Hartman Center for Sales, Advertising & Marketing History

Learn about changes to Rubenstein Library services during the Coronavirus response. The Rubenstein Library remains closed until further notice while staff continue to provide consulting, resources, and services online.

Race and Ethnicity in Advertising: Exhibits and Guide to Collections

Ad*Access: An image database of over 7,000 advertisements printed in U.S. and Canadian newspapers and magazines between 1911 and 1955.

Browse our guide for collections related to radio and television advertising.

Adviews: A digital archive of thousands of vintage television commercials dating from the 1950s through the 1980s created or collected by the D'Arcy Masius Benton & Bowles advertising agency.

Browse our Guide for the J. Walter Thompson Company Archives.

ROAD 2.0 (Resource of Outdoor Advertising Descriptions): A portal to more than 30,000 images of outdoor advertisements from five different source collections.

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About

The Hartman Center for Sales, Advertising & Marketing History in the David M. Rubenstein Library acquires and preserves printed material and collections of textual and multimedia resources and makes them available to researchers around the world. Through these collections and related programming, the Center promotes understanding of the social, cultural, and historical impact of advertising, marketing, and sales.

Announcements

Reading Room Status

In accordance with Duke University Libraries policies, the Rubenstein Library reading room, which includes the Hartman Center, will be closed until further notice. However, Hartman Center staff are still available to respond to reference queries regarding our collections. Contact us here with any questions!

Hartman Center Acquires Consumer Reports Archives!

Read more about our new collection, which chronicles 83 years of the nonprofit’s work.