.34 Linear Feet
0.002 Gigabytes
6700 Items - Language:
- Materials in English
- Collection ID:
- RL.00729
Background
- Scope and content:
-
JWT Memoranda cover the years 1915-1999 and include desk-to-desk communications collected by the New York Office Information Center and the New York International Department, along with other materials originating primarily in the New York and Chicago offices. The materials primarily include communications distributed from JWT management to staff, and cover a range of topics including new business acquisitions, account losses, company benefits, social and charitable events, staff and office changes, promotions and retirements, and commentary on articles appearing in the news media.
- Acquisition information:
- The J. Walter Thompson Company. Memoranda were received by the David M. Rubenstein Rare Book Manuscript Library as a gift in 1987, with additions in subsequent years.
- Processing information:
-
Processed by Jessica Wood, April 2009
Encoded by Jessica Wood, December 2009
Accessions 1993-0214, 1999-0301, 2001-0124 were merged into one collection, described in this finding aid.
- Arrangement:
-
The collection is organized into four series: Domestic Memoranda, International Memoranda, Chicago Office, and New York Office. Arrangement is chronological by year.
- Rules or conventions:
- Describing Archives: A Content Standard
Subjects
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Contents
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- Restrictions:
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Collection is open for research.
Access note. Collection contains electronic records that may need to be reformatted. Access copies of electronic records must be accessed in our reading room. Contact Research Services for access. OR Access note. Collection contains electronic records that must be requested through the collection guide and accessed in our reading room. Contact Research Services with questions.
- Terms of access:
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The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.
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- Please consult our up-to-date information for visitors page, as our services and guidelines periodically change.
- Preferred citation:
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[Identification of item], J. Walter Thompson Company. Memoranda, David M. Rubenstein Rare Book & Manuscript Library, Duke University.
- Permalink:
- https://idn.duke.edu/ark:/87924/m1qd19