Menu

Guide to the Earle Ludgin papers, 1920-1979 and undated

Summary

Advertising executive, founder of Earle Ludgin and Company agency, Chicago, Ill. Collection includes correspondence, clippings, tear sheets and proofs of print advertisements, speeches and other printed materials. Companies represented include: Albert Pick, B. Altman, Bluebird Diamond Syndicate, Chicago Title and Trust, Clinton Carpets (Ozite), Elgin, Elizabeth Arden, Eureka, Lenox, Lucien Lelong, Macy's, Matson Line, Mullins Manufacturing, Pennsylvania Railroad, Rit Dye, Saks, Scott Radio Laboratories, Swift, Walgreen, and W.F. McLaughlin. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection Details

Collection Number
RL.11586
Title
Earle Ludgin papers
Date
1920-1979 and undated
Extent
4.5 Linear Feet
Repository
David M. Rubenstein Rare Book & Manuscript Library
Language
Materials in English

Collection Overview

Collection includes correspondence, clippings, tear sheets and proofs of print advertisements, speeches and other printed materials. Companies represented include: Albert Pick, B. Altman, Bluebird Diamond Syndicate, Chicago Title and Trust, Clinton Carpets (Ozite), Elgin, Elizabeth Arden, Eureka, Lenox, Lucien Lelong, Macy's, Matson Line, Mullins Manufacturing, Pennsylvania Railroad, Rit Dye, Saks, Scott Radio Laboratories, Swift, Walgreen, and W.F. McLaughlin. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

More Biographical / Historical Info

Arrangement

Organized into two series: General Files; Earle Ludgin & Company Files.

Using These Materials

A majority of collections are stored off site and must be requested at least 2 full business days in advance for retrieval. Contact Rubenstein Library staff before visiting. Read More »

warning Access to the Collection

Collection is open for research.

warning Use & Permissions

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

More copyright and citation information

How to Cite

[Identification of item], Earle Ludgin papers, David M. Rubenstein Rare Book & Manuscript Library, Duke University.

Contents of the Collection

Automobile Club of Western Washington, 1920
Box 1
Biographical sketch, 1970
Box 1
Cartoon--Les Pas Bleus, undated
Box 6
Correspondence, 1979
Box 1
Correspondence and miscellaneous, 1920 and undated
Box 1
Correspondence--David Watrous, 1966-1976
Box 1
Correspondence--John Willmarth, 1963-1971
Box 1
Correspondence--Mason Hulett, 1934-1942
Box 1
Ludgin & Salinger, 1926-1928
Box 1
Meetings--AAAA Eastern Conference, 1953
Box 1
Meetings--AAAA Pacific Council, 1953
Box 1
Meetings--Advertising workshop, 1951
Box 1
Meetings--Commercial Club of Chicago, 1974
Box 1
Meetings--Post-Graduate Conference on Advertising That Sells, 1941
Box 1
Meetings--TV Pioneer dinner, 1954
Box 1
R.R. Donnelley & Son--New Specimens of Donnelley Deeptone, undated
Box 6
Speeches, 1951-1953
(2 folders)
Box 1
Speeches, 1954-1963
(3 folders)
Box 2
Speeches binder, 1951-1958
Box 2
Stern Walters/Earle Ludgin merger announcement, 1976
Box 2
10th anniversary, 1937
Box 2
25th anniversary, 1952
Box 2
Advertisements specimen file, 1931-1940 and undated
Box 2
Advertisements specimen file (Not clear if all ads are by Ludgin), 1928-1947
Box 7
Articles of Co-Partnership, 1943
Box 2
Chairman of the Board, 1954-1955
Box 2
Executive Committee Minutes, 1964-1967
Box 2
Executive Committee Minutes, 1967-1974
(2 folders)
Box 3
House advertisements, 1952-1962 and undated
(2 folders)
Box 3
House advertisements, 1932-1960
Box 6
House advertisements, 1951
Box 7
Press and publicity, 1931-1961
(2 folders)
Box 3
Press and publicity, 1941-1963
(2 folders)
Box 6
Vincent Bliss, 1959-1965
Box 3
Albert Pick Co., 1924-1933
Box 4
Albert Pick Co. (Pick-Barth), circa 1933
Box 6
B. Altman, 1937
Box 7
Bluebird Diamond Syndicate, 1931 and undated
Box 6
Chicago Title and Trust Company, 1941
Box 6
Chicago Title and Trust Company, 1941-1943 and undated
(2 folders)
Box 7
Clinton Carpet Company (Ozite), 1928-1937 and undated
(4 folders)
Box 4
Clinton Carpet Company (Ozite), 1924-1935 and undated
(2 folders)
Box 6
Clinton Carpet Company (Ozite), undated
Box 7
Clinton Carpet Company (Ozite)--A Five Inch Shelf of Books for Hotel Men, undated
Box 5
Clinton Carpet Company (Ozite)--A Partial Roll Call of Users of Ozite Carpet Cushion: Is Your Hotel Listed Here?, rolled mailing, undated
Box 5
Clinton Carpet Company (Ozite)--Down Where Luxury Begins, rolled mailing, undated
Box 5
Clinton Carpet Company (Ozite)--In China, It Is an Ancient Custom to Pay Physicians for Keeping Patients Well, rolled mailing, undated
Box 5
Clinton Carpet Company (Ozite)--In India, The Sacred Tree Is a Symbol of Long Life, rolled mailing, undated
Box 5
E.H. Scott Radio Laboratories, 1941 and undated
(2 folders)
Box 4
E.H. Scott Radio Laboratories, 1941-1943
Box 6
E.H. Scott Radio Laboratories, 1940 and undated
Box 7
Electric Household Utilities Corporation (Hurley Machine--Thor), 1943
Box 6
Elgin, undated
Box 4
Eureka Williams, 1961
Box 6
Koolox, undated
Box 4
Lucien LeLong, 1936-1937 and undated
(4 folders)
Box 4
Lucien LeLong, 1932-1937
Box 6
Lucien LeLong, 1937 and undated
(2 folders)
Box 7
Lucien LeLong "Cooling Cologne" mailer, undated
Box 5
Madison & Kedzie State Bank, undated
Box 4
Miscellaneous print advertisements, 1944-1947
Box 4
Mullins Manufacturing, undated
Box 4
Mullins Manufacturing, 1928-1929
Box 6
Mullins Manufacturing, 1928
Box 7
National Association of Glue Manufacturers, 1932
Box 4
Orphans of the Storm, undated
Box 4
Rit Dye, 1936-1938
Box 4
Rit Dye, 1934-1937 and undated
(2 folders)
Box 6
Rit Dye, 1934-1935
Box 7
Rostone, undated
Box 4
Sawyer Biscuit Company, circa 1944
Box 6
Swift & Co., undated
Box 4
Union Tank Car Companies, 1960
Box 4
W.F. McLaughlin (Coffee), undated
(2 folders)
Box 4
W.F. McLaughlin (Coffee), undated, 1933
Box 7
Walgreen, undated
Box 4
 

Historical Note

Advertising executive, founder of Earle Ludgin and Company agency, Chicago, Ill.; Born 1898; attended University of Chicago; Assistant Advertising Manager, Albert Pick Co.; Partner, Paul Floring Industrial Agency; founder, President and Chairman of the Board, Earle Ludgin & Company 1927-; died 1981

Related Material

Related materials may be found in the following Hartman Center collections:

Bates Worldwide, Inc. records;

Gary P. and Sandra G. Baden Collection of Print Advertisements;

J. Walter Thompson Company. 35mm Microfilm Proofs;

Margaret Fishback papers


Click to find related materials at Duke University Libraries.

Provenance

The Earle Ludgin papers were received by the David M. Rubenstein Rare Book & Manuscript Library as a gift in 2017.

Processing Information

Processed by Richard Collier, Jan. 2018;

Accessions described in this collection guide: 2017-0215