Joan Lipton papers, 1963-2001 and undated

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Summary

Creator:
Lipton, Joan and John W. Hartman Center for Sales, Advertising & Marketing History
Abstract:
Advertising executive who worked for a number of New York agencies, including Benton & Bowles and McCann Erickson. Collection includes clippings, proof pages, storyboards, writings, speeches and other printed materials that primarily document Lipton's career at McCann Erickson during the 1970s and 1980s. Advertisements relate to a variety of personal consumer products including lotions and other cosmetics, baby care, contraception and family planning. Companies represented include Gillette, Johnson & Johnson, Mennen (now part of Colgate-Palmolive), Ortho, Pepperell, and Tampax. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.
Extent:
0.2 Linear Feet
Language:
Materials in English
Collection ID:
RL.11560

Background

Scope and content:

Collection includes clippings, proof pages, storyboards, writings, speeches and other printed materials that primarily document Lipton's career at McCann Erickson during the 1970s and 1980s. Advertisements relate to a variety of personal consumer products including lotions and other cosmetics, baby care, contraception and family planning. Companies represented include Gillette, Johnson & Johnson, Mennen (now part of Colgate-Palmolive), Ortho, Pepperell, and Tampax. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Biographical / historical:

Advertising executive who worked for a number of New York agencies, including Benton & Bowles and McCann Erickson. Born 1927; BA Barnard College 1948; Young & Rubicam: Television and radio writer, 1948-1952; Robert Orr & Associates: Supervisor of Television Advertising and Programming 1952-1957; Benton & Bowles: Copy Group Head 1957-1964, Associate Director and Copy Chief 1964-1967; McCann Erickson: Vice President and Creative Director 1968-1985; Martin & Lipton: President 1985-1990. Died 2015. Awards: Advertising Woman of the Year 1974, 1984; Matrix Award 1979.

Acquisition information:
The Joan Lipton papers were received by the David M. Rubenstein Rare Book Manuscript Library as a gift in 2017.
Processing information:

Processed by Richard Collier, Dec. 2017;

Accessions described in this collection guide 2017-0208

Arrangement:

Arranged alphabetically.

Rules or conventions:
Describing Archives: A Content Standard

Subjects

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Subjects:
Advertising -- United States -- History -- 20th century
Advertising executives
Women in the advertising industry
Names:
John W. Hartman Center for Sales, Advertising & Marketing History
Johnson & Johnson Baby Products Company
West Point Pepperell (Firm)

Contents

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Restrictions:

Collection is open for research.

Terms of access:

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

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Preferred citation:

[Identification of item], Joan Lipton papers, David M. Rubenstein Rare Book & Manuscript Library, Duke University.