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Guide to the Tobacco Advertisements collection, 1938-1970 and undated

Summary

Sue Olmstead was a librarian on the staff of the Olivia Rainey Local History Library (Raleigh, N.C.). Collection comprises approximately 160 print advertisements, most removed from issues of "The State," a North Carolina publication. Advertisements are primarily for cigarettes and other tobacco products from American Tobacco Company (Lucky Strike), Liggett & Myers (Chesterfield) and R.J. Reynolds (Camel, Salem, Winston, plus several corporate advertisements for other products). Many of the advertisements feature testimonials from celebrities (socialites, actors, singers and sports figures). Additional advertisements, many for North Carolina companies, appear on the reverse side of the cigarette ads; also included are advertisements for the United Brewers Industrial Foundation. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Collection Details

Collection Number
RL.11332
Title
Tobacco Advertisements collection
Date
1938-1970 and undated
Extent
0.2 Linear Feet
Repository
David M. Rubenstein Rare Book & Manuscript Library
Language
Materials in English

Collection Overview

Approximately 160 print advertisements, most removed from issues of "The State," a North Carolina publication. Advertisements are primarily for cigarettes and other tobacco products from American Tobacco Company (Lucky Strike), Liggett & Myers (Chesterfield) and R.J. Reynolds (Camel, Salem, Winston, plus several corporate advertisements for other products). Many of the advertisements feature testimonials from celebrities (socialites, actors, singers and sports figures). Additional advertisements, many for North Carolina companies, appear on the reverse side of the cigarette ads; also included are advertisements for the United Brewers Industrial Foundation. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

Arrangement

Arranged alphabetically.

Using These Materials

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warning Access to the Collection

Collection is open for research.

Researchers must register and agree to copyright and privacy laws before using this collection.

All or portions of this collection may be housed off-site in Duke University's Library Service Center. The library may require up to 48 hours to retrieve these materials for research use.

Please contact Research Services staff before visiting the David M. Rubenstein Rare Book & Manuscript Library to use this collection.

warning Use & Permissions

The copyright interests in this collection have not been transferred to Duke University. For more information, consult the copyright section of the Regulations and Procedures of the David M. Rubenstein Rare Book & Manuscript Library.

More copyright and citation information

How to Cite

[Identification of item], Tobacco Advertisements collection, David M. Rubenstein Rare Book & Manuscript Library, Duke University.

Contents of the Collection

Camel, 1938-1965
Box 1
Chesterfield, 1938-1954
Box 1
Lucky Strike, 1938-1939 and undated
Box 1
R.J. Reynolds, 1964-1970
Box 1
Salem, 1969
Box 1
Winston, 1955-1969
Box 1
Non-tobacco North Carolina advertisements, 1938-1956
Box 1
 

Related Material

Related materials may be found in the following Hartman Center collections:

Garrett Orr papers; Gary and Sandra Baden Collection; Howard Scott papers; Liggett & Myers Tobacco Company records; R.C. Maxwell Company records.


Click to find related materials at Duke University Libraries.

Provenance

The Tobacco Advertisements collection were received by the David M. Rubenstein Rare Book & Manuscript Library as a gift in 2004.

Processing Information

Processed by Richard Collier, Nov. 2016

Accessions described in this collection guide: 2004-0079